The Dixa Insider’s Guide
Everything we know about Dixa in one document: what it costs, its grades, getting a refund, getting help and what else to look at. Read it here, or keep a copy.
Dixa
The Insider’s Guide
Customer service platform with phone, chat, email and an AI agent
Every plan, grade, refund rule and rival among help desk and live chat tools, read from Dixa’s own pages.
Made by Dixa · checked Nov 12, 2026 · toolgpa.com
Contents
- 01WelcomeWhat it is, who it suits, its grades and the ten things to know first
- 02What it costsEvery plan, the free plan, ways to pay less and how prices have moved
- 03What it doesIts main features, where it runs, what it works with and who makes it
- 04Where it standsIts grades against its category, and whether to keep it or make your own
- 05The alternativesThe tools it is most often weighed against, side by side
- 06Quick answersThe questions people ask about it, each answered in a line or two
- 07About ToolGPAWho made this guide, what else is on the site, and how to cite it
ToolGPA put this guide together from Dixa’s own pages, its app-store listings and our grades. Every fact in it is on Dixa’s page too, where it is kept up to date. Checked Nov 12, 2026.
Part 01 · Overview
Welcome
What it is, who it suits, its grades and the ten things to know first
1.8
GPA, above 3 of the 66 other help desk and live chat tools we grade
Dixa is a customer service platform that puts phone, email, chat, WhatsApp and social conversations in one agent workspace. It adds skills-based routing, a knowledge base, quality scoring and an AI agent called Mim. The vendor aims it at mid-market ecommerce brands and sells it through a demo rather than self-serve signup.
To get you started, here are 8 things to know about Dixa, taken from its own pages and our grades.
A guided rollout with routing and phone setup.
- 1
Best for phone, chat and email in one workspace for a mid-sized store
There is no free plan or trial, and the AI agent is billed per conversation on top.
- 2
Paid plans start at about $54.74 a month for each person
As its pricing page puts it: €49 per agent / month, billed annually.
- 3
It runs on Web
Web.
- 4
One workspace for every channel
Phone, email, chat, WhatsApp, Instagram, Facebook Messenger, SMS and contact forms feed a single agent screen with each customer's history.
- 5
Routing and automation
Conversations are routed by skill, language or priority, with a visual builder for rules. Skills-based routing and advanced automations sit on the Professional plan.
- 6
Mim AI agent
Mim answers routine questions on chat, email and messaging from the knowledge base and hands harder ones to a person with context. A voice version is in beta.
- 7
A 1.8 GPA, above 3 of 66
That is against the other help desk and live chat tools we grade, on value, the free plan, features, ease of use and platforms.
- 8
Keep it
To replace Dixa you would be making phone numbers and calls carried over the phone network. That is not a weekend's work, with an AI app builder or without one.
Dixa at a glance
- Pricing
- Paid, from €49 per agent / month, billed annually
- Free plan
- No
- Free trial
- None stated
- Runs on
- Web
- Made by
- Dixa, since 2015
- Category
- Help Desks & Live Chat
- Our grade
- 1.8 GPA, weak
The report card
Best for phone, chat and email in one workspace for a mid-sized store
Dixa puts phone, email, chat and social in one workspace, from €49 an agent a month billed annually. There is no free plan or trial, and the AI agent is billed per conversation on top.
| Subject | Grade | Comment |
|---|---|---|
| Value for money | D | €49 an agent a month on Team and €139 on Professional, where IVR and skills routing sit, against a $29 middle. |
| Free plan and trial | F | No free plan and no self-serve trial; every rollout starts with a demo. |
| Features | B | All channels, routing, knowledge base, AI agents, call recording and analytics. Nothing in the listing is missing. |
| Ease of use | C | No store rating on record. A guided rollout with routing and phone setup. |
| Platforms and integrations | B | Web, with Shopify, Klaviyo, Braze, Ada and others listed. |
An A is worth 4 points, a B 3, a C 2, a D 1 and an F nothing. The GPA is the average of the five.
