Casper vs SEO Bot (2026): which should you pick?
As of Oct 23, 2026, Casper grades higher than SEO Bot: 2.0 against 1.8 out of 4.0.
Checked Oct 23, 2026 · graded Oct 23, 2026 by ToolGPA
Casper grades higher on features. They get the same grade on value for money, the free plan, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Casper
Autoblogging SEO writer with AI search visibility tracking
SEO Bot
Autopilot AI agent that plans, writes and publishes blog articles
Which one is for you
Pick Casper if
- Fits if your site needs a handful of articles a month published without you
- Works for teams who want blog output and AI answer checks in one account, with unlimited members
Look elsewhere if
- Not for you if you want to try it first, as there's no free plan, no trial and no refund
- Tight if you're on Starter, at 5 articles, 5 prompts and 10 keyword searches a month
- Pricey if you need volume, as 30 articles means Pro at $99 a month
- Watch out: Advanced at $249 adds only 10 articles over Pro; the step up is mostly prompts
- Watch out: the pricing page shows daily figures, and the monthly prices sit in its FAQ
Pick SEO Bot if
- Fits if you're a founder who wants a blog that runs without daily attention
- Works for sites publishing in languages other than English
Look elsewhere if
- Not for you if you want to try it first, as no free trial is advertised
- Watch out: prices come from a help article dated September 2025, and the full list only shows after onboarding
- Watch out: backlinks are one placement attempt per article, and you must allow links in your own articles
- Pricey if you upgrade, as you pay the new plan's full price at once rather than the difference
How we grade them
| 2.0GPACasperFair | 1.8GPASEO BotWeak | |
|---|---|---|
| Value for money | CStarter is $29 a month for 5 articles and 5 AI prompts, above this category's cheapest quarter ($20). 30 articles means Pro at $99, which is where the dearest tenth starts, and Advanced at $249 adds only 10 more. | C$49 a month for 9 articles, a little above this category's middle ($45), or about $5.44 an article. Unused credits carry over. Upgrading charges the full price of the new plan at once, with no proration. |
| Free plan and trial | FNothing free. No free plan or trial is listed, and its terms say fees are non-refundable except where the law requires, so the first $29 is the only way in. | FNothing free: no free trial is advertised. The $49 plan can be refunded if you're unhappy after the first article, but a refund is not a trial. |
| Features | BKeyword research with topical maps and competitor gaps, articles in 150+ languages with links, images and a content score, an autoblog calendar, rank tracking and AI answer tracking. Nothing in the listing shows a gap in the core job; the limits are caps. | CA content plan, researched articles up to 4,000 words with cited sources, internal links that update monthly, programmatic pages, news posts, mini-tools and publishing to nine CMSs. It writes and publishes fully, but no content score or editor is on record. |
| Ease of use | CNo rating on record. It learns your business, audience and competitors first, and you connect a CMS and Search Console before the calendar publishes anything. | CNo rating on record. Once a website is onboarded it runs on its own, but there's a CMS to connect and articles to approve or decline by email. |
| Platforms and integrations | BWeb only, with no desktop or phone app. It publishes to WordPress, Shopify, Webflow, Framer, Ghost and Contentful, lists Wix and Zapier, and has an MCP server for Claude and ChatGPT. | BWeb, publishing to WordPress, Webflow, Shopify, Ghost, Framer, Wix, Notion, HubSpot and Unicorn Platform, with a REST API, webhooks, Zapier and Make. No desktop or phone app. |
| Best for | a few auto-published articles plus AI answer checks | a blog that writes and publishes itself |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Casper and SEO Bot. How we grade
Price against what you get
Casper starts at $29 a month and scores 2.7 out of 4 on features, ease of use and platforms. SEO Bot starts at $49 a month and scores 2.3.
Casper scores higher and starts $20 a month lower. Of the other SEO content tools on the chart, 1 scores higher than Casper for less, and 17 score higher than SEO Bot for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Casper also covers rank tracking and AI search visibility.
- SEO Bot also covers image generation.
At a glance
| Casper | SEO Bot | |
|---|---|---|
| Pricing | Paid | Paid |
| Starts at | $29 per month for 5 articles and 5 AI prompts | $49 per month for 9 articles |
| Free plan | None | None |
| Free trial | None listed | None listed |
| Web | ||
| Made by | Casper AI | SEObot AI |
| Price read from | caspercontent.com | docs.seobotai.com |
| Checked | Oct 23, 2026 | Oct 23, 2026 |
Worth knowing
Casper
- No free plan or free trial is listed, and its terms say fees are non-refundable except where the law requires.
