The Tilda Insider’s Guide
Everything we know about Tilda in one document: what it costs, its grades, getting a refund, getting help and what else to look at. Read it here, or keep a copy.
Tilda
The Insider’s Guide
Block-based website builder with a free-form design editor
Every plan, grade, refund rule and rival among website and landing page builders, read from Tilda’s own pages.
Made by Tilda Publishing · checked Oct 17, 2026 · toolgpa.com
Contents
- 01WelcomeWhat it is, who it suits, its grades and the ten things to know first
- 02What it costsEvery plan, the free plan, ways to pay less and how prices have moved
- 03What it doesIts main features, where it runs, what it works with and who makes it
- 04Where it standsIts grades against its category, and whether to keep it or make your own
- 05The alternativesThe tools it is most often weighed against, side by side
- 06Quick answersThe questions people ask about it, each answered in a line or two
- 07About ToolGPAWho made this guide, what else is on the site, and how to cite it
ToolGPA put this guide together from Tilda’s own pages, its app-store listings and our grades. Every fact in it is on Tilda’s page too, where it is kept up to date. Checked Oct 17, 2026.
Part 01 · Overview
Welcome
What it is, who it suits, its grades and the ten things to know first
2.4
GPA, above 16 of the 30 other website and landing page builders we grade
Tilda builds websites, landing pages, online stores and blogs from a library of pre-designed blocks, with Zero Block as a free-form editor for designing blocks of your own. Hosting, built-in analytics, a lead CRM, member areas and an email campaign editor come with the paid plans. Plans are priced by the number of websites on an account.
To get you started, here are 9 things to know about Tilda, taken from its own pages and our grades.
Stacking blocks is quick, but Zero Block has layers, breakpoints and animation steps, so the clever stuff takes some learning.
- 1
Best for designed pages from blocks, with room to go custom
You do need to pay yearly to take the 'Made on Tilda' label off.
- 2
Paid plans start at $10 a month
As its pricing page puts it: $10 per month, billed annually ($15 billed monthly).
- 3
There is a free plan
1 website of up to 50 pages on a free tilda.ws subdomain, 100 blocks, Zero Block and the AI tools. No custom domain and no data collection forms.
- 4
It runs on Web
Web.
- 5
Block library
Pages are assembled from more than 600 pre-designed blocks for covers, text, galleries, forms, pricing tables and footers. The free plan opens 100 of them.
- 6
Zero Block editor
A free-form design editor for making blocks from scratch, with breakpoints from 320 to 1920 pixels, auto layout, layers, a vector tool and step-by-step animation.
- 7
AI page and text generation
The built-in AI generates a page from a short description, writes or rewrites copy for a block or a whole page, and picks images. It is included on the free plan.
- 8
A 2.4 GPA, above 16 of 30
That is against the other website and landing page builders we grade, on value, the free plan, features, ease of use and platforms.
- 9
Keep it
To replace Tilda you would be making a builder that other people can use without writing code. That is not a weekend's work, with an AI app builder or without one.
Tilda at a glance
- Pricing
- Free plan, from $10 per month, billed annually ($15 billed monthly)
- Free plan
- Yes
- Free trial
- None stated
- Runs on
- Web
- Made by
- Tilda Publishing
- Category
- Website & Landing Page Builders
- Our grade
- 2.4 GPA, fair
The report card
Best for designed pages from blocks, with room to go custom
Tilda builds sites from more than 600 ready-made blocks, and when those aren't enough, Zero Block lets you draw your own, animation and all. Personal is $10 a month on yearly billing for one site, with a store, forms, a CRM and member areas included. You do need to pay yearly to take the 'Made on Tilda' label off.
| Subject | Grade | Comment |
|---|---|---|
| Value for money | C | Personal is $10 a month for one site on yearly billing ($15 monthly), just over this category's cheapest quarter ($9). For that you get 1,000 pages, a store of up to 5,000 products, forms, a CRM and member areas, which is a lot. |
| Free plan and trial | C | A free site of up to 50 pages with Zero Block and the AI tools, which is decent. But it's on a Tilda subdomain, only 100 blocks are open, and forms can't collect data. |
| Features | B | Over 600 blocks, Zero Block for free-form design and animation, AI page and text generation, a store, forms with a built-in CRM, member areas, courses and email campaigns. It covers the whole job. |
| Ease of use | C | No app store rating on record. Stacking blocks is quick, but Zero Block has layers, breakpoints and animation steps, so the clever stuff takes some learning. |
| Platforms and integrations | B | Web only, with Stripe, PayPal, Mailchimp, SendGrid, Google Sheets and Google Analytics, plus an API on Business. No phone or desktop app. |
An A is worth 4 points, a B 3, a C 2, a D 1 and an F nothing. The GPA is the average of the five.
