AppReply review (2026): is the free plan enough?
App review inbox with AI replies across five app stores
AppReply report card
Fair · out of 4.0 · graded Oct 23, 2026
Best for answering app reviews from five stores with AI
AppReply pulls reviews from the App Store, Google Play, Galaxy Store, AppGallery and RuStore into one translated inbox, and rules decide which get an AI reply, sent automatically or held for approval. Standard is $79 a month billed yearly for 2 connected apps. It handles reviews only, with no keyword work, and one title on iOS and Android already uses both of those apps.
Who AppReply is for
- Fits if your team gets more app reviews than it can answer by hand
- Works for support teams replying in languages nobody on the team reads
Who AppReply is not for
- Skip it if you need keyword research or rank tracking, as it manages reviews only
- Watch out: each store listing is a connected app, so one title on iOS and Android uses two
- Tight if you reach your monthly reply cap, as auto-reply rules pause until the next cycle or an upgrade
- Pricey if you need RuStore, Zendesk or Intercom, which start at Pro, $299 a month billed yearly
- Watch out: Galaxy Store and AppGallery need a paid plan, and Enterprise starts at $999 a month
Why AppReply gets a 2.4
Five grades, each with its reason. The GPA is their average: an A is 4 points, an F is none.
- CValue for moneyStandard is $79 a month billed yearly ($99 monthly) for 2 apps, where this category's dearest tenth starts if one person pays. Users are unlimited, so a team of five pays about $16 a head. Pro, with all five stores, is $299.
- BFree plan and trialA free plan with 1 connected App Store or Google Play app, 100 published replies a month, 3 auto-reply rules and unlimited users. A developer with one app on one store could stay on it, and the 10-day Pro trial needs no card.
- CFeaturesA five-store inbox with translation, rule-based AI replies in 100+ languages, topic analytics, alerts and Reply Quality checks on Pro. It does review replies fully, but that's a smaller job: no keyword research or rank tracking.
- CEase of useNo rating on record. You connect each store listing, set reply rules and fill a knowledge base before the AI replies sound like your team.
- BPlatforms and integrationsWeb only, with no desktop or phone app. Alerts go to Slack, Teams, Discord and Telegram, and Zendesk, Intercom and an MCP connector for Claude come with Pro.
What these grades rest on. Graded from this listing, whose facts were read from AppReply's own pages on 23 October 2026. Not based on using the product, and shorter than our full reviews. How we review and grade.
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<a href="https://toolgpa.com/tools/appreply#review"><img src="https://toolgpa.com/badge/appreply.svg" alt="AppReply: 2.4 GPA on ToolGPA" width="196" height="56"></a>Where AppReply stands among app store optimization tools
AppReply's GPA of 2.4 is higher than 30 of the 42 other app store optimization tools we grade, and level with 6.
It stands best on free plan and trial (B, above 35 of 42) and worst on ease of use (C, above 0).
Its paid plans start at $79 a month, against a middle price of $19 for the category: 29 of the 33 others that charge start lower.
On features, ease of use and platforms it scores 2.3 out of 4. 9 tools score higher and cost less.
Each grade against the category
Every bar is all 43 app store optimization tools we grade, cut by the letter each got. AppReply’s own letter is outlined.
- CValue for moneyAbove 10 of 42, level with 20
- BFree plan and trialAbove 35 of 42, level with 4
- CFeaturesAbove 2 of 42, level with 27
- CEase of useAbove 0 of 42, level with 38
- BPlatforms and integrationsAbove 18 of 42, level with 24
Price against what you get
Each dot is one of 36 app store optimization tools. Further left costs less, and higher up scores better on features, ease of use and platforms. Point at a dot to see which tool it is.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Keep AppReply, or make your own?
Keep it
To replace AppReply you would be making keyword rankings and popularity scores from both app stores, gathered every day. That is not a weekend's work, with an AI app builder or without one.
It is one of the better ones too: its GPA of 2.4 is higher than 30 of the 42 other app store optimization tools we grade. It costs $948 a year.
What you could make
- Reports: an app builder makes this well.
What you could not
- Keyword rankings and popularity scores from both app stores, gathered every day.
- An AI model answering your customers from your own help articles.
