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The Cometly Insider’s Guide

Everything we know about Cometly in one document: what it costs, its grades, getting a refund, getting help and what else to look at. Read it here, or keep a copy.

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ToolGPANovember 2026

Cometly

The Insider’s Guide

Ad attribution that ties spend to pipeline and revenue

Cometly, as pictured on cometly.com

Every plan, grade, refund rule and rival among marketing reporting and call tracking tools, read from Cometly’s own pages.

Made by Comet LLC · checked Nov 12, 2026 · toolgpa.com

1.8GPA

Contents

  1. 01WelcomeWhat it is, who it suits, its grades and the ten things to know first
  2. 02What it costsEvery plan, the free plan, ways to pay less and how prices have moved
  3. 03What it doesIts main features, where it runs, what it works with and who makes it
  4. 04Where it standsIts grades against its category, and whether to keep it or make your own
  5. 05The alternativesThe tools it is most often weighed against, side by side
  6. 06Quick answersThe questions people ask about it, each answered in a line or two
  7. 07About ToolGPAWho made this guide, what else is on the site, and how to cite it

ToolGPA put this guide together from Cometly’s own pages, its app-store listings and our grades. Every fact in it is on Cometly’s page too, where it is kept up to date. Checked Nov 12, 2026.

Part 01 · Overview

Welcome

What it is, who it suits, its grades and the ten things to know first

1.8

GPA, above 7 of the 40 other marketing reporting and call tracking tools we grade

Cometly is a marketing attribution platform that now positions itself for B2B software companies. A pixel and server-side tracking feed multi-touch attribution, account journeys and dashboards, and conversion data can be sent back to ad platforms. Plans are sized by monthly pageviews and the pricing page lists no figures.

To get you started, here are 7 things to know about Cometly, taken from its own pages and our grades.

The vendor says setup needs CRM and ad-platform connections and offers paid onboarding.
From our grade for ease of use
  1. 1

    Best for attribution for B2B software companies

    Prices aren't shown, plans follow your monthly pageviews, and there is no free trial.

  2. 2

    It runs on Web

    Web.

  3. 3

    Pixel and server-side tracking

    A tracking pixel and server-side events feed first-party data into the attribution reports.

  4. 4

    Multi-touch attribution

    Connects ad spend to leads, pipeline and closed revenue, with account journeys that show the touches behind a deal.

  5. 5

    Dashboards and analytics

    Customizable dashboards and an Agent assistant for questions about the data.

  6. 6

    A 1.8 GPA, above 7 of 40

    That is against the other marketing reporting and call tracking tools we grade, on value, the free plan, features, ease of use and platforms.

  7. 7

    Keep it

    The plain part of Cometly you could make: reports. What surrounds it you could not. The 3 things listed below take a company, not a weekend.

Cometly at a glance

Pricing
Paid
Free plan
No
Free trial
None stated
Runs on
Web
Made by
Comet LLC
Category
Marketing Reports & Call Tracking
Our grade
1.8 GPA, weak

The report card

Best for attribution for B2B software companies

Cometly ties ad spend to leads, pipeline and closed revenue using a tracking pixel and server-side events, and sends the data back to ad platforms. Prices aren't shown, plans follow your monthly pageviews, and there is no free trial. It now aims at B2B software, which leaves out other kinds of shops.

ToolGPA report cardCometlyGraded Nov 12, 2026
SubjectGradeComment
Value for moneyCNo prices on the page; plans are fitted to monthly pageviews. Annual billing saves 20%.
Free plan and trialFNo free plan and the vendor says it runs no trial.
FeaturesCMulti-touch attribution, account journeys, conversion API to seven ad platforms, MCP. CRM and warehouse sync are Enterprise only.
Ease of useCNo store rating on record. The vendor says setup needs CRM and ad-platform connections and offers paid onboarding.
Platforms and integrationsBWeb only, with ad-platform connections, MCP and API docs, and warehouse exports on Enterprise.
Grade point averageWeak, out of 4.01.8

An A is worth 4 points, a B 3, a C 2, a D 1 and an F nothing. The GPA is the average of the five.

