Dashword vs thruuu (2026): which should you pick?
As of Oct 23, 2026, Dashword and thruuu share a 2.2 GPA, neither has a free plan, and thruuu starts cheaper, at $13 a month against $99 a month.
Checked Oct 23, 2026 · graded Oct 23, 2026 by ToolGPA
Dashword grades higher on features and platforms. thruuu grades higher on value for money. They get the same grade on the free plan and ease of use.
Price, platforms and features side by side. The table says where each price was read and when.
Dashword
Content briefs and draft scoring, with an API and MCP server
thruuu
SERP analysis, content briefs and AI answer checks on credits
Which one is for you
Pick Dashword if
- Fits if your team hands briefs to writers and checks drafts before publishing
- Works for teams writing with AI agents that want a scoring step through MCP
Look elsewhere if
- Pricey if you work alone, as $99 a month is the same for one person as for five
- Tight if you write more than 30 new pieces a month, since each keyword report uses a credit and Business starts at $349
- Watch out: there's no ongoing free plan, only one free report
- Watch out: after cancelling you keep your data but can't make new reports
- Watch out: the 20% yearly discount isn't offered at checkout, so you have to contact them
Pick thruuu if
- Fits if you want the full top 100 results for a keyword, not just the top 10
- Works for writers building briefs from what ranks and what AI engines cite
Look elsewhere if
- Tight if you're staying free, as the 10 credits are one-time and US English only
- Skip it if you need ChatGPT in the AI analysis on Starter, as it starts at Pro, $33 a month on yearly billing
- Watch out: Gemini, Perplexity and AI Mode need Agency, $66 a month on yearly billing
- Not for you if you work in a team on Starter, as team members start at Pro
How we grade them
| 2.2GPADashwordFair | 2.2GPAthruuuFair | |
|---|---|---|
| Value for money | DStartup is $99 a month for 30 reports and 5 seats, the very start of this category's dearest tenth. Shared by a team of five that's about $19.80 a head, but one writer pays the lot. The 20% yearly discount means contacting the company. | BStarter is $13 a month billed yearly ($19 monthly) for 75 credits, inside this category's cheapest quarter ($20). A SERP analysis is 1 credit and a brief 5, so that's 75 analyses or 15 briefs a month. |
| Free plan and trial | CNo ongoing free plan, but a new account gets its first report free with no card, and scoring drafts stays free and unlimited. The API and MCP server work on free accounts too. | CNo free plan. You get a one-time 10 credits, limited to the top 10 results for google.com in US English, and the listing doesn't mention a card. |
| Features | BBriefs from competitors' outlines, keywords and questions, live scoring, an AI writer with 100,000 words, ranking and traffic monitoring, and an API and MCP server for AI agents. The whole job, metered at 30 reports a month. | C100-result SERP analysis in 196 countries, AI answer comparison, AI Overview monitoring, briefs and AI drafts, keyword clustering, a page audit and an API. Research and briefs are covered, but no editor that scores a draft as you write is on record. |
| Ease of use | CNo rating on record. A brief and a score are quick to read, but there's a site crawl to set up for monitoring and report credits to manage. | CNo rating on record. Each task costs a different number of credits, and which AI engines you get depends on the plan. |
| Platforms and integrations | BWeb, with a Google Docs add-on, an API and an MCP server for Claude, Cursor, Codex and OpenCode. No desktop or phone app. | CWeb only, with an API for SERP and brief requests but no integrations listed. No desktop or phone app. |
| Best for | content briefs and draft scores for small teams | SERP research and briefs on a small budget |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Dashword and thruuu. How we grade
Price against what you get
Dashword starts at $99 a month and scores 2.7 out of 4 on features, ease of use and platforms. thruuu starts at $13 a month and scores 2.0.
Dashword scores higher, and starts $86 a month higher: the question is whether the extra is worth that to you. Of the other SEO content tools on the chart, 1 scores higher than Dashword for less, and 7 score higher than thruuu for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Dashword also covers long-form writing and rank tracking.
- thruuu also covers keyword research, AI search visibility and sERP API.
