The Nimbata Insider’s Guide
Everything we know about Nimbata in one document: what it costs, its grades, getting a refund, getting help and what else to look at. Read it here, or keep a copy.
Nimbata
The Insider’s Guide
Call tracking billed per answered call, for agencies and teams
Every plan, grade, refund rule and rival among marketing reporting and call tracking tools, read from Nimbata’s own pages.
Made by Nimbata, LLC · checked Oct 18, 2026 · toolgpa.com
Contents
- 01WelcomeWhat it is, who it suits, its grades and the ten things to know first
- 02What it costsEvery plan, the free plan, ways to pay less and how prices have moved
- 03What it doesIts main features, where it runs, what it works with and who makes it
- 04Where it standsIts grades against its category, and whether to keep it or make your own
- 05The alternativesThe tools it is most often weighed against, side by side
- 06Quick answersThe questions people ask about it, each answered in a line or two
- 07About ToolGPAWho made this guide, what else is on the site, and how to cite it
ToolGPA put this guide together from Nimbata’s own pages, its app-store listings and our grades. Every fact in it is on Nimbata’s page too, where it is kept up to date. Checked Oct 18, 2026.
Part 01 · Overview
Welcome
What it is, who it suits, its grades and the ten things to know first
2.4
GPA, above 6 of the 13 other marketing reporting and call tracking tools we grade
Nimbata is call tracking and attribution software that links inbound calls, and on higher plans form fills, to the campaigns and keywords behind them, with AI call tagging, scoring and summaries. It is aimed at marketing agencies reporting to clients and at in-house and multi-location teams. Instead of charging per minute, it bills a plan fee plus each tracking number and each answered call.
To get you started, here are 9 things to know about Nimbata, taken from its own pages and our grades.
It bills per answered call rather than per minute, which suits long calls, and its Entry plan has no fee at all, just usage.
- 1
Best for call tracking billed per answered call
Nimbata ties calls, and form fills on its bigger plans, to the campaigns and keywords behind them, with AI tagging, scoring and summaries.
- 2
Paid plans start at $35 a month
As its pricing page puts it: $35 per month, billed annually ($39 billed monthly), plus usage.
- 3
There is a free plan
Entry has no plan fee: you pay only for usage, from $4.60 a month per US local number and 10¢ per answered call, with 1 call flow, 1 seat and standard reports.
- 4
It runs on Web
Web.
- 5
Call tracking and DNI
Tracking numbers for online and offline campaigns; from Pro, dynamic number insertion, geo-swap and custom URL parameter tracking.
- 6
Per-answered-call billing
Usage is charged per answered call whatever its length, though Nimbata may bill extra if average calls run past 3.5 minutes.
- 7
AI call analysis
Calls are classified, tagged, scored and summarized automatically, with sentiment and custom notes; transcription costs 2¢ a minute.
- 8
A 2.4 GPA, above 6 of 13
That is against the other marketing reporting and call tracking tools we grade, on value, the free plan, features, ease of use and platforms.
- 9
Keep it
To replace Nimbata you would be making phone numbers that change for each visitor so every call is traced to its source. That is not a weekend's work, with an AI app builder or without one.
Nimbata at a glance
- Pricing
- Free plan, from $35 per month, billed annually ($39 billed monthly), plus usage
- Free plan
- Yes
- Free trial
- 14-day free trial of Agency features, capped at 2 numbers and 50 answered calls; no card needed
- Runs on
- Web
- Made by
- Nimbata, LLC
- Category
- Marketing Reports & Call Tracking
- Our grade
- 2.4 GPA, fair
The report card
Best for call tracking billed per answered call
Nimbata ties calls, and form fills on its bigger plans, to the campaigns and keywords behind them, with AI tagging, scoring and summaries. It bills per answered call rather than per minute, which suits long calls, and its Entry plan has no fee at all, just usage. Form tracking and CRM links wait for Marketing at $80.
| Subject | Grade | Comment |
|---|---|---|
| Value for money | C | Graded on a small business with 5 numbers and about 500 minutes a month. Pro is $35 a month billed annually, and 5 US local numbers at $3.20 take it to $51, plus 6¢ per answered call. If 500 minutes is about 140 calls, that's roughly $60, close to what CallRail costs. |
| Free plan and trial | C | Entry has no plan fee, but you still pay for every number and answered call, so it isn't really free. The 14-day trial needs no card and is capped at 2 numbers and 50 answered calls. |
| Features | B | Call tracking with dynamic numbers, AI tagging, scoring and summaries, call flows with IVR and geo routing, spam blocking on every plan, and form tracking with CRM sync from Marketing. It covers the whole job, with numbers in 70+ countries. |
| Ease of use | C | No rating on record. Numbers, call flows and dynamic number insertion need setting up, and per-call billing with a fair-use check on long calls takes some working out. |
| Platforms and integrations | B | Web only, with no desktop or phone app. It connects to Google Ads, Google Analytics, Microsoft Ads, Facebook, HubSpot, Salesforce, Slack and Zapier, with webhooks and the API on Agency. |
An A is worth 4 points, a B 3, a C 2, a D 1 and an F nothing. The GPA is the average of the five.
