Hyros vs Rockerbox (2026): which should you pick?
As of Nov 12, 2026, Rockerbox grades higher than Hyros: 2.2 against 1.8 out of 4.0.
Checked Nov 12, 2026 · graded Nov 12, 2026 by ToolGPA
Rockerbox grades higher on the free plan. They get the same grade on value for money, features, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Rockerbox
Marketing data collection and attribution for digital brands
Which one is for you
Pick Hyros if
- Fits if you sell online and want every sale and rebill tied to an ad
- Works for call-based and info businesses that can't track with ad platforms alone
Look elsewhere if
- Watch out: only the $230 step is shown; the slider runs to $1m+ and other steps need a demo
- Skip it if you want a trial or free plan, as neither exists
- Watch out: the guarantee's terms aren't set out on the pricing page
- Pricey if your tracked revenue grows, because price follows it
- Watch out: a Black Friday pre-sale was advertised with no terms on the pricing page
Pick Rockerbox if
- Fits if you are a Shopify brand starting with attribution
- Works for teams that want the data in their own warehouse
Look elsewhere if
- Tight if you stay free: spend reporting only, with no deduplication
- Watch out: Starter is Shopify brands under $1M a year in ad spend
- Watch out: attribution, MMM and incrementality beyond Starter have no published price
- Pricey as spend rises, because Starter's price follows monthly ad spend
How we grade them
| 1.8GPAHyrosWeak | 2.2GPARockerboxFair | |
|---|---|---|
| Value for money | C$230 a month for up to $20k of tracked revenue, inside the dearer end of this category but under its dearest tenth. Larger steps are quoted on a demo call. | CFrom $150 a month for Starter, rising with ad spend, which lands between the cheaper quarter and dearer end of this category. Bigger setups are by demo. |
| Free plan and trial | FNo free plan and no trial. The vendor offers a guarantee that ads grow or you don't pay, with terms not on the page. | CA free plan with spend aggregation, Sheets templates and a spend dashboard, no card. It has no first-party data and no deduplication. |
| Features | CTracks sales and rebills, pushes data to ad platforms, shows columns in Meta and Google, with a setup team. It lists e-commerce, SaaS, courses, calls and agencies. | CCollects data, tracks first-party, multi-touch attribution, MMM, incrementality and exports. Starter is Shopify brands under $1M, and the rest are by quote. |
| Ease of use | CNo store rating on record. A setup team and weekly training come with the plan, which says it takes setup. | CNo store rating on record. Connections and tracking take setup. |
| Platforms and integrations | BWeb only, with ad-manager columns, integrations and a Claude MCP. | BWeb only, with exports to Sheets, BigQuery, Redshift and Snowflake. |
| Best for | tracing ad sales and rebills back to the ad | ad spend reporting, with attribution on paid plans |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Hyros and Rockerbox. How we grade
Price against what you get
Hyros starts at $20 a month and scores 2.3 out of 4 on features, ease of use and platforms. Rockerbox starts at $150 a month and scores 2.3.
They score the same, and Hyros starts $130 a month lower. Of the other marketing reporting and call tracking tools on the chart, none scores higher than Hyros for less, and 9 score higher than Rockerbox for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
At a glance
| Hyros | Rockerbox | |
|---|---|---|
| Pricing | Paid | Free plan |
| Starts at | $230 per month, for up to $20k of tracked monthly revenue | $150 per month and up (Starter, price follows monthly ad spend) |
| Free plan | None | Rockerbox Free: basic data aggregation for popular social and search platforms, Google Sheets templates and export, and a live spend trends dashboard. No credit card required. |
| Free trial | None listed | None listed |
| Web | ||
| Made by | Hyros INC | Rockerbox, Inc. |
| Price read from | hyros.com | rockerbox.com |
| Checked | Nov 12, 2026 | Nov 12, 2026 |
Worth knowing
Hyros
- Only the $230 step for up to $20k tracked monthly revenue is shown; the page's slider runs from 20k to 1m+ and the other steps need a demo quote.
- Pricing is custom: the vendor says it follows tracked revenue and is quoted on a demo call.
- The vendor's guarantee is that ads grow or the customer does not pay; the terms are not set out on the pricing page.
- A Black Friday pre-sale special was advertised on the homepage, with no terms on the pricing page.
Rockerbox
- Rockerbox Free has no first-party data and no deduplication, so its figures are basic spend reporting.
- Starter is limited to Shopify brands spending under $1M, and its price starts at $150 a month and rises with ad spend.
- Attribution, MMM, incrementality and warehouse export beyond Starter have no published price and are sold through a demo.
- The pricing page's spend steps run from under $10K to over $100K a month, and the price for each step is not shown.
Key features
Hyros
- Tracking of sales and rebills
- The vendor says it tracks every sale, reorder and rebill for the life of a customer and ties each back to its ad source.
- AI ad data
- Pushes cleaned conversion data to the ad platforms so their targeting learns from it.
- Reports inside ad managers
- Adds Hyros columns to the Meta and Google ad managers.
- Claude MCP
- An MCP connection that lets a user prompt reports, integrations or custom features.
- Setup help
- A setup team, an account AI analyst and weekly live training come with the plan.
- Business-model setups
- Tracking is set up for e-commerce stores, SaaS trials and upgrades, info education, booked calls and agencies.
Rockerbox
- Unified marketing data
- Collects spend, performance and conversion data across channels into one standardized dataset.
- First-party tracking
- Tracks conversions with first-party data and removes duplicate conversions across channels.
- Multi-touch attribution
- Daily, granular attribution of how channels work together to produce conversions, with a Journey view of the touchpoints.
- Marketing mix modeling
- Models the effect of seasonality and promotions on results alongside channel spend.
- Incrementality testing
- A managed testing service for measuring the incremental impact of a campaign.
- Exports
- Sends the dataset to Google Sheets, BigQuery, Redshift, Snowflake or other destinations.
Plans
Hyros
Hyros$230
per month for up to $20k tracked monthly revenue
One plan with every feature: setup team, AI analyst, weekly training, full tracking, AI ad data, all integrations, Claude MCP and in-ad-manager stats. Higher steps cost more.
Rockerbox
Rockerbox Free$0
For brands spending under $5M a year. No first-party data or deduplication.
Starter$150
per month and up, by monthly ad spend
For Shopify brands spending under $1M. Includes first-party measurement, deduplicated conversions and Facebook view-through impact.
CustomCustom
Choose from Collect, Track, Export, Journey, Testing and MMM products. No price is published; the page sends buyers to a demo.
Common questions
Which is cheaper, Hyros or Rockerbox?
As of Nov 12, 2026, Hyros is cheaper to start with: $20 a month, against $150 a month for Rockerbox. Hyros starts at $230 per month, for up to $20k of tracked monthly revenue, and Rockerbox starts at $150 per month and up (Starter, price follows monthly ad spend).
Which has a free plan, Hyros or Rockerbox?
As of Nov 12, 2026, only Rockerbox has a free plan. Hyros does not.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.