Who Cometly is for

  • Fits if you sell B2B software and want ad spend tied to pipeline
  • Works for agencies that run one workspace per client

Who it is not for

  • Not for you if you want a trial: the vendor says it doesn't run one
  • Watch out: the pricing page shows no figures, and its share-card text says $150 per seat a month, which the page body doesn't repeat
  • Watch out: going over a pageview tier moves you up at the next billing period
  • Skip it if you need CRM or warehouse sync without Enterprise
  • Pricey if you want help setting up, because onboarding is paid

Good to know

Good for

  • B2B software companies that need to tie ad spend to pipeline
  • Teams that want attribution data in a warehouse or AI agents
  • Agencies running one workspace per client

Worth knowing

  • The pricing page shows no prices: plans are fitted to monthly pageviews, and Core is self-serve while Enterprise goes through sales.
  • The page's share-card text says usage-based attribution starting at $150 per seat a month, which the page body does not repeat.
  • There is no free trial; the vendor says setup needs CRM and ad-platform connections first, and offers paid onboarding.
  • Annual billing saves 20%, and going over a pageview tier moves the account up to the next tier at the next billing period.

Part 02 · Pricing

What it costs

Every plan, the free plan, ways to pay less and how prices have moved

Cometly's current pricing could not be confirmed from its own site.

No prices on the page; plans are fitted to monthly pageviews.
From our grade for value for money

We could not confirm Cometly’s current prices from its own site, so this guide lists no plans. cometly.com has them.

Ways to pay less

  • Annual discount

    20% off with annual billing

    The pricing FAQ says paying annually saves 20% on Core and Enterprise compared with monthly billing.

    Stated on cometly.com

Part 03 · Features

What it does

Its main features, where it runs, what it works with and who makes it

1

Place it runs: Web

Ad attribution that ties spend to pipeline and revenue. Here is what it does, as its own site describes it, and what it covers: public API, AI features, reports, dashboards.

Multi-touch attribution, account journeys, conversion API to seven ad platforms, MCP.
From our grade for features
Pixel and server-side tracking
A tracking pixel and server-side events feed first-party data into the attribution reports.
Multi-touch attribution
Connects ad spend to leads, pipeline and closed revenue, with account journeys that show the touches behind a deal.
Dashboards and analytics
Customizable dashboards and an Agent assistant for questions about the data.
Conversion API
Sends conversion data back to Meta, Google, LinkedIn, TikTok, Microsoft, Reddit and Snapchat, with unlimited ad-platform connections on both plans.
MCP and API
MCP access for AI agents is included on every plan, and the vendor publishes API documentation.
CRM and warehouse sync
Enterprise adds syncs to a CRM and exports to Snowflake, BigQuery and Redshift.

Where it runs

  • Web

What it works with

  • Meta
  • Google Ads
  • LinkedIn Ads
  • TikTok
  • Microsoft Ads
  • Reddit
  • Snowflake
  • BigQuery

Cometly is made by Comet LLC.

Part 04 · Standing

Where it stands

Its grades against its category, and whether to keep it or make your own

7/40

Other marketing reporting and call tracking tools it is graded above

Cometly's GPA of 1.8 is higher than 7 of the 40 other marketing reporting and call tracking tools we grade, and level with 8.

It stands best on platforms and integrations (B, above 4 of 40) and worst on free plan and trial (F, above 0).

Each grade against the category

Every bar is all 41 marketing reporting and call tracking tools we grade, cut by the letter each got. Cometly’s own letter is outlined.

  • CValue for moneyAbove 8 of 40
  • FFree plan and trialAbove 0 of 40
  • CFeaturesAbove 0 of 40
  • CEase of useAbove 0 of 40
  • BPlatforms and integrationsAbove 4 of 40

Keep it, or make your own?

Whether this is something you could build for yourself with an AI app builder, and what you would give up.

Keep it

The plain part of Cometly you could make: reports. What surrounds it you could not. The 3 things listed below take a company, not a weekend.

That makes this kind of software worth paying for, not this one in particular: 25 of the 40 other marketing reporting and call tracking tools grade higher.

What you could make

  • Reports: an app builder makes this well.