Who Nimbata is for
- Great if your sales calls run long and per-minute billing would sting
- Handy when you want call tracking without a monthly plan fee
- Good for agencies tracking calls across lots of clients and locations
Who it is not for
- Tight if your average call runs past 3.5 minutes, as a fair-use charge may follow
- Skip it if you need form tracking on the cheap, as it starts on Marketing at $80
Good to know
Good for
- Agencies tracking calls for many clients and locations
- Businesses with long sales calls that would cost more per minute
- Small advertisers who want call tracking without a monthly plan fee
Worth knowing
- Every plan adds usage: US toll-free numbers run from $1.80 to $5 a month and outbound texts 2¢; rates fall on higher plans.
- If average call length passes 3.5 minutes, Nimbata may add a fair-use charge to the invoice.
- Extra seats cost $5 a month each, extra projects $15, and a white-label account $55 a month from Pro up.
- Form tracking, CRM integrations and custom reports start with the Marketing plan.
Part 02 · Pricing
What it costs
Every plan, the free plan, ways to pay less and how prices have moved
$35
A month to start. There is a free plan too
Nimbata has a free plan. Paid plans start at $35 per month, billed annually ($39 billed monthly), plus usage.
Entry has no plan fee, but you still pay for every number and answered call, so it isn't really free.
Entry
$0
No plan fee, usage only: online and offline call tracking, spam filter, 1 call flow and pre-built reports. US local numbers from $4.60, calls 10¢ each.
Pro
$35
per month, billed annually ($39 billed monthly), plus usage
Unlimited call flows, dynamic number insertion, AI tagging and scoring, Google Ads and GA4, 4 seats. US local numbers from $3.20, calls 6¢.
Marketing
$80
per month, billed annually ($89 billed monthly), plus usage
Adds form tracking, 5 workflows, HubSpot, Pipedrive and Zoho CRM, custom reports and a dashboard builder; 25 seats. Numbers from $2.30, calls 4¢.
Agency
$120
per month, billed annually ($149 billed monthly), plus usage
Unlimited seats, projects and workflows, Salesforce, webhooks, the API and dedicated support. US local numbers from $1.60, calls 3¢.
The free plan
Entry has no plan fee: you pay only for usage, from $4.60 a month per US local number and 10¢ per answered call, with 1 call flow, 1 seat and standard reports.
Trying it first
14-day free trial of Agency features, capped at 2 numbers and 50 answered calls; no card needed
Read from nimbata.com on Oct 18, 2026.
Ways to pay less
Annual discount
Save up to 20% with an annual plan
Billed annually, Pro is $35 a month instead of $39, Marketing $80 instead of $89 and Agency $120 instead of $149.
Stated on nimbata.com
Part 03 · Features
What it does
Its main features, where it runs, what it works with and who makes it
1
Place it runs: Web
Call tracking billed per answered call, for agencies and teams. Here is what it does, as its own site describes it, and what it covers: public API, AI features, transcription, reports, call tracking.
- Call tracking and DNI
- Tracking numbers for online and offline campaigns; from Pro, dynamic number insertion, geo-swap and custom URL parameter tracking.
- Per-answered-call billing
- Usage is charged per answered call whatever its length, though Nimbata may bill extra if average calls run past 3.5 minutes.
- AI call analysis
- Calls are classified, tagged, scored and summarized automatically, with sentiment and custom notes; transcription costs 2¢ a minute.
- Call flows and routing
- Greetings, whispers, voicemail, IVR menus, geo routing and weighted ringing, with spam calls blocked on every plan.
- Form tracking and CRM sync
- The Marketing and Agency plans attribute form fills too and send leads to HubSpot, Pipedrive, Zoho CRM or Salesforce.
- Numbers in 70+ countries
- Local and toll-free tracking numbers across Europe, the US, Canada, South America and Australia.
