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CM.com vs Infobip (2026): which should you pick?

As of Nov 13, 2026, Infobip grades higher than CM.com: 2.2 against 1.6 out of 4.0.

Checked Nov 12, 2026 and Nov 13, 2026 · graded Nov 12, 2026 and Nov 13, 2026 by ToolGPA

Infobip grades higher on the free plan, features and platforms. They get the same grade on value for money and ease of use.

Price, platforms and features side by side. The table says where each price was read and when.

CM.com

Messaging APIs, WhatsApp and SMS channels, and marketing automation

From €49/mo

Infobip

Omnichannel messaging platform with SMS, WhatsApp, RCS and AI agents

Free trial

Which one is for you

Pick CM.com if

  • Fits if you're in Europe and want one provider for SMS, WhatsApp and email
  • Works for developers who want a messaging API with routing and fallback between channels

Look elsewhere if

  • Not for you if you want a flat monthly bill, since WhatsApp and SMS are billed by use on top
  • Watch out: Connect prices assume an annual contract, and monthly invoicing adds 5%
  • Skip it if you want to try before paying, as there's no trial
  • Tight if you need the AI support product or Connect Pro, which have no published price

Pick Infobip if

  • Fits if you're a developer or platform sending messages at volume over several channels
  • Works for businesses that want SMS, WhatsApp and a contact center from one vendor

Look elsewhere if

  • Skip it if you want a price you can read before you sign up
  • Not for you if you're a small shop texting a few hundred customers
  • Watch out: per-message cost varies by country, network and discounts, so the estimate is only an estimate
  • Watch out: the trial terms aren't stated, so check them before you rely on it

How we grade them

1.6GPACM.comWeak2.2GPAInfobipFair
Value for money
C€49 a month for Activate Core or Connect Go, rising to €749 and €1,499 for Activate Plus and Max. Channel fees are billed on top by usage, so the real bill is higher than the plan price.
CNo plans or fixed prices are published. SMS is pay as you go and the page only gives an estimate by country and volume, so there is nothing to grade against the category's $40.50 middle.
Free plan and trial
FNo free plan and no trial on the pricing page.
D'Try for free' is offered, but the pricing page doesn't say how long it lasts or whether a card is needed.
Features
CChannel connections, campaign automation, AI agents and an inbox. The gaps in the listing: the support product and Connect Pro have no published price, and WhatsApp and SMS rates vary by country.
BCovers SMS, WhatsApp, RCS, email, voice and Viber, plus a chatbot builder, contact center and journey tools. Nothing in the listing shows a gap in the messaging job.
Ease of use
CNo store rating on record. The Connect plans are API-first and the Activate side has workflows to build, so there's set-up either way.
CNo store rating on record. It's an API-first platform with channels, senders and routes to set up before anything goes out.
Platforms and integrations
CWeb only, with no integrations listed on the listing. Channels run from SMS and WhatsApp to RCS and email, but the connections to other software aren't spelled out.
BWeb platform with APIs across many channels. The listing names no integrations and no apps.
Best formessaging APIs and campaigns billed in eurosmessaging APIs for high-volume senders

The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: CM.com and Infobip. How we grade

Where they differ

  • CM.com also covers email campaigns.
  • Infobip also covers chatbots.
In commonWebPublic APIMarketing automationSMS marketingWhatsApp messaging

At a glance

CM.comInfobip
PricingPaidFree trial
Starts at€49 per month (Activate Core or Connect Go)Not published
Free planNoneNone
Free trialNone listed'Try for free' sign-up offered; trial terms are not stated on the pricing page.
Web
Made byCM.comInfobip
Price read fromcm.comNot confirmed
CheckedNov 13, 2026Nov 12, 2026

Worth knowing

CM.com

  • Prices are shown in euros. Connect prices are based on an annual contract, and monthly invoicing adds 5%.
  • WhatsApp, SMS and other channels are billed by usage on top of subscriptions, at rates that vary by channel and country.
  • The support product (AI agents and inbox) and the Connect Pro plan have no published price.
  • CM.com also sells payments, ticketing and e-signing; this entry covers its messaging and marketing products.

Infobip

  • No plans or fixed prices are published. SMS is pay as you go, and the page gives an estimate through a country and volume calculator.
  • The exact price per message varies by destination country, network and discounts, per the pricing page.
  • Separate pricing sections exist for SMS, email, Viber, WhatsApp Business Platform and voice.

Key features

CM.com

Channel connections
One connection for SMS, WhatsApp Business, RCS, email, Instagram, Messenger, Viber, Telegram, Apple Messages and voice, via API or platform.
Marketing campaigns and automation
Activate has a campaign builder, automated workflows and insights, with AI recommendations on Plus and Max.
AI agents and inbox
HALO AI agents handle routine support and hand off to an agent inbox; pricing for this product is on request.
Verification
A One Time Password API and verification APIs, with one stated price per country for all operators.
Routing and delivery controls
Managed global routing across 1000+ connections, channel fallback and, on higher plans, direct operator routes.
Customer Context Platform
Brings customer interactions into one shared context that marketing and AI features use.

Infobip

Programmable channels
SMS, RCS, email, MMS, voice, live chat, WhatsApp, Viber, Messenger, Instagram and more, each available through an API.
AI chatbot builder and AI agents
Build conversational agents that answer customers on messaging channels.
Journey orchestration
Automate omnichannel marketing journeys across channels.
Cloud contact center
A contact center product for handling customer conversations.
Customer data platform
Unify customer data for targeting messages.
Authentication and number lookup
Verification messages, OTP fraud blocking and number lookup.

Plans

CM.com

  • Activate Core€49

    per month, 10,000 activations included

    Campaign builder, email as the standard channel, automated workflows and the Customer Context Platform.

  • Activate Plus€749

    per month, 100,000 activations included

    Adds personalized AI recommendations and AI-driven workflows with dynamic responses.

  • Activate Max€1499

    per month, 1,000,000 activations included

    Adds AI agentic commerce such as recommendations and inventory checks, and Pro insights.

  • Connect Go€49

    per month, annual contract, 1 profile

    Channel connection over an HTTP endpoint with managed routing, multichannel fallback and webhooks.

  • Connect Basic€149

    per month, annual contract, 5 profiles

    Adds 50 messages a second, mail-to-text, a unique reference generator and phone support.

  • Connect Advanced€499

    per month, annual contract, 15 profiles

    100 messages a second, SMPP connections, high-priority processing and live chat support.

Infobip

Pricing could not be confirmed. See infobip.com.

Ways to pay less

CM.com

  • Other savings

    RCS channel with no onboarding fee

    A promotion on CM.com's homepage waives the usual RCS onboarding fee and charges no subscription until January 1.

Infobip

No public discounts listed.

Common questions

Which is cheaper, CM.com or Infobip?

As of Nov 13, 2026, CM.com starts at €49 per month (Activate Core or Connect Go), and Infobip has no price we could confirm.

Which has a free plan, CM.com or Infobip?

As of Nov 13, 2026, neither CM.com nor Infobip has a free plan. Infobip has a free trial.

More comparisons

How this page was made

  • The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
  • The grades are our own, from each tool’s review or report card. The GPA is their average.
  • Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
  • The differences and the answers to the questions are worked out from those listings.
How we review and grade