AppDrift review (2026): is the free plan enough?
ASO workspace for keywords, screenshots, translation and publishing
AppDrift report card
Fair · out of 4.0 · graded Oct 23, 2026
Best for ASO copy, screenshots and publishing in one place
AppDrift tracks keyword ranks daily on both stores, writes and translates listing text into 60+ languages, designs store screenshots and sends approved text to both stores, from $14.99 a month for 5 apps and 50 keywords. Its popularity and difficulty scores are its own estimates, Google Play ranks stop at the top 30, and the AI work runs on tokens you can run out of.
Who AppDrift is for
- Fits if you're an indie developer who wants keyword tracking, listing text and screenshots in one tool
- Works for people localizing a store listing into many languages for both stores
Who AppDrift is not for
- Tight if you're staying free, as Free has 1 app and 5 keywords, with no publishing, API or assistant
- Watch out: popularity and difficulty are AppDrift's own estimates, and Google Play ranks stop at the top 30
- Watch out: AI work runs on tokens, and extra packs cost from $1.99 for 100 to $14.99 for 2,000
- Not for you if you want to try Basic or Studio first, as only Indie has a trial and it needs a card
Why AppDrift gets a 2.2
Five grades, each with its reason. The GPA is their average: an A is 4 points, an F is none.
- CValue for moneyBasic is $14.99 a month for 5 apps and 50 keywords, billed monthly, between this category's cheaper quarter and its middle. Indie at $29 lifts that to 10 apps and 2,500 keywords. AI work uses tokens, with extra packs from $1.99 for 100.
- CFree plan and trialA free plan that doesn't expire: 1 app, 5 keywords, 1 competitor, the screenshot editor with unlimited exports and 50 AI tokens once. Five keywords is a cap you'll hit on day one. The Indie trial needs a card.
- CFeaturesDaily rank tracking, popularity and difficulty scores, AI listing text and translation, a screenshot studio, store publishing and the Ari assistant. The listing's own gaps keep it here: the scores are its own estimates, and Google Play ranks stop at the top 30.
- CEase of useNo rating on record. Publishing needs your App Store Connect or Google Play account connected, and you keep an eye on a token allowance for the AI work.
- BPlatforms and integrationsWeb only, with no desktop or phone app. It connects to App Store Connect and Google Play Console, and paid plans add a REST API and an MCP package for Claude Desktop or Cursor.
What these grades rest on. Graded from this listing, whose facts were read from AppDrift's own pages on 23 October 2026. Not based on using the product, and shorter than our full reviews. How we review and grade.
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<a href="https://toolgpa.com/tools/appdrift#review"><img src="https://toolgpa.com/badge/appdrift.svg" alt="AppDrift: 2.2 GPA on ToolGPA" width="196" height="56"></a>Where AppDrift stands among app store optimization tools
AppDrift's GPA of 2.2 is higher than 18 of the 42 other app store optimization tools we grade, and level with 11.
It stands best on platforms and integrations (B, above 18 of 42) and worst on ease of use (C, above 0).
Its paid plans start at $14.99 a month, against a middle price of $19 for the category: 13 of the 33 others that charge start lower.
On features, ease of use and platforms it scores 2.3 out of 4. 3 tools score higher and cost less.
Each grade against the category
Every bar is all 43 app store optimization tools we grade, cut by the letter each got. AppDrift’s own letter is outlined.
- CValue for moneyAbove 10 of 42, level with 20
- CFree plan and trialAbove 12 of 42, level with 22
- CFeaturesAbove 2 of 42, level with 27
- CEase of useAbove 0 of 42, level with 38
- BPlatforms and integrationsAbove 18 of 42, level with 24
Price against what you get
Each dot is one of 36 app store optimization tools. Further left costs less, and higher up scores better on features, ease of use and platforms. Point at a dot to see which tool it is.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Keep AppDrift, or make your own?
Keep it
To replace AppDrift you would be making keyword rankings and popularity scores from both app stores, gathered every day. That is not a weekend's work, with an AI app builder or without one.
It costs $179.88 a year.
What you could not
- Keyword rankings and popularity scores from both app stores, gathered every day.
- Search volumes for millions of keywords, gathered and kept up to date.
- Daily checks of where your pages rank in search results.
- It plugs into other products, App Store Connect, Google Play Console and Claude among them, and has an API.