Who Dixa is for
- Fits if you run a mid-market ecommerce brand handling phone, chat and email
- Makes sense if you want AI answers billed per conversation
Who it is not for
- Pricey if you are small: the entry price is €49 an agent, and Professional is €139
- Watch out: Mim, the AI agent, is €0.40 a conversation on top of seats
- Watch out: Copilot is €39, Quality Assurance €29 and Advanced Insights €29 per agent a month
- Skip it if you want dollar pricing, a free plan or a trial, as none is shown
Good to know
Good for
- Mid-market ecommerce brands handling phone, chat and email together
- Teams that want AI answers billed per conversation rather than per seat
- Support teams replacing a separate phone tool and help desk
Worth knowing
- Prices are listed in euros; no US dollar list price was shown on the pricing page.
- No free plan and no self-serve trial: the pricing page says every rollout is guided and starts with a demo, and it is aimed at mid-market teams.
- Mim, the AI agent, is billed per conversation at €0.40 on top of seat fees, per the pricing page's FAQ.
- Copilot (€39 per agent / month), Quality Assurance (€29) and Advanced Insights (€29) are add-ons, and voice transcription is €0.01 per minute.
Part 02 · Pricing
What it costs
Every plan, the free plan, ways to pay less and how prices have moved
~$54.74
A month to start, for each person
Dixa is a paid product, starting at €49 per agent / month, billed annually.
No free plan and no self-serve trial; every rollout starts with a demo.
Team
€49
per agent / month, billed annually
All channels (phone, email, forms, chat, social), knowledge base, AI agents for chat, email and voice, intelligent routing, real-time analytics and call recording.
Professional
€139
per agent / month, billed annually
Adds IVR, customer callback, SLA alerts, routing with external data, skills-based routing, advanced automations, sandbox access and third-party AI agents.
Enterprise
Custom
Adds single sign-on, advanced intent detection, advanced insights, custom agent roles, auto redaction, multiple organizations and higher API limits. Priced to volume and setup.
Read from dixa.com on Nov 12, 2026.
Part 03 · Features
What it does
Its main features, where it runs, what it works with and who makes it
1
Place it runs: Web
Customer service platform with phone, chat, email and an AI agent. Here is what it does, as its own site describes it, and what it covers: workflow automation, help desk, live chat, AI support agent, business phone line, whatsApp messaging.
All channels, routing, knowledge base, AI agents, call recording and analytics.
- One workspace for every channel
- Phone, email, chat, WhatsApp, Instagram, Facebook Messenger, SMS and contact forms feed a single agent screen with each customer's history.
- Routing and automation
- Conversations are routed by skill, language or priority, with a visual builder for rules. Skills-based routing and advanced automations sit on the Professional plan.
- Mim AI agent
- Mim answers routine questions on chat, email and messaging from the knowledge base and hands harder ones to a person with context. A voice version is in beta.
- Phone features
- Call recording and voicemail are on every plan. IVR and customer callback need Professional.
- Quality scoring and analytics
- Real-time dashboards come with every plan. Scorecard-based quality review and AI-powered advanced insights are paid add-ons.
- Copilot for agents
- An add-on that suggests replies, fixes spelling, translates and summarizes conversations inside the agent workspace.
Where it runs
- Web
What it works with
- Shopify
- Klaviyo
- Braze
- Ada
- Assembled
- Boost.ai
- Chattermill
- DigitalGenius
Dixa is made by Dixa, and has been around since 2015.
Part 04 · Standing
Where it stands
Its grades against its category, and whether to keep it or make your own
3/66
Other help desk and live chat tools it is graded above
Dixa's GPA of 1.8 is higher than 3 of the 66 other help desk and live chat tools we grade, and level with 11.
It stands best on features (B, above 46 of 66) and worst on free plan and trial (F, above 0).
Its paid plans start at about $54.74 a month for each person, against a middle price of $29 for the category: 46 of the 57 others that charge start lower.
On features, ease of use and platforms it scores 2.7 out of 4. 4 tools score higher and cost less.
