Swydo
Agency client reports and KPI monitoring, priced per data source
Swydo report card
Fair · out of 4.0 · graded Oct 18, 2026
Best for agencies with lots of small clients
Swydo turns PPC, social, SEO and analytics data into white-labeled client reports, dashboards and KPI boards, with alerts when a client's numbers move. There's one plan with every feature and unlimited clients and users, priced by data source. It's cheap for a small agency, but every connected ad account adds to the bill.
Who Swydo is for
- Great if you're an agency with many small clients and no per-client fee
- Handy when you want an alert as soon as a client's KPIs drift off target
- Good for PPC and social agencies sending monthly PDF reports
Who Swydo is not for
- Tight if each client has lots of ad accounts, since every one is a paid source
- Skip it if your clients use platforms outside its 38 or so integrations
Why Swydo gets a 2.4
Five grades, each with its reason. The GPA is their average: an A is 4 points, an F is none.
- BValue for moneyGraded against the agency tools it's listed beside, on 5 clients. $62 a month billed annually covers 10 data sources, so 2 per client, with unlimited clients and users and white-labeling included. That's less than any of them charges for 5 clients. Each source past 10 adds $4.50.
- CFree plan and trialNo free plan. The 14-day trial has every feature and doesn't need a credit card.
- CFeaturesReport templates, scheduling, KPI boards across clients, goals, alerts, combined sources, a client portal and AI summaries. Good breadth, but there are only about 38 native integrations, and anything else has to come in through Google Sheets.
- CEase of useNo rating on record. Templates help, but each client's ad and analytics accounts need connecting, and you'll want to keep count of data sources because you pay for each.
- BPlatforms and integrationsWeb only, with no desktop or phone app. It connects to Google Ads, GA4, Facebook Ads, LinkedIn, TikTok, Microsoft Ads, Search Console, CallRail and CTM, and sends alerts by email or Slack.
What these grades rest on. Graded from this listing, whose facts were read from Swydo's own pages on 18 October 2026. Not based on using the product, and shorter than our full reviews. How we review and grade.
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<a href="https://toolgpa.com/tools/swydo#review"><img src="https://toolgpa.com/badge/swydo.svg" alt="Swydo: 2.4 GPA on ToolGPA" width="196" height="56"></a>Where Swydo stands among marketing reporting and call tracking tools
Swydo's GPA of 2.4 is higher than 6 of the 13 other marketing reporting and call tracking tools we grade, and level with 5.
It stands best on value for money (B, above 12 of 13) and worst on features (C, above 0).
Its paid plans start at $62 a month, against a middle price of $63.50 for the category: 6 of the 13 others that charge start lower.
On features, ease of use and platforms it scores 2.3 out of 4. 4 tools score higher and cost less.
Each grade against the category
Every bar is all 14 marketing reporting and call tracking tools we grade, cut by the letter each got. Swydo’s own letter is outlined.
- BValue for moneyAbove 12 of 13
- CFree plan and trialAbove 3 of 13, level with 9
- CFeaturesAbove 0 of 13, level with 4
- CEase of useAbove 0 of 13, level with 13
- BPlatforms and integrationsAbove 0 of 13, level with 13
Price against what you get
Each dot is one of 14 marketing reporting and call tracking tools. Further left costs less, and higher up scores better on features, ease of use and platforms. Point at a dot to see which tool it is.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Keep Swydo, or make your own?
Keep it
The plain part of Swydo you could make: reports and goals. What surrounds it you could not. The 3 things listed below take a company, not a weekend.
It costs $744 a year.
What you could make
- Reports and goals: an app builder makes these well.
What you could not
- Connections that pull numbers from dozens of other services.
- It plugs into other products, Google Ads, Google Analytics 4 and Facebook Ads among them.
- AI features, unless you pay a model provider for each request yourself.
What this rests on. Swydo’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
What is Swydo?
Swydo is a reporting dashboard and monitoring tool aimed at online marketing agencies reporting to clients. It pulls PPC, social, SEO, analytics, email and call tracking data into white-labeled reports, dashboards and KPI boards, with alerts when client numbers move. There is one plan with every feature and unlimited clients and users, priced by the number of connected data sources.
Swydo is a paid product with a free trial, starting at $62 per month for 10 data sources, billed annually ($69 billed monthly). See every plan
Good for
- PPC and social agencies sending monthly client reports
- Agencies with many small clients, since there is no per-client fee
- Teams that want alerts when a client's KPIs move off target
Worth knowing
- Each connected account counts as a data source: 10 clients each on Google Ads and Facebook Ads make 20 sources.
- AI credits reset monthly and do not carry over; heavier use is billed on demand up to a spend limit you set.
