SE Ranking vs Sight AI (2026): which should you pick?

Pick SE Ranking if

• Fits if you track lots of keywords daily across several client sites
• Works for small marketing teams who want research, audits and tracking under one login

Look elsewhere if

• Pricey if you're one person with one site, as Core is $103.20 a month even on yearly billing and there's no lower plan
• Tight if you need old data, since Core keeps 6 months of history and has 1 manager seat; extra seats start at $16 a month
• Pricey if you want white-label reports, as the Agency Pack is $69 a month extra and sold on yearly billing only
• Watch out: both plans track only 25 AI prompts a day, and more needs the separate AI visibility product, from $71 a month for 75 prompts
• Watch out: payments are non-refundable unless the service wasn't delivered as promised, and there's no desktop or phone app

Pick Sight AI if

• Fits if you track how your brand appears in AI answers and want that and classic rank tracking together
• Works for a small team that wants an agent reachable over MCP

Look elsewhere if

• Pricey if you are one person: Starter is $99 a month and extra seats cost $29 each
• Not for you if you want a free plan: the 7-day trial needs a card
• Watch out: Starter has no site audit, backlink profile, competitor insights or API
• Watch out: credits are shared by articles, checks and chat, and a full visibility check is about 31
• Watch out: annual billing is said to save 20% but its prices were not shown

SE Ranking

• Core keeps only 6 months of historical data and includes 1 manager seat; extra seats start at $16 a month.
• White-label reports need the Agency Pack, $69 a month and sold on annual billing only.
• Both plans track only 25 AI prompts a day; more needs the separate AI visibility product, from $71 a month for 75 prompts.
• Payments are non-refundable except where the service was not delivered as promised.

Sight AI

• Extra sites cost $59 per month each and extra seats $29 per month each on every plan.
• Credits are shared by articles, visibility checks, research and agent chat; the pricing page puts a full all-platform visibility check at about 31 credits.
• Starter has no site audit, backlink profile, competitor insights or API access; those begin on Pro.
• Annual billing is stated to save 20%, but the annual prices were not shown when the page was read.

SE Ranking

Rank Tracker

Track rankings daily across major search engines, devices and locations, with Google top-100 tracking and share of voice.

Keyword, competitor and backlink research

Research keywords, competitors' traffic and backlinks with no usage caps on either plan, plus backlink monitoring.

Website audit

Crawl sites for technical issues, from 250,000 pages a month on Core to 2 million on Growth, with an on-page checker.

AI visibility tracking

Track 25 prompts a day across five AI models on either plan, with AI source tracking and AI competitor research by domain.

Reports and local SEO

Report Builder (10 or 30 reports), and local tools covering 3 locations, map rank tracking and listings in 100+ directories.

API and MCP

Plans include 25,000 or 100,000 research API credits a month and MCP access for querying the data from AI assistants.

Sight AI

AI visibility tracking

Checks whether ChatGPT, Claude, Gemini, Perplexity and Grok mention a brand for tracked prompts; Google AI Mode and AI Overviews tracking start on Pro.

Keyword research and rank tracking

Basic research on Starter and advanced on Pro, with Google positions checked weekly on Starter and every three days on Pro and Business.

SEO suite

From Pro: site audit with fixes, backlink profile, content health, Search Console data and scheduled reports.

Agent and MCP server

An agent in the app and in Slack, plus MCP access from Claude, ChatGPT, Cursor and other clients; agents do not take a seat.

Article writing and publishing

Writes articles and publishes them to WordPress, Webflow, Framer, Shopify, Wix or HubSpot, costing about 100 credits per article.

Link outreach

On Business, an outreach agent and mailbox handle backlink and link-exchange emails, with sends approved by the user.

SE Ranking

• Core$103.20

  per month, billed annually ($129 billed monthly)

  1 manager seat, 10 projects, 2,000 keywords and 25 AI prompts tracked daily, 250,000 audit pages a month and 6 months of history.

• Growth$223.20

  per month, billed annually ($279 billed monthly)

  3 manager seats, 30 projects, 5,000 keywords and 25 AI prompts daily, 2 million audit pages, all-time history and guest links.

• EnterpriseCustom

  Custom limits and terms, full API and advanced integrations, through sales.

Sight AI

• Starter$99

  per month for 5,000 AI credits, billed monthly

  1 site, 1 seat, 100 tracked AI prompts and 200 keywords tracked weekly, with MCP access, the agent and article publishing.

• Pro$199

  per month for 10,000 AI credits, billed monthly

  3 sites, 2 seats, unlimited prompts, 1,000 keywords tracked every 3 days, site audit, backlinks and REST API; larger credit sizes go to 20,000.

• Business$449

  per month for 27,500 AI credits, billed monthly

  10 sites, 5 seats, 2,500 keywords, outreach with its own mailbox, white-label reports and priority support; credit sizes go to 65,000.

• Enterprise$2,500

  per month and up

  Custom credit, site and seat pools with guided onboarding and a dedicated success manager, sold through sales.

SE Ranking

• Annual discount

  Save 20% with annual billing

  SE Ranking's pricing page lists Core at $103.20 a month billed annually instead of $129 monthly, and Growth at $223.20 instead of $279.

Sight AI

• Annual discount

  Annual billing saves 20%

  The pricing FAQ says annual plans save 20% and grant 12 times the monthly credits up front.