Each grade against the category
Every bar is all 67 help desk and live chat tools we grade, cut by the letter each got. Dixa’s own letter is outlined.
- DValue for moneyAbove 0 of 66
- FFree plan and trialAbove 0 of 66
- BFeaturesAbove 46 of 66
- CEase of useAbove 5 of 66
- BPlatforms and integrationsAbove 6 of 66
Price against what you get
Each dot is one of 59 help desk and live chat tools. Further left costs less; higher up scores better on features, ease of use and platforms. Dixa is the marked dot.
What paid plans start at, a month (each step along is roughly double) →
Keep it, or make your own?
Whether this is something you could build for yourself with an AI app builder, and what you would give up.
Keep it
To replace Dixa you would be making phone numbers and calls carried over the phone network. That is not a weekend's work, with an AI app builder or without one.
That makes this kind of software worth paying for, not this one in particular: 52 of the 66 other help desk and live chat tools grade higher. It costs $656.91 a year.
What you could make
- Help desk: an app builder makes this well.
What you could not
- Phone numbers and calls carried over the phone network.
- The WhatsApp Business API, which Meta opens only through approved partners.
- An AI model answering your customers from your own help articles.
- Connections to other products, each kept working as those products change.
- A chat box on your site that reaches you the moment a customer types.
- It is priced for each person, which means accounts and billing for a team.
- The depth: we grade its features B, which means it covers the whole job.
What this rests on. Dixa’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
Part 05 · Alternatives
The alternatives
The tools it is most often weighed against, side by side
Zendesk, Gladly, Kustomer, Gorgias and Freshdesk
The 5 tools Dixa is most often weighed against, with where each one differs from it.
- 2.4GPA
Zendesk
Free trial · from $19/mo
Ticketing, messaging, help center and AI agents for support teams.
- Only Zendesk lists iOS and Android apps.
- Dixa also covers workflow automation, business phone line and whatsApp messaging.
- Zendesk also covers reports and help center.
- 2.0GPA
Gladly
Paid
Customer service and commerce AI built for retail brands.
- Dixa also covers business phone line.
- Gladly also covers shared inbox and sMS marketing.
- 2.0GPA
Kustomer
Paid
CRM-style customer service platform with AI agents, sold via sales.
- Dixa also covers live chat, business phone line and whatsApp messaging.
- Kustomer also covers shared inbox, reports and help center.
- 2.8GPA
Gorgias
Free trial · from $10/mo
Ecommerce help desk priced by tickets, with a paid-per-use AI agent.
- Only Gorgias lists iOS and Android apps.
- Dixa also covers workflow automation, business phone line and whatsApp messaging.
- Gorgias also covers reports and help center.
- 2.4GPA
Freshdesk
Free trial · from $19/mo
Email ticketing help desk with a knowledge base and AI agents.
- Only Freshdesk lists iOS and Android apps.
- Dixa also covers workflow automation, live chat, business phone line and whatsApp messaging.
- Freshdesk also covers shared inbox, reports and help center.
Part 06 · Questions
Quick answers
The questions people ask about it, each answered in a line or two
12
Questions, each answered in a line or two
The short version of everything above, for when you only need the answer. Each one is told in full in its part of the guide.
Is Dixa free?
No. Dixa is a paid product, starting at €49 per agent / month, billed annually.
How much does Dixa cost?
Dixa lists 3 plans. Team: €49 per agent / month, billed annually.
What platforms does Dixa work on?
Dixa is available on Web.
Does Dixa have an Android app?
No Android app was listed when its pages were read on Nov 12, 2026. Dixa is listed for Web.
Does Dixa have an iPhone app?
No iPhone app was listed when its pages were read on Nov 12, 2026. Dixa is listed for Web.
Is Dixa open source?
Dixa is not described as open source on its own site, as read on Nov 12, 2026.
What does Dixa integrate with?
Dixa's listing names Shopify, Klaviyo, Braze, Ada, Assembled, Boost.ai, Chattermill and DigitalGenius.
