The Quartile Insider’s Guide
Everything we know about Quartile in one document: what it costs, its grades, getting a refund, getting help and what else to look at. Read it here, or keep a copy.
Quartile
The Insider’s Guide
AI ad platform with a managed team for Amazon and retail media ads
Every plan, grade, refund rule and rival among Amazon seller tools, read from Quartile’s own pages.
Made by Quartile · checked Oct 18, 2026 · toolgpa.com
Contents
- 01WelcomeWhat it is, who it suits, its grades and the ten things to know first
- 02What it costsEvery plan, the free plan, ways to pay less and how prices have moved
- 03What it doesIts main features, where it runs, what it works with and who makes it
- 04Where it standsIts grades against its category, and whether to keep it or make your own
- 05The alternativesThe tools it is most often weighed against, side by side
- 06Quick answersThe questions people ask about it, each answered in a line or two
- 07About ToolGPAWho made this guide, what else is on the site, and how to cite it
ToolGPA put this guide together from Quartile’s own pages, its app-store listings and our grades. Every fact in it is on Quartile’s page too, where it is kept up to date. Checked Oct 18, 2026.
Part 01 · Overview
Welcome
What it is, who it suits, its grades and the ten things to know first
1.8
GPA, above 3 of the 16 other Amazon seller tools we grade
Quartile runs advertising for ecommerce brands on Amazon Sponsored Ads and DSP, Walmart, Instacart, Criteo, Google, Meta, Microsoft and ChatGPT ads. Its software sets bids, budgets and placements hourly from Amazon's own data, and every customer also gets a dedicated strategist, so it sits between a self-serve tool and an agency.
To get you started, here are 7 things to know about Quartile, taken from its own pages and our grades.
The catch is there's no price anywhere: you book a demo and get a quote.
- 1
Best for ad software with a strategist attached
So it sits somewhere between an ad tool and an agency.
- 2
It runs on Web
Web.
- 3
Hourly bidding on Amazon ads
Adjusts keyword bids, budgets and placements by the hour using Amazon Marketing Stream data, with campaigns built per keyword, ASIN and match type.
- 4
Dedicated strategist
Every customer gets a strategist backed by channel specialists who manage campaigns alongside the software and meet regularly to review results.
- 5
Many ad channels
Covers Amazon Sponsored Ads and DSP, Walmart, Instacart, Criteo retail sites such as Target and Best Buy, plus Google, Meta, Microsoft and ChatGPT ads.
- 6
A 1.8 GPA, above 3 of 16
That is against the other Amazon seller tools we grade, on value, the free plan, features, ease of use and platforms.
- 7
Keep it
To replace Quartile you would be making data from Amazon's seller tools and years of sales estimates. That is not a weekend's work, with an AI app builder or without one.
Quartile at a glance
- Pricing
- Paid
- Free plan
- No
- Free trial
- None stated
- Runs on
- Web
- Made by
- Quartile, since 2018
- Category
- Amazon Seller Tools
- Our grade
- 1.8 GPA, weak
The report card
Best for ad software with a strategist attached
Quartile runs your Amazon ads, plus Walmart, Instacart, Google, Meta and more, with software that sets bids hourly and a dedicated strategist for every customer. So it sits somewhere between an ad tool and an agency. The catch is there's no price anywhere: you book a demo and get a quote.
| Subject | Grade | Comment |
|---|---|---|
| Value for money | C | No price is published: every plan is quoted after a demo, and the pages don't even say whether the fee is a flat rate or a share of ad spend. With nothing to compare, it sits at C, the grade for no stated price. |
| Free plan and trial | F | Nothing free on record: no free plan and no trial, just a demo with sales. You can't see the software for yourself until you've been quoted. |
| Features | C | Hourly bids from Amazon Marketing Stream, custom rules, Marketing Cloud audiences, promotions and a strategist, across Amazon, Walmart, Instacart, Criteo, Google, Meta and Microsoft. Broad for ads, but ads is all it does: no research, profit or reimbursements. |
| Ease of use | C | No rating on record. The strategist does much of the running, but you start with a demo, and every channel you advertise on has to be connected. |
| Platforms and integrations | B | Web only, with no phone or desktop app. It connects to Amazon Ads and DSP, Walmart, Instacart, Criteo, Google Ads, Meta Ads and Microsoft Ads, more channels than the other ad tools here. |
An A is worth 4 points, a B 3, a C 2, a D 1 and an F nothing. The GPA is the average of the five.
Who Quartile is for
- Great if you want software and a human strategist handling your ads together
- Handy when you advertise on Walmart, Instacart or Google as well as Amazon
- Good for mid-size brands with big ad budgets and nobody in-house running PPC
Who it is not for
- Skip it if you want to see a price before booking a demo
- Not for you if you'd rather try the software yourself first, as there's no trial
- Too light for sellers who want research, profit or reimbursement tools in the same place
Good to know
Good for
- Brands that want ad software and a managed team in one contract
- Sellers advertising on Amazon plus Walmart, Instacart or Google
- Mid-size and enterprise brands with large ad budgets
Worth knowing
- Quartile publishes no prices; every plan is quoted after a demo with sales.
