EngageBay vs Thryv
We give EngageBay a 2.4 GPA and Thryv a 1.8, out of 4.0. EngageBay grades higher on the free plan and features. Thryv grades higher on value for money. They get the same grade on ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
EngageBay
All-in-one marketing, sales and support CRM for small teams
Free plan · from $13.79/mo
Thryv
Small-business software for customers, bookings, invoices and payments
Paid
How we grade them
| 2.4GPAEngageBayFair | 1.8GPAThryvWeak | |
|---|---|---|
| Value for money | DBasic looks cheap at $13.79 a user a month billed yearly, but it holds only 500 contacts. The automation you'd buy a suite like this for starts on Growth at $59.79, two and a half times the $24 middle for CRMs, and Pro is $110.39. The lowest rates of all need a two-year term. | CNo price could be confirmed. Thryv's site turned our reader away, and Business Center is sold after a demo with a one-time onboarding fee. The plans on its pricing page are its marketing services, not this software. With no figure it sits at the ordinary grade. |
| Free plan and trial | BFree for up to 15 users, with the CRM, helpdesk, live chat, a landing page and 2 email sequences. Fifteen seats for nothing is rare, and a small team could really live on it. But 250 contacts and 1,000 branded emails won't last a growing business long. | FNothing free on record: no free plan and no trial, just a demo before you buy, and a one-time onboarding fee when you do. |
| Features | BContacts, deal pipelines, email broadcasts, sequences, landing pages, automation workflows, a ticket desk, live chat, booking links and an AI chatbot. Marketing, sales and support really are all here, though workflows are rationed, 10 on Growth and 100 on Pro, and every plan caps contacts. | CContacts, online booking, estimates, invoices, payments, review requests, social posts, a client portal and email follow-ups. That covers a local business's customer side, but no sales pipeline is on record, and payroll and Marketing Center are add-ons. |
| Ease of use | CNo store rating on record. One login for marketing, sales and support saves stitching three tools together, but it's also sold as separate Marketing, CRM & Sales and Service products, so there's working out which you need before any of it is set up. | CNo App Store rating on record. It's sold after a demo with an onboarding fee, which tells you it isn't a sign-up-and-go tool. |
| Platforms and integrations | BWeb, iPhone and Android, with no desktop app. It connects to Zapier, Shopify, Stripe, Xero, Twilio, Slack, Mailchimp and WhatsApp, and there's a REST API with webhooks, though API calls are capped each month, from 500 on Free to 75,000 on Pro. | BWeb, plus an app for iPhone and iPad, with QuickBooks, Google, Mailchimp, Jotform, Facebook and payments through Stripe, PayPal or Square. There's no Android app for Business Center and no desktop app. |
| Best for | small teams wanting marketing, sales and support | local service businesses wanting one back office |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: EngageBay and Thryv. How we grade
Where they differ
- EngageBay has a free plan. Thryv does not.
- Only EngageBay lists an Android app.
- EngageBay also covers booking links, sales pipeline, workflow automation and forms.
- Thryv also covers invoicing, email campaigns, quotes and estimates, appointment booking and review collection.
In commonWebiOSMarketing automation
At a glance
| EngageBay | Thryv | |
|---|---|---|
| Pricing | Free plan | Paid |
| Starts at | $13.79 per user / month, billed yearly ($14.99 billed monthly) | Not published |
| Free plan | Free plan for up to 15 users: 250 contacts, 1,000 branded emails, CRM, helpdesk, live chat, 1 landing page, 2 email sequences and 20 AI conversations a month. | None |
| Free trial | None listed | None listed |
| Web | ||
| iOS | ||
| Android | ||
| Made by | EngageBay Inc. | Thryv, Inc. |
| Price read from | engagebay.com | Not confirmed |
| Checked | Oct 6, 2026 | Oct 18, 2026 |
Who each one suits
EngageBay
- Small businesses that want marketing, sales and support in one tool
- Teams of up to 15 starting on a free plan with a small contact list
- Buyers who would otherwise pay for a CRM and an email tool separately
Thryv
- Local service businesses that want booking, invoicing and a CRM in one account
- Owners who manage appointments and invoices from an iPhone
- Businesses that also want Thryv to run their listings and ads
Worth knowing
EngageBay
- All-in-One plans cap contacts: 250 on Free, 500 on Basic, 5,000 on Growth and 10,000 on Pro.
