The AppMagic Insider’s Guide
Everything we know about AppMagic in one document: what it costs, its grades, getting a refund, getting help and what else to look at. Read it here, or keep a copy.
AppMagic
The Insider’s Guide
Mobile and Steam market data: revenue, downloads, ads and ASO
Every plan, grade, refund rule and rival among app store optimization tools, read from AppMagic’s own pages.
Made by Sensor Tower, Inc. · checked Oct 23, 2026 · toolgpa.com
Contents
- 01WelcomeWhat it is, who it suits, its grades and the ten things to know first
- 02What it costsEvery plan, the free plan, ways to pay less and how prices have moved
- 03What it doesIts main features, where it runs, what it works with and who makes it
- 04Where it standsIts grades against its category, and whether to keep it or make your own
- 05The alternativesThe tools it is most often weighed against, side by side
- 06Quick answersThe questions people ask about it, each answered in a line or two
- 07About ToolGPAWho made this guide, what else is on the site, and how to cite it
ToolGPA put this guide together from AppMagic’s own pages, its app-store listings and our grades. Every fact in it is on AppMagic’s page too, where it is kept up to date. Checked Oct 23, 2026.
Part 01 · Overview
Welcome
What it is, who it suits, its grades and the ten things to know first
1.6
GPA, above 0 of the 42 other app store optimization tools we grade
AppMagic is a market intelligence platform for mobile apps and games, and for Steam on PC. It estimates revenue and downloads, tracks store rankings, retention and engagement, and covers advertising and ASO data such as keywords, Apple Ads and ad creatives. Pricing is quoted after a demo built around the buyer's use case.
To get you started, here are 7 things to know about AppMagic, taken from its own pages and our grades.
There's no price on the site, no free plan and no trial: the pricing page is a demo form, and the quote comes after the call.
- 1
Best for mobile and Steam market estimates for game studios
AppMagic estimates revenue and downloads for mobile apps, games and Steam titles, and covers ad creatives, Apple Ads and keyword data.
- 2
It runs on Web
Web.
- 3
Mobile market analytics
Estimated revenue and downloads for apps and games, with trends, competitor metrics and benchmarks against the industry.
- 4
Advertising and ASO data
Covers keywords, Apple Ads and ad creatives such as static banners and playables, across ad networks and regions.
- 5
Retention and engagement
Retention figures and the number and length of sessions for your own apps or competitors' apps.
- 6
A 1.6 GPA, above 0 of 42
That is against the other app store optimization tools we grade, on value, the free plan, features, ease of use and platforms.
- 7
Keep it
To replace AppMagic you would be making keyword rankings and popularity scores from both app stores, gathered every day. That is not a weekend's work, with an AI app builder or without one.
AppMagic at a glance
- Pricing
- Paid
- Free plan
- No
- Free trial
- None stated
- Runs on
- Web
- Made by
- Sensor Tower, Inc.
- Category
- App Store Optimization (ASO)
- Our grade
- 1.6 GPA, weak
The report card
Best for mobile and Steam market estimates for game studios
AppMagic estimates revenue and downloads for mobile apps, games and Steam titles, and covers ad creatives, Apple Ads and keyword data. There's no price on the site, no free plan and no trial: the pricing page is a demo form, and the quote comes after the call. Its footer also names Sensor Tower, Inc. as the owner, so comparing it with Sensor Tower means comparing two products of one company.
| Subject | Grade | Comment |
|---|---|---|
| Value for money | C | No price is published. The pricing page is a demo request form, and the price is only given on a sales call, matched to your use case. |
| Free plan and trial | F | Nothing free on record: no free plan and no trial, only the demo call with the sales team. |
| Features | C | Revenue and download estimates, store rankings, retention and session data, ad creatives, Apple Ads and keyword data, plus Steam games. The ASO side is keyword and Apple Ads data; there's no keyword rank tracking or listing editor on record. |
| Ease of use | C | No rating on record. You start with a demo built around your use case, and it's a large market data tool with a lot of reports to learn. |
| Platforms and integrations | C | Web only, with no desktop or phone app, and no integrations or API on the listing. |
An A is worth 4 points, a B 3, a C 2, a D 1 and an F nothing. The GPA is the average of the five.
