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The AppReply Insider’s Guide

Everything we know about AppReply in one document: what it costs, its grades, getting a refund, getting help and what else to look at. Read it here, or keep a copy.

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ToolGPAOctober 2026

AppReply

The Insider’s Guide

App review inbox with AI replies across five app stores

AppReply, as pictured on appreply.co

Every plan, grade, refund rule and rival among app store optimization tools, read from AppReply’s own pages.

Made by Rasliak Labs · checked Oct 23, 2026 · toolgpa.com

2.4GPA

Contents

  1. 01WelcomeWhat it is, who it suits, its grades and the ten things to know first
  2. 02What it costsEvery plan, the free plan, ways to pay less and how prices have moved
  3. 03What it doesIts main features, where it runs, what it works with and who makes it
  4. 04Where it standsIts grades against its category, and whether to keep it or make your own
  5. 05The alternativesThe tools it is most often weighed against, side by side
  6. 06Quick answersThe questions people ask about it, each answered in a line or two
  7. 07About ToolGPAWho made this guide, what else is on the site, and how to cite it

ToolGPA put this guide together from AppReply’s own pages, its app-store listings and our grades. Every fact in it is on AppReply’s page too, where it is kept up to date. Checked Oct 23, 2026.

Part 01 · Overview

Welcome

What it is, who it suits, its grades and the ten things to know first

2.4

GPA, above 30 of the 42 other app store optimization tools we grade

AppReply gathers reviews from the App Store, Google Play, Samsung Galaxy Store, Huawei AppGallery and RuStore into one translated inbox. Rules decide which reviews get an AI-written reply, drafted from the team's help docs and approved answers in 100+ languages, either published automatically or held for approval. It also groups complaints by topic, sends alerts to team chat, and grades published replies against a scorecard.

To get you started, here are 9 things to know about AppReply, taken from its own pages and our grades.

You connect each store listing, set reply rules and fill a knowledge base before the AI replies sound like your team.
From our grade for ease of use
  1. 1

    Best for answering app reviews from five stores with AI

    It handles reviews only, with no keyword work, and one title on iOS and Android already uses both of those apps.

  2. 2

    Paid plans start at $79 a month

    As its pricing page puts it: $79 per month for 2 apps, billed yearly ($99 billed monthly).

  3. 3

    There is a free plan

    1 connected App Store or Google Play app, 100 published replies a month, a unified inbox, 3 auto-reply rules, chat alerts and unlimited users.

  4. 4

    It runs on Web

    Web.

  5. 5

    One inbox for five stores

    Reviews from the App Store, Google Play, Galaxy Store, AppGallery and RuStore in one translated feed, filterable by app and language.

  6. 6

    Rule-based AI replies

    Choose which reviews get replies, preview a rule on recent reviews, then publish automatically or require approval, in 100+ languages.

  7. 7

    Review analytics

    Groups feedback by topic and compares releases, countries and apps, with spike detection and a weekly summary of what changed.

  8. 8

    A 2.4 GPA, above 30 of 42

    That is against the other app store optimization tools we grade, on value, the free plan, features, ease of use and platforms.

  9. 9

    Keep it

    To replace AppReply you would be making keyword rankings and popularity scores from both app stores, gathered every day. That is not a weekend's work, with an AI app builder or without one.

AppReply at a glance

Pricing
Free plan, from $79 per month for 2 apps, billed yearly ($99 billed monthly)
Free plan
Yes
Free trial
10-day Pro trial, no credit card; the account moves to Free if no plan is chosen
Runs on
Web
Made by
Rasliak Labs
Category
App Store Optimization (ASO)
Our grade
2.4 GPA, fair

The report card

Best for answering app reviews from five stores with AI

AppReply pulls reviews from the App Store, Google Play, Galaxy Store, AppGallery and RuStore into one translated inbox, and rules decide which get an AI reply, sent automatically or held for approval. Standard is $79 a month billed yearly for 2 connected apps. It handles reviews only, with no keyword work, and one title on iOS and Android already uses both of those apps.