- The pricing page lists marketing automation from the Growth plan, which allows 10 workflows of up to 15 nodes each.
- Prices here are for the All-in-One suite. The CRM & Sales Bay alone is $11.95, $45.99 or $73.59 per user / month, billed yearly.
- The lowest advertised rates need a two-year (biennial) term, which takes 15% off the monthly prices.
Thryv
- Thryv's website turned our reader away, so no prices are recorded here; its Business Center page sells the software after a demo, with a one-time onboarding fee.
- The Starter, Signature and Custom plans on Thryv's pricing page are its marketing services (listings, websites, reviews and Boosts), not the software described here.
- Payroll (Workforce Center) and marketing tools (Marketing Center) are sold as add-ons to Business Center.
- The Business Center app is on the App Store for iPhone and iPad; ThryvPay is the only Thryv app on Google Play's US store.
Key features
EngageBay
- CRM and deal pipelines
- The CRM covers contacts and companies with a 360-degree view, deals, tasks and email tracking, and is part of the Free plan. Pipelines track each deal by stage for forecasting.
- Email marketing and automation
- Email broadcasts, sequences, templates and landing pages come with the suite. Automation workflows begin on Growth with 10 workflows and rise to 100 on Pro.
- Helpdesk and live chat
- The Service Bay adds ticketing, ticket views, canned responses and live chat. It is included in the All-in-One plans and is also offered on its own as a free help desk.
- Appointment scheduling
- Booking links let leads pick a time slot, sync with Google or Office 365 calendars, send reminder emails and create a contact for anyone new who books.
- EngageBay AI
- AI suggests email copy and subject lines, scores leads and runs a chatbot trained on your own knowledge sources. AI conversations are metered, from 20 a month on Free to 500 on Pro.
- REST API and webhooks
- A REST API, webhooks and a tracking code API are documented for developers. API calls are capped each month, from 500 on Free to 75,000 on Pro.
Thryv
- Customer database
- Keep contacts and their history in one CRM, and sync contacts from a phone into Business Center.
- Scheduling and online booking
- Customers book appointments online; staff schedule or accept them in real time and send reminders from the web or the mobile app.
- Estimates, invoices and payments
- Send estimates and invoices on the go and take payments through ThryvPay, Stripe, PayPal or Square.
- Reviews and social posting
- Ask customers for reviews, reply to them from one place, and connect social profiles to publish posts.
- Client portal and documents
- Request, store and share documents with customers and staff through a client portal.
- Email marketing and automation
- Send email campaigns and run automated follow-ups from the same customer list, with reports in the Reporting Center.
Plans
EngageBay
Free$0
All-in-One suite for up to 15 users: 250 contacts, 1,000 branded emails, CRM, helpdesk, live chat and 1 landing page.
Basic$13.79
per user / month, billed yearly ($14.99 billed monthly)
500 contacts, 3,000 branded emails, lead scoring, SMS marketing, web pop-ups, third-party integrations and 1 GB of file storage.
Growth$59.79
per user / month, billed yearly ($64.99 billed monthly)
5,000 contacts, 25,000 branded emails, marketing automation with up to 10 workflows, A/B testing, proposals and a custom domain.
Pro$110.39
per user / month, billed yearly ($119.99 billed monthly)
10,000 contacts, 50,000 branded emails, 100 workflows, web analytics, custom reporting, role management, goals and phone support.
Thryv
Pricing could not be confirmed. See thryv.com.
Ways to pay less
EngageBay
- Annual discount
8% off yearly billing, 15% off biennial
The pricing page takes 8% off for yearly billing and 15% off for a two-year term: All-in-One Basic is $14.99 monthly, $13.79 yearly and $12.74 biennial per user a month.
Thryv
No public discounts listed.