Who makes Dixa?
Dixa is made by a company of the same name. It dates from 2015.
What are the alternatives to Dixa?
The closest alternatives to Dixa in our directory are Zendesk, Gladly, Kustomer, Gorgias and Freshdesk.
How does Dixa compare with other help desk and live chat tools?
Dixa's GPA of 1.8 is higher than 3 of the 66 other help desk and live chat tools we grade, and level with 11.
Is Dixa good value for money?
ToolGPA grades Dixa D for value for money. Its paid plans start at about $54.74 a month for each person, against a middle price of $29 for the category: 46 of the 57 others that charge start lower.
Could I make my own version of Dixa?
To replace Dixa you would be making phone numbers and calls carried over the phone network.
Where this guide comes from
The prices, plans, platforms and features were read from Dixa’s own pages on Nov 12, 2026, and the grades were given on Nov 12, 2026. Graded from this listing, whose facts were read from Dixa's own pages on 12 November 2026. Not based on using the product, and shorter than our full reviews.
Every tool we list gets five grades, A to F, each with its reason, and a GPA that averages them. How each is decided is at toolgpa.com/grades. This guide is ToolGPA’s own work; it is not made, paid for or approved by Dixa. Prices change, so check dixa.com before you buy.
Part 07 · About
About ToolGPA
Who made this guide, what else is on the site, and how to cite it
5,038
Tools graded, in 95 categories
ToolGPA grades software the way a school report grades a pupil: five subjects, a letter for each with the reason written beside it, and a GPA that averages them. Prices, plans and platforms are read from each maker’s own pages and dated, so you always know how fresh a figure is.
Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Every tool on the site has a guide like this one, free to download and pass on. It all lives at toolgpa.com.
5,038
tools graded
95
categories
739
price changes on record
579
apps priced in 12 countries
What else is on toolgpa.com
- Dixa, kept up to dateEverything in this guide, with prices and grades as they are todaytoolgpa.com/tools/dixa
- How grades are givenThe rules behind every letter and every GPAtoolgpa.com/grades
- Value chartsWhat each tool costs against what it scores, for every categorytoolgpa.com/charts
- CompareAny two tools side by side, plan by plantoolgpa.com/compare
- Price changesEvery price rise and cut on record, each with its sourcetoolgpa.com/price-changes
- Prices by countryWhat apps cost on the App Store in 12 countriestoolgpa.com/prices-by-country
- Pay lessEvery public discount: yearly billing, students, nonprofitstoolgpa.com/save
- Keep or makeWhich tools are worth paying for, and which you could build yourselftoolgpa.com/keep-or-make
Scan for the live page
Prices and grades as they are today
Quoting this guide?
Please name ToolGPA and link to the live page, so readers can check the figures for themselves:
ToolGPA, "Dixa: The Insider's Guide", checked Nov 12, 2026. https://toolgpa.com/tools/dixa
Know someone choosing between help desk and live chat tools?
Send them this guide: toolgpa.com/tools/dixa/guide
ToolGPA elsewhere: youtube.com/@toolgpa
See our other guides
The best-graded help desk and live chat tools after Dixa, each with an Insider's Guide of its own.
- Help Desks & Live Chat Insider's GuideEvery one of the 67 help desk and live chat tools we grade, compared
- Zoho Desk Insider's GuideLow-cost ticketing help desk with a free plan for three users3.4 GPA
- Tidio Insider's GuideLive chat, ticketing and the Lyro AI agent priced by conversations3.2 GPA
- tawk.to Insider's GuideFree live chat, ticketing and help center, with paid add-ons3.0 GPA
Choosing software? Every tool graded, every price dated.
Compare tools at toolgpa.com ›Everything in this guide is ToolGPA’s own summary of what Dixa’s pages, its app-store listings and public reviews said on the dates shown. Grades are our judgement under the rules at toolgpa.com/grades. Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Dixa is a trademark of its owner, and this guide is not made, paid for or approved by Dixa. Prices and plans change: check dixa.com before you buy.