Awin vs Tradedoubler (2026): which should you pick?
As of Nov 13, 2026, Tradedoubler grades higher than Awin: 2.2 against 1.8 out of 4.0.
Checked Nov 12, 2026 and Nov 13, 2026 · graded Nov 12, 2026 and Nov 13, 2026 by ToolGPA
Tradedoubler grades higher on the free plan and platforms. They get the same grade on value for money, features and ease of use.
Price, platforms and features side by side. The table says where each price was read and when.
Awin
Affiliate network and platform for brands and partners
Tradedoubler
Partner marketing network with a self-serve plan for small brands
Which one is for you
Pick Awin if
- Fits if you want to find publishers to promote you, not just track your own
- Works for brands that can run a self-managed program
Look elsewhere if
- Watch out: on top of $99 a month, Access takes 3.5% of every transaction, and Accelerate 2.5%
- Skip it if you can't commit to 3 months, the minimum on Access
- Not for you if you want a lasting price: the page shows promotional $49 and $99 until 30 November
- Tight if you want APIs or automated commission rules, which start at Accelerate with a contact button
Pick Tradedoubler if
- Fits if you are a small brand starting an affiliate program
- Works for stores on Shopify, PrestaShop or WooCommerce
Look elsewhere if
- Watch out: the fee is on top of the commission paid on sales
- Tight if you stay on Start, as partner messages cap at 50 a month
- Skip it if you are a larger brand, as no price is published for those programs
- Watch out: prices are in euros
How we grade them
| 1.8GPAAwinWeak | 2.2GPATradedoublerFair | |
|---|---|---|
| Value for money | CAccess is $99 a month plus 3.5% of each transaction, between the middle ($74) and the dearer quarter ($125). The fee on sales adds to it. | CStart is €59 a month, close to the $69 middle for affiliate tools. Run is €199. |
| Free plan and trial | DFirst month free on Access, but the page doesn't say if a card is needed, and there's no free plan. | CThe first month of Grow is free with no contract and 30 days notice. The listing doesn't say a card is needed. Nothing is free after that. |
| Features | CPartner directory, campaign tools, commission rules and reporting. Access has a simple dashboard, and APIs and automated rules start at Accelerate. | CCommission control, real-time tracking, several partner programs and publisher tools. Larger brands go through a sales route instead. |
| Ease of use | CNo store rating on record. A self-managed program you build, or an expert-run service for more. | CNo store rating on record. You set up accounts and programs before it does anything, so there is a learning curve. |
| Platforms and integrations | CWeb only, with no integrations on the listing, and APIs from Accelerate. | BWeb, with Shopify, PrestaShop, WooCommerce and Google Tag Manager. |
| Best for | an affiliate network for brands and publishers | a self-serve affiliate platform for brands |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Awin and Tradedoubler. How we grade
Price against what you get
Awin starts at $99 a month and scores 2.0 out of 4 on features, ease of use and platforms. Tradedoubler starts at about $65.91 a month and scores 2.3.
Tradedoubler scores higher and starts $33.09 a month lower. Of the other affiliate and referral tools on the chart, 25 score higher than Awin for less, and 13 score higher than Tradedoubler for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
At a glance
| Awin | Tradedoubler | |
|---|---|---|
| Pricing | Free trial | Free trial |
| Starts at | $99 per month, plus a 3.5% tracking fee per transaction (Access) | €59 per month (Grow Start), after a free first month |
| Free plan | None | None |
| Free trial | First month free on the Access plan | First month of Grow free, with no contract and 30 days notice |
| Web | ||
| Made by | Awin | Tradedoubler |
| Price read from | awin.com | tradedoubler.com |
| Checked | Nov 12, 2026 | Nov 13, 2026 |
Worth knowing
Awin
- Besides the monthly fee, Awin takes a tracking fee of 3.5% (Access) or 2.5% (Accelerate) of each transaction.
- Access has a 3-month minimum term.
- The pricing page shows promotional prices of $49 and $99 until 30 Nov; the regular prices are $99 and $199.
- Accelerate is listed with a contact-us button rather than self-serve sign-up, and Advanced has no published price.
Tradedoubler
- Prices on the Grow page are in euros and are charged in addition to the commission paid on sales.
- Larger brands register and are then contacted by the team, so no price is published for those programs.
- The Start plan caps partner inMail messages at 50 a month; unlimited messages need Run.
Key features
Awin
- Partner directory
- Advertisers can search a directory of more than one million partners and get partner recommendations.
- Campaign tools
- Launch and manage campaigns, message partners in a communication center and set up automated partner emails.
- Commission rules
- Accelerate and Advanced support commission groups by product, category, new or existing customer, coupon code, publisher and more.
- Reporting
- Accelerate adds journey-path and performance reports and industry benchmarks; Advanced adds custom reports and competitor benchmarks.
- Private networks
- Advanced advertisers can run a branded private network for managing their own partnerships.
- Service choice
- From Accelerate up, a brand can run its program itself or buy expert service.
Tradedoubler
- Grow self-service platform
- Small and medium businesses set up a partner program themselves, with integrations for Shopify, PrestaShop, WooCommerce, JavaScript and Google Tag Manager.
- Commission control
- Brands set rates to reward sales, leads or clicks, and choose which publishers to work with using search filters.
- Real-time tracking and reporting
- The dashboard shows campaign performance live, and Tradedoubler automates payments to publishers.
- Several partner programs
- Besides partner programs the site lists influencer marketing, white label or in-house, lead generation and app marketing offers.
- Publisher tools
- Publishers get a program directory, a developer portal and API documentation.
Plans
Awin
Access$99
per month, plus 3.5% of each transaction
Self-managed program with partner directory access, a simple dashboard and a 3-month minimum term. Shown at $49 until 30 Nov.
Accelerate$199
per month, plus 2.5% of each transaction
Adds self-managed or expert-run service, APIs, flexible reports and automated commission rules. Shown at $99 until 30 Nov.
AdvancedCustom
For enterprises: all platform features, custom reports, competitor benchmarks, branded private networks and unlimited commission rules.
Tradedoubler
Start€59
per month, first month free
Grow plan with 50 monthly inMail messages to partners and automatic publisher approvals.
Walk€99
per month
Adds up to 24-hour email support, newsletter promotion to publishers and 250 inMail messages a month.
Run€199
per month
Unrestricted features, unlimited inMail messages and account users, and free setup help from the team.
Ways to pay less
Awin
- Other savings
Promotional monthly fee until 30 Nov
The pricing page shows Access at $49 and Accelerate at $99 a month, instead of $99 and $199, with a stated end date of 30 Nov.
Tradedoubler
No public discounts listed.
Common questions
Which is cheaper, Awin or Tradedoubler?
As of Nov 13, 2026, Tradedoubler is cheaper to start with: about $65.91 a month, against $99 a month for Awin. Awin starts at $99 per month, plus a 3.5% tracking fee per transaction (Access), and Tradedoubler starts at €59 per month (Grow Start), after a free first month.
Which has a free plan, Awin or Tradedoubler?
As of Nov 13, 2026, neither Awin nor Tradedoubler has a free plan. Both have a free trial.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.