Boutir vs Shoplazza (2026): which should you pick?
As of Nov 13, 2026, Shoplazza grades higher than Boutir: 2.4 against 2.2 out of 4.0.
Checked Nov 12, 2026 and Nov 13, 2026 · graded Nov 12, 2026 and Nov 13, 2026 by ToolGPA
Shoplazza grades higher on features. They get the same grade on value for money, the free plan, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Boutir
Mobile-first store builder and retail system for small sellers
Shoplazza
Hosted store builder with AI setup and multi-market selling
Which one is for you
Pick Boutir if
- Fits if you run a small shop in Hong Kong, Malaysia or Singapore from your phone
- Works for sellers who sell online and in person and want one member system
Look elsewhere if
- Pricey if you want in-person selling, as the POS app is SGD 80 a year extra on Essential
- Tight if you want a branded app, because it costs SGD 260 a year extra on the higher plans
- Not for you if you want to pay monthly, since only yearly prices are shown
- Watch out: customer service runs weekdays 10:00 to 23:00 and weekends 12:00 to 18:00, and prices were read from the Singapore page
Pick Shoplazza if
- Fits if you're a new dropshipper who wants an AI first draft of a store
- Works for merchants selling into many countries from one store
Look elsewhere if
- Pricey if you grow: every plan takes a transaction fee on top, from 2% down to 0.5%
- Skip it if you need B2B wholesale or Avalara tax, as both are Pro only at $299.25
- Tight if you stay free: the only free option is a 7-day trial and a preview
- Watch out: customising an AI-built store fully needs a paid plan
How we grade them
| 2.2GPABoutirFair | 2.4GPAShoplazzaFair | |
|---|---|---|
| Value for money | CSGD 32 a month billed yearly (SGD 380) is close to the category's middle. The higher plans are SGD 107 and SGD 157.50, and extras add up. | C$29.25 a month on yearly billing, about the category's $29 middle, plus a 2% transaction fee on Basic. Advanced is $78.75 with 1%, and Pro is $299.25 with 0.5%. |
| Free plan and trial | C14-day free trial with no card needed. Nothing stays free. | CA 7-day free trial and no free plan. The listing doesn't say if a card is needed. |
| Features | COnline store, member tiers, coupons, mPOS, social and ad tools and live commerce on the top plan. The mPOS app is SGD 80 a year extra on Essential, and a branded app costs SGD 260 a year more. | BAI store builder, up to 50 markets, 180+ payment methods, social and ad catalogs, dropshipping and print-on-demand links and a free migration plugin. B2B is Pro only. |
| Ease of use | CYou set up the shop, products and payments yourself. No store rating is on record. | CNo store rating on record. An AI draft gets you started, but a real store still means setting up products, markets and payments. |
| Platforms and integrations | BWeb, with ties to Stripe, Facebook, Instagram, Google Ads, WhatsApp Business, EasyParcel and YouTube. No desktop app is listed. | BWeb, with Google, Meta, TikTok and Pinterest links and dropshipping apps such as CJdropshipping. No phone or desktop app is listed. |
| Best for | small shops in Hong Kong, Malaysia or Singapore | dropshipping stores selling in many countries |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Boutir and Shoplazza. How we grade
Where they differ
- Boutir also covers whatsApp messaging and affiliate tracking.
- Shoplazza also covers email campaigns, print on demand and dropshipping.
At a glance
| Boutir | Shoplazza | |
|---|---|---|
| Pricing | Free trial | Free trial |
| Starts at | SGD 32 per month, paid yearly (SGD 380 per year) | $29.25 per month, billed annually ($39 billed monthly) |
| Free plan | None | None |
| Free trial | 14-day free trial, no credit card required | 7-day free trial of the drag-and-drop builder and platform features. |
| Web | ||
| Made by | Boutir | Shoplazza |
| Price read from | boutir.com | shoplazza.com |
| Checked | Nov 13, 2026 | Nov 12, 2026 |
Worth knowing
Boutir
- Prices were read from the Singapore version of the page and are in Singapore dollars; other country versions of the site were not compared.
