AppReply vs Asodesk (2026): which should you pick?
As of Oct 24, 2026, we pick Asodesk: it is first in our ranking of app store optimization tools, and it grades higher too, 2.6 against 2.4.
Checked Oct 23, 2026 · graded Oct 23, 2026 by ToolGPA
Asodesk grades higher on features. They get the same grade on value for money, the free plan, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
AppReply
App review inbox with AI replies across five app stores
Asodesk
ASO keyword research, rank tracking and review replies for apps
Which one is for you
Pick AppReply if
- Fits if your team gets more app reviews than it can answer by hand
- Works for support teams replying in languages nobody on the team reads
Look elsewhere if
- Skip it if you need keyword research or rank tracking, as it manages reviews only
- Watch out: each store listing is a connected app, so one title on iOS and Android uses two
- Tight if you reach your monthly reply cap, as auto-reply rules pause until the next cycle or an upgrade
- Pricey if you need RuStore, Zendesk or Intercom, which start at Pro, $299 a month billed yearly
- Watch out: Galaxy Store and AppGallery need a paid plan, and Enterprise starts at $999 a month
Pick Asodesk if
- Fits if you have one app and want to track up to 200 keywords without paying
- Works for small teams that want keyword tracking with 100 review replies a month included
Look elsewhere if
- Tight if you have a second app or a teammate, as the free plan stops at 1 app, 200 keywords and 1 teammate
- Pricey if you want organic installs or estimated installs, which come only with Power at $343 a month
- Watch out: more review replies cost from $24 a month for 300, and review plans are sold separately
- Skip it if you need Huawei or Samsung coverage, auto-replies or help desk links without a custom plan
- Watch out: the welcome discount doesn't say how long it lasts, so check the price it renews at
How we grade them
| 2.4GPAAppReplyFair | 2.6GPAAsodeskGood | |
|---|---|---|
| Value for money | CStandard is $79 a month billed yearly ($99 monthly) for 2 apps, where this category's dearest tenth starts if one person pays. Users are unlimited, so a team of five pays about $16 a head. Pro, with all five stores, is $299. | CPro is $47 a month billed annually ($59 monthly) for 700 keywords, 2 apps and 2 teammates, near the top of this category's usual range. The full optimizer and alerts need Guru at $159, and organic installs need Power at $343. |
| Free plan and trial | BA free plan with 1 connected App Store or Google Play app, 100 published replies a month, 3 auto-reply rules and unlimited users. A developer with one app on one store could stay on it, and the 10-day Pro trial needs no card. | BThe free plan has 1 app, 200 keywords, 1 teammate, 100 review replies and 100 API credits a month, with monitoring, top charts and email or Slack reports. One developer with one app could stay on it, and the 7-day trial needs no card. |
| Features | CA five-store inbox with translation, rule-based AI replies in 100+ languages, topic analytics, alerts and Reply Quality checks on Pro. It does review replies fully, but that's a smaller job: no keyword research or rank tracking. | BKeyword research, position tracking with Search Ads popularity, a metadata optimizer, competitor and top-chart analytics, review replies and alerts. It covers the whole job, though optimizer export, saved versions and the full reports need Guru. |
| Ease of use | CNo rating on record. You connect each store listing, set reply rules and fill a knowledge base before the AI replies sound like your team. | CNo rating on record. You build a keyword list, add competitors and work through the keyword table before the optimizer has anything to suggest. |
| Platforms and integrations | BWeb only, with no desktop or phone app. Alerts go to Slack, Teams, Discord and Telegram, and Zendesk, Intercom and an MCP connector for Claude come with Pro. | BWeb only, with no desktop or phone app. It links to Slack, Zendesk, Usedesk and Omnidesk, and every plan has API credits, 100 a month to start. |
| Best for | answering app reviews from five stores with AI | keyword tracking for one app, free |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: AppReply and Asodesk. How we grade
Price against what you get
AppReply starts at $79 a month and scores 2.3 out of 4 on features, ease of use and platforms. Asodesk starts at $47 a month and scores 2.7.
Asodesk scores higher and starts $32 a month lower. Of the other app store optimization tools on the chart, 9 score higher than AppReply for less, and none scores higher than Asodesk for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- AppReply also covers AI support agent.
- Asodesk also covers keyword research and rank tracking.
At a glance
| AppReply | Asodesk | |
|---|---|---|
| Pricing | Free plan | Free plan |
| Starts at | $79 per month for 2 apps, billed yearly ($99 billed monthly) | $47 per month, billed annually ($59 billed monthly) |
| Free plan | 1 connected App Store or Google Play app, 100 published replies a month, a unified inbox, 3 auto-reply rules, chat alerts and unlimited users. | 1 app, 200 keywords, 1 teammate, 100 review replies and 100 API credits a month, with ASO monitoring, top charts and email or Slack reports. |
| Free trial | 10-day Pro trial, no credit card; the account moves to Free if no plan is chosen | 7-day free trial of full access, no credit card required |
| Web | ||
| Made by | Rasliak Labs | Asodesk |
| Price read from | appreply.co | asodesk.com |
| Checked | Oct 23, 2026 | Oct 23, 2026 |
Worth knowing
AppReply
- It manages reviews only; there is no keyword research or rank tracking.
