Dataslayer vs Mixed Analytics (2026): which should you pick?
As of Nov 13, 2026, Dataslayer and Mixed Analytics share a 2.2 GPA, both have a free plan, and Mixed Analytics starts cheaper, at $12 a month against $35 a month.
Checked Nov 12, 2026 and Nov 13, 2026 · graded Nov 12, 2026 and Nov 13, 2026 by ToolGPA
Dataslayer grades higher on features. Mixed Analytics grades higher on value for money. They get the same grade on the free plan, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Dataslayer
Sends marketing data to Sheets, BI tools and AI assistants
Mixed Analytics
API Connector add-on that pulls API data into Google Sheets
Which one is for you
Pick Dataslayer if
- Fits if you report from Google Sheets or Looker Studio
- Works for small teams that want to try a connector tool free first
Look elsewhere if
- Tight if you stay free: 1 connector, 1 account and a single manual refresh a day
- Watch out: each paid plan includes one destination, and more are bought separately
- Skip it if you need blending or the MCP on Starter, as both need Advanced at $115
- Watch out: enterprise destinations cap rows at 5,000 a month on Starter
- Pricey if you need hourly refresh, which starts on Advanced
Pick Mixed Analytics if
- Fits if you already report in Google Sheets and want live data pulled in
- Works for solo marketers who can live with 100 requests a month
Look elsewhere if
- Skip it if you want dashboards or client reports, as it only fills a spreadsheet
- Tight if you stay free: 100 requests, 3 saved requests and 1,000 rows, with no scheduling
- Pricey if you want hourly scheduling or priority support, both on Business at $23
- Watch out: each successful API call or page counts as a request, so the cap goes quickly
How we grade them
| 2.2GPADataslayerFair | 2.2GPAMixed AnalyticsFair | |
|---|---|---|
| Value for money | C$35 a month on annual billing, just above this category's cheaper quarter at $30. Advanced is $115 and Pro $345. | BStarter is $12 a month on yearly billing, but the plans with hourly scheduling start at Business, $23, which is inside the cheapest quarter of $30. |
| Free plan and trial | CA free plan with 1 connector, 1 user, 1 account and a manual refresh once a day, plus a 15-day trial with no card. | CFree plan: 1 user, 100 requests a month, 3 saved requests and 1,000 rows, with no scheduling. You'll hit those caps. The trial was discontinued. |
| Features | C60+ connectors and many destinations. Data blending, AI Insights and MCP need Advanced; row limits apply to warehouses. | DOne narrow function: it pulls data into a spreadsheet and needs Google Sheets to be useful. It has no dashboard or client report view. |
| Ease of use | CNo store rating on record. You connect each account and build the report. | CNo store rating on record. You write or choose each API request yourself inside Sheets. |
| Platforms and integrations | BWeb only, with Sheets, Excel, Looker Studio, Power BI, warehouses and AI assistants as destinations. | BWeb only, inside Google Sheets, with Facebook, YouTube, Instagram, Mailchimp and Shopify named, plus a public API. |
| Best for | ad data in Google Sheets and Looker Studio | API data in Google Sheets |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Dataslayer and Mixed Analytics. How we grade
Price against what you get
Dataslayer starts at $35 a month and scores 2.3 out of 4 on features, ease of use and platforms. Mixed Analytics starts at $12 a month and scores 2.0.
Dataslayer scores higher, and starts $23 a month higher: the question is whether the extra is worth that to you. Of the other marketing reporting and call tracking tools on the chart, 2 score higher than Dataslayer for less, and 4 score higher than Mixed Analytics for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Dataslayer also covers dashboards.
- Mixed Analytics also covers no-code.
At a glance
| Dataslayer | Mixed Analytics | |
|---|---|---|
| Pricing | Free plan | Free plan |
| Starts at | $35 per month, billed annually ($39 billed monthly) | $12 per month for 2,500 requests, billed annually ($15 billed monthly) |
| Free plan | Free plan, no payment required: 1 connector, 1 user, 1 account and 1 manual refresh a day, sent to one core destination. | 1 user, 100 requests a month, 3 saved requests and 1,000 rows, with no scheduling. |
| Free trial | 15-day free trial of all features, no credit card required | None listed |
| Web | ||
| Made by | Dataslayer | Mixed Analytics |
| Price read from | dataslayer.ai | mixedanalytics.com |
| Checked | Nov 12, 2026 | Nov 13, 2026 |
Worth knowing
Dataslayer
- The Free plan is limited to 1 connector, 1 user and a manual daily refresh.
- Each paid plan includes one destination; extra destinations are bought separately, with a 10% bundle discount for 2 and 15% for 3 or more.