What you could not

  • Connections that pull numbers from dozens of other services.
  • It plugs into other products, Meta, Google Ads and LinkedIn Ads among them, and has an API.
  • AI features, unless you pay a model provider for each request yourself.

What this rests on. Cometly’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.

Part 05 · Alternatives

The alternatives

The tools it is most often weighed against, side by side

Northbeam, Rockerbox, Hyros and Wicked Reports

The 4 tools Cometly is most often weighed against, with where each one differs from it.

Part 06 · Questions

Quick answers

The questions people ask about it, each answered in a line or two

12

Questions, each answered in a line or two

The short version of everything above, for when you only need the answer. Each one is told in full in its part of the guide.

Is Cometly free?

No. Cometly is a paid product.

What platforms does Cometly work on?

Cometly is available on Web.

Does Cometly offer any discounts?

Cometly publicly lists the following: 20% off with annual billing.

Does Cometly have an Android app?

No Android app was listed when its pages were read on Nov 12, 2026. Cometly is listed for Web.

Does Cometly have an iPhone app?

No iPhone app was listed when its pages were read on Nov 12, 2026. Cometly is listed for Web.

Is Cometly open source?

Cometly is not described as open source on its own site, as read on Nov 12, 2026.

Does Cometly have an API?

Yes. Cometly offers a public API, according to its own site.

What does Cometly integrate with?

Cometly's listing names Meta, Google Ads, LinkedIn Ads, TikTok, Microsoft Ads, Reddit, Snowflake and BigQuery.

Who makes Cometly?

Cometly is made by Comet LLC.

What are the alternatives to Cometly?

The closest alternatives to Cometly in our directory are Northbeam, Rockerbox, Hyros and Wicked Reports.

How does Cometly compare with other marketing reporting and call tracking tools?

Cometly's GPA of 1.8 is higher than 7 of the 40 other marketing reporting and call tracking tools we grade, and level with 8.

Could I make my own version of Cometly?

The plain part of Cometly you could make: reports. What surrounds it you could not.

Where this guide comes from

The prices, plans, platforms and features were read from Cometly’s own pages on Nov 12, 2026, and the grades were given on Nov 12, 2026. Graded from this listing, whose facts were read from Cometly's own pages on 12 November 2026. Not based on using the product, and shorter than our full reviews.

Every tool we list gets five grades, A to F, each with its reason, and a GPA that averages them. How each is decided is at toolgpa.com/grades. This guide is ToolGPA’s own work; it is not made, paid for or approved by Comet LLC. Prices change, so check cometly.com before you buy.

Part 07 · About

About ToolGPA

Who made this guide, what else is on the site, and how to cite it

5,038

Tools graded, in 95 categories

ToolGPA grades software the way a school report grades a pupil: five subjects, a letter for each with the reason written beside it, and a GPA that averages them. Prices, plans and platforms are read from each maker’s own pages and dated, so you always know how fresh a figure is.

Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Every tool on the site has a guide like this one, free to download and pass on. It all lives at toolgpa.com.

  • 5,038

    tools graded

  • 95

    categories

  • 739

    price changes on record

  • 579

    apps priced in 12 countries

What else is on toolgpa.com

Scan for the live page

Prices and grades as they are today

Quoting this guide?

Please name ToolGPA and link to the live page, so readers can check the figures for themselves:

ToolGPA, "Cometly: The Insider's Guide", checked Nov 12, 2026. https://toolgpa.com/tools/cometly

Know someone choosing between marketing reporting and call tracking tools?

Send them this guide: toolgpa.com/tools/cometly/guide

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See our other guides

The best-graded marketing reporting and call tracking tools after Cometly, each with an Insider's Guide of its own.

ToolGPA

Choosing software? Every tool graded, every price dated.

Compare tools at toolgpa.com ›

Everything in this guide is ToolGPA’s own summary of what Cometly’s pages, its app-store listings and public reviews said on the dates shown. Grades are our judgement under the rules at toolgpa.com/grades. Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Cometly is a trademark of its owner, and this guide is not made, paid for or approved by Comet LLC. Prices and plans change: check cometly.com before you buy.