Who AppMagic is for
- Fits if you're a game studio sizing a genre or a rival on mobile and Steam
- Works for marketing teams studying rivals' ad creatives and Apple Ads activity
Who it is not for
- Not for you if you want a price before a call, as there's none on the site
- Skip it if you want to try it first, since there's no free plan or trial, only a demo
- Watch out: it's owned by Sensor Tower, Inc., so it isn't a separate company to weigh against Sensor Tower
- Watch out: revenue and download figures are estimates, not numbers reported by the stores
- Too light for day-to-day listing work, with no rank tracking, listing editor or integrations on record
Good to know
Good for
- Game studios and publishers sizing a genre or a competitor
- Marketing teams studying competitors' ads and Apple Ads activity
- Teams that need mobile and Steam data in one place
Worth knowing
- No prices are published: the pricing page leads to a demo request, and pricing is matched to the use case after the call.
- The site's footer names Sensor Tower, Inc. as the owner, so buyers comparing it with Sensor Tower are looking at the same company.
- Revenue and download figures are estimates, not numbers reported by the stores.
Part 02 · Pricing
What it costs
Every plan, the free plan, ways to pay less and how prices have moved
AppMagic's current pricing could not be confirmed from its own site.
The pricing page is a demo request form, and the price is only given on a sales call, matched to your use case.
We could not confirm AppMagic’s current prices from its own site, so this guide lists no plans. appmagic.rocks has them.
Part 03 · Features
What it does
Its main features, where it runs, what it works with and who makes it
1
Place it runs: Web
Mobile and Steam market data: revenue, downloads, ads and ASO. Here is what it does, as its own site describes it, and what it covers: keyword research, dashboards, app store optimization.
Revenue and download estimates, store rankings, retention and session data, ad creatives, Apple Ads and keyword data, plus Steam games.
- Mobile market analytics
- Estimated revenue and downloads for apps and games, with trends, competitor metrics and benchmarks against the industry.
- Advertising and ASO data
- Covers keywords, Apple Ads and ad creatives such as static banners and playables, across ad networks and regions.
- Retention and engagement
- Retention figures and the number and length of sessions for your own apps or competitors' apps.
- Steam analytics
- Revenue, playtime and follower data for Steam games, DLCs and publishers, alongside the mobile data.
- Store rankings and research reports
- Live store rankings and top charts, plus published research on genres, live ops and markets.
Where it runs
- Web
What it works with
Its own pages name no integrations.
AppMagic is made by Sensor Tower, Inc.
Part 04 · Standing
Where it stands
Its grades against its category, and whether to keep it or make your own
0/42
Other app store optimization tools it is graded above
AppMagic's GPA of 1.6 is higher than 0 of the 42 other app store optimization tools we grade, and level with 3.
It stands best on value for money (C, above 10 of 42) and worst on free plan and trial (F, above 0).
Each grade against the category
Every bar is all 43 app store optimization tools we grade, cut by the letter each got. AppMagic’s own letter is outlined.
- CValue for moneyAbove 10 of 42
- FFree plan and trialAbove 0 of 42
- CFeaturesAbove 2 of 42
- CEase of useAbove 0 of 42
- CPlatforms and integrationsAbove 2 of 42
Keep it, or make your own?
Whether this is something you could build for yourself with an AI app builder, and what you would give up.
Keep it
To replace AppMagic you would be making keyword rankings and popularity scores from both app stores, gathered every day. That is not a weekend's work, with an AI app builder or without one.
That makes this kind of software worth paying for, not this one in particular: 39 of the 42 other app store optimization tools grade higher.
What you could not
- Keyword rankings and popularity scores from both app stores, gathered every day.
- Search volumes for millions of keywords, gathered and kept up to date.
- Connections that pull numbers from dozens of other services.
What this rests on. AppMagic’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
Part 05 · Alternatives
The alternatives
The tools it is most often weighed against, side by side
Sensor Tower, Apptopia, Appfigures and AppTweak
The 4 tools AppMagic is most often weighed against, with where each one differs from it.
- 2.4GPA
Sensor Tower
Free plan
Market intelligence on app downloads, revenue, usage and ads.
- Sensor Tower has a free plan. AppMagic does not.
- AppMagic also covers dashboards.
- Sensor Tower also covers rank tracking.
- 2.0GPA
Apptopia
Free trial
Mobile app performance data for investors, brands and sales teams.
- AppMagic also covers keyword research and app store optimization.
- Apptopia also covers reports.
- 2.2GPA
Appfigures
Free plan · from $7.99/mo
App analytics, review replies and ASO keyword tracking in one account.
- Appfigures has a free plan. AppMagic does not.
- AppMagic also covers dashboards.
- Appfigures also covers reports and rank tracking.
- 2.0GPA
AppTweak
Free trial · from $79/mo
App store optimization and Apple Ads platform for apps and games.
- AppMagic also covers dashboards.
- AppTweak also covers reports, rank tracking and AI search visibility.
