Avoma vs Observe.AI (2026): which should you pick?

Pick Avoma if

• Fits if your sales or customer success team logs meeting notes to a CRM
• Works for companies where many people only watch recordings, since viewer seats are free

Look elsewhere if

• Pricey if you're one person who wants meeting notes, at $19 a month billed yearly or $29 monthly
• Not for you if you want a free plan, as the account turns view-only when the 14-day trial ends
• Skip it if you want coaching and forecasting in the base price, as those are $29-a-seat add-ons
• Tight if your team grows: Startup stops at 25 recorder seats and Organization at 100, and every recorder must share one plan
• Watch out: SSO and HIPAA need Enterprise, with a 10-seat minimum and yearly billing only

Pick Observe.AI if

• Fits if you run a contact centre and want every call evaluated
• Works for teams that want AI agents handling customer requests

Look elsewhere if

• Skip it if you want a price, as none is published and the pricing URL returns a not found page
• Not for you if you want notes from team meetings or one-to-ones
• Skip it if you want to try it free, as only a demo is offered
• Watch out: the pages don't list which CRM or contact-centre products it connects to

Avoma

• There is no free plan. When the 14-day trial ends, the account drops to a viewer role that cannot record new meetings.
• Call scoring, coaching, deal risk alerts and forecasting are add-ons at $29 per seat a month (annual), on top of a base plan.
• Startup is capped at 25 recorder seats and Organization at 100. Enterprise needs at least 10 seats and is billed annually only.
• Every recording user in an account must be on the same base plan.

Observe.AI

• Prices are not published; the only action on the site is to get a demo.
• It is built for customer service calls and chats, not for internal team meetings or one-to-one notes.
• The site names integration types (CRM, CCaaS, APIs and MCP) but the pages read do not list specific products.
• The pricing URL on the site returns a not found page.

Avoma

Recording and live transcription

Records audio and video on Zoom, Google Meet, Microsoft Teams, Webex and GoToMeeting, with or without a bot, and transcribes in more than 70 languages with speakers named.

AI notes and templates

Notes come with key takeaways, action items and more than 40 default topics, using 10+ built-in templates such as MEDDIC and SPICED. Custom templates and topics start on Organization.

CRM note sync

Saves meeting notes to the matching account, opportunity or contact in Salesforce, HubSpot, Zoho, Pipedrive or Copper without manual entry.

Scheduler

Unlimited 1:1 scheduling links are on every plan. Group and round-robin scheduling need Organization, and rule-based lead routing is a separate add-on.

Ask Avoma

An AI assistant that answers questions about a single meeting on every plan. Asking across all conversations is listed with Enterprise and with the Conversation Intelligence add-on.

Conversation and revenue intelligence

Add-ons for AI call scoring, coaching recommendations, deal risk alerts, win-loss analysis and forecasting, each priced at $29 per seat a month on annual billing.

Observe.AI

Voice AI and Chat AI agents

Agents that the site says resolve customer requests end-to-end over voice and over digital and messaging channels.

Real-time assist for live agents

A companion agent listens during a call and guides frontline employees, and a headless agent embeds the same intelligence in other tools.

Interaction analysis

Interaction Intelligence analyzes customer conversations, and the site says every interaction, by AI or by a human, is evaluated.

Coaching and performance

Performance tools tie coaching programs to outcomes, and an Insight analyst surfaces patterns across the operation.

Agent building and governance

An agent platform covers versioning, testing and release, and AI CoBuilder lets teams author agents in plain English.

Industry solutions

Solution pages are listed for banking and finance, healthcare providers and payers, insurance, transportation, travel and hospitality, and utilities.

Avoma

• Startup$19

  per recorder seat / month, billed annually ($29 billed monthly)

  Up to 25 paid seats: video recording, unlimited transcription and AI notes, Ask Avoma for a meeting, CRM note sync and 1:1 scheduling.

• Organization$29

  per recorder seat / month, billed annually ($39 billed monthly)

  Up to 100 paid seats: adds custom AI topics and templates, group and round-robin scheduling, translation, API access and webhooks.

• Enterprise$39

  per recorder seat / month, billed annually only

  Minimum 10 paid seats: adds SAML or OIDC single sign-on, data retention policies, HIPAA compliance and a designated success manager.

Observe.AI

Pricing could not be confirmed. See observe.ai.

Avoma

• Annual discount

  Up to 33% off with yearly billing

  Avoma offers up to 33% off the base plan when paid yearly upfront: Startup is $19 instead of $29 per recorder seat a month, and Organization $29 instead of $39.

Observe.AI

No public discounts listed.