EmailLabs vs Twilio SendGrid (2026): which should you pick?
As of Nov 13, 2026, Twilio SendGrid grades higher than EmailLabs: 2.6 against 2.2 out of 4.0.
Checked Oct 18, 2026 and Nov 13, 2026 · graded Oct 18, 2026 and Nov 13, 2026 by ToolGPA
EmailLabs grades higher on the free plan. Twilio SendGrid grades higher on value for money, features and platforms. They get the same grade on ease of use.
Price, platforms and features side by side. The table says where each price was read and when.
EmailLabs
Email API and SMTP relay with a free tier and European pricing
Twilio SendGrid
Twilio's email API and SMTP service, priced by monthly email volume
Which one is for you
Pick EmailLabs if
- Fits if you want EU-based email delivery and a free tier to start on
- Works for apps with steady volume around 100,000 emails a month
Look elsewhere if
- Tight if you stay on free: 300 emails a day and 1 day of log history
- Pricey if you want a dedicated IP, which starts at €115 a month on PRO 100
- Watch out: the €23 and €69 prices last 3 months for new customers, then go to €29 and €115
- Watch out: prices are in euros and the page doesn't say whether VAT is included
Pick Twilio SendGrid if
- Fits if you already use Twilio for texts or calls and want email from the same company
- Works for apps sending about 50,000 emails a month that want address checks, with 2,500 validations on Pro
Look elsewhere if
- Tight if you stay on Essentials, with 1 teammate and 3 days of email activity
- Skip it if you want a free plan that lasts, since the trial ends after 60 days
- Pricey if you need SSO, subusers or a dedicated IP, which start with Pro at $89.95 a month
- Watch out: sending past your plan's volume can add overage charges the pricing page doesn't list
- Not for you if you want newsletters on the same plan, as Marketing Campaigns is separate, from $15 a month
How we grade them
| 2.2GPAEmailLabsFair | 2.6GPATwilio SendGridGood | |
|---|---|---|
| Value for money | C€29 a month for up to 100,000 emails, with the first 3 months at €23. That sits between the category's middle and its dearer quarter. | BGraded on 50,000 emails a month: Essentials is $19.95 for exactly that, in the lowest-priced quarter of this category at that volume. It comes with 1 teammate and 3 days of activity, and Pro at $89.95 is where dedicated IPs and SSO start. |
| Free plan and trial | BStartup plan is free: 9,000 emails a month and 300 a day, with 1 day of logs. One small app could live on that. | CNo lasting free plan, but a 60-day trial with no card: 100 emails a day, enough to wire it into your app and test. After that you're paying. |
| Features | CREST API, SMTP relay, templates, analytics, address validation and authentication. A dedicated IP, unlimited webhooks and advanced analytics sit on PRO. | BAPI and SMTP, event webhooks, an inbound parse webhook, dynamic templates, domain authentication, address validation and EU data residency. That covers the job. Testing credits, subusers and dedicated IPs wait for Pro. |
| Ease of use | CNo store rating on record. You set up sending domains and authentication records. | CJudged on how fast a developer sends a first email: client libraries, interactive API docs and a setup guide on every plan, but you'll authenticate a domain before mail goes out properly. No rating on record. |
| Platforms and integrations | CWeb dashboard with an API and SMTP relay. No integrations list on its pages. | BWeb, with a REST API, client libraries, SMTP and webhooks, so anything that speaks SMTP can use it. The listing names no ready-made integrations, and there's no desktop or phone app, so B is the top. |
| Best for | a European email API with a free starter tier | app email for teams already on Twilio |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: EmailLabs and Twilio SendGrid. How we grade
Price against what you get
EmailLabs starts at about $32.40 a month and scores 2.0 out of 4 on features, ease of use and platforms. Twilio SendGrid starts at $19.95 a month and scores 2.7.
Twilio SendGrid scores higher and starts $12.45 a month lower. Of the other email sending services on the chart, 26 score higher than EmailLabs for less, and none scores higher than Twilio SendGrid for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- EmailLabs also covers dMARC.