- Native integrations number about 38; other platforms come in through Google Sheets.
Key features
- 38+ integrations
- Google Ads, GA4, Facebook and Instagram Ads, LinkedIn, TikTok, Microsoft Ads, Search Console, Semrush, Klaviyo, CallRail and CTM, plus Google Sheets for anything else.
- Report templates and scheduling
- Build reusable report templates, then schedule PDF reports or share live dashboards with clients and colleagues.
- KPI boards and cross-client overview
- Monitor key numbers for every client on one board, with goal tracking and email or Slack alerts when a metric moves.
- Combined data sources
- Combine ad data sources from several platforms in one view and define your own custom metrics on top of them.
- White label and client portal
- Brand reports with your own look, and give clients a password-protected portal for their reports, boards and goals.
- AI report summaries
- An AI report builder and summaries draw on 4,000 included AI credits a month; a typical report summary uses about 95.
Swydo pricing
- Starts at
- $62 per month for 10 data sources, billed annually ($69 billed monthly)
- Free plan
- None
- Free trial
- 14-day free trial of every feature, no credit card needed
| Plan | Price | What you get |
|---|---|---|
| Swydo | $62per month for 10 data sources, billed annually ($69 billed monthly) | Every feature, unlimited clients, users, reports and dashboards. The price rises with sources: $4.50 each from 11 to 100, $3 to 500, then $2. |
| Custom | Custom | A custom quote through sales for larger accounts. |
Read from swydo.com on Oct 18, 2026. Prices change, so confirm with Swydo before you buy.
Ways to pay less
- Annual discountSave 10% with annual billing
The base fee is $62 a month billed annually instead of $69 billed monthly.
Stated on swydo.com
Works with
- Google Ads
- Google Analytics 4
- Facebook Ads
- LinkedIn Ads
- TikTok Ads
- Microsoft Ads
- Google Search Console
- CallRail
Swydo alternatives
- Swydo vs AgencyAnalytics
Free trial · from $20/mo
- Swydo vs DashThis
Free trial · from $44/mo
- Swydo vs Whatagraph
From $1,118/mo
- Swydo vs ReportGarden
Free trial · from $75/mo
- Swydo vs Databox
Free plan · from $71/mo
Common questions
Is Swydo free?
No, Swydo is a paid product, but you can try it first. 14-day free trial of every feature, no credit card needed.
How much does Swydo cost?
Swydo lists 2 plans. Swydo: $62 per month for 10 data sources, billed annually ($69 billed monthly). Custom: custom pricing. Prices were read from swydo.com on Oct 18, 2026.
What platforms does Swydo work on?
Swydo is available on Web.
Does Swydo offer any discounts?
Swydo publicly lists the following: Save 10% with annual billing.
Does Swydo have an Android app?
No Android app was listed when its pages were read on Oct 18, 2026. Swydo is listed for Web.
Does Swydo have an iPhone app?
No iPhone app was listed when its pages were read on Oct 18, 2026. Swydo is listed for Web.
Is Swydo open source?
Swydo is not described as open source on its own site, as read on Oct 18, 2026.
What does Swydo integrate with?
Swydo's listing names Google Ads, Google Analytics 4, Facebook Ads, LinkedIn Ads, TikTok Ads, Microsoft Ads, Google Search Console and CallRail. A listing names up to eight integrations, so it may connect to more.
Who makes Swydo?
Swydo is made by Swydo. It dates from 2011.
What are the alternatives to Swydo?
The closest alternatives to Swydo in our directory are AgencyAnalytics, DashThis, Whatagraph, ReportGarden and Databox. Each one has a side-by-side comparison with Swydo.
How does Swydo compare with other marketing reporting and call tracking tools?
Swydo's GPA of 2.4 is higher than 6 of the 13 other marketing reporting and call tracking tools we grade, and level with 5. It stands best on value for money (B, above 12 of 13) and worst on features (C, above 0).
Is Swydo good value for money?
ToolGPA grades Swydo B for value for money. Its paid plans start at $62 a month, against a middle price of $63.50 for the category: 6 of the 13 others that charge start lower. On features, ease of use and platforms it scores 2.3 out of 4. 4 tools score higher and cost less.
Could I make my own version of Swydo?
The plain part of Swydo you could make: reports and goals. What surrounds it you could not. The 3 things listed below take a company, not a weekend. It costs $744 a year. What you could not make: Connections that pull numbers from dozens of other services. It plugs into other products, Google Ads, Google Analytics 4 and Facebook Ads among them. AI features, unless you pay a model provider for each request yourself. This is a judgement from its listing. We have not built one.
Sources for this page
The prices, plans, platforms and features above were read from these pages on Oct 18, 2026.