- AI features, unless you pay a model provider for each request yourself.
What this rests on. AppDrift’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
What is AppDrift?
AppDrift is a web-based ASO tool for the App Store and Google Play. It tracks keyword ranks daily, estimates popularity and difficulty, generates and translates listing text into 60+ languages, designs store screenshots and sends approved listing updates to both stores. An AI assistant called Ari and a weekly action plan come with the paid plans.
Worth knowing
- Popularity and difficulty are AppDrift's own estimates, and Android ranks stop at the top 30 results Google Play returns.
- Store publishing, monitoring, the API and the Ari assistant all need a paid plan; Free has 1 app and 5 keywords.
- AI work runs on tokens; extra packs cost $1.99 for 100, $4.99 for 500 or $14.99 for 2,000.
- Only Indie has a free trial; paid plans carry a 30-day money-back guarantee on the first charge.
Key features
- Daily keyword tracking
- Ranks for tracked keywords update daily with full history and CSV export. Google Play ranks are read only down to the top 30.
- Popularity and difficulty scores
- Every keyword gets popularity and difficulty out of 100; AppDrift says both are its own computed estimates, not store search volume.
- Listing text and translation
- Generates titles, subtitles and descriptions with AI and translates them into 60+ languages, using AI tokens from the plan's allowance.
- Screenshot studio
- A screenshot editor with templates and unlimited exports on every plan; AI screenshot campaigns cost 5 tokens each.
- Store publishing
- Paid plans send reviewed listing text to App Store Connect or Google Play after the store account is connected. App binaries are not sent.
- Ari, action plan and API
- Paid plans add the Ari assistant, a weekly action plan, review management, a REST API and an MCP package for Claude Desktop or Cursor.
AppDrift pricing
As of Oct 23, 2026, AppDrift has a free plan, and paid plans start at $14.99 per month for 5 apps and 50 keywords, billed monthly.
- Starts at
- $14.99 per month for 5 apps and 50 keywords, billed monthly
- Free plan
- 1 app, 5 keywords tracked daily, 1 competitor, the screenshot editor with unlimited exports and no watermark, and 50 AI tokens once. It does not expire.
- Free trial
- 7-day free trial of Indie for eligible accounts; a card is required
| Plan | Price | What you get |
|---|---|---|
| Free | $0 | 1 app, 5 tracked keywords, 1 competitor ranked daily, full rank history, screenshot editor and 50 AI tokens once. |
| Basic | $14.99per month for 5 apps and 50 keywords, billed monthly | 3 competitors per app, 100 Ari messages and 500 AI tokens a month, store publishing, monitoring and the weekly action plan. |
| Indie | $29per month for 10 apps and 2,500 keywords, billed monthly | 10 competitors per app, 300 Ari messages and 3,000 AI tokens a month, AI review replies and Pro screenshot collections. $290 a year. |
| Studio | $59per month for 50 apps and 10,000 keywords, billed monthly | Everything in Indie, with 25 competitors per app, 750 Ari messages and 8,000 AI tokens a month. No free trial. |
| Enterprise | Custom | More than 50 apps, with limits, AI capacity and your own AI keys agreed with AppDrift. |
Read from appdrift.co on Oct 23, 2026. Prices change, so confirm with AppDrift before you buy.
Ways to pay less
- Annual discountTwo months free with annual billing
AppDrift's pricing page labels annual billing as 2 months free; Indie is $290 a year instead of $29 a month.
Stated on appdrift.co
Works with
AppDrift alternatives
- AppDrift vs AppFollow
Free plan · from $19/mo
- AppDrift vs Asodesk
Free plan · from $47/mo
- AppDrift vs App Radar
Free trial · from €58/mo
- AppDrift vs AppTweak
Free trial · from $79/mo
- AppDrift vs Astro
Free plan · from $9/mo
Common questions
Does AppDrift have an Android app?
No Android app was listed when its pages were read on Oct 23, 2026. AppDrift is listed for Web.
Does AppDrift have an iPhone app?
No iPhone app was listed when its pages were read on Oct 23, 2026. AppDrift is listed for Web.
Is AppDrift open source?
AppDrift is not described as open source on its own site, as read on Oct 23, 2026.
Does AppDrift have an API?
Yes. AppDrift offers a public API, according to its own site.
Sources for this page
The prices, plans, platforms and features above were read from these pages on Oct 23, 2026.