- Row limits apply only to enterprise destinations (warehouses and the API Query Manager): 5,000 a month on Starter, 100,000 on Advanced and 2 million on Pro.
- Data blending, AI Insights and the MCP connection need Advanced or higher; Starter has none of them.
Mixed Analytics
- It runs only inside Google Sheets and has no dashboard or client-report view of its own.
- Usage is capped in requests: each successful API call, page or query counts as one.
- The free trial was discontinued as of March 9, 2024; the free plan is the way to try it, and a 30-day money-back guarantee applies to paid plans.
- Team includes 5 users, each with Business-plan access.
Key features
Dataslayer
- Connectors
- The pricing page lists connectors for Google Ads, Google Analytics 4, Facebook Ads, LinkedIn Ads, TikTok Ads, Amazon Ads, Shopify, HubSpot, Klaviyo and Search Console, among others.
- Destinations
- Data can be sent to Google Sheets, Excel, Looker Studio and Power BI, or to BigQuery, Snowflake, Redshift, S3, Azure SQL, Google Cloud Storage and an API Query Manager.
- Scheduled refresh
- Starter refreshes daily, Advanced and Pro hourly, and Pro and Business also allow custom hours.
- Data blending
- Advanced and higher plans can combine data from several sources into one dataset.
- AI access
- Advanced and higher plans include an MCP connection, a custom GPT and AI alerts, with a message limit per day on the lower tiers.
- Supermetrics import
- All paid plans list a way to import existing queries from Supermetrics.
Mixed Analytics
- Connects to almost any API
- Pulls data from hundreds of ready-made integrations or from any API you set up yourself, with no code.
- Runs inside Google Sheets
- Requests, results and the field editor all live in the spreadsheet add-on sidebar.
- Scheduling
- Saved requests can run in the background: daily on Starter, hourly on Business and Team. The free plan has none.
- Multi-query and pagination
- Handles multiple queries per request and paginated results; each page or query counts as one request.
- Shared requests
- Requests can be imported and shared with other people.
- Archive Data add-on
- A separate free add-on that saves snapshots of historical data on a schedule.
Plans
Dataslayer
Free$0
1 connector, 1 user, 1 account and a manual daily refresh, to one core destination (Google Sheets, Excel, Looker Studio or Power BI).
Starter$35
per month, billed annually ($39 billed monthly), with 1 destination
3 connectors, 1 user, 3 accounts per connector, daily refresh and 5,000 monthly rows in enterprise destinations.
Advanced$115
per month, billed annually ($139 billed monthly), with 1 destination
7 connectors, 10 users, 50 accounts per connector, hourly refresh, 100,000 monthly enterprise rows, data blending and AI Insights.
Pro$345
per month, billed annually ($419 billed monthly), with 1 destination
10 connectors, unlimited users, 100 accounts per connector, hourly or custom refresh, 2 million monthly enterprise rows and a dedicated account manager.
BusinessCustom
Custom connectors, users, accounts and destinations, with dedicated onboarding. Sold through a quote.
Mixed Analytics
Free$0
1 user, 100 requests a month, 3 saved requests, 1,000 rows, forum support and no scheduling.
Starter$12
per month for 2,500 requests, billed annually ($15 billed monthly)
1 user, 15 saved requests, unlimited rows, email support and daily scheduling.
Business$23
per month for 60,000 requests, billed annually ($29 billed monthly)
1 user, 100 saved requests, unlimited rows, priority support and hourly scheduling.
Team$46
per month for 5 users, billed annually ($58 billed monthly)
300,000 requests a month, 500 saved requests, unlimited rows, priority support and hourly scheduling.
Ways to pay less
Dataslayer
- Annual discount
About 20% off with annual billing
The vendor says annual billing costs about 20% less than monthly, and that destination bundles stack with it.
- Other savings
Bundle discount on destinations
Buying 2 destinations together takes 10% off and 3 or more takes 15% off, on top of the annual saving.
Mixed Analytics
- Annual discount
Yearly billing saves about 20%
The pricing page shows Starter at $12 a month billed yearly against $15 billed monthly, and Business at $23 against $29.
Common questions
Which is cheaper, Dataslayer or Mixed Analytics?
As of Nov 13, 2026, Mixed Analytics is cheaper to start with: $12 a month, against $35 a month for Dataslayer. Dataslayer starts at $35 per month, billed annually ($39 billed monthly), and Mixed Analytics starts at $12 per month for 2,500 requests, billed annually ($15 billed monthly).
Which has a free plan, Dataslayer or Mixed Analytics?
As of Nov 13, 2026, both Dataslayer and Mixed Analytics have a free plan.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.