Mixed Analytics review (2026): is the free plan enough?
API Connector add-on that pulls API data into Google Sheets
Black Friday: is there a Mixed Analytics sale?
Mixed Analytics report card
Fair · out of 4.0 · graded Nov 13, 2026
Best for API data in Google Sheets
Mixed Analytics makes API Connector, a Google Sheets add-on that imports data from almost any API on a schedule. But it only runs inside Sheets with no dashboard or client report of its own, and usage is capped in requests, not rows.
Who Mixed Analytics is for
- Fits if you already report in Google Sheets and want live data pulled in
- Works for solo marketers who can live with 100 requests a month
Who Mixed Analytics is not for
- Skip it if you want dashboards or client reports, as it only fills a spreadsheet
- Tight if you stay free: 100 requests, 3 saved requests and 1,000 rows, with no scheduling
- Pricey if you want hourly scheduling or priority support, both on Business at $23
- Watch out: each successful API call or page counts as a request, so the cap goes quickly
Why Mixed Analytics gets a 2.2
Five grades, each with its reason. The GPA is their average: an A is 4 points, an F is none.
- BValue for moneyStarter is $12 a month on yearly billing, but the plans with hourly scheduling start at Business, $23, which is inside the cheapest quarter of $30.
- CFree plan and trialFree plan: 1 user, 100 requests a month, 3 saved requests and 1,000 rows, with no scheduling. You'll hit those caps. The trial was discontinued.
- DFeaturesOne narrow function: it pulls data into a spreadsheet and needs Google Sheets to be useful. It has no dashboard or client report view.
- CEase of useNo store rating on record. You write or choose each API request yourself inside Sheets.
- BPlatforms and integrationsWeb only, inside Google Sheets, with Facebook, YouTube, Instagram, Mailchimp and Shopify named, plus a public API.
What these grades rest on. Graded from this listing, whose facts were read from Mixed Analytics's own pages on 13 November 2026. Not based on using the product, and shorter than our full reviews. How we review and grade.
Make Mixed Analytics? Put this grade on your site
Paste this where you want the badge. It links here and follows the grade if it changes. About badges
<a href="https://toolgpa.com/tools/mixed-analytics#review"><img src="https://toolgpa.com/badge/mixed-analytics.svg" alt="Mixed Analytics: 2.2 GPA on ToolGPA" width="196" height="56"></a>Where Mixed Analytics stands among marketing reporting and call tracking tools
Mixed Analytics's GPA of 2.2 is higher than 30 of the 56 other marketing reporting and call tracking tools we grade, and level with 11.
It stands best on value for money (B, above 49 of 56) and worst on features (D, above 0).
Its paid plans start at $12 a month, against a middle price of $50 for the category: 4 of the 44 others that charge start lower.
On features, ease of use and platforms it scores 2.0 out of 4. 4 tools score higher and cost less.
Each grade against the category
Every bar is all 57 marketing reporting and call tracking tools we grade, cut by the letter each got. Mixed Analytics’s own letter is outlined.
- BValue for moneyAbove 49 of 56, level with 6
- CFree plan and trialAbove 29 of 56, level with 25
- DFeaturesAbove 0 of 56, level with 1
- CEase of useAbove 0 of 56, level with 56
- BPlatforms and integrationsAbove 6 of 56, level with 50
Price against what you get
Each dot is one of 45 marketing reporting and call tracking tools. Further left costs less, and higher up scores better on features, ease of use and platforms. Point at a dot to see which tool it is.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Keep Mixed Analytics, or make your own?
Keep it
To replace Mixed Analytics you would be making a spreadsheet engine with its formulas. That is not a weekend's work, with an AI app builder or without one.
It costs $144 a year.
What you could make
- Reports: an app builder makes this well.
What you could not
- A spreadsheet engine with its formulas.
- A builder that other people can use without writing code.
- It plugs into other products, Facebook, YouTube and Instagram among them, and has an API.
- Sharing with other people, which means accounts and invitations.
What this rests on. Mixed Analytics’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
What is Mixed Analytics?
Mixed Analytics makes API Connector, a Google Sheets add-on that imports data from marketing platforms and almost any other API into a spreadsheet. Requests can be saved, scheduled and shared, which lets a sheet serve as a lightweight reporting layer. The company also offers a free Archive Data add-on for storing historical snapshots.
Worth knowing
- It runs only inside Google Sheets and has no dashboard or client-report view of its own.
- Usage is capped in requests: each successful API call, page or query counts as one.
- The free trial was discontinued as of March 9, 2024; the free plan is the way to try it, and a 30-day money-back guarantee applies to paid plans.
- Team includes 5 users, each with Business-plan access.
Key features
- Connects to almost any API
- Pulls data from hundreds of ready-made integrations or from any API you set up yourself, with no code.
- Runs inside Google Sheets
- Requests, results and the field editor all live in the spreadsheet add-on sidebar.
- Scheduling
- Saved requests can run in the background: daily on Starter, hourly on Business and Team. The free plan has none.
- Multi-query and pagination
- Handles multiple queries per request and paginated results; each page or query counts as one request.
- Shared requests
- Requests can be imported and shared with other people.
- Archive Data add-on
- A separate free add-on that saves snapshots of historical data on a schedule.
Mixed Analytics pricing
As of Nov 13, 2026, Mixed Analytics has a free plan, and paid plans start at $12 per month for 2,500 requests, billed annually ($15 billed monthly).
- Starts at
- $12 per month for 2,500 requests, billed annually ($15 billed monthly)
- Free plan
- 1 user, 100 requests a month, 3 saved requests and 1,000 rows, with no scheduling.
- Free trial
- None listed
| Plan | Price | What you get |
|---|---|---|
| Free | $0 | 1 user, 100 requests a month, 3 saved requests, 1,000 rows, forum support and no scheduling. |
| Starter | $12per month for 2,500 requests, billed annually ($15 billed monthly) | 1 user, 15 saved requests, unlimited rows, email support and daily scheduling. |
| Business | $23per month for 60,000 requests, billed annually ($29 billed monthly) | 1 user, 100 saved requests, unlimited rows, priority support and hourly scheduling. |
| Team | $46per month for 5 users, billed annually ($58 billed monthly) | 300,000 requests a month, 500 saved requests, unlimited rows, priority support and hourly scheduling. |
Read from mixedanalytics.com on Nov 13, 2026. Prices change, so confirm with Mixed Analytics before you buy.
Ways to pay less
- Annual discountYearly billing saves about 20%
The pricing page shows Starter at $12 a month billed yearly against $15 billed monthly, and Business at $23 against $29.
Stated on mixedanalytics.com
Works with
Mixed Analytics alternatives
- Mixed Analytics vs Supermetrics
Free trial · from $44/mo
- Mixed Analytics vs Windsor.ai
Free plan · from $19/mo
- Mixed Analytics vs Catchr
Free trial · from $24/mo
- Mixed Analytics vs Dataslayer
Free plan · from $35/mo
- Mixed Analytics vs Two Minute Reports
Free trial · from $81/mo
Common questions
Does Mixed Analytics have an Android app?
No Android app was listed when its pages were read on Nov 13, 2026. Mixed Analytics is listed for Web.
Does Mixed Analytics have an iPhone app?
No iPhone app was listed when its pages were read on Nov 13, 2026. Mixed Analytics is listed for Web.
Is Mixed Analytics open source?
Mixed Analytics is not described as open source on its own site, as read on Nov 13, 2026.
Does Mixed Analytics have an API?
Yes. Mixed Analytics offers a public API, according to its own site.
Sources for this page
The prices, plans, platforms and features above were read from these pages on Nov 13, 2026.