Who Tilda is for
- Great if you're a designer who wants pixel-level layouts and animation without code
- Handy when one site needs a landing page, a store and a course all together
- Good for freelancers running up to five client sites on one account
Who it is not for
- Tight if you pay monthly, since the 'Made on Tilda' label only comes off on yearly plans
- Skip it if you might let it lapse, as the site goes offline and its data is deleted after six months
- Pricey if you need code export or the API, which are Business-only at $20 a month
Good to know
Good for
- Designers who want block-based pages with room for custom layouts and animation
- Small businesses building a landing page, store or course site in one place
- Freelancers running up to five client sites from one account
Worth knowing
- The free plan cannot connect a custom domain, collect form submissions, embed HTML or upload custom fonts.
- Personal covers a single website; more than one site needs Business, and over five needs a larger Business plan priced in the account.
- The "Made on Tilda" label can be removed only on Personal or Business paid annually.
- Code export and the API are limited to Business. If a subscription lapses, the site is unpublished and its data is deleted after six months.
Part 02 · Pricing
What it costs
Every plan, the free plan, ways to pay less and how prices have moved
$10
A month to start. There is a free plan too
Tilda has a free plan. Paid plans start at $10 per month, billed annually ($15 billed monthly).
Free
$0
1 website, 50 pages, 100 blocks and a Tilda subdomain, with Zero Block, built-in analytics and AI page generation.
Personal
$10
per month for 1 website, billed annually ($15 billed monthly)
1 website of up to 1,000 pages, a custom domain, the full block library, forms, Tilda CRM, a store of up to 5,000 products and members areas.
Business
$20
per month for 5 websites, billed annually ($25 billed monthly)
Everything in Personal for 5 websites, plus static HTML code export, the Tilda API and a catalog of up to 50,000 products.
The free plan
1 website of up to 50 pages on a free tilda.ws subdomain, 100 blocks, Zero Block and the AI tools. No custom domain and no data collection forms.
Read from tilda.cc on Oct 17, 2026.
Ways to pay less
Annual discount
Save up to a third with annual billing
Personal is $10 a month billed annually against $15 month to month, and Business is $20 against $25, savings of 33% and 20%.
Stated on tilda.cc
Part 03 · Features
What it does
Its main features, where it runs, what it works with and who makes it
1
Place it runs: Web
Block-based website builder with a free-form design editor. Here is what it does, as its own site describes it, and what it covers: public API, AI features, templates, no-code, forms, email campaigns.
Web only, with Stripe, PayPal, Mailchimp, SendGrid, Google Sheets and Google Analytics, plus an API on Business.
- Block library
- Pages are assembled from more than 600 pre-designed blocks for covers, text, galleries, forms, pricing tables and footers. The free plan opens 100 of them.
- Zero Block editor
- A free-form design editor for making blocks from scratch, with breakpoints from 320 to 1920 pixels, auto layout, layers, a vector tool and step-by-step animation.
- AI page and text generation
- The built-in AI generates a page from a short description, writes or rewrites copy for a block or a whole page, and picks images. It is included on the free plan.
- Online store and payments
- A Product Catalog, shopping cart, promo codes, dynamic discounts and customer accounts, with payments through Stripe, PayPal and other systems on paid plans.
- Forms, quizzes and Tilda CRM
- Data collection and quiz forms send leads to more than 20 services or to the built-in CRM, which tracks a sales funnel and lead analytics.
- Members areas and online courses
- Paid plans can restrict pages to members, password-protect a site and build courses with a content editor, homework review and student statistics.
Where it runs
- Web
What it works with
- Stripe
- PayPal
- 2Checkout
- Mailchimp
- SendGrid
- Google Sheets
- Google Analytics
- Adobe Fonts
Tilda is made by Tilda Publishing.
