DeleteMe vs ReputationDefender (2026): which should you pick?
As of Nov 12, 2026, DeleteMe grades higher than ReputationDefender: 1.8 against 1.6 out of 4.0.
Checked Oct 18, 2026 and Nov 12, 2026 · graded Oct 18, 2026 and Nov 12, 2026 by ToolGPA
DeleteMe grades higher on ease of use. They get the same grade on value for money, the free plan, features and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
DeleteMe
Data broker removal handled by privacy staff, sold by the year
ReputationDefender
Consultation-led search and people-search cleanup from Norton
Which one is for you
Pick DeleteMe if
- Fits if you want privacy staff, not only software, filing your opt-outs
- Works for people with past names and emails, since every plan covers unlimited aliases
Look elsewhere if
- Skip it if you want to pay month to month, as plans are bought for 1 or 2 years up front and renew automatically
- Not for you if you want monthly rescans, since DeleteMe says Standard rescans 4 times a year
- Tight if your household is bigger than 4, which is where the family plan stops
- Watch out: the pricing page's two Premium tables disagree, one listing monthly scans and 300 custom requests
- Watch out: there's no stated refund window, only a 100% satisfaction guarantee, and Premium at $180 is US-only
Pick ReputationDefender if
- Fits if you want a managed service to push negative search results down
- Works for someone who wants a company in the Norton family to handle it
Look elsewhere if
- Not for you if you want a price, as every offering is reached through a consultation call
- Skip it if you want broker removal alone, since it sits mainly in the Concierge tier
- Watch out: public records are generally not removable, per its own FAQ
- Watch out: the identity theft coverage figure carries a footnote with terms we didn't read
How we grade them
| 1.8GPADeleteMeWeak | 1.6GPAReputationDefenderWeak | |
|---|---|---|
| Value for money | C$129 a year for one person on the 1-year plan, $10.75 a month, above the middle of this category. Paying for two years at once is $209, which DeleteMe shows as $8.71 a month. There's no monthly option at all. | CNo price is published, so it can't be set against the category's $9.99 middle. |
| Free plan and trial | FNo free plan, no trial and no month-to-month option, so the smallest step in is a full year up front. Its 100% satisfaction guarantee is a promise, not a trial. | FNo free plan and no trial are on record, and the pages we read show nothing to try before paying. |
| Features | CStaff and software file your opt-outs, it says it has removed data from 969 brokers, and Standard takes 40 custom requests. The gap is pace: DeleteMe says Standard rescans only 4 times a year, and its own two Premium tables disagree. | COnline Content Suppression, Concierge Digital Security and VIP Services. The listing's gap: broker removal sits mainly in the Concierge tier, and public records are generally not removable. |
| Ease of use | BNo App Store rating on record, but you don't do the work here. DeleteMe's staff search and file, the first report arrives about 7 days after sign-up, and quarterly reports follow. | CNo store rating on record, and every offering starts with a consultation call. |
| Platforms and integrations | CWeb only, with no app, integrations or API on record. It sells in the US, Canada, Australia and the UK at local prices, and Premium is for US residents only. | CWeb only, and the listing names no integrations or apps. |
| Best for | removals handled by people, paid by the year | managed search-result cleanup and removal |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: DeleteMe and ReputationDefender. How we grade
Where they differ
At a glance
| DeleteMe | ReputationDefender | |
|---|---|---|
| Pricing | Paid | Paid |
| Starts at | $129 per year for 1 person ($10.75 a month) | Not published |
| Free plan | None | None |
| Free trial | None listed | None listed |
| Web | ||
| Made by | Abine, Inc. | ReputationDefender (part of Gen Digital Inc.) |
| Price read from | joindeleteme.com | Not confirmed |
| Checked | Oct 18, 2026 | Nov 12, 2026 |
Worth knowing
DeleteMe
- US plans are for US residents only; DeleteMe also sells to Canada, Australia and the UK at local prices, and Premium is US-only.
- There is no free plan, trial or month-to-month option; plans are paid for 1 or 2 years up front and renew automatically.
