GridRankTracker vs Local Viking (2026): which should you pick?
As of Oct 23, 2026, GridRankTracker grades higher than Local Viking: 2.4 against 1.8 out of 4.0.
Checked Oct 23, 2026 · graded Oct 23, 2026 by ToolGPA
GridRankTracker grades higher on value for money and the free plan. Local Viking grades higher on platforms. They get the same grade on features and ease of use.
Price, platforms and features side by side. The table says where each price was read and when.
GridRankTracker
Google Maps geo-grid rank tracker paid with one-time credit packs
Local Viking
Google Business Profile manager for agencies, with posts and geogrids
Which one is for you
Pick GridRankTracker if
- Fits if you check a local business's Maps ranking across town now and then, without a monthly bill
- Works for service-area businesses whose address is hidden on Google
Look elsewhere if
- Skip it if you need organic web rankings, other search engines or AI answers, as it tracks Google Maps only
- Tight if you scan often, as each grid point is a credit and a scheduled 13×13 scan uses 169 every run
- Tight if you're staying free, as the 100 credits never refill and exports, sharing and scheduling all need a pack
- Watch out: white-label exports start at Starter ($19.99), and refunds come only within 14 days with under 10% of credits used
- Not for you if you want scans fed into reports or dashboards, as there are no integrations or API
Pick Local Viking if
- Fits if you're an agency posting to dozens of Google Business Profiles every week
- Works for spotting unwanted edits to client listings, including Google's own
Look elsewhere if
- Not for you if you want to try it first, as no free plan or trial is listed
- Watch out: rank checks and geogrid scans spend credits, and keyword credits don't roll over
- Tight if you want white-label reports or the geogrid widget, which start at Pro ($99)
- Skip it if you need listings kept right beyond Google, as it manages Google Business Profiles
- Watch out: the site still says Local Viking, but sign-up, pricing and help run under the LocalOptics name
How we grade them
| 2.4GPAGridRankTrackerFair | 1.8GPALocal VikingWeak | |
|---|---|---|
| Value for money | APacks are paid once: $4.99 for 1,250 credits up to $79.99 for 20,000, and credits never expire. Even the top pack costs less than a year of this category's middle subscription ($19.99 a month). A 5×5 scan uses 25 credits, so Lite covers about 50. | CSingle is $39 a month for one listing, with 1,600 keyword credits and 7,500 geogrid credits, between this category's middle ($31) and dearer quarter ($59). Up to 10 listings is $59, which is where agencies start. |
| Free plan and trial | CA free account with no card and no time limit: 100 credits, 1 project, heat maps and competitor data. The credits are a one-time grant, about four 5×5 scans, and exports, sharing, scheduling and comparisons need a paid pack. | FNothing free. The pricing page lists no free plan and no trial, so you pay before you see your own profiles in it. |
| Features | CGrids from 3×3 to 13×13, heat maps, competitors at each point, scheduled rescans, before/after comparisons and client share links. It does the Maps grid job fully, but that's a smaller job: no organic rankings, other engines or AI answers. | CBulk post and photo scheduling, profile edits with a change log and alerts, local and organic rank tracking, geogrids, review replies and white-label reports. It does Google Business Profile work fully, but that's one platform: no other directories or review requests. |
| Ease of use | CNo rating on record. No third-party accounts or keys are needed, but you pick grid sizes, keywords and schedules and budget credits by the point. | CNo rating on record. You connect Google accounts and budget keyword and geogrid credits, where each rank type and each grid point uses one. |
| Platforms and integrations | CWeb only, with no desktop or phone app, and no integrations or API on record. Results leave by CSV, image export or a public share link. | BWeb only, with no desktop or phone app. It links to Google Business Profile, Search Console, GA4, Looker Studio, ServiceTitan, CompanyCam and Zapier, with a public API, webhooks and MCP. |
| Best for | Google Maps grid scans without a subscription | posting to many Google Business Profiles |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: GridRankTracker and Local Viking. How we grade
Where they differ
- Local Viking also covers local listings.
At a glance
| GridRankTracker | Local Viking | |
|---|---|---|
| Pricing | Free trial | Paid |
| Starts at | $4.99 one-time for 1,250 credits that never expire | $39 per month for 1 listing |
| Free plan | None | None |
| Free trial | Free account with 100 lifetime credits and 1 project, no time limit; the credits do not refill | None listed |
| Web | ||
| Made by | GridRankTracker.com | LocalViking |
| Price read from | gridranktracker.com | app.localoptics.com |
| Checked | Oct 23, 2026 | Oct 23, 2026 |
Worth knowing
GridRankTracker
- Each grid point uses one credit: a 5×5 scan costs 25 credits and a 13×13 scan 169, so heavy scheduled scanning uses packs up quickly.
