Boom vs Smoobu (2026): which should you pick?
As of Nov 12, 2026, Boom and Smoobu share a 2.2 GPA, neither has a free plan, and Boom starts cheaper, at $30 a month against about $32.40 a month.
Checked Oct 24, 2026 and Nov 12, 2026 · graded Oct 24, 2026 and Nov 12, 2026 by ToolGPA
They get the same grade on all five counts.
Price, platforms and features side by side. The table says where each price was read and when.
Boom
AI-based PMS for rentals, with a flat per-listing plan for small hosts
Smoobu
Vacation rental channel manager and booking system, priced by unit
Which one is for you
Pick Boom if
- Fits if you are an independent host with up to 19 listings and want AI replies
- Works for managers who expect to move to AI-PMS at 20 listings
Look elsewhere if
- Pricey if you have many listings, since $30 each adds up quickly
- Skip it if you want a channel manager on the cheap plan, as that comes with AI-PMS
- Watch out: at 20 listings you must move to a product with no published price
- Watch out: the pricing page states no cancellation or minimum-term policy
Pick Smoobu if
- Fits if you rent a few apartments or a B&B in Europe and pay in euros
- Works for hosts who list on Booking.com and Expedia as well as Airbnb
Look elsewhere if
- Watch out: subscriptions are billed in euros, and the dollar and pound prices on the page are only estimates
- Pricey if you add units or people: each extra unit is €12 a month before discounts, and write-access accounts start at €12
- Not for you if you want dynamic pricing built in, as it's a separate product, with two months free on Pro+
- Tight if you manage for owners, since no owner statements or cleaning tasks are on record
- Watch out: cancelling takes 30 days' notice and only ends the plan at the next renewal
How we grade them
| 2.2GPABoomFair | 2.2GPASmoobuFair | |
|---|---|---|
| Value for money | C$30 a listing a month, at the dearer end of the category's $15.99 to $30 range. The 20-plus product has no published price. | C€29 a month for one unit plus 0.9% of each booking, or €31.50 a month billed yearly with no booking fee. In dollars that sits between this category's middle ($25.52) and its dearer quarter ($40). Extra units start at €9.60 each. |
| Free plan and trial | CThe first month is free with no card, then $30 a listing. There is no free plan. | CA 14-day trial of Smoobu Professional with no card needed and nothing held back. There's no free plan. |
| Features | CAI replies, cleaning automation and a booking site on Host. The channel manager, trust accounting and owner reporting come only with AI-PMS at 20 listings. | CChannel sync with 100+ portals, a booking engine and website, scheduled guest messages, online check-in, invoicing, team accounts and an API. The gaps: dynamic pricing is a separate product, and no owner statements or cleaning tasks are on record. |
| Ease of use | CNo rating on record. Setup starts by connecting an Airbnb account and following a checklist. | CNo app-store rating on record. You connect your portals and build the booking website yourself, so there's setup to do. |
| Platforms and integrations | BWeb only, with Airbnb, Booking.com and Vrbo mentioned. No phone app is listed. | BWeb, iPhone and Android, full API access and connections to 40+ other apps, plus Stripe and PayPal. There's no desktop app. |
| Best for | an AI-assisted rental PMS for up to 19 listings | European hosts with a few apartments |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Boom and Smoobu. How we grade
Price against what you get
Boom starts at $30 a month and scores 2.3 out of 4 on features, ease of use and platforms. Smoobu starts at about $32.40 a month and scores 2.3.
They score the same, and Boom starts $2.40 a month lower. Of the other vacation rental tools on the chart, 8 score higher than Boom for less, and 8 score higher than Smoobu for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Boom also covers workflow automation, AI agents and trust accounting.
- Smoobu also covers invoicing.
At a glance
| Boom | Smoobu | |
|---|---|---|
| Pricing | Free trial | Free trial |
| Starts at | $30 per listing / month (Boom Host) | €29 per month for 1 unit, plus 0.9% per booking (Professional Flex) |
| Free plan | None | None |
| Free trial | First month free on Boom Host, no credit card required | 14-day free trial of Smoobu Professional, no credit card required |
| Web | ||
| iOS | ||
| Android | ||
| Made by | Boom | Smoobu GmbH |
| Price read from | boomnow.com | smoobu.com |
| Checked | Nov 12, 2026 | Oct 24, 2026 |
Worth knowing
Boom
- The flat $30 price applies only to Boom Host; the 20+ listing product has no published price.