- Standard rescans only quarterly. The pricing page's two plan tables disagree on Premium, one listing monthly scans and 300 custom requests.
- A family plan stops at 4 people; DeleteMe offers a 100% satisfaction guarantee rather than a stated refund window.
ReputationDefender
- No prices are published: every offering is reached through a consultation call, so there is nothing to compare before talking to the company.
- The three offerings are Online Content Suppression, Concierge Digital Security and VIP Services; broker removal sits mainly in the Concierge tier.
- The identity theft coverage figure on the Concierge page carries a footnote with terms that we did not read.
- Public records are generally not removable, and the vendor's own FAQ says changing them usually needs the record's official custodian.
Key features
DeleteMe
- Opt-outs filed for you
- DeleteMe staff and software look for your listings on data broker and people-search sites and submit the removal requests. Its site lists 969 data brokers it says it has removed information from.
- Repeat scans through the year
- Standard plans rescan 4 times a year and Premium 6 times, removing listings that have come back. New opt-outs DeleteMe adds during the year are included at no extra cost.
- Privacy reports
- A first detailed report arrives about 7 days after sign-up, then quarterly reports on Standard, showing what was found and removed.
- Custom removal requests
- For sites outside its usual list you can ask DeleteMe to request a removal: 40 requests on Standard and 60 on Premium, according to the plan comparison.
- Names, aliases and emails
- Every plan covers unlimited aliases, previous names and email addresses for the same person, so older listings under another name are found too.
- Email and phone masking
- Plans include privacy tools for masking your email address and phone number when you sign up for things, alongside the removal service.
ReputationDefender
- Search result management
- Content suppression: it builds content meant to lift accurate results and push negative or misleading ones down the page, with the client approving content before publication.
- People-search removal
- Concierge Digital Security removes personal information from people-search sites and data brokers by automated and manual methods.
- Regular rescans
- Scans on an ongoing basis so that people-search sites do not re-add your details, and reports on privacy threats.
- Identity and threat monitoring
- The Concierge tier also monitors for identity theft and SSN compromise, and scans social media and the dark web.
- Financial safeguards
- The Concierge page lists coverage of up to $3 million for identity theft, with an asterisk pointing to terms we did not read.
- VIP services
- A Special Projects team takes custom cases for executives and public figures, including search suggestions and image results.
Plans
DeleteMe
Standard, 1 person, 1 year$129
per year for 1 person, renews automatically
Scans 4 times a year, 40 custom removal requests, unlimited aliases, past names and emails, and email, chat and phone support. $10.75 a month.
Standard, 1 person, 2 years$209
every 2 years for 1 person, renews automatically
The same Standard plan paid two years at a time, which DeleteMe shows as $8.71 a month.
Standard, 2 people, 2 years$349
every 2 years for 2 people, renews automatically
Standard for a couple, $14.54 a month. The 1-year couple plan is $229 a year.
Standard, 4 people, 2 years$499
every 2 years for 4 people, renews automatically
Standard for a family of 4, $20.79 a month. The 1-year family plan is $329 a year.
Premium, 1 person, 1 year$180
per year for 1 person, renews automatically
For US residents only. Adds scans 6 times a year, 60 custom requests, 15 more data broker sites and bi-monthly reports, per the plan card.
ReputationDefender
Pricing could not be confirmed. See reputationdefender.com.
Ways to pay less
DeleteMe
- Other savings
Lower yearly cost on 2-year plans
Paying for 2 years costs $209 for one person, shown as $8.71 a month, against $129 a year ($10.75 a month) on the 1-year plan.
ReputationDefender
No public discounts listed.
Common questions
Which is cheaper, DeleteMe or ReputationDefender?
As of Nov 12, 2026, DeleteMe starts at $129 per year for 1 person ($10.75 a month), and ReputationDefender has no price we could confirm.
Which has a free plan, DeleteMe or ReputationDefender?
As of Nov 12, 2026, neither DeleteMe nor ReputationDefender has a free plan.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.