The Local Viking Insider’s Guide
Everything we know about Local Viking in one document: what it costs, its grades, getting a refund, getting help and what else to look at. Read it here, or keep a copy.
Local Viking
The Insider’s Guide
Google Business Profile manager for agencies, with posts and geogrids
Every plan, grade, refund rule and rival among local SEO tools, read from Local Viking’s own pages.
Made by LocalViking · checked Oct 23, 2026 · toolgpa.com
Contents
- 01WelcomeWhat it is, who it suits, its grades and the ten things to know first
- 02What it costsEvery plan, the free plan, ways to pay less and how prices have moved
- 03What it doesIts main features, where it runs, what it works with and who makes it
- 04Where it standsIts grades against its category, and whether to keep it or make your own
- 05The alternativesThe tools it is most often weighed against, side by side
- 06Quick answersThe questions people ask about it, each answered in a line or two
- 07About ToolGPAWho made this guide, what else is on the site, and how to cite it
ToolGPA put this guide together from Local Viking’s own pages, its app-store listings and our grades. Every fact in it is on Local Viking’s page too, where it is kept up to date. Checked Oct 23, 2026.
Part 01 · Overview
Welcome
What it is, who it suits, its grades and the ten things to know first
1.8
GPA, above 4 of the 61 other local SEO tools we grade
Local Viking is a Google Business Profile management tool built by agency owners. It schedules posts and photos across many profiles, guards listing details against unwanted edits, tracks local and organic rankings and runs geogrid scans, with reviews and white-label reports in the same dashboard. Its app, help center and pricing now run under the LocalOptics name.
To get you started, here are 8 things to know about Local Viking, taken from its own pages and our grades.
You connect Google accounts and budget keyword and geogrid credits, where each rank type and each grid point uses one.
- 1
Best for posting to many Google Business Profiles
There's no free plan or trial, scans spend credits that don't roll over, and the product now runs under the LocalOptics name.
- 2
Paid plans start at $39 a month
As its pricing page puts it: $39 per month for 1 listing.
- 3
It runs on Web
Web.
- 4
Post scheduling
Schedules standard, offer, event and alert posts to many profiles at once, with recurring posts, Spintax and location variables, and CSV bulk upload.
- 5
Listing management and protection
Edits profile details in one place, keeps a change log that includes Google's own edits, and alerts by email or SMS when anything changes.
- 6
Rank tracking and geogrids
Tracks keywords in the local pack, organic desktop and organic mobile, and runs live or scheduled geogrid scans with competitors at every point.
- 7
A 1.8 GPA, above 4 of 61
That is against the other local SEO tools we grade, on value, the free plan, features, ease of use and platforms.
- 8
Keep it
To replace Local Viking you would be making listings sent to dozens of directories and map apps, which takes an agreement with each. That is not a weekend's work, with an AI app builder or without one.
Local Viking at a glance
- Pricing
- Paid, from $39 per month for 1 listing
- Free plan
- No
- Free trial
- None stated
- Runs on
- Web
- Made by
- LocalViking
- Category
- Local SEO Tools
- Our grade
- 1.8 GPA, weak
The report card
Best for posting to many Google Business Profiles
Local Viking schedules posts and photos to many Google Business Profiles, logs every change to them, including Google's own edits, and tracks local rankings on geogrids, from $39 a month for one listing. There's no free plan or trial, scans spend credits that don't roll over, and the product now runs under the LocalOptics name.
| Subject | Grade | Comment |
|---|---|---|
| Value for money | C | Single is $39 a month for one listing, with 1,600 keyword credits and 7,500 geogrid credits, between this category's middle ($31) and dearer quarter ($59). Up to 10 listings is $59, which is where agencies start. |
| Free plan and trial | F | Nothing free. The pricing page lists no free plan and no trial, so you pay before you see your own profiles in it. |
| Features | C | Bulk post and photo scheduling, profile edits with a change log and alerts, local and organic rank tracking, geogrids, review replies and white-label reports. It does Google Business Profile work fully, but that's one platform: no other directories or review requests. |
| Ease of use | C | No rating on record. You connect Google accounts and budget keyword and geogrid credits, where each rank type and each grid point uses one. |
| Platforms and integrations | B | Web only, with no desktop or phone app. It links to Google Business Profile, Search Console, GA4, Looker Studio, ServiceTitan, CompanyCam and Zapier, with a public API, webhooks and MCP. |
An A is worth 4 points, a B 3, a C 2, a D 1 and an F nothing. The GPA is the average of the five.
