EngageBay vs Keap
Price, platforms and features side by side. The table says where each price was read and when.
EngageBay
All-in-one marketing, sales and support CRM for small teams
Keap
CRM with sales and marketing automation for small businesses
Where they differ
- EngageBay starts at $13.79 per user / month, billed yearly ($14.99 billed monthly). Keap starts at $299 / month for 2 users, billed monthly ($2,988 billed annually).
- EngageBay has a free plan. Keap does not, though it has a free trial.
- Keap also covers invoicing.
At a glance
| EngageBay | Keap | |
|---|---|---|
| Pricing | Free plan | Free trial |
| Starts at | $13.79 per user / month, billed yearly ($14.99 billed monthly) | $299 / month for 2 users, billed monthly ($2,988 billed annually) |
| Free plan | Free plan for up to 15 users: 250 contacts, 1,000 branded emails, CRM, helpdesk, live chat, 1 landing page, 2 email sequences and 20 AI conversations a month. | None |
| Free trial | None listed | 14-day free trial, no credit card required; limited to 25 emails, with no payments or texting |
| Web | ||
| iOS | ||
| Android | ||
| Made by | EngageBay Inc. | Keap (part of Thryv) |
| Price read from | engagebay.com | keap.com |
| Checked | Oct 6, 2026 | Oct 5, 2026 |
Who each one suits
EngageBay
- Small businesses that want marketing, sales and support in one tool
- Teams of up to 15 starting on a free plan with a small contact list
- Buyers who would otherwise pay for a CRM and an email tool separately
Keap
- Small businesses that want CRM, marketing automation and payments in one product
- Owners who want guided setup and done-for-you automations
- Service businesses that book appointments and send invoices
Worth knowing
EngageBay
- All-in-One plans cap contacts: 250 on Free, 500 on Basic, 5,000 on Growth and 10,000 on Pro.
- The pricing page lists marketing automation from the Growth plan, which allows 10 workflows of up to 15 nodes each.
- Prices here are for the All-in-One suite. The CRM & Sales Bay alone is $11.95, $45.99 or $73.59 per user / month, billed yearly.
- The lowest advertised rates need a two-year (biennial) term, which takes 15% off the monthly prices.
Keap
- There is no free plan, and the 14-day trial is capped at 25 emails with no payment processing or texting.
- A one-time implementation package is required; its list price is $1,500, shown discounted to $500.
- The base price covers 2 users and 1,500 contacts; each extra user is $39 a month and more contacts raise the price.
- Annual contracts carry a $299 early termination fee, and text marketing is available in the U.S. only.
Key features
EngageBay
- CRM and deal pipelines
- The CRM covers contacts and companies with a 360-degree view, deals, tasks and email tracking, and is part of the Free plan. Pipelines track each deal by stage for forecasting.
- Email marketing and automation
- Email broadcasts, sequences, templates and landing pages come with the suite. Automation workflows begin on Growth with 10 workflows and rise to 100 on Pro.
- Helpdesk and live chat
- The Service Bay adds ticketing, ticket views, canned responses and live chat. It is included in the All-in-One plans and is also offered on its own as a free help desk.
- Appointment scheduling
- Booking links let leads pick a time slot, sync with Google or Office 365 calendars, send reminder emails and create a contact for anyone new who books.
- EngageBay AI
- AI suggests email copy and subject lines, scores leads and runs a chatbot trained on your own knowledge sources. AI conversations are metered, from 20 a month on Free to 500 on Pro.
- REST API and webhooks
- A REST API, webhooks and a tracking code API are documented for developers. API calls are capped each month, from 500 on Free to 75,000 on Pro.
Keap
- CRM and contact segmentation
- Contact and company records hold activity, notes, tasks and custom fields, with tags, saved searches and lead scoring to single out the leads most likely to buy.
- Sales and marketing automation
- A drag-and-drop builder automates follow-up across the customer lifecycle, with a library of prebuilt automation templates and an AI assistant that drafts whole campaigns.
- Email and text marketing
- Broadcasts, newsletters and automated emails are built in. Text broadcasts and automated texts are U.S.-only, with a first tier of 500 messages and 100 voice minutes included.
- Sales pipeline and appointments
- A pipeline tracks leads through each stage and can trigger automation, and an appointment scheduler shares a booking link synced with a Gmail or Outlook calendar.
- Quotes, invoices and payments
- Quotes turn into invoices, checkout forms sell online, and payments run through Keap's own U.S. processor or third parties such as PayPal and Stripe.
- Landing pages and forms
- Landing pages, multi-page sales funnels and forms capture leads and start an automation when someone completes them.
Plans
EngageBay
Free$0
All-in-One suite for up to 15 users: 250 contacts, 1,000 branded emails, CRM, helpdesk, live chat and 1 landing page.
Basic$13.79
per user / month, billed yearly ($14.99 billed monthly)
500 contacts, 3,000 branded emails, lead scoring, SMS marketing, web pop-ups, third-party integrations and 1 GB of file storage.
Growth$59.79
per user / month, billed yearly ($64.99 billed monthly)
5,000 contacts, 25,000 branded emails, marketing automation with up to 10 workflows, A/B testing, proposals and a custom domain.
Pro$110.39
per user / month, billed yearly ($119.99 billed monthly)
10,000 contacts, 50,000 branded emails, 100 workflows, web analytics, custom reporting, role management, goals and phone support.
Keap
Keap$299
per month for 2 users and 1,500 contacts, billed monthly
The full platform in one plan, or $2,988 a year billed annually. Extra users are $39 a month each, and the price rises with the number of contacts.
Ways to pay less
EngageBay
- Annual discount
8% off yearly billing, 15% off biennial
The pricing page takes 8% off for yearly billing and 15% off for a two-year term: All-in-One Basic is $14.99 monthly, $13.79 yearly and $12.74 biennial per user a month.
Keap
- Annual discount
Lower rate with annual billing
Keap's pricing page lists the base plan at $2,988 billed annually, which works out to $249 a month, against $299 a month billed monthly.