At a glance
| Dashword | thruuu | |
|---|---|---|
| Pricing | Free trial | Free trial |
| Starts at | $99 per month, billed monthly | $13 per month for 75 credits, billed annually ($19 billed monthly) |
| Free plan | None | None |
| Free trial | First content report free, no credit card required | 10 one-time free credits: up to 10 SERP analyses of the top 10 US results, or 2 briefs |
| Web | ||
| Made by | Issoudun Pte. Ltd. | thruuu |
| Price read from | dashword.com | thruuu.com |
| Checked | Oct 23, 2026 | Oct 23, 2026 |
Worth knowing
Dashword
- Plans run on report credits: 30 a month on Startup and 100 on Business; each new keyword report uses one.
- There is no ongoing free plan; a new account gets one free report, though scoring drafts stays free.
- The 20% annual discount is set up by contacting the company rather than chosen at checkout.
- After cancelling you keep access to your data but cannot create new keyword reports.
thruuu
- Free use is a one-time 10 credits, limited to top-10 results for google.com in US English.
- Starter's AI analysis covers AI Overviews only; ChatGPT starts at Pro, and Gemini, Perplexity and AI Mode need Agency.
- Team members come only with Pro (3) and Agency (10).
- Credits roll over while subscribed; annual plans receive the whole year's credits at once.
Key features
Dashword
- Content brief builder
- Collects competitors' outlines, keywords and questions for a keyphrase into a brief you can edit and share with writers in one click.
- Content scoring
- Scores a draft in real time against the report's terms, questions and target length. Scoring is free and unlimited; only new reports use credits.
- AI Writer
- Drafts content from a report; the Startup plan includes 100,000 words.
- Content monitoring
- Crawls your site to import pages, tracks their rankings, refreshes keyword reports weekly and alerts you when a page loses traffic.
- API and MCP server
- Every account, free ones included, can create reports and score drafts from Claude, Cursor or its own code through the REST API or MCP.
- Google Docs add-on
- An add-on in the Google Workspace Marketplace brings Dashword's optimization into Google Docs.
thruuu
- 100-result SERP analysis
- Pulls headings, word counts, structure and questions from up to 100 Google results in any of 196 countries and 151 languages.
- LLM analysis
- Compares the answers of AI Overviews, ChatGPT, Google AI Mode, Gemini and Perplexity, with the brands and sources each cites. Engines vary by plan.
- AI Overviews monitoring
- Tracks which keywords show an AI Overview and whether your content is cited, at 50 credits per 1,000 keywords. Pro and Agency only.
- Content briefs and AI drafts
- Briefs built from 100 results and AI citations, with templates; AI Draft then writes the article to your outline and brand voice settings.
- Keyword clustering
- Groups keywords by how similar their Google results are, at 50 credits per 1,000 keywords and up to 15,000 per batch on Agency.
- Page audit and API
- Audit a page against 100 competitors free on paid plans, and run SERP and brief requests through the API in batches of 20 or 100 keywords.
Plans
Dashword
Startup$99
per month, billed monthly
30 content reports a month, 5 user seats, content briefs, AI Writer with 100,000 words, and the API and MCP server.
Business$349
per month and up
100 content reports a month, 10 user seats, AI Writer, bulk report creation and single sign-on.
thruuu
Starter$13
per month for 75 credits, billed annually ($19 billed monthly)
Up to 75 SERP analyses or 15 briefs, 100 results per report in 196 countries, AI Overviews analysis. A SERP analysis is 1 credit, a brief 5.
Pro$33
per month for 250 credits, billed annually ($49 billed monthly)
Adds ChatGPT to the AI analysis, AI Overviews monitoring of up to 500 keywords per report, 3 team members and 3 workspaces.
Agency$66
per month for 700 credits, billed annually ($99 billed monthly)
All five AI engines, monitoring of up to 5,000 keywords per report, 10 team members, 100-keyword API batches and a free Website API.
Ways to pay less
Dashword
- Annual discount
20% off with annual billing
Dashword's pricing FAQ offers a 20% discount for annual billing, arranged by contacting the company.
thruuu
- Annual discount
30% off with annual billing
thruuu's pricing page lists annual billing at 30% off: Starter is $13 a month instead of $19, with all credits for the year given upfront.
Common questions
Which is cheaper, Dashword or thruuu?
As of Oct 23, 2026, thruuu is cheaper to start with: $13 a month, against $99 a month for Dashword. Dashword starts at $99 per month, billed monthly, and thruuu starts at $13 per month for 75 credits, billed annually ($19 billed monthly).
Which has a free plan, Dashword or thruuu?
As of Oct 23, 2026, neither Dashword nor thruuu has a free plan. Both have a free trial.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.