Where it runs
- Web
What it works with
- Google Ads
- Google Analytics
- Microsoft Ads
- HubSpot
- Salesforce
- Slack
- Zapier
Nimbata is made by Nimbata, LLC.
Part 04 · Standing
Where it stands
Its grades against its category, and whether to keep it or make your own
6/13
Other marketing reporting and call tracking tools it is graded above
Nimbata's GPA of 2.4 is higher than 6 of the 13 other marketing reporting and call tracking tools we grade, and level with 5.
It stands best on features (B, above 5 of 13) and worst on ease of use (C, above 0).
Its paid plans start at $35 a month, against a middle price of $63.50 for the category: 3 of the 13 others that charge start lower.
On features, ease of use and platforms it scores 2.7 out of 4. 1 tool scores higher and costs less.
Each grade against the category
Every bar is all 14 marketing reporting and call tracking tools we grade, cut by the letter each got. Nimbata’s own letter is outlined.
- CValue for moneyAbove 2 of 13
- CFree plan and trialAbove 3 of 13
- BFeaturesAbove 5 of 13
- CEase of useAbove 0 of 13
- BPlatforms and integrationsAbove 0 of 13
Price against what you get
Each dot is one of 14 marketing reporting and call tracking tools. Further left costs less; higher up scores better on features, ease of use and platforms. Nimbata is the marked dot.
What paid plans start at, a month (each step along is roughly double) →
Keep it, or make your own?
Whether this is something you could build for yourself with an AI app builder, and what you would give up.
Keep it
To replace Nimbata you would be making phone numbers that change for each visitor so every call is traced to its source. That is not a weekend's work, with an AI app builder or without one.
It costs $420 a year.
What you could make
- Reports: an app builder makes this well.
What you could not
- Phone numbers that change for each visitor so every call is traced to its source.
- Speech turned into text you can trust.
- It plugs into other products, Google Ads, Google Analytics and Microsoft Ads among them, and has an API.
- AI features, unless you pay a model provider for each request yourself.
- The depth: we grade its features B, which means it covers the whole job.
What this rests on. Nimbata’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
Part 05 · Alternatives
The alternatives
The tools it is most often weighed against, side by side
CallRail, CTM, WhatConverts and Ruler Analytics
The 4 tools Nimbata is most often weighed against, with where each one differs from it.
- 2.4GPA
CallRail
Free trial · from $50/mo
Call tracking and attribution that ties phone leads to campaigns.
- Nimbata has a free plan. CallRail does not, though it has a free trial.
- Only CallRail lists iOS and Android apps.
- CallRail also covers forms.
- 2.2GPA
CTM
From $65/mo
Call tracking, attribution and a softphone, with agency sub-accounts.
- Nimbata has a free plan. CTM does not.
- Only CTM lists iOS and Android apps.
- Nimbata also covers reports.
- 2.4GPA
WhatConverts
Free trial · from $30/mo
Call, form and chat tracking with lead attribution for agencies.
- Nimbata has a free plan. WhatConverts does not, though it has a free trial.
- 1.8GPA
Ruler Analytics
From $360/mo
Multi-touch attribution tying calls, forms and CRM revenue to ads.
- Nimbata has a free plan. Ruler Analytics does not.
- Nimbata also covers transcription.
Part 06 · Questions
Quick answers
The questions people ask about it, each answered in a line or two
15
Questions, each answered in a line or two
The short version of everything above, for when you only need the answer. Each one is told in full in its part of the guide.
Is Nimbata free?
Nimbata has a free plan. Entry has no plan fee: you pay only for usage, from $4.60 a month per US local number and 10¢ per answered call, with 1 call flow, 1 seat and standard reports.
How much does Nimbata cost?
Nimbata lists 4 plans. Entry: $0.
What platforms does Nimbata work on?
Nimbata is available on Web.
Does Nimbata offer any discounts?
Nimbata publicly lists the following: Save up to 20% with an annual plan.
Does Nimbata have an Android app?
No Android app was listed when its pages were read on Oct 18, 2026. Nimbata is listed for Web.
Does Nimbata have an iPhone app?
No iPhone app was listed when its pages were read on Oct 18, 2026. Nimbata is listed for Web.
Is Nimbata open source?
Nimbata is not described as open source on its own site, as read on Oct 18, 2026.
Does Nimbata have an API?
Yes. Nimbata offers a public API, according to its own site.
What does Nimbata integrate with?
Nimbata's listing names Google Ads, Google Analytics, Microsoft Ads, Facebook, HubSpot, Salesforce, Slack and Zapier.