Part 04 · Standing
Where it stands
Its grades against its category, and whether to keep it or make your own
16/30
Other website and landing page builders it is graded above
Tilda's GPA of 2.4 is higher than 16 of the 30 other website and landing page builders we grade, and level with 8.
It stands best on features (B, above 18 of 30) and worst on ease of use (C, above 0).
Its paid plans start at $10 a month, against a middle price of $14 for the category: 8 of the 29 others that charge start lower.
On features, ease of use and platforms it scores 2.7 out of 4. 1 tool scores higher and costs less.
Each grade against the category
Every bar is all 31 website and landing page builders we grade, cut by the letter each got. Tilda’s own letter is outlined.
- CValue for moneyAbove 2 of 30
- CFree plan and trialAbove 5 of 30
- BFeaturesAbove 18 of 30
- CEase of useAbove 0 of 30
- BPlatforms and integrationsAbove 8 of 30
Price against what you get
Each dot is one of 30 website and landing page builders. Further left costs less; higher up scores better on features, ease of use and platforms. Tilda is the marked dot.
What paid plans start at, a month (each step along is roughly double) →
Keep it, or make your own?
Whether this is something you could build for yourself with an AI app builder, and what you would give up.
Keep it
To replace Tilda you would be making a builder that other people can use without writing code. That is not a weekend's work, with an AI app builder or without one.
It costs $120 a year.
What you could make
- Templates and forms: an app builder makes these well.
What you could not
- A builder that other people can use without writing code.
- Newsletters sent to thousands of people that still reach the inbox.
- It plugs into other products, Stripe, PayPal and 2Checkout among them, and has an API.
- AI features, unless you pay a model provider for each request yourself.
- The depth: we grade its features B, which means it covers the whole job.
What this rests on. Tilda’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
Part 05 · Alternatives
The alternatives
The tools it is most often weighed against, side by side
Webflow, Framer, Wix, Squarespace and Carrd
The 5 tools Tilda is most often weighed against, with where each one differs from it.
- 2.4GPA
Webflow
Free plan · from $15/mo
Visual website builder with a CMS, hosting and code-level control.
- Tilda also covers templates and email campaigns.
- 2.6GPA
Framer
Free plan · from $10/mo
AI website builder with a visual canvas, CMS and hosting.
- Only Framer lists macOS and Windows apps.
- Tilda also covers templates, forms and email campaigns.
- Framer also covers AI agents.
- 2.8GPA
Wix
Free plan · from $17/mo
Drag-and-drop website builder with an AI agent and business apps.
- Only Wix lists iOS and Android apps.
- Tilda also covers forms and email campaigns.
- Wix also covers AI agents.
- 2.6GPA
Squarespace
Free trial · from $19/mo
Template-based website builder with an online store and invoicing.
- Tilda has a free plan. Squarespace does not, though it has a free trial.
- Only Squarespace lists iOS and Android apps.
- Tilda also covers no-code and email campaigns.
- 2.6GPA
Carrd
Free plan · from $9/yr
One-page website builder with yearly plans from $9.
- Tilda also covers email campaigns.
Part 06 · Questions
Quick answers
The questions people ask about it, each answered in a line or two
14
Questions, each answered in a line or two
The short version of everything above, for when you only need the answer. Each one is told in full in its part of the guide.
Is Tilda free?
Tilda has a free plan. 1 website of up to 50 pages on a free tilda.ws subdomain, 100 blocks, Zero Block and the AI tools.
How much does Tilda cost?
Tilda lists 3 plans. Free: $0.
What platforms does Tilda work on?
Tilda is available on Web.
Does Tilda offer any discounts?
Tilda publicly lists the following: Save up to a third with annual billing.
Does Tilda have an Android app?
No Android app was listed when its pages were read on Oct 17, 2026. Tilda is listed for Web.
Does Tilda have an iPhone app?
No iPhone app was listed when its pages were read on Oct 17, 2026. Tilda is listed for Web.
Is Tilda open source?
Tilda is not described as open source on its own site, as read on Oct 17, 2026.
Does Tilda have an API?
Yes. Tilda offers a public API, according to its own site.
What does Tilda integrate with?