- Article and prompt caps are monthly; more need an upgrade or add-on packs bought from Billing.
- Advanced raises articles only from 30 to 40 a month over Pro; the bigger step is AI prompts, from 50 to 250.
- The pricing page shows daily figures; the monthly prices are stated in its FAQ.
SEO Bot
- Prices come from a help-center article dated September 2025; the vendor says the full plan list appears only after you onboard a website.
- No free trial is advertised. The $49 plan is refundable if you are unhappy after the first article, and unused credits within 7 days of purchase.
- Backlinks are a bonus, not a deliverable: each new article earns one placement attempt, and you must allow links in your own articles.
- Upgrading charges the full price of the new plan at once rather than a prorated amount, though unused credits carry over.
Key features
Casper
- Automated keyword research
- Learns the business, audience and competitors, then picks keywords by volume, competition and ranking potential, with topical maps and competitor gaps.
- Article generation
- Researches the top-ranking pages and writes articles in 150+ languages with internal and external links, featured images, metadata and a content score.
- Autoblog and content calendar
- Schedules months of articles and publishes them automatically to WordPress, Shopify, Webflow, Framer, Ghost or Contentful.
- AI visibility tracking
- Checks chosen prompts weekly in ChatGPT, Claude, Gemini and Perplexity, with competitor comparison and the sources each answer cites.
- Search performance
- Brings Search Console clicks and rankings into the app, with rank tracking on every plan.
- MCP server
- Connects Claude, ChatGPT and other AI agents to research keywords, fill the calendar, draft with brand settings and publish.
SEO Bot
- Autopilot content plan
- Researches your site, audience and keywords, builds a content plan and produces articles every week. You can approve or decline each one by email.
- Researched long articles
- Articles run up to 4,000 words with Google research, fact checking with cited sources, generated images, tables and related YouTube videos.
- Internal linking
- Links new articles to each other and to your site's pages, and re-links older articles each month as the library grows.
- Programmatic pages, news and mini-tools
- Builds data-driven page templates, writes news posts from current stories, turns YouTube videos into articles and generates small interactive SEO tools.
- CMS publishing and API
- Publishes to WordPress, Webflow, Shopify, Ghost, Framer, Wix, Notion, HubSpot and Unicorn Platform, or through a REST API, webhooks, Zapier and Make.
- 50+ languages
- Writes articles in about 50 languages, from Arabic and Bengali to Swedish and Ukrainian.
Plans
Casper
Starter$29
per month for 5 articles and 5 AI prompts
Autoblog and CMS publishing, rank tracking, MCP, 10 keyword searches a month and unlimited team members. Shown as $1 a day.
Pro$99
per month for 30 articles and 50 AI prompts
Everything in Starter, with 25 keyword searches and 5 topic explores a month. Shown as $3 a day.
Advanced$249
per month for 40 articles and 250 AI prompts
Everything in Pro, with 50 keyword searches a month and priority support. Shown as $8 a day.
SEO Bot
9 articles a month$49
per month for 9 articles
The entry plan. Each article uses one credit; unused credits do not expire and carry over to the next month.
Pro$99
per month for 20 articles
20 article credits a month, named Pro in the help center's billing article.
50 articles a month$199
per month for 50 articles
50 article credits a month.
Enterprise$499
per month for 100 articles
100 article credits plus 20 directory listings a month.
150 articles a month$570
per month for 150 articles
150 article credits a month.
300 articles a month$1,050
per month for 300 articles
300 article credits a month. Agencies ordering 300 or more articles pay $3.50 per article.
Ways to pay less
Casper
- Other savings
50% off the first month
Casper's pricing page runs a sale of 50% off the first month on Starter and Pro, shown as $0.50 and $1.50 a day. No end date is given.
SEO Bot
- Other savings
$3.50 per article for agencies
SEO Bot's help center gives agencies ordering 300 or more articles a rate of $3.50 per article, which it calls its lowest price.
Common questions
Which is cheaper, Casper or SEO Bot?
As of Oct 23, 2026, Casper is cheaper to start with: $29 a month, against $49 a month for SEO Bot. Casper starts at $29 per month for 5 articles and 5 AI prompts, and SEO Bot starts at $49 per month for 9 articles.
Which has a free plan, Casper or SEO Bot?
As of Oct 23, 2026, neither Casper nor SEO Bot has a free plan.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.