- Only yearly prices are shown, with a free domain for one year on yearly plans; no monthly-billing price is listed.
- The point-of-sale app costs SGD 80 a year extra on Essential, and a branded mobile app costs SGD 260 a year extra on the higher plans.
- Customer service hours are limited: Monday to Friday 10:00 to 23:00 and weekends and holidays 12:00 to 18:00.
Shoplazza
- Each plan charges a transaction fee on top of the subscription: 2% on Basic, 1% on Advanced and 0.5% on Pro.
- B2B wholesale and Avalara automated tax calculation are listed only on the Pro plan.
- Full customization of an AI-built store needs a paid plan; the free option is a 7-day trial and a preview.
Key features
Boutir
- AI product listing
- Essential includes AI-powered quick product listing and AI auto-translation of the store.
- Member programs
- A 4-tier member program on every plan; the Advanced plan unifies member points across online and offline sales.
- Retail mPOS
- A point-of-sale system is built into the Advanced and Live Commerce plans and sold as an add-on for Essential.
- Social and ad tools
- Connects the shop to Facebook, Instagram and Google, with a self-serve ad feature using dynamic product ads.
- Payments and delivery
- Supports cards, Apple Pay, Google Pay and cash, collects payments through Stripe, and partners with EasyParcel for logistics.
- Live commerce
- The Live Commerce plan embeds live-streamed selling in the store and streams to several platforms at once.
Shoplazza
- AI Store Builder
- Describe the shop, or paste a product link, and the builder drafts the navigation, product pages and checkout; you can preview it without signing up.
- Multi-market selling
- Open up to 50 markets from one store at no extra cost, with localized checkout and 180+ payment methods.
- Ad and social integrations
- Connects to Google, Meta and TikTok, and syncs product catalogs to Facebook, Instagram, TikTok and Pinterest.
- Dropshipping and print on demand
- Works with dropshipping apps such as CJdropshipping, DropCommerce and EPROLO, and has print-on-demand and 3PL solution pages.
- Shoplazza Payments
- A native payment option sits beside third-party providers such as PayPal and Klarna.
- Free migration plugin
- A store migration plugin moves a catalog over from Shopify and other platforms at no extra cost.
Plans
Boutir
Essential PlanSGD 32
per month, paid yearly (SGD 380 per year)
Online store with AI product listing, a 4-tier member program, coupons, AI auto-translation, localized payments and logistics automation; mPOS is SGD 80 a year extra.
Advanced OMO Commerce PlanSGD 107
per month, paid yearly (SGD 1,280 per year)
Everything in Essential plus a marketing AI assistant, WhatsApp Business integration, affiliate program and unified member points; a branded app is SGD 260 a year extra.
Live Commerce PlanSGD 157.50
per month, paid yearly (SGD 1,890 per year)
Everything in Advanced OMO plus embedded shopping live streams, multi-platform streaming to Facebook, Instagram and YouTube and a dedicated store concierge.
Shoplazza
Basic$29.25
per month, billed annually ($39 billed monthly)
2% transaction fee, 3 staff accounts, unlimited products, up to 50 markets and 24/7 live support.
Advanced$78.75
per month, billed annually ($105 billed monthly)
1% transaction fee and 5 staff accounts, with the same product, market and support features as Basic.
Pro$299.25
per month, billed annually ($399 billed monthly)
0.5% transaction fee, 15 staff accounts, B2B wholesale and Avalara automated tax calculation.
Ways to pay less
Boutir
No public discounts listed.
Shoplazza
- Annual discount
25% off with annual billing
The pricing page gives 25% off the Basic, Advanced and Pro plans when billed annually instead of monthly.
Common questions
Which is cheaper, Boutir or Shoplazza?
As of Nov 13, 2026, Boutir starts at SGD 32 per month, paid yearly (SGD 380 per year), and Shoplazza starts at $29.25 per month, billed annually ($39 billed monthly).
Which has a free plan, Boutir or Shoplazza?
As of Nov 13, 2026, neither Boutir nor Shoplazza has a free plan. Both have a free trial.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.