Does Nimbata have a free trial?
Yes. 14-day free trial of Agency features, capped at 2 numbers and 50 answered calls; no card needed.
Who makes Nimbata?
Nimbata is made by Nimbata, LLC.
What are the alternatives to Nimbata?
The closest alternatives to Nimbata in our directory are CallRail, CTM, WhatConverts and Ruler Analytics.
How does Nimbata compare with other marketing reporting and call tracking tools?
Nimbata's GPA of 2.4 is higher than 6 of the 13 other marketing reporting and call tracking tools we grade, and level with 5.
Is Nimbata good value for money?
ToolGPA grades Nimbata C for value for money. Its paid plans start at $35 a month, against a middle price of $63.50 for the category: 3 of the 13 others that charge start lower.
Could I make my own version of Nimbata?
To replace Nimbata you would be making phone numbers that change for each visitor so every call is traced to its source.
Where this guide comes from
The prices, plans, platforms and features were read from Nimbata’s own pages on Oct 18, 2026, and the grades were given on Oct 18, 2026. Graded from this listing, whose facts were read from Nimbata's own pages on 18 October 2026. Not based on using the product, and shorter than our full reviews.
Every tool we list gets five grades, A to F, each with its reason, and a GPA that averages them. How each is decided is at toolgpa.com/grades. This guide is ToolGPA’s own work; it is not made, paid for or approved by Nimbata, LLC. Prices change, so check nimbata.com before you buy.
Part 07 · About
About ToolGPA
Who made this guide, what else is on the site, and how to cite it
2,281
Tools graded, in 73 categories
ToolGPA grades software the way a school report grades a pupil: five subjects, a letter for each with the reason written beside it, and a GPA that averages them. Prices, plans and platforms are read from each maker’s own pages and dated, so you always know how fresh a figure is.
ToolGPA is free to read. It may earn a commission from affiliate links and it works with sponsors, but anything paid for is labelled and no one can pay for a grade. Every tool on the site has a guide like this one, free to download and pass on. It all lives at toolgpa.com.
2,281
tools graded
73
categories
426
price changes on record
579
apps priced in 12 countries
What else is on toolgpa.com
- Nimbata, kept up to dateEverything in this guide, with prices and grades as they are todaytoolgpa.com/tools/nimbata
- How grades are givenThe rules behind every letter and every GPAtoolgpa.com/grades
- Value chartsWhat each tool costs against what it scores, for every categorytoolgpa.com/charts
- CompareAny two tools side by side, plan by plantoolgpa.com/compare
- Price changesEvery price rise and cut on record, each with its sourcetoolgpa.com/price-changes
- Prices by countryWhat apps cost on the App Store in 12 countriestoolgpa.com/prices-by-country
- Pay lessEvery public discount: yearly billing, students, nonprofitstoolgpa.com/save
- Keep or makeWhich tools are worth paying for, and which you could build yourselftoolgpa.com/keep-or-make
Scan for the live page
Prices and grades as they are today
Quoting this guide?
Please name ToolGPA and link to the live page, so readers can check the figures for themselves:
ToolGPA, "Nimbata: The Insider's Guide", checked Oct 18, 2026. https://toolgpa.com/tools/nimbata
Know someone choosing between marketing reporting and call tracking tools?
Send them this guide: toolgpa.com/tools/nimbata/guide
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See our other guides
The best-graded marketing reporting and call tracking tools after Nimbata, each with an Insider's Guide of its own.
- Marketing Reports & Call Tracking Insider's GuideEvery one of the 14 marketing reporting and call tracking tools we grade, compared
- Data Studio Insider's GuideGoogle's free report and dashboard builder, formerly Looker Studio3.0 GPA
- AgencyAnalytics Insider's GuideWhite-labeled client reporting dashboards for marketing agencies2.6 GPA
- CallRail Insider's GuideCall tracking and attribution that ties phone leads to campaigns2.4 GPA
Choosing software? Every tool graded, every price dated.
Compare tools at toolgpa.com ›Everything in this guide is ToolGPA’s own summary of what Nimbata’s pages, its app-store listings and public reviews said on the dates shown. Grades are our judgement under the rules at toolgpa.com/grades. ToolGPA uses affiliate links and may earn a commission from them, and it works with sponsors; anything paid for is labelled, and no one can pay for a grade. Nimbata is a trademark of its owner, and this guide is not made, paid for or approved by Nimbata, LLC. Prices and plans change: check nimbata.com before you buy.