JustReachOut vs Roxhill (2026): which should you pick?
As of Oct 23, 2026, JustReachOut and Roxhill share a 1.8 GPA, neither has a free plan and their prices can't be set side by side, so the choice depends on whether you care more about the free plan, where JustReachOut grades higher, or features, where Roxhill does.
Checked Oct 23, 2026 · graded Oct 23, 2026 by ToolGPA
They get the same grade on value for money, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
JustReachOut
Journalist search, pitch requests and link outreach in one tool
Roxhill
Media database and monitoring platform for PR teams, sold by quote
Which one is for you
Pick JustReachOut if
- Fits if you're a founder or small business doing your own press outreach
- Works for PR consultants pitching for a handful of client brands
Look elsewhere if
- Tight if you pitch a lot, at 100 email sends a month on Starter, with more quoted only by email
- Not for you if you want to try it without a card, or try a yearly plan at all, as the trial is for monthly plans only
- Skip it if you need mass emailing, press release distribution or an export of the journalist list
- Pricey if you want it done for you, as White Glove is $1,997 a month and Jumpstart is sold only yearly
Pick Roxhill if
- Fits if you run PR in the UK and want a media database and monitoring under one login
- Works for lifestyle PRs pitching regular slots in UK magazines
Look elsewhere if
- Skip it if you want to see a price first, as the annual fee is only quoted by sales
- Not for you if you want to try it first, as no free plan or trial is on record
- Tight if you're on Core with 1 login: distribution and historical search start at Boutique, and spokespeople analytics at Enterprise
- Watch out: extra logins and reports cost more, on top of the quoted fee
- Too light for working from a phone app, as there's no native app, only the database in a phone's browser
How we grade them
| 1.8GPAJustReachOutWeak | 1.8GPARoxhillWeak | |
|---|---|---|
| Value for money | CStarter Outreach is $98 a month billed yearly ($147 monthly), the top of what this category usually charges, and it allows 100 email sends a month. More sends, brands or people are quoted by email. | CNo price is published: the annual fee for the database and monitoring is quoted by sales, in bands from Core with 1 login to Enterprise with 5, so the price is only given on a sales call. |
| Free plan and trial | DNo free plan. The 7-day trial covers monthly plans only and needs a credit card. | FNothing free on record: no free plan and no trial, and getting started goes through sales. |
| Features | CJournalist search, AI pitches, reporter requests from six feeds, podcast, guest post and broken link outreach, and automatic follow-ups. But there's no mass sending or database export, and nothing on record tracks the coverage you win. | BJournalist search with bios and pitching preferences, an AI Journalist Assistant, release distribution, alerts for moves and media requests, 2,000+ UK lifestyle slots, monitoring and spokespeople analytics. It covers the PR route to links end to end. |
| Ease of use | CNo rating on record. The AI writes the first draft, but you'll set up your brand and story angle and work out which of the outreach tools to use. | CNo rating on record. It's a large platform with lists, alerts, Smart Folders and reports to set up before it pays off. |
| Platforms and integrations | CWeb only, with no apps, integrations or API on record. | CWeb only, used in a phone's browser rather than a native app, with no integrations on record. |
| Best for | pitching the press yourself | UK PR teams wanting database and monitoring |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: JustReachOut and Roxhill. How we grade
Where they differ
- JustReachOut also covers link outreach.
- Roxhill also covers reports and email campaigns.
At a glance
| JustReachOut | Roxhill | |
|---|---|---|
| Pricing | Free trial | Paid |
| Starts at | $98 per month for 100 email sends, billed annually ($147 billed monthly) | Not published |
| Free plan | None | None |
| Free trial | 7-day free trial on monthly plans only; a credit card is required | None listed |
| Web | ||
| Made by | JustReachOut Inc. | Roxhill Media |
| Price read from | justreachout.io | Not confirmed |
| Checked | Oct 23, 2026 | Oct 23, 2026 |
Worth knowing
JustReachOut
- The 7-day trial covers monthly plans only and asks for a credit card.