- It plugs into other products, Slack, Microsoft Teams and Discord among them.
- AI features, unless you pay a model provider for each request yourself.
What this rests on. AppReply’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
What is AppReply?
AppReply gathers reviews from the App Store, Google Play, Samsung Galaxy Store, Huawei AppGallery and RuStore into one translated inbox. Rules decide which reviews get an AI-written reply, drafted from the team's help docs and approved answers in 100+ languages, either published automatically or held for approval. It also groups complaints by topic, sends alerts to team chat, and grades published replies against a scorecard.
Worth knowing
- It manages reviews only; there is no keyword research or rank tracking.
- Each store listing counts as a connected app, so one title on iOS and Android uses two.
- Auto-reply rules pause when the monthly reply limit is reached, until the next billing cycle or an upgrade.
- Galaxy Store, AppGallery and RuStore need a paid plan, and RuStore, Zendesk and Intercom need Pro.
Key features
- One inbox for five stores
- Reviews from the App Store, Google Play, Galaxy Store, AppGallery and RuStore in one translated feed, filterable by app and language.
- Rule-based AI replies
- Choose which reviews get replies, preview a rule on recent reviews, then publish automatically or require approval, in 100+ languages.
- Review analytics
- Groups feedback by topic and compares releases, countries and apps, with spike detection and a weekly summary of what changed.
- Alerts to team channels
- Sends low ratings, keywords or topics such as refunds to Slack, Microsoft Teams, Discord, Telegram or email.
- Reply Quality checks
- On Pro, published replies are graded against your own scorecard, with brand voice tracked per language and failures sent to a queue.
- RADAR agent and MCP
- RADAR answers questions about reviews with charts and drafts; on Pro an MCP connector lets Claude and other agents read reviews.
AppReply pricing
As of Oct 23, 2026, AppReply has a free plan, and paid plans start at $79 per month for 2 apps, billed yearly ($99 billed monthly).
- Starts at
- $79 per month for 2 apps, billed yearly ($99 billed monthly)
- Free plan
- 1 connected App Store or Google Play app, 100 published replies a month, a unified inbox, 3 auto-reply rules, chat alerts and unlimited users.
- Free trial
- 10-day Pro trial, no credit card; the account moves to Free if no plan is chosen
| Plan | Price | What you get |
|---|---|---|
| Free | $0 | 1 connected app on the App Store or Google Play, 100 published replies a month and 3 auto-reply rules. |
| Standard | $79per month for 2 apps, billed yearly ($99 billed monthly) | 1,500 replies a month, four stores, unlimited rules, a knowledge base, built-in topic analytics, alerts and the RADAR AI agent. |
| Pro | $299per month for 10 apps, billed yearly ($375 billed monthly) | Unlimited replies, all five stores, custom topics, Reply Quality checks, competitor research, Zendesk and Intercom, and an MCP connector. |
| Enterprise | $999per month and up, volume-based | Unlimited apps and replies, managed setup with a 95% reply accuracy commitment, SSO, custom SLA and dedicated Slack support. |
Read from appreply.co on Oct 23, 2026. Prices change, so confirm with AppReply before you buy.
Ways to pay less
- Annual discountSave 20% with yearly billing
AppReply's pricing page lists Standard at $79 a month billed yearly ($948) against $99 monthly, and Pro at $299 against $375.
Stated on appreply.co
Works with
AppReply alternatives
- AppReply vs Appbot
Free trial · from $49/mo
- AppReply vs AppFollow
Free plan · from $19/mo
- AppReply vs Appfigures
Free plan · from $7.99/mo
- AppReply vs Asodesk
Free plan · from $47/mo
- AppReply vs AppTweak
Free trial · from $79/mo
Common questions
Does AppReply have an Android app?
No Android app was listed when its pages were read on Oct 23, 2026. AppReply is listed for Web.
Does AppReply have an iPhone app?
No iPhone app was listed when its pages were read on Oct 23, 2026. AppReply is listed for Web.
Is AppReply open source?
AppReply is not described as open source on its own site, as read on Oct 23, 2026.
Sources for this page
The prices, plans, platforms and features above were read from these pages on Oct 23, 2026.