ToolGPA report cardAppReplyGraded Oct 23, 2026
SubjectGradeComment
Value for moneyCStandard is $79 a month billed yearly ($99 monthly) for 2 apps, where this category's dearest tenth starts if one person pays. Users are unlimited, so a team of five pays about $16 a head. Pro, with all five stores, is $299.
Free plan and trialBA free plan with 1 connected App Store or Google Play app, 100 published replies a month, 3 auto-reply rules and unlimited users. A developer with one app on one store could stay on it, and the 10-day Pro trial needs no card.
FeaturesCA five-store inbox with translation, rule-based AI replies in 100+ languages, topic analytics, alerts and Reply Quality checks on Pro. It does review replies fully, but that's a smaller job: no keyword research or rank tracking.
Ease of useCNo rating on record. You connect each store listing, set reply rules and fill a knowledge base before the AI replies sound like your team.
Platforms and integrationsBWeb only, with no desktop or phone app. Alerts go to Slack, Teams, Discord and Telegram, and Zendesk, Intercom and an MCP connector for Claude come with Pro.
Grade point averageFair, out of 4.02.4

An A is worth 4 points, a B 3, a C 2, a D 1 and an F nothing. The GPA is the average of the five.

Who AppReply is for

  • Fits if your team gets more app reviews than it can answer by hand
  • Works for support teams replying in languages nobody on the team reads

Who it is not for

  • Skip it if you need keyword research or rank tracking, as it manages reviews only
  • Watch out: each store listing is a connected app, so one title on iOS and Android uses two
  • Tight if you reach your monthly reply cap, as auto-reply rules pause until the next cycle or an upgrade
  • Pricey if you need RuStore, Zendesk or Intercom, which start at Pro, $299 a month billed yearly
  • Watch out: Galaxy Store and AppGallery need a paid plan, and Enterprise starts at $999 a month

Good to know

Good for

  • App and game teams with more reviews than they can answer by hand
  • Support teams replying in languages nobody on the team reads
  • Product teams tracking which complaints grow after each release

Worth knowing

  • It manages reviews only; there is no keyword research or rank tracking.
  • Each store listing counts as a connected app, so one title on iOS and Android uses two.
  • Auto-reply rules pause when the monthly reply limit is reached, until the next billing cycle or an upgrade.
  • Galaxy Store, AppGallery and RuStore need a paid plan, and RuStore, Zendesk and Intercom need Pro.

Part 02 · Pricing

What it costs

Every plan, the free plan, ways to pay less and how prices have moved

$79

A month to start. There is a free plan too

AppReply has a free plan. Paid plans start at $79 per month for 2 apps, billed yearly ($99 billed monthly).

  • Free

    $0

    1 connected app on the App Store or Google Play, 100 published replies a month and 3 auto-reply rules.

  • Standard

    $79

    per month for 2 apps, billed yearly ($99 billed monthly)

    1,500 replies a month, four stores, unlimited rules, a knowledge base, built-in topic analytics, alerts and the RADAR AI agent.

  • Pro

    $299

    per month for 10 apps, billed yearly ($375 billed monthly)

    Unlimited replies, all five stores, custom topics, Reply Quality checks, competitor research, Zendesk and Intercom, and an MCP connector.

  • Enterprise

    $999

    per month and up, volume-based

    Unlimited apps and replies, managed setup with a 95% reply accuracy commitment, SSO, custom SLA and dedicated Slack support.

The free plan

1 connected App Store or Google Play app, 100 published replies a month, a unified inbox, 3 auto-reply rules, chat alerts and unlimited users.

Trying it first

10-day Pro trial, no credit card; the account moves to Free if no plan is chosen

Read from appreply.co on Oct 23, 2026.

Ways to pay less

  • Annual discount

    Save 20% with yearly billing

    AppReply's pricing page lists Standard at $79 a month billed yearly ($948) against $99 monthly, and Pro at $299 against $375.

    Stated on appreply.co

Part 03 · Features

What it does

Its main features, where it runs, what it works with and who makes it

1

Place it runs: Web

App review inbox with AI replies across five app stores. Here is what it does, as its own site describes it, and what it covers: AI features, reports, AI support agent, app store optimization.