- The listing count, not team size, decides which product you buy, and a move to AI-PMS is needed at 20 listings.
- Boom Host's feature list on the pricing page is short and does not mention a channel manager; that comes with AI-PMS.
- The site gives a first-month-free offer but does not state a cancellation or minimum-term policy on the pricing page.
Smoobu
- Subscriptions are billed in euros; the dollar and pound prices on the page are estimates at the exchange rate.
- Each extra unit adds €12 a month before discounts, and extra write-access accounts start at €12 a month.
- Plans can be cancelled with 30 days' notice, and cancellation takes effect at the next renewal.
- Smoobu Dynamic Pricing is a separate product; Pro+ includes two months of it free.
Key features
Boom
- AI guest replies
- Boom Host answers guest messages with AI and automates cleaning tasks, with the calendar and inbox in one place.
- BAM, the AI agent
- BAM, which Boom calls its Business Agentic Manager, works across property data and workflows in both products.
- Direct booking website
- Every Boom Host listing gets its own booking website, and AI-PMS includes direct bookings alongside the channel manager.
- Trust accounting and owner reporting
- Listed as part of Boom AI-PMS for managers with 20 or more listings.
- Airbnb-first setup
- Boom Host starts by connecting an Airbnb account and following a setup checklist; Booking.com and Vrbo are also mentioned on the site.
Smoobu
- Channel manager
- Connects Airbnb, Booking.com and Expedia by API and syncs availability with over 100 booking portals, with price sync on every plan.
- Booking engine and website builder
- Take direct bookings with Stripe or PayPal through a booking system and a website you build in Smoobu, on your own domain on every plan.
- Guest communication
- Personalized message templates sent on a schedule, online check-in, a digital guest guide and guest records (CRM).
- Invoicing
- A newer invoicing system is included, and Pro+ adds e-invoicing; both depend on market availability.
- Team accounts and statistics
- Add team members with their own access, and track performance with built-in statistics.
- Apps and API
- iOS and Android apps for bookings on the go, full API access, and connections to more than 40 other apps.
Plans
Boom
Boom Host$30
per listing / month, for 1-19 listings
Calendar, reservations, guest inbox, AI guest replies, cleaning automation and a direct booking website. The first month is free.
Boom AI-PMSCustom
For 20 or more listings. Quoted per portfolio. Adds channel manager, direct bookings, trust accounting, owner reporting and team features.
Smoobu
Professional Flex€29
per month for 1 unit, plus 0.9% per booking
Everything in Professional Prepaid, but with a 0.9% fee on each booking instead of a higher subscription. Each extra unit adds to the monthly price.
Professional Prepaid€31.50
per month for 1 unit, billed yearly (€35 billed monthly)
No booking fee. Channel manager, booking website, invoicing, apps and API. Extra units from €9.60 each; €128.70 a month at 10 units, billed yearly.
Pro+€49.50
per month for 1 unit, billed yearly (€55 billed monthly)
Adds e-invoicing, two months of Smoobu Dynamic Pricing free, prioritized support and two write-access accounts, where available in your market.
Ways to pay less
Boom
No public discounts listed.
Smoobu
- Annual discount
Save 10% yearly or 20% on a two-year plan
Smoobu's pricing page gives 10% off annual plans and 20% off two-year plans, which brings Professional Prepaid to €28 a month for one unit.
Common questions
Which is cheaper, Boom or Smoobu?
As of Nov 12, 2026, Boom is cheaper to start with: $30 a month, against about $32.40 a month for Smoobu. Boom starts at $30 per listing / month (Boom Host), and Smoobu starts at €29 per month for 1 unit, plus 0.9% per booking (Professional Flex).
Which has a free plan, Boom or Smoobu?
As of Nov 12, 2026, neither Boom nor Smoobu has a free plan. Both have a free trial.
Which platforms do Boom and Smoobu run on?
As of Nov 12, 2026, only Smoobu lists iOS and Android apps. Both list a web app. A platform missing from a listing is one its maker's pages did not mention.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.