- Email sends are capped from 100 a month on Starter; more sends, brands or users are quoted by email.
- There is no raw export of the journalist database, no mass emailing and no press release distribution.
- The Jumpstart Program is sold only yearly and White Glove only monthly, at $1,997 a month.
Roxhill
- No prices are published: an annual fee covering database and monitoring is quoted by sales.
- Bands are Core with 1 login, Boutique with 3, Enterprise with 5, and Premium by arrangement; distribution starts at Boutique.
- Historical search starts at Boutique and the spokespeople platform at Enterprise; extra logins and reports cost more.
- There is no native mobile app; the database runs in a phone's browser.
Key features
JustReachOut
- Journalist search
- Search a database the vendor puts at over 700,000 journalists, with manually verified email addresses and a view of how responsive each one is.
- AI pitch writing
- The AI pitch engine reads a journalist's recent articles, summarizes them and drafts a personalized pitch from your story angle.
- Journalist pitch requests
- Requests from journalists looking for expert sources are pulled from six outside feeds into one list, searchable by keyword or category.
- Podcast and guest post outreach
- Find podcasts looking for guests and publications that take guest posts, then pitch them from the same account.
- Broken link building
- Search blog posts in your niche by keyword for broken links, then email the site owner to suggest your page as the replacement.
- Automatic follow-ups
- Schedule follow-up emails that go out when a journalist or site owner has not replied to the first pitch.
Roxhill
- Journalist search
- Find journalists by topic, sector, keyword or company, with profiles that include bios, recent articles, social posts and how each one likes to be pitched.
- Journalist Assistant
- An AI assistant inside the database that reads journalist profiles to suggest pitch angles, draft briefing notes and explain what each writer cares about.
- Press release distribution
- Design, schedule and send releases to saved lists, with contacts who opted out flagged across shared lists and reports on opens, clicks and unsubscribes.
- Alerts and media requests
- Custom alerts for journalist moves, headlines, social posts, forward features and media requests, on a schedule you set or on the dashboard.
- PR opportunities directory
- Search over 2,000 regular lifestyle slots from more than 100 UK outlets, filtered by section, outlet or category.
- Monitoring and spokespeople analytics
- Coverage sorted into Smart Folders, AI metrics, stakeholder newsletters, and share-of-voice comparisons of your spokespeople against rivals.
Plans
JustReachOut
Starter Outreach$98
per month for 100 email sends, billed annually ($147 billed monthly)
1 team member and 1 brand, with the AI pitch engine, journalist search, verified email addresses and every outreach tool.
Advanced Outreach$165
per month for 300 email sends, billed annually ($247 billed monthly)
2 team members and 5 brands, plus an AI weekly email briefing.
Ultimate Outreach$331
per month for 1,000 email sends, billed annually ($497 billed monthly)
5 team members and 10 brands, plus a narrative-building session and follow-up calls with the JustReachOut team.
Jumpstart Program$417
per month, billed annually
Advanced Outreach plus two story sessions, five campaigns set up for you and all pitches sent for you in the first month. Annual only.
White Glove$1,997
per month, billed monthly
Ultimate Outreach plus five campaigns run by JustReachOut's PR staff, monthly story sessions and a dedicated Slack channel.
Roxhill
Pricing could not be confirmed. See roxhillmedia.com.
Ways to pay less
JustReachOut
- Annual discount
33% off with yearly billing
JustReachOut's pricing page marks yearly billing 33% off: Starter Outreach is $98 a month billed annually instead of $147 billed monthly.
Roxhill
No public discounts listed.
Common questions
Which is cheaper, JustReachOut or Roxhill?
As of Oct 23, 2026, JustReachOut starts at $98 per month for 100 email sends, billed annually ($147 billed monthly), and Roxhill has no price we could confirm.
Which has a free plan, JustReachOut or Roxhill?
As of Oct 23, 2026, neither JustReachOut nor Roxhill has a free plan. JustReachOut has a free trial.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.