It does review replies fully, but that's a smaller job: no keyword research or rank tracking.
From our grade for features
One inbox for five stores
Reviews from the App Store, Google Play, Galaxy Store, AppGallery and RuStore in one translated feed, filterable by app and language.
Rule-based AI replies
Choose which reviews get replies, preview a rule on recent reviews, then publish automatically or require approval, in 100+ languages.
Review analytics
Groups feedback by topic and compares releases, countries and apps, with spike detection and a weekly summary of what changed.
Alerts to team channels
Sends low ratings, keywords or topics such as refunds to Slack, Microsoft Teams, Discord, Telegram or email.
Reply Quality checks
On Pro, published replies are graded against your own scorecard, with brand voice tracked per language and failures sent to a queue.
RADAR agent and MCP
RADAR answers questions about reviews with charts and drafts; on Pro an MCP connector lets Claude and other agents read reviews.

Where it runs

  • Web

What it works with

  • Slack
  • Microsoft Teams
  • Discord
  • Telegram
  • Zendesk
  • Intercom
  • Claude

AppReply is made by Rasliak Labs.

Part 04 · Standing

Where it stands

Its grades against its category, and whether to keep it or make your own

30/42

Other app store optimization tools it is graded above

AppReply's GPA of 2.4 is higher than 30 of the 42 other app store optimization tools we grade, and level with 6.

It stands best on free plan and trial (B, above 35 of 42) and worst on ease of use (C, above 0).

Its paid plans start at $79 a month, against a middle price of $19 for the category: 29 of the 33 others that charge start lower.

On features, ease of use and platforms it scores 2.3 out of 4. 9 tools score higher and cost less.

Each grade against the category

Every bar is all 43 app store optimization tools we grade, cut by the letter each got. AppReply’s own letter is outlined.

  • CValue for moneyAbove 10 of 42
  • BFree plan and trialAbove 35 of 42
  • CFeaturesAbove 2 of 42
  • CEase of useAbove 0 of 42
  • BPlatforms and integrationsAbove 18 of 42

Price against what you get

Each dot is one of 36 app store optimization tools. Further left costs less; higher up scores better on features, ease of use and platforms. AppReply is the marked dot.

C2.0B3.0A4.0Free$5$10$20$50$100$200$500$1kMore for lessCosts more, scores moreCosts less, scores lessCosts more, scores lessAppReplyFoxDataRespectASOASOToolsAndroidRankAsodesk

What paid plans start at, a month (each step along is roughly double) →

Keep it, or make your own?

Whether this is something you could build for yourself with an AI app builder, and what you would give up.

Keep it

To replace AppReply you would be making keyword rankings and popularity scores from both app stores, gathered every day. That is not a weekend's work, with an AI app builder or without one.

It is one of the better ones too: its GPA of 2.4 is higher than 30 of the 42 other app store optimization tools we grade. It costs $948 a year.

What you could make

  • Reports: an app builder makes this well.

What you could not

  • Keyword rankings and popularity scores from both app stores, gathered every day.
  • An AI model answering your customers from your own help articles.
  • It plugs into other products, Slack, Microsoft Teams and Discord among them.
  • AI features, unless you pay a model provider for each request yourself.

What this rests on. AppReply’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.

Part 05 · Alternatives

The alternatives

The tools it is most often weighed against, side by side

Appbot, AppFollow, Appfigures, Asodesk and AppTweak

The 5 tools AppReply is most often weighed against, with where each one differs from it.

  • 2.0GPA

    Appbot

    Free trial · from $49/mo

    App review monitoring, sentiment analysis and AI replies.

    • AppReply has a free plan. Appbot does not, though it has a free trial.
    • AppReply also covers AI support agent.
    • Appbot also covers dashboards.
    AppReply and Appbot compared in full
  • 2.4GPA

    AppFollow

    Free plan · from $19/mo

    App review management with AI replies, plus ASO keyword tracking.

    • AppReply also covers AI support agent.
    • AppFollow also covers workflow automation, keyword research and rank tracking.
    AppReply and AppFollow compared in full
  • 2.2GPA

    Appfigures

    Free plan · from $7.99/mo

    App analytics, review replies and ASO keyword tracking in one account.

    • AppReply also covers AI support agent.
    • Appfigures also covers keyword research and rank tracking.
    AppReply and Appfigures compared in full
  • 2.6GPA

    Asodesk

    Free plan · from $47/mo

    ASO keyword research, rank tracking and review replies for apps.

    • AppReply also covers AI support agent.
    • Asodesk also covers keyword research and rank tracking.
    AppReply and Asodesk compared in full
  • 2.0GPA

    AppTweak

    Free trial · from $79/mo

    App store optimization and Apple Ads platform for apps and games.

