Clearbit vs People Data Labs (2026): which should you pick?
As of Nov 13, 2026, Clearbit and People Data Labs share a 1.6 GPA, and only People Data Labs has a free plan.
Checked Nov 12, 2026 and Nov 13, 2026 · graded Nov 12, 2026 and Nov 13, 2026 by ToolGPA
Clearbit grades higher on features and ease of use. People Data Labs grades higher on the free plan. They get the same grade on value for money and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
People Data Labs
Person and company data sold through APIs and data feeds
Which one is for you
Pick Clearbit if
- Fits if your team already runs on HubSpot and wants enriched records and visitor signals
- Works for marketers who want shorter web forms filled in from an email address
Look elsewhere if
- Skip it if you need a published price, as the page shows none
- Not for you if you want a database to search for new contacts, as the page describes enrichment only
- Tight if you want a free start, as no plan or trial is listed
- Watch out: only the home page was read, so how it is now packaged inside HubSpot is not confirmed here
Pick People Data Labs if
- Fits if you're a developer building on person and company data
- Works for teams that want to test records on a free tier first
Look elsewhere if
- Skip it if you want an app with screens, as the pages describe APIs and feeds
- Tight if you're staying free: contact data is hidden until Pro
- Pricey if you add premium fields, which cost extra
- Watch out: person and company data have separate price lists, and SSO is an add-on on Enterprise
How we grade them
| 1.6GPAClearbitWeak | 1.6GPAPeople Data LabsWeak | |
|---|---|---|
| Value for money | CNo price is published on the page we read, so it sits at the middle of the category by default. | C$98 a month for 350 person credits, or $100 for 1,000 company records. Just under the $99 where the dearest tenth starts. |
| Free plan and trial | FNo free plan or trial is shown anywhere on the page. | CA free plan of 100 records a month through the APIs, but emails, phones and addresses are obfuscated. |
| Features | CEnriches leads, contacts and accounts, standardises job titles and industries, and shortens forms. It is an enrichment and signals product, not a contact search app, as far as the page says. | DPerson, company and job posting data, plus licensing. It's raw data you build on, so you need a product around it. |
| Ease of use | CNo store rating on record. The page describes data you connect to your own systems, which takes setup. | DAimed at developers: APIs, CSV enrichment and data feeds. |
| Platforms and integrations | CWeb only on the listing, with one integration on record. Only the home page could be read, so the platform and connections are not confirmed. | CWeb only, with no integrations listed; reach is through its APIs. |
| Best for | enriching leads inside HubSpot | developers buying person and company data |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Clearbit and People Data Labs. How we grade
Where they differ
- Clearbit also covers forms and reports.
At a glance
| Clearbit | People Data Labs | |
|---|---|---|
| Pricing | Paid | Free plan |
| Starts at | Not published | $98 per month for 350 person credits, billing basis not shown |
| Free plan | None | Up to 100 person or company records a month through the APIs. Emails, phone numbers and addresses are obfuscated. |
| Free trial | None listed | None listed |
| Web | ||
| Made by | Clearbit | People Data Labs, Inc. |
| Price read from | Not confirmed | peopledatalabs.com |
| Checked | Nov 13, 2026 | Nov 12, 2026 |
Worth knowing
Clearbit
- The Clearbit site says Clearbit has joined HubSpot, and its page publishes no plans or prices.
- Only the homepage could be read, so integrations, platforms and current packaging are not confirmed here.
- It is an enrichment and signals product, not a prospecting database with its own contact search interface, as far as the page states.
People Data Labs
- The pricing pages describe API use, CSV enrichment and data feeds, not a prospecting app.
- Contact data is hidden on the Free plan and unlocked only from Pro.
- Premium fields cost extra, and SSO or SAML is an add-on on Enterprise.
- Person and company data have separate price lists, and the page says discounts apply as volume grows.
Key features
Clearbit
- Lead, contact and account enrichment
- Enriches records with data gathered from public web sources, proprietary data and language models, with coverage the site describes as global.
- Industry and hierarchy data
- Includes 6-digit NAICS, GICS and SIC industry categories, plus parent and subsidiary relationships for routing leads.
- Role and seniority normalization
- Turns job titles into a standard set of roles and seniorities so they map to an ideal customer profile.
- Visitor intent signals
- Uses IP intelligence to show which companies visit a website, in a dashboard that highlights those matching your ideal customer profile.
- Dynamic form shortening
- Removes form fields that can be filled by enrichment from an email address, and shows fields only when no value is available.
People Data Labs
- Person data
- Person profiles enriched with resume and contact information, available through enrichment and search APIs.
- Company data
- The site describes more than 70 million company records with insights and signals.
- Job posting data
- A beta dataset of job postings, updated daily, meant for tracking hiring intent.
- Data licensing
- Enterprise customers can take on-premise or flat-file bulk deliveries instead of API calls.
- Free testing tier
- Up to 100 records a month at no cost, with email, phone and address fields obfuscated until a paid plan is chosen.
- Security attestations
- The pricing page says the data and platform are ISO and SOC 2 Type 2 compliant.
Plans
Clearbit
Pricing could not be confirmed. See clearbit.com.
People Data Labs
Free$0
Up to 100 records a month for testing the person or company APIs. Contact data is hidden.
Pro (person data)$98
per month for 350 credits, billing basis not shown
Full person APIs, contact data, premium fields as an add-on, CSV enrichment and email support. Volume discounts as use grows.
Pro (company data)$100
per month for 1,000 records, billing basis not shown
Full company APIs from 1,000 records a month, with premium fields as an add-on and email support.
EnterpriseCustom
Custom volumes, data license feeds, SSO and SAML as an add-on, a designated success team. Annual contracts.
Ways to pay less
Clearbit
No public discounts listed.
People Data Labs
- Annual discount
20% off with an annual commitment
The pricing page says annual commitments save 20% and give access to all of the data upfront.
Common questions
Which is cheaper, Clearbit or People Data Labs?
As of Nov 13, 2026, Clearbit has no price we could confirm, and People Data Labs starts at $98 per month for 350 person credits, billing basis not shown.
Which has a free plan, Clearbit or People Data Labs?
As of Nov 13, 2026, only People Data Labs has a free plan. Clearbit does not.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.