- The free account's 100 credits are a one-time grant, and exports, share links, scheduling and comparisons all need a paid pack.
- It tracks Google Maps rankings of Google Business Profiles only, not organic web results or other search engines.
- Refunds are given within 14 days of purchase only if fewer than 10% of the purchased credits have been used.
Local Viking
- No free trial or free plan is listed on the pricing page.
- Rank checks and geogrid scans spend credits: 1 keyword credit per rank type per check, 1 geogrid credit per grid point. Keyword credits do not roll over.
- White-label reporting and the geogrid widget start at the Pro plan.
- The marketing site still says Local Viking, but sign-up, pricing and the help center use the LocalOptics name.
Key features
GridRankTracker
- Geo-grid scans
- Checks a Google Business Profile's Maps ranking from every point of a grid, from 3×3 up to 13×13 (169 points), and points can be skipped.
- Rank heat map and stats
- Each scan is drawn as a heat map of positions across the area, with summary stats, on every plan including the free account.
- Competitor data per point
- Shows which businesses rank at each grid point and can overlay a competitor's positions on the map; the full competitor profile analysis needs a paid pack.
- Scheduled scans
- Paid packs can set any keyword to rescan daily, weekly or monthly, with results kept in the scan history.
- Before/after comparison
- Compare two scans point by point and export the result as a PNG or CSV, or share it through a public link.
- Client share links
- Completed scans can be shared through a public link that clients open without an account; white-label exports start with Starter.
Local Viking
- Post scheduling
- Schedules standard, offer, event and alert posts to many profiles at once, with recurring posts, Spintax and location variables, and CSV bulk upload.
- Listing management and protection
- Edits profile details in one place, keeps a change log that includes Google's own edits, and alerts by email or SMS when anything changes.
- Rank tracking and geogrids
- Tracks keywords in the local pack, organic desktop and organic mobile, and runs live or scheduled geogrid scans with competitors at every point.
- Photo scheduling
- A media library that drip-schedules photos to profiles over weeks, with control over image metadata and file names.
- Reviews, audits and reports
- Reply to Google reviews across locations, run competitive audits against up to five rivals and send scheduled white-label reports.
- API, webhooks and MCP
- A public API, webhooks for new reviews and finished scans, a Looker Studio connector, and MCP connections for ChatGPT and Claude.
Plans
GridRankTracker
Lite$4.99
one-time, for 1,250 credits that never expire
1 project. Adds CSV and image export, share links, scheduled scans, before/after comparison and bulk scans.
Basic$9.99
one-time, for 2,500 credits that never expire
2 projects and everything in Lite.
Starter$19.99
one-time, for 5,000 credits that never expire
5 projects, everything in Basic and white-label exports.
Pro$39.99
one-time, for 10,000 credits that never expire
20 projects, white-label exports and priority support.
Agency$79.99
one-time, for 20,000 credits that never expire
Unlimited projects, white-label exports, priority support and dedicated onboarding.
Local Viking
Single$39
per month for 1 listing
Unlimited posts and Google accounts, 1,600 keyword credits and 7,500 geogrid credits a month.
Starter$59
per month for up to 10 listings
3,200 keyword credits and 8,100 geogrid credits a month.
Pro$99
per month for up to 20 listings
5,600 keyword credits and 16,200 geogrid credits a month, white-label reporting and the geogrid widget.
Agency$149
per month for up to 40 listings
17,700 keyword credits and 24,300 geogrid credits a month, white-label reporting and the geogrid widget.
Enterprise$200
per month for up to 70 listings
26,600 keyword credits and 32,400 geogrid credits a month. Custom pricing for more than 70 locations.
Common questions
Which is cheaper, GridRankTracker or Local Viking?
As of Oct 23, 2026, GridRankTracker starts at $4.99 one-time for 1,250 credits that never expire, and Local Viking starts at $39 per month for 1 listing.
Which has a free plan, GridRankTracker or Local Viking?
As of Oct 23, 2026, neither GridRankTracker nor Local Viking has a free plan. GridRankTracker has a free trial.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.