HoneyBook vs Thryv
We give HoneyBook a 2.6 GPA and Thryv a 1.8, out of 4.0. HoneyBook grades higher on the free plan, features and ease of use. Thryv grades higher on platforms. They get the same grade on value for money.
Price, platforms and features side by side. The table says where each price was read and when.
HoneyBook
Client management, contracts and payments for independents
Free trial · from $29/mo
Thryv
Small-business software for customers, bookings, invoices and payments
Paid
How we grade them
| 2.6GPAHoneyBookGood | 1.8GPAThryvWeak | |
|---|---|---|
| Value for money | CStarter is $29 a month on yearly billing for the whole account, not per person, which lands it mid-pack against the CRMs here. It stands in for a contract tool, an invoice tool and a booking link. But automations wait for Essentials at $49, and card fees of about 2.9% come on top of everything. | CNo price could be confirmed. Thryv's site turned our reader away, and Business Center is sold after a demo with a one-time onboarding fee. The plans on its pricing page are its marketing services, not this software. With no figure it sits at the ordinary grade. |
| Free plan and trial | CThere's no free plan. You get 30 days to try it with no card, and a 60-day money-back guarantee once you've paid. Kind, as trials go, but a trial is a trial and the bill starts after it. | FNothing free on record: no free plan and no trial, just a demo before you buy, and a one-time onboarding fee when you do. |
| Features | BProposals, contracts clients sign on screen, invoices, payment plans, a scheduler, lead forms, a client portal and automations. For booking and billing clients that's the whole job, and the payments are its own. Starter goes without the automations and without team members. | CContacts, online booking, estimates, invoices, payments, review requests, social posts, a client portal and email follow-ups. That covers a local business's customer side, but no sales pipeline is on record, and payroll and Marketing Center are add-ons. |
| Ease of use | A4.8 from about 16,300 App Store ratings, which is a rare score from that many people. There are hundreds of templates to start from, and once you've subscribed their team turns your old contracts and price lists into templates for free. | CNo App Store rating on record. It's sold after a demo with an onboarding fee, which tells you it isn't a sign-up-and-go tool. |
| Platforms and integrations | CWeb, iPhone and Android, but you can only sign up if your business is in one of four countries, which is a hard stop no integration list makes up for. The phone app can't issue refunds or change settings, and the integrations page doesn't mention an API. | BWeb, plus an app for iPhone and iPad, with QuickBooks, Google, Mailchimp, Jotform, Facebook and payments through Stripe, PayPal or Square. There's no Android app for Business Center and no desktop app. |
| Best for | one-person businesses that book and bill clients | local service businesses wanting one back office |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: HoneyBook and Thryv. How we grade
Where they differ
- Only HoneyBook lists an Android app.
- HoneyBook also covers templates, booking links, sales pipeline, workflow automation and forms.
- Thryv also covers marketing automation, email campaigns, quotes and estimates, appointment booking and review collection.
In commonWebiOSInvoicing
At a glance
| HoneyBook | Thryv | |
|---|---|---|
| Pricing | Free trial | Paid |
| Starts at | $29 / month, billed yearly ($36 billed monthly) | Not published |
| Free plan | None | None |
| Free trial | 30-day free trial, no credit card required; 60-day money-back guarantee after subscribing | None listed |
| Web | ||
| iOS | ||
| Android | ||
| Made by | HoneyBook Inc. | Thryv, Inc. |
| Price read from | honeybook.com | Not confirmed |
| Checked | Oct 6, 2026 | Oct 18, 2026 |
Who each one suits
HoneyBook
- Photographers, event planners and other independents who book clients
- Solo businesses that want contracts, invoices and payments in one tool
- Small studios that prefer a flat account price to per-user pricing
Thryv
- Local service businesses that want booking, invoicing and a CRM in one account
- Owners who manage appointments and invoices from an iPhone
- Businesses that also want Thryv to run their listings and ads
Worth knowing
HoneyBook
- Available only to businesses in the U.S., Canada, the UK and Australia.
- Starter has no automations or team members, includes 1 scheduler session, and integrates only with email, calendar and Pic-Time.
- Team members are capped at 2 on Essentials; unlimited members, multiple companies and priority support need Premium at $109 a month.
- Payment processing costs extra: the pricing page quotes card fees from 2.7% + 10 cents in one place and 2.9% + 25 cents in another, plus 1.5% for ACH.
Thryv
- Thryv's website turned our reader away, so no prices are recorded here; its Business Center page sells the software after a demo, with a one-time onboarding fee.
- The Starter, Signature and Custom plans on Thryv's pricing page are its marketing services (listings, websites, reviews and Boosts), not the software described here.
- Payroll (Workforce Center) and marketing tools (Marketing Center) are sold as add-ons to Business Center.
- The Business Center app is on the App Store for iPhone and iPad; ThryvPay is the only Thryv app on Google Play's US store.
Key features
HoneyBook
- Project pipeline and client records
- Leads and projects move through a customizable pipeline, and each client record holds contacts, conversations, files, notes and payments. Clients and projects are unlimited on every plan.
- Proposals, contracts and invoices
- Interactive files let a client choose services, sign a contract by eSignature and pay from a single document. A gallery of professionally designed file templates is included.
- Online payments
- Accepts cards, ACH bank transfers, Apple Pay and Google Pay, with payment plans, autopay, reminders and late fees. Processing fees are charged on each transaction.
- Scheduler and lead forms
- Clients book sessions from shared availability and can pay while booking. Starter includes 1 session and 2 live lead forms; Essentials has unlimited sessions and 10 forms.
- Automations
- Workflows send messages, follow-ups, files and tasks on triggers, and an AI builder drafts a workflow from a description of your process. Both start on Essentials.
- HoneyBook AI
- AI drafts email replies, recaps projects before meetings, takes meeting notes and flags high-value leads. HoneyBook AI is listed on all three plans.
Thryv
- Customer database
- Keep contacts and their history in one CRM, and sync contacts from a phone into Business Center.
- Scheduling and online booking
- Customers book appointments online; staff schedule or accept them in real time and send reminders from the web or the mobile app.
- Estimates, invoices and payments
- Send estimates and invoices on the go and take payments through ThryvPay, Stripe, PayPal or Square.
- Reviews and social posting
- Ask customers for reviews, reply to them from one place, and connect social profiles to publish posts.
- Client portal and documents
- Request, store and share documents with customers and staff through a client portal.
- Email marketing and automation
- Send email campaigns and run automated follow-ups from the same customer list, with reports in the Reporting Center.
Plans
HoneyBook
Starter$29
per month, billed yearly ($36 billed monthly)
Unlimited clients and projects, invoices, payments, proposals, contracts, client portal, basic reports, 1 scheduler session and up to 2 live lead forms.
Essentials$49
per month, billed yearly ($59 billed monthly)
Adds unlimited scheduler sessions, automations, QuickBooks Online and Zapier integrations, up to 2 team members, 10 lead forms and SMS reminders.
Premium$109
per month, billed yearly ($129 billed monthly)
Unlimited team members and lead forms, multiple companies under one account, advanced reports and priority support.
Thryv
Pricing could not be confirmed. See thryv.com.
Ways to pay less
HoneyBook
- Annual discount
Save up to 18% with yearly billing
The pricing page states a saving of up to 18% for yearly billing: Starter is $29 a month billed yearly against $36 monthly, Essentials $49 against $59 and Premium $109 against $129.
Thryv
No public discounts listed.
