Cometly vs Rockerbox (2026): which should you pick?
As of Nov 12, 2026, Rockerbox grades higher than Cometly: 2.2 against 1.8 out of 4.0.
Checked Nov 12, 2026 · graded Nov 12, 2026 by ToolGPA
Rockerbox grades higher on the free plan. They get the same grade on value for money, features, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Rockerbox
Marketing data collection and attribution for digital brands
Free plan · from $150/mo
Which one is for you
Pick Cometly if
- Fits if you sell B2B software and want ad spend tied to pipeline
- Works for agencies that run one workspace per client
Look elsewhere if
- Not for you if you want a trial: the vendor says it doesn't run one
- Watch out: the pricing page shows no figures, and its share-card text says $150 per seat a month, which the page body doesn't repeat
- Watch out: going over a pageview tier moves you up at the next billing period
- Skip it if you need CRM or warehouse sync without Enterprise
- Pricey if you want help setting up, because onboarding is paid
Pick Rockerbox if
- Fits if you are a Shopify brand starting with attribution
- Works for teams that want the data in their own warehouse
Look elsewhere if
- Tight if you stay free: spend reporting only, with no deduplication
- Watch out: Starter is Shopify brands under $1M a year in ad spend
- Watch out: attribution, MMM and incrementality beyond Starter have no published price
- Pricey as spend rises, because Starter's price follows monthly ad spend
How we grade them
| 1.8GPACometlyWeak | 2.2GPARockerboxFair | |
|---|---|---|
| Value for money | CNo prices on the page; plans are fitted to monthly pageviews. Annual billing saves 20%. | CFrom $150 a month for Starter, rising with ad spend, which lands between the cheaper quarter and dearer end of this category. Bigger setups are by demo. |
| Free plan and trial | FNo free plan and the vendor says it runs no trial. | CA free plan with spend aggregation, Sheets templates and a spend dashboard, no card. It has no first-party data and no deduplication. |
| Features | CMulti-touch attribution, account journeys, conversion API to seven ad platforms, MCP. CRM and warehouse sync are Enterprise only. | CCollects data, tracks first-party, multi-touch attribution, MMM, incrementality and exports. Starter is Shopify brands under $1M, and the rest are by quote. |
| Ease of use | CNo store rating on record. The vendor says setup needs CRM and ad-platform connections and offers paid onboarding. | CNo store rating on record. Connections and tracking take setup. |
| Platforms and integrations | BWeb only, with ad-platform connections, MCP and API docs, and warehouse exports on Enterprise. | BWeb only, with exports to Sheets, BigQuery, Redshift and Snowflake. |
| Best for | attribution for B2B software companies | ad spend reporting, with attribution on paid plans |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Cometly and Rockerbox. How we grade
Where they differ
In commonWebReportsDashboards
At a glance
| Cometly | Rockerbox | |
|---|---|---|
| Pricing | Paid | Free plan |
| Starts at | Not published | $150 per month and up (Starter, price follows monthly ad spend) |
| Free plan | None | Rockerbox Free: basic data aggregation for popular social and search platforms, Google Sheets templates and export, and a live spend trends dashboard. No credit card required. |
| Free trial | None listed | None listed |
| Web | ||
| Made by | Comet LLC | Rockerbox, Inc. |
| Price read from | Not confirmed | rockerbox.com |
| Checked | Nov 12, 2026 | Nov 12, 2026 |
Worth knowing
Cometly
- The pricing page shows no prices: plans are fitted to monthly pageviews, and Core is self-serve while Enterprise goes through sales.
- The page's share-card text says usage-based attribution starting at $150 per seat a month, which the page body does not repeat.
- There is no free trial; the vendor says setup needs CRM and ad-platform connections first, and offers paid onboarding.
- Annual billing saves 20%, and going over a pageview tier moves the account up to the next tier at the next billing period.
Rockerbox
- Rockerbox Free has no first-party data and no deduplication, so its figures are basic spend reporting.
- Starter is limited to Shopify brands spending under $1M, and its price starts at $150 a month and rises with ad spend.
- Attribution, MMM, incrementality and warehouse export beyond Starter have no published price and are sold through a demo.
- The pricing page's spend steps run from under $10K to over $100K a month, and the price for each step is not shown.
Key features
Cometly
- Pixel and server-side tracking
- A tracking pixel and server-side events feed first-party data into the attribution reports.
- Multi-touch attribution
- Connects ad spend to leads, pipeline and closed revenue, with account journeys that show the touches behind a deal.
- Dashboards and analytics
- Customizable dashboards and an Agent assistant for questions about the data.
- Conversion API
- Sends conversion data back to Meta, Google, LinkedIn, TikTok, Microsoft, Reddit and Snapchat, with unlimited ad-platform connections on both plans.
- MCP and API
- MCP access for AI agents is included on every plan, and the vendor publishes API documentation.
- CRM and warehouse sync
- Enterprise adds syncs to a CRM and exports to Snowflake, BigQuery and Redshift.
Rockerbox
- Unified marketing data
- Collects spend, performance and conversion data across channels into one standardized dataset.
- First-party tracking
- Tracks conversions with first-party data and removes duplicate conversions across channels.
- Multi-touch attribution
- Daily, granular attribution of how channels work together to produce conversions, with a Journey view of the touchpoints.
- Marketing mix modeling
- Models the effect of seasonality and promotions on results alongside channel spend.
- Incrementality testing
- A managed testing service for measuring the incremental impact of a campaign.
- Exports
- Sends the dataset to Google Sheets, BigQuery, Redshift, Snowflake or other destinations.
Plans
Cometly
Pricing could not be confirmed. See cometly.com.
Rockerbox
Rockerbox Free$0
For brands spending under $5M a year. No first-party data or deduplication.
Starter$150
per month and up, by monthly ad spend
For Shopify brands spending under $1M. Includes first-party measurement, deduplicated conversions and Facebook view-through impact.
CustomCustom
Choose from Collect, Track, Export, Journey, Testing and MMM products. No price is published; the page sends buyers to a demo.
Ways to pay less
Cometly
- Annual discount
20% off with annual billing
The pricing FAQ says paying annually saves 20% on Core and Enterprise compared with monthly billing.
Rockerbox
No public discounts listed.
Common questions
Which is cheaper, Cometly or Rockerbox?
As of Nov 12, 2026, Cometly has no price we could confirm, and Rockerbox starts at $150 per month and up (Starter, price follows monthly ad spend).
Which has a free plan, Cometly or Rockerbox?
As of Nov 12, 2026, only Rockerbox has a free plan. Cometly does not.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.