- Its pages do not say whether the fee is a share of ad spend or a flat rate.
- It is an advertising service only: there are no product research, profit or reimbursement tools.
Part 02 · Pricing
What it costs
Every plan, the free plan, ways to pay less and how prices have moved
Quartile's current pricing could not be confirmed from its own site.
With nothing to compare, it sits at C, the grade for no stated price.
We could not confirm Quartile’s current prices from its own site, so this guide lists no plans. quartile.com has them.
Part 03 · Features
What it does
Its main features, where it runs, what it works with and who makes it
1
Place it runs: Web
AI ad platform with a managed team for Amazon and retail media ads. Here is what it does, as its own site describes it, and what it covers: AI features, reports, amazon selling.
Broad for ads, but ads is all it does: no research, profit or reimbursements.
- Hourly bidding on Amazon ads
- Adjusts keyword bids, budgets and placements by the hour using Amazon Marketing Stream data, with campaigns built per keyword, ASIN and match type.
- Dedicated strategist
- Every customer gets a strategist backed by channel specialists who manage campaigns alongside the software and meet regularly to review results.
- Many ad channels
- Covers Amazon Sponsored Ads and DSP, Walmart, Instacart, Criteo retail sites such as Target and Best Buy, plus Google, Meta, Microsoft and ChatGPT ads.
- Custom rules
- Set your own bid and budget rules for one or many campaigns and run them daily, weekly or monthly, alongside or instead of Quartile's AI.
- Amazon Marketing Cloud audiences
- Uses Amazon Marketing Cloud data to map shoppers' paths to purchase and build interest-based audiences used across channels.
- Promotion management
- Promo Management runs Amazon promotions in step with the ad strategy, with promotion reports and a dashboard of competitors' offers and price changes.
Where it runs
- Web
What it works with
- Amazon Ads
- Amazon DSP
- Walmart
- Instacart
- Criteo
- Google Ads
- Meta Ads
- Microsoft Ads
Quartile is made by Quartile, and has been around since 2018.
Part 04 · Standing
Where it stands
Its grades against its category, and whether to keep it or make your own
3/16
Other Amazon seller tools it is graded above
Quartile's GPA of 1.8 is higher than 3 of the 16 other Amazon seller tools we grade, and level with 2.
It stands best on platforms and integrations (B, above 6 of 16) and worst on free plan and trial (F, above 0).
Each grade against the category
Every bar is all 17 Amazon seller tools we grade, cut by the letter each got. Quartile’s own letter is outlined.
- CValue for moneyAbove 3 of 16
- FFree plan and trialAbove 0 of 16
- CFeaturesAbove 1 of 16
- CEase of useAbove 0 of 16
- BPlatforms and integrationsAbove 6 of 16
Keep it, or make your own?
Whether this is something you could build for yourself with an AI app builder, and what you would give up.
Keep it
To replace Quartile you would be making data from Amazon's seller tools and years of sales estimates. That is not a weekend's work, with an AI app builder or without one.
That makes this kind of software worth paying for, not this one in particular: 11 of the 16 other Amazon seller tools grade higher.
What you could make
- Reports: an app builder makes this well.
What you could not
- Data from Amazon's seller tools and years of sales estimates.
- It plugs into other products, Amazon Ads, Amazon DSP and Walmart among them.
- AI features, unless you pay a model provider for each request yourself.
What this rests on. Quartile’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
Part 05 · Alternatives
The alternatives
The tools it is most often weighed against, side by side
Teikametrics, Perpetua, BidX, Carbon6 and Helium 10
The 5 tools Quartile is most often weighed against, with where each one differs from it.
- 2.0GPA
Teikametrics
Free trial · from $149/mo
AI ad, listing and inventory platform for Amazon, Walmart and TikTok.
- Quartile also covers reports.
- Teikametrics also covers chat assistant, inventory and dashboards.
- 1.2GPA
Perpetua
From $695/mo
Goal-based ad automation for Amazon, Walmart and other marketplaces.
- 1.4GPA
BidX
From $195/mo
Amazon and Walmart ad automation, self-serve or managed for you.
- BidX also covers rank tracking.
- 2.6GPA
Carbon6
Free plan · from $0.95/mo
Family of Amazon seller tools for profit, reimbursements and ads.
- Carbon6 has a free plan. Quartile does not.
- Only Carbon6 lists a browser extension.
- Carbon6 also covers inventory and dashboards.
- 2.4GPA
Helium 10
Free plan · from $99/mo
All-in-one Amazon seller suite for research, listings, ads and profits.
- Helium 10 has a free plan. Quartile does not.
- Only Helium 10 lists a browser extension.
- Quartile also covers reports.