Tilda's listing names Stripe, PayPal, 2Checkout, Mailchimp, SendGrid, Google Sheets, Google Analytics and Adobe Fonts.
Who makes Tilda?
Tilda is made by Tilda Publishing.
What are the alternatives to Tilda?
The closest alternatives to Tilda in our directory are Webflow, Framer, Wix, Squarespace and Carrd.
How does Tilda compare with other website and landing page builders?
Tilda's GPA of 2.4 is higher than 16 of the 30 other website and landing page builders we grade, and level with 8.
Is Tilda good value for money?
ToolGPA grades Tilda C for value for money. Its paid plans start at $10 a month, against a middle price of $14 for the category: 8 of the 29 others that charge start lower.
Could I make my own version of Tilda?
To replace Tilda you would be making a builder that other people can use without writing code.
Where this guide comes from
The prices, plans, platforms and features were read from Tilda’s own pages on Oct 17, 2026, and the grades were given on Oct 17, 2026. Graded from this listing, whose facts were read from Tilda's own pages on 17 October 2026. Not based on using the product, and shorter than our full reviews.
Every tool we list gets five grades, A to F, each with its reason, and a GPA that averages them. How each is decided is at toolgpa.com/grades. This guide is ToolGPA’s own work; it is not made, paid for or approved by Tilda Publishing. Prices change, so check tilda.cc before you buy.
Part 07 · About
About ToolGPA
Who made this guide, what else is on the site, and how to cite it
1,880
Tools graded, in 47 categories
ToolGPA grades software the way a school report grades a pupil: five subjects, a letter for each with the reason written beside it, and a GPA that averages them. Prices, plans and platforms are read from each maker’s own pages and dated, so you always know how fresh a figure is.
ToolGPA is free to read. It may earn a commission from affiliate links and it works with sponsors, but anything paid for is labelled and no one can pay for a grade. Every tool on the site has a guide like this one, free to download and pass on. It all lives at toolgpa.com.
1,880
tools graded
47
categories
426
price changes on record
579
apps priced in 12 countries
What else is on toolgpa.com
- Tilda, kept up to dateEverything in this guide, with prices and grades as they are todaytoolgpa.com/tools/tilda
- How grades are givenThe rules behind every letter and every GPAtoolgpa.com/grades
- Value chartsWhat each tool costs against what it scores, for every categorytoolgpa.com/charts
- CompareAny two tools side by side, plan by plantoolgpa.com/compare
- Price changesEvery price rise and cut on record, each with its sourcetoolgpa.com/price-changes
- Prices by countryWhat apps cost on the App Store in 12 countriestoolgpa.com/prices-by-country
- Pay lessEvery public discount: yearly billing, students, nonprofitstoolgpa.com/save
- Keep or makeWhich tools are worth paying for, and which you could build yourselftoolgpa.com/keep-or-make
Scan for the live page
Prices and grades as they are today
Quoting this guide?
Please name ToolGPA and link to the live page, so readers can check the figures for themselves:
ToolGPA, "Tilda: The Insider's Guide", checked Oct 17, 2026. https://toolgpa.com/tools/tilda
Know someone choosing between website and landing page builders?
Send them this guide: toolgpa.com/tools/tilda/guide
ToolGPA elsewhere: youtube.com/@toolgpa
See our other guides
The best-graded website and landing page builders after Tilda, each with an Insider's Guide of its own.
- Website & Landing Page Builders Insider's GuideEvery one of the 31 website and landing page builders we grade, compared
- WordPress.com Insider's GuideHosted WordPress with themes, plugins and a free plan3.4 GPA
- Wix Insider's GuideDrag-and-drop website builder with an AI agent and business apps2.8 GPA
- Carrd Insider's GuideOne-page website builder with yearly plans from $92.6 GPA
Choosing software? Every tool graded, every price dated.
Compare tools at toolgpa.com ›Everything in this guide is ToolGPA’s own summary of what Tilda’s pages, its app-store listings and public reviews said on the dates shown. Grades are our judgement under the rules at toolgpa.com/grades. ToolGPA uses affiliate links and may earn a commission from them, and it works with sponsors; anything paid for is labelled, and no one can pay for a grade. Tilda is a trademark of its owner, and this guide is not made, paid for or approved by Tilda Publishing. Prices and plans change: check tilda.cc before you buy.