- Each store listing counts as a connected app, so one title on iOS and Android uses two.
- Auto-reply rules pause when the monthly reply limit is reached, until the next billing cycle or an upgrade.
- Galaxy Store, AppGallery and RuStore need a paid plan, and RuStore, Zendesk and Intercom need Pro.
Asodesk
- The free plan stops at 1 app, 200 keywords and 1 teammate.
- ASO plans include 100 review replies a month; more cost from $24 a month for 300, and review plans are sold separately.
- The organic installs report and estimated installs come only with Power.
- Auto-replies, Huawei and Samsung store coverage and help desk integrations are listed under the custom plans.
Key features
AppReply
- One inbox for five stores
- Reviews from the App Store, Google Play, Galaxy Store, AppGallery and RuStore in one translated feed, filterable by app and language.
- Rule-based AI replies
- Choose which reviews get replies, preview a rule on recent reviews, then publish automatically or require approval, in 100+ languages.
- Review analytics
- Groups feedback by topic and compares releases, countries and apps, with spike detection and a weekly summary of what changed.
- Alerts to team channels
- Sends low ratings, keywords or topics such as refunds to Slack, Microsoft Teams, Discord, Telegram or email.
- Reply Quality checks
- On Pro, published replies are graded against your own scorecard, with brand voice tracked per language and failures sent to a queue.
- RADAR agent and MCP
- RADAR answers questions about reviews with charts and drafts; on Pro an MCP connector lets Claude and other agents read reviews.
Asodesk
- Keyword research
- Keyword Explorer and Keyword Manager build a keyword list from suggestions such as most popular, long-tail and least competitive, with daily impression estimates.
- Position tracking
- A keyword table with Search Ads popularity, an app's rank and best rank per keyword, and new, lost and moving keywords over any period.
- Metadata optimizer
- Suggests text metadata from your keyword list, flags missed searches and errors, and compares the new set with the live one; export and saved versions need Guru.
- Competitor and market analytics
- Competitors' search positions, top charts and category rankings, localizations, and on Power, where any app's organic installs come from.
- Review replies
- A reviews and replies board for your apps and competitors' apps, with 100 replies a month included; larger reply packs are add-ons.
- Reports and alerts
- Reports and instant alerts by email or Slack on keyword, review, featuring and promotion changes; the full version comes with Guru.
Plans
AppReply
Free$0
1 connected app on the App Store or Google Play, 100 published replies a month and 3 auto-reply rules.
Standard$79
per month for 2 apps, billed yearly ($99 billed monthly)
1,500 replies a month, four stores, unlimited rules, a knowledge base, built-in topic analytics, alerts and the RADAR AI agent.
Pro$299
per month for 10 apps, billed yearly ($375 billed monthly)
Unlimited replies, all five stores, custom topics, Reply Quality checks, competitor research, Zendesk and Intercom, and an MCP connector.
Enterprise$999
per month and up, volume-based
Unlimited apps and replies, managed setup with a 95% reply accuracy commitment, SSO, custom SLA and dedicated Slack support.
Asodesk
Free$0
1 app, 200 keywords, 9 competitor apps per country, 100 review replies and 100 API credits a month, with general ASO tools.
Pro$47
per month, billed annually ($59 billed monthly)
700 keywords, 2 apps, 200 competitor apps, 2 teammates, 2,000 daily keyword stats, 100 API credits and 100 replies a month.
Custom$147
per month and up
Choose your own number of keywords, review replies, apps and teammates through a form on the pricing page.
Guru$159
per month, billed annually ($199 billed monthly)
3,000 keywords, 10 apps, 5 teammates, 1,000 API credits, the full keyword table and optimizer, keyword auto-suggestions and custom alerts.
Power$343
per month, billed annually ($449 billed monthly)
5,000 keywords, 30 apps, 10 teammates and 12,000 daily keyword stats, adding the organic installs report, estimated installs and rating analysis.
Ways to pay less
AppReply
- Annual discount
Save 20% with yearly billing
AppReply's pricing page lists Standard at $79 a month billed yearly ($948) against $99 monthly, and Pro at $299 against $375.
Asodesk
- Annual discount
20% off with annual billing
Asodesk's pricing page lists annual billing at 20% off: Guru is $159 a month billed annually instead of $199 billed monthly.
- Other savings
One-time welcome offer of up to 30% off
The pricing page's default tab shows a one-time welcome offer: Pro at $41 a month, Guru at $122 and Power at $298. How long the price lasts is not stated.
Common questions
Which is cheaper, AppReply or Asodesk?
As of Oct 23, 2026, Asodesk is cheaper to start with: $47 a month, against $79 a month for AppReply. AppReply starts at $79 per month for 2 apps, billed yearly ($99 billed monthly), and Asodesk starts at $47 per month, billed annually ($59 billed monthly).
Which has a free plan, AppReply or Asodesk?
As of Oct 23, 2026, both AppReply and Asodesk have a free plan.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.