Part 06 · Questions
Quick answers
The questions people ask about it, each answered in a line or two
10
Questions, each answered in a line or two
The short version of everything above, for when you only need the answer. Each one is told in full in its part of the guide.
Is Quartile free?
No. Quartile is a paid product.
What platforms does Quartile work on?
Quartile is available on Web.
Does Quartile have an Android app?
No Android app was listed when its pages were read on Oct 18, 2026. Quartile is listed for Web.
Does Quartile have an iPhone app?
No iPhone app was listed when its pages were read on Oct 18, 2026. Quartile is listed for Web.
Is Quartile open source?
Quartile is not described as open source on its own site, as read on Oct 18, 2026.
What does Quartile integrate with?
Quartile's listing names Amazon Ads, Amazon DSP, Walmart, Instacart, Criteo, Google Ads, Meta Ads and Microsoft Ads.
Who makes Quartile?
Quartile is made by Quartile. It dates from 2018.
What are the alternatives to Quartile?
The closest alternatives to Quartile in our directory are Teikametrics, Perpetua, BidX, Carbon6 and Helium 10.
How does Quartile compare with other Amazon seller tools?
Quartile's GPA of 1.8 is higher than 3 of the 16 other Amazon seller tools we grade, and level with 2.
Could I make my own version of Quartile?
To replace Quartile you would be making data from Amazon's seller tools and years of sales estimates.
Where this guide comes from
The prices, plans, platforms and features were read from Quartile’s own pages on Oct 18, 2026, and the grades were given on Oct 18, 2026. Graded from this listing, whose facts were read from Quartile's own pages on 18 October 2026. Not based on using the product, and shorter than our full reviews.
Every tool we list gets five grades, A to F, each with its reason, and a GPA that averages them. How each is decided is at toolgpa.com/grades. This guide is ToolGPA’s own work; it is not made, paid for or approved by Quartile. Prices change, so check quartile.com before you buy.
Part 07 · About
About ToolGPA
Who made this guide, what else is on the site, and how to cite it
2,281
Tools graded, in 73 categories
ToolGPA grades software the way a school report grades a pupil: five subjects, a letter for each with the reason written beside it, and a GPA that averages them. Prices, plans and platforms are read from each maker’s own pages and dated, so you always know how fresh a figure is.
ToolGPA is free to read. It may earn a commission from affiliate links and it works with sponsors, but anything paid for is labelled and no one can pay for a grade. Every tool on the site has a guide like this one, free to download and pass on. It all lives at toolgpa.com.
2,281
tools graded
73
categories
426
price changes on record
579
apps priced in 12 countries
What else is on toolgpa.com
- Quartile, kept up to dateEverything in this guide, with prices and grades as they are todaytoolgpa.com/tools/quartile
- How grades are givenThe rules behind every letter and every GPAtoolgpa.com/grades
- Value chartsWhat each tool costs against what it scores, for every categorytoolgpa.com/charts
- CompareAny two tools side by side, plan by plantoolgpa.com/compare
- Price changesEvery price rise and cut on record, each with its sourcetoolgpa.com/price-changes
- Prices by countryWhat apps cost on the App Store in 12 countriestoolgpa.com/prices-by-country
- Pay lessEvery public discount: yearly billing, students, nonprofitstoolgpa.com/save
- Keep or makeWhich tools are worth paying for, and which you could build yourselftoolgpa.com/keep-or-make
Scan for the live page
Prices and grades as they are today
Quoting this guide?
Please name ToolGPA and link to the live page, so readers can check the figures for themselves:
ToolGPA, "Quartile: The Insider's Guide", checked Oct 18, 2026. https://toolgpa.com/tools/quartile
Know someone choosing between Amazon seller tools?
Send them this guide: toolgpa.com/tools/quartile/guide
ToolGPA elsewhere: youtube.com/@toolgpa
See our other guides
The best-graded Amazon seller tools after Quartile, each with an Insider's Guide of its own.
- Amazon Seller Tools Insider's GuideEvery one of the 17 Amazon seller tools we grade, compared
- Keepa Insider's GuideAmazon price history charts, price-drop alerts and market data2.8 GPA
- Carbon6 Insider's GuideFamily of Amazon seller tools for profit, reimbursements and ads2.6 GPA
- sellerboard Insider's GuideProfit analytics for Amazon sellers, with inventory and review tools2.6 GPA
Choosing software? Every tool graded, every price dated.
Compare tools at toolgpa.com ›Everything in this guide is ToolGPA’s own summary of what Quartile’s pages, its app-store listings and public reviews said on the dates shown. Grades are our judgement under the rules at toolgpa.com/grades. ToolGPA uses affiliate links and may earn a commission from them, and it works with sponsors; anything paid for is labelled, and no one can pay for a grade. Quartile is a trademark of its owner, and this guide is not made, paid for or approved by Quartile. Prices and plans change: check quartile.com before you buy.