Who Local Viking is for
- Fits if you're an agency posting to dozens of Google Business Profiles every week
- Works for spotting unwanted edits to client listings, including Google's own
Who it is not for
- Not for you if you want to try it first, as no free plan or trial is listed
- Watch out: rank checks and geogrid scans spend credits, and keyword credits don't roll over
- Tight if you want white-label reports or the geogrid widget, which start at Pro ($99)
- Skip it if you need listings kept right beyond Google, as it manages Google Business Profiles
- Watch out: the site still says Local Viking, but sign-up, pricing and help run under the LocalOptics name
Good to know
Good for
- Agencies posting to dozens of Google Business Profiles each week
- Spotting unwanted edits to client listings, including Google's own
- Showing clients geogrid ranking reports under the agency's brand
Worth knowing
- No free trial or free plan is listed on the pricing page.
- Rank checks and geogrid scans spend credits: 1 keyword credit per rank type per check, 1 geogrid credit per grid point. Keyword credits do not roll over.
- White-label reporting and the geogrid widget start at the Pro plan.
- The marketing site still says Local Viking, but sign-up, pricing and the help center use the LocalOptics name.
Part 02 · Pricing
What it costs
Every plan, the free plan, ways to pay less and how prices have moved
$39
A month to start
Local Viking is a paid product, starting at $39 per month for 1 listing.
The pricing page lists no free plan and no trial, so you pay before you see your own profiles in it.
Single
$39
per month for 1 listing
Unlimited posts and Google accounts, 1,600 keyword credits and 7,500 geogrid credits a month.
Starter
$59
per month for up to 10 listings
3,200 keyword credits and 8,100 geogrid credits a month.
Pro
$99
per month for up to 20 listings
5,600 keyword credits and 16,200 geogrid credits a month, white-label reporting and the geogrid widget.
Agency
$149
per month for up to 40 listings
17,700 keyword credits and 24,300 geogrid credits a month, white-label reporting and the geogrid widget.
Enterprise
$200
per month for up to 70 listings
26,600 keyword credits and 32,400 geogrid credits a month. Custom pricing for more than 70 locations.
Read from app.localoptics.com on Oct 23, 2026.
Part 03 · Features
What it does
Its main features, where it runs, what it works with and who makes it
1
Place it runs: Web
Google Business Profile manager for agencies, with posts and geogrids. Here is what it does, as its own site describes it, and what it covers: public API, reports, rank tracking, local listings.
It does Google Business Profile work fully, but that's one platform: no other directories or review requests.
- Post scheduling
- Schedules standard, offer, event and alert posts to many profiles at once, with recurring posts, Spintax and location variables, and CSV bulk upload.
- Listing management and protection
- Edits profile details in one place, keeps a change log that includes Google's own edits, and alerts by email or SMS when anything changes.
- Rank tracking and geogrids
- Tracks keywords in the local pack, organic desktop and organic mobile, and runs live or scheduled geogrid scans with competitors at every point.
- Photo scheduling
- A media library that drip-schedules photos to profiles over weeks, with control over image metadata and file names.
- Reviews, audits and reports
- Reply to Google reviews across locations, run competitive audits against up to five rivals and send scheduled white-label reports.
- API, webhooks and MCP
- A public API, webhooks for new reviews and finished scans, a Looker Studio connector, and MCP connections for ChatGPT and Claude.
Where it runs
- Web
What it works with
- Google Business Profile
- Google Search Console
- Google Analytics 4
- Looker Studio
- ServiceTitan
- CompanyCam
- Zapier
- OpenAI
Local Viking is made by LocalViking.