    • AppReply has a free plan. AppTweak does not, though it has a free trial.
    • AppReply also covers AI support agent.
    • AppTweak also covers keyword research, rank tracking and AI search visibility.
    AppReply and AppTweak compared in full

Part 06 · Questions

Quick answers

The questions people ask about it, each answered in a line or two

14

Questions, each answered in a line or two

The short version of everything above, for when you only need the answer. Each one is told in full in its part of the guide.

Is AppReply free?

AppReply has a free plan. 1 connected App Store or Google Play app, 100 published replies a month, a unified inbox, 3 auto-reply rules, chat alerts and unlimited users.

How much does AppReply cost?

AppReply lists 4 plans. Free: $0.

What platforms does AppReply work on?

AppReply is available on Web.

Does AppReply offer any discounts?

AppReply publicly lists the following: Save 20% with yearly billing.

Does AppReply have an Android app?

No Android app was listed when its pages were read on Oct 23, 2026. AppReply is listed for Web.

Does AppReply have an iPhone app?

No iPhone app was listed when its pages were read on Oct 23, 2026. AppReply is listed for Web.

Is AppReply open source?

AppReply is not described as open source on its own site, as read on Oct 23, 2026.

What does AppReply integrate with?

AppReply's listing names Slack, Microsoft Teams, Discord, Telegram, Zendesk, Intercom and Claude.

Does AppReply have a free trial?

Yes. 10-day Pro trial, no credit card; the account moves to Free if no plan is chosen.

Who makes AppReply?

AppReply is made by Rasliak Labs.

What are the alternatives to AppReply?

The closest alternatives to AppReply in our directory are Appbot, AppFollow, Appfigures, Asodesk and AppTweak.

How does AppReply compare with other app store optimization tools?

AppReply's GPA of 2.4 is higher than 30 of the 42 other app store optimization tools we grade, and level with 6.

Is AppReply good value for money?

ToolGPA grades AppReply C for value for money. Its paid plans start at $79 a month, against a middle price of $19 for the category: 29 of the 33 others that charge start lower.

Could I make my own version of AppReply?

To replace AppReply you would be making keyword rankings and popularity scores from both app stores, gathered every day.

Where this guide comes from

The prices, plans, platforms and features were read from AppReply’s own pages on Oct 23, 2026, and the grades were given on Oct 23, 2026. Graded from this listing, whose facts were read from AppReply's own pages on 23 October 2026. Not based on using the product, and shorter than our full reviews.

Every tool we list gets five grades, A to F, each with its reason, and a GPA that averages them. How each is decided is at toolgpa.com/grades. This guide is ToolGPA’s own work; it is not made, paid for or approved by Rasliak Labs. Prices change, so check appreply.co before you buy.

Part 07 · About

About ToolGPA

Who made this guide, what else is on the site, and how to cite it

3,189

Tools graded, in 94 categories

ToolGPA grades software the way a school report grades a pupil: five subjects, a letter for each with the reason written beside it, and a GPA that averages them. Prices, plans and platforms are read from each maker’s own pages and dated, so you always know how fresh a figure is.

Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Every tool on the site has a guide like this one, free to download and pass on. It all lives at toolgpa.com.

  • 3,189

    tools graded

  • 94

    categories

  • 426

    price changes on record

  • 579

    apps priced in 12 countries

What else is on toolgpa.com

Scan for the live page

Prices and grades as they are today

Quoting this guide?

Please name ToolGPA and link to the live page, so readers can check the figures for themselves:

ToolGPA, "AppReply: The Insider's Guide", checked Oct 23, 2026. https://toolgpa.com/tools/appreply

Know someone choosing between app store optimization tools?

Send them this guide: toolgpa.com/tools/appreply/guide

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See our other guides

The best-graded app store optimization tools after AppReply, each with an Insider's Guide of its own.

ToolGPA

Choosing software? Every tool graded, every price dated.

Compare tools at toolgpa.com ›

Everything in this guide is ToolGPA’s own summary of what AppReply’s pages, its app-store listings and public reviews said on the dates shown. Grades are our judgement under the rules at toolgpa.com/grades. Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. AppReply is a trademark of its owner, and this guide is not made, paid for or approved by Rasliak Labs. Prices and plans change: check appreply.co before you buy.