Part 06 · Questions
Quick answers
The questions people ask about it, each answered in a line or two
9
Questions, each answered in a line or two
The short version of everything above, for when you only need the answer. Each one is told in full in its part of the guide.
Is AppMagic free?
No. AppMagic is a paid product.
What platforms does AppMagic work on?
AppMagic is available on Web.
Does AppMagic have an Android app?
No Android app was listed when its pages were read on Oct 23, 2026. AppMagic is listed for Web.
Does AppMagic have an iPhone app?
No iPhone app was listed when its pages were read on Oct 23, 2026. AppMagic is listed for Web.
Is AppMagic open source?
AppMagic is not described as open source on its own site, as read on Oct 23, 2026.
Who makes AppMagic?
AppMagic is made by Sensor Tower, Inc.
What are the alternatives to AppMagic?
The closest alternatives to AppMagic in our directory are Sensor Tower, Apptopia, Appfigures and AppTweak.
How does AppMagic compare with other app store optimization tools?
AppMagic's GPA of 1.6 is higher than 0 of the 42 other app store optimization tools we grade, and level with 3.
Could I make my own version of AppMagic?
To replace AppMagic you would be making keyword rankings and popularity scores from both app stores, gathered every day.
Where this guide comes from
The prices, plans, platforms and features were read from AppMagic’s own pages on Oct 23, 2026, and the grades were given on Oct 23, 2026. Graded from this listing, whose facts were read from AppMagic's own pages on 23 October 2026. Not based on using the product, and shorter than our full reviews.
Every tool we list gets five grades, A to F, each with its reason, and a GPA that averages them. How each is decided is at toolgpa.com/grades. This guide is ToolGPA’s own work; it is not made, paid for or approved by Sensor Tower, Inc. Prices change, so check appmagic.rocks before you buy.
Part 07 · About
About ToolGPA
Who made this guide, what else is on the site, and how to cite it
3,189
Tools graded, in 94 categories
ToolGPA grades software the way a school report grades a pupil: five subjects, a letter for each with the reason written beside it, and a GPA that averages them. Prices, plans and platforms are read from each maker’s own pages and dated, so you always know how fresh a figure is.
Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Every tool on the site has a guide like this one, free to download and pass on. It all lives at toolgpa.com.
3,189
tools graded
94
categories
426
price changes on record
579
apps priced in 12 countries
What else is on toolgpa.com
- AppMagic, kept up to dateEverything in this guide, with prices and grades as they are todaytoolgpa.com/tools/appmagic
- How grades are givenThe rules behind every letter and every GPAtoolgpa.com/grades
- Value chartsWhat each tool costs against what it scores, for every categorytoolgpa.com/charts
- CompareAny two tools side by side, plan by plantoolgpa.com/compare
- Price changesEvery price rise and cut on record, each with its sourcetoolgpa.com/price-changes
- Prices by countryWhat apps cost on the App Store in 12 countriestoolgpa.com/prices-by-country
- Pay lessEvery public discount: yearly billing, students, nonprofitstoolgpa.com/save
- Keep or makeWhich tools are worth paying for, and which you could build yourselftoolgpa.com/keep-or-make
Scan for the live page
Prices and grades as they are today
Quoting this guide?
Please name ToolGPA and link to the live page, so readers can check the figures for themselves:
ToolGPA, "AppMagic: The Insider's Guide", checked Oct 23, 2026. https://toolgpa.com/tools/appmagic
Know someone choosing between app store optimization tools?
Send them this guide: toolgpa.com/tools/appmagic/guide
ToolGPA elsewhere: youtube.com/@toolgpa
See our other guides
The best-graded app store optimization tools after AppMagic, each with an Insider's Guide of its own.
- App Store Optimization (ASO) Insider's GuideEvery one of the 43 app store optimization tools we grade, compared
- RespectASO Insider's GuideOpen-source Mac app for App Store keyword research, with AI Pro tools3.0 GPA
- AndroidRank Insider's GuideFree Google Play rankings with install and rating history2.8 GPA
- ASOTools Insider's GuideFree ASO keyword research and app analytics for both app stores2.8 GPA
Choosing software? Every tool graded, every price dated.
Compare tools at toolgpa.com ›Everything in this guide is ToolGPA’s own summary of what AppMagic’s pages, its app-store listings and public reviews said on the dates shown. Grades are our judgement under the rules at toolgpa.com/grades. Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. AppMagic is a trademark of its owner, and this guide is not made, paid for or approved by Sensor Tower, Inc. Prices and plans change: check appmagic.rocks before you buy.