Part 04 · Standing
Where it stands
Its grades against its category, and whether to keep it or make your own
4/61
Other local SEO tools it is graded above
Local Viking's GPA of 1.8 is higher than 4 of the 61 other local SEO tools we grade, and level with 10.
It stands best on platforms and integrations (B, above 13 of 61) and worst on free plan and trial (F, above 0).
Its paid plans start at $39 a month, against a middle price of $30.50 for the category: 26 of the 47 others that charge start lower.
On features, ease of use and platforms it scores 2.3 out of 4. 6 tools score higher and cost less.
Each grade against the category
Every bar is all 62 local SEO tools we grade, cut by the letter each got. Local Viking’s own letter is outlined.
- CValue for moneyAbove 11 of 61
- FFree plan and trialAbove 0 of 61
- CFeaturesAbove 2 of 61
- CEase of useAbove 1 of 61
- BPlatforms and integrationsAbove 13 of 61
Price against what you get
Each dot is one of 51 local SEO tools. Further left costs less; higher up scores better on features, ease of use and platforms. Local Viking is the marked dot.
What paid plans start at, a month (each step along is roughly double) →
Keep it, or make your own?
Whether this is something you could build for yourself with an AI app builder, and what you would give up.
Keep it
To replace Local Viking you would be making listings sent to dozens of directories and map apps, which takes an agreement with each. That is not a weekend's work, with an AI app builder or without one.
That makes this kind of software worth paying for, not this one in particular: 47 of the 61 other local SEO tools grade higher. It costs $468 a year.
What you could make
- Reports: an app builder makes this well.
What you could not
- Listings sent to dozens of directories and map apps, which takes an agreement with each.
- Daily checks of where your pages rank in search results.
- It plugs into other products, Google Business Profile, Google Search Console and Google Analytics 4 among them, and has an API.
What this rests on. Local Viking’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
Part 05 · Alternatives
The alternatives
The tools it is most often weighed against, side by side
Localo, Local Falcon, BrightLocal, Whitespark and Local Dominator
The 5 tools Local Viking is most often weighed against, with where each one differs from it.
- 2.4GPA
Localo
Free trial · from $39/mo
Google Business Profile tool with rank maps, posts, reviews and tasks.
- Localo also covers AI agents, review collection and schema markup.
- 2.2GPA
Local Falcon
Free trial · from $24.99/mo
Geogrid rank tracker for Google, Apple Maps and AI answers.
- Local Viking also covers local listings.
- Local Falcon also covers AI agents, keyword research and AI search visibility.
- 2.4GPA
BrightLocal
Free trial · from $31/mo
Local SEO platform for rankings, listings, reviews and AI visibility.
- BrightLocal also covers review collection and AI search visibility.
- 2.6GPA
Whitespark
Free plan · from $1/mo
Local SEO tools sold one by one: rank grids, citations and GBP control.
- Whitespark has a free plan. Local Viking does not.
- Whitespark also covers review collection.
- 2.2GPA
Local Dominator
Free trial · from $33/mo
Geogrid, SERP and AI visibility tracking for local SEO agencies.
- Local Dominator also covers site audit and AI search visibility.
Part 06 · Questions
Quick answers
The questions people ask about it, each answered in a line or two
13
Questions, each answered in a line or two
The short version of everything above, for when you only need the answer. Each one is told in full in its part of the guide.
Is Local Viking free?
No. Local Viking is a paid product, starting at $39 per month for 1 listing.
How much does Local Viking cost?
Local Viking lists 5 plans. Single: $39 per month for 1 listing.
What platforms does Local Viking work on?
Local Viking is available on Web.
Does Local Viking have an Android app?
No Android app was listed when its pages were read on Oct 23, 2026. Local Viking is listed for Web.
Does Local Viking have an iPhone app?
No iPhone app was listed when its pages were read on Oct 23, 2026. Local Viking is listed for Web.
Is Local Viking open source?
Local Viking is not described as open source on its own site, as read on Oct 23, 2026.
Does Local Viking have an API?
Yes. Local Viking offers a public API, according to its own site.
What does Local Viking integrate with?
Local Viking's listing names Google Business Profile, Google Search Console, Google Analytics 4, Looker Studio, ServiceTitan, CompanyCam, Zapier and OpenAI.
Who makes Local Viking?
Local Viking is made by LocalViking.
What are the alternatives to Local Viking?
The closest alternatives to Local Viking in our directory are Localo, Local Falcon, BrightLocal, Whitespark and Local Dominator.
How does Local Viking compare with other local SEO tools?
Local Viking's GPA of 1.8 is higher than 4 of the 61 other local SEO tools we grade, and level with 10.
Is Local Viking good value for money?
ToolGPA grades Local Viking C for value for money. Its paid plans start at $39 a month, against a middle price of $30.50 for the category: 26 of the 47 others that charge start lower.
Could I make my own version of Local Viking?
To replace Local Viking you would be making listings sent to dozens of directories and map apps, which takes an agreement with each.
Where this guide comes from
The prices, plans, platforms and features were read from Local Viking’s own pages on Oct 23, 2026, and the grades were given on Oct 23, 2026. Graded from this listing, whose facts were read from Local Viking's own pages on 23 October 2026. Not based on using the product, and shorter than our full reviews.
Every tool we list gets five grades, A to F, each with its reason, and a GPA that averages them. How each is decided is at toolgpa.com/grades. This guide is ToolGPA’s own work; it is not made, paid for or approved by LocalViking. Prices change, so check localviking.com before you buy.
Part 07 · About
About ToolGPA
Who made this guide, what else is on the site, and how to cite it
3,189
Tools graded, in 94 categories
ToolGPA grades software the way a school report grades a pupil: five subjects, a letter for each with the reason written beside it, and a GPA that averages them. Prices, plans and platforms are read from each maker’s own pages and dated, so you always know how fresh a figure is.
Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Every tool on the site has a guide like this one, free to download and pass on. It all lives at toolgpa.com.
3,189
tools graded
94
categories
426
price changes on record
579
apps priced in 12 countries
What else is on toolgpa.com
- Local Viking, kept up to dateEverything in this guide, with prices and grades as they are todaytoolgpa.com/tools/local-viking
- How grades are givenThe rules behind every letter and every GPAtoolgpa.com/grades
- Value chartsWhat each tool costs against what it scores, for every categorytoolgpa.com/charts
- CompareAny two tools side by side, plan by plantoolgpa.com/compare
- Price changesEvery price rise and cut on record, each with its sourcetoolgpa.com/price-changes
- Prices by countryWhat apps cost on the App Store in 12 countriestoolgpa.com/prices-by-country
- Pay lessEvery public discount: yearly billing, students, nonprofitstoolgpa.com/save
- Keep or makeWhich tools are worth paying for, and which you could build yourselftoolgpa.com/keep-or-make
Scan for the live page
Prices and grades as they are today
Quoting this guide?
Please name ToolGPA and link to the live page, so readers can check the figures for themselves:
ToolGPA, "Local Viking: The Insider's Guide", checked Oct 23, 2026. https://toolgpa.com/tools/local-viking
Know someone choosing between local SEO tools?
Send them this guide: toolgpa.com/tools/local-viking/guide
ToolGPA elsewhere: youtube.com/@toolgpa
See our other guides
The best-graded local SEO tools after Local Viking, each with an Insider's Guide of its own.
- Local SEO Tools Insider's GuideEvery one of the 62 local SEO tools we grade, compared
- Bing Places for Business Insider's GuideFree Microsoft listing for a business on Bing search and Bing Maps3.0 GPA
- Google Business Profile Insider's GuideFree listing that sets how a business shows on Google Maps and Search3.0 GPA
- Apple Business Insider's GuideFree Apple portal for a business's place card on Apple Maps2.8 GPA
Choosing software? Every tool graded, every price dated.
Compare tools at toolgpa.com ›Everything in this guide is ToolGPA’s own summary of what Local Viking’s pages, its app-store listings and public reviews said on the dates shown. Grades are our judgement under the rules at toolgpa.com/grades. Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Local Viking is a trademark of its owner, and this guide is not made, paid for or approved by LocalViking. Prices and plans change: check localviking.com before you buy.