At a glance
| EmailLabs | Twilio SendGrid | |
|---|---|---|
| Pricing | Free plan | Free trial |
| Starts at | €29 per month for up to 100,000 emails, after a first 3 months for €23 | $19.95 per month for 50,000 emails |
| Free plan | Startup plan: up to 9,000 emails a month and 300 a day, on a shared IP with 1 day of log retention. | None |
| Free trial | None listed | 60-day free trial with 100 emails a day, no credit card required |
| Web | ||
| Made by | Vercom S.A. | Twilio Inc. |
| Price read from | emaillabs.io | twilio.com |
| Checked | Nov 13, 2026 | Oct 18, 2026 |
Worth knowing
EmailLabs
- Prices are in euros and the page does not say whether VAT is included; a VAT invoice is issued each billing period.
- The €23 and €69 prices apply to the first 3 months for new customers; the regular prices are €29 and €115.
- A dedicated IP comes only with PRO 100 and above.
- The Startup tier is capped at 300 emails a day and 1 day of log retention.
Twilio SendGrid
- There is no lasting free plan: the free trial ends after 60 days and allows 100 emails a day.
- Essentials has a single teammate and keeps 3 days of email activity; dedicated IPs, subusers and SSO need Pro at $89.95 a month.
- Sending past the plan's volume can add overage charges, which the pricing page does not list.
- Email campaigns are a separate product, Marketing Campaigns, from $15 a month for 5,000 contacts and 15,000 emails.
Key features
EmailLabs
- Email API and SMTP relay
- Sending works over a RESTful API or an SMTP relay, with code samples for PHP, Python, Perl, Node.js and C#.
- Local provider adjustments
- The vendor says sendings are adjusted to the requirements of local mailbox providers, including Polish, Czech and Italian ones.
- Authentication standards
- SPF, DKIM and DMARC are supported, along with S/MIME and BIMI, and traffic is encrypted with TLS.
- Analytics and logs
- A dashboard shows message statuses in real time, with log retention from 1 day on the free tier to 15 days on PRO 100.
- Address validation
- Every plan checks addresses against an internal list of non-existent ones.
- Support packages
- Paid Safety and Support packages run from Basic at no extra cost to Advanced at €150, Professional at €350 and Enterprise at €1,800 a month.
Twilio SendGrid
- Email API and SMTP relay
- Send through a REST API with client libraries or through SMTP, with interactive API docs and a setup guide on every plan.
- Deliverability tools
- SPF and DKIM domain authentication, link branding, reverse DNS and suppression management on every plan; Pro adds dedicated IPs, IP pools and automated IP warm-up.
- Webhooks and analytics
- Event webhooks report deliveries, opens, bounces and blocks, and an inbound parse webhook turns received email into data your app can read.
- Email address validation
- A validation API checks addresses before you send; Pro includes 2,500 free validations and Premier 5,000.
- Dynamic templates and testing
- A template editor on every plan, and from Pro, 60 email testing credits a month for previews before sending.
- Security and compliance
- Two-factor sign-in, TLS encryption, IP access management, SOC 2 Type II and an EU data residency option, with single sign-on from Pro.
Plans
EmailLabs
Startup€0
Up to 9,000 emails a month, 300 a day. RESTful API, SMTP relay, templates, basic analytics and a shared IP.
Essential 30€29
per month for up to 100,000 emails, after a first 3 months for €23
No daily limit, 7 days of log retention, basic analytics and a shared IP address.
PRO 100€115
per month, after a first 3 months for €69
1 dedicated IP, unlimited webhooks, advanced analytics, user access levels and 15 days of log retention. Dedicated pricing is quoted for larger volumes.
EnterpriseCustom
For 1 million or more emails a month: dedicated infrastructure, tailored throughput, a minimum of 2 dedicated IPs and Certified Senders Alliance certification.
Twilio SendGrid
Essentials$19.95
per month for 50,000 emails
SMTP and API sending, analytics, 1 teammate, 2 event webhooks and 3 days of email activity. $34.95 a month at 100,000 emails.
Pro$89.95
per month for 100,000 emails
1 dedicated IP, subusers, SSO, 1,000 teammates, 2,500 email validations, testing credits and 7 days of activity. $249 a month at 300,000 emails.
PremierCustom
Custom volume, 5,000 email validations and expert email program management, sold through sales.
Ways to pay less
EmailLabs
- Other savings
Reduced price for the first 3 months
New customers pay €23 a month for Essential 30 and €69 a month for PRO 100 for the first 3 months, instead of €29 and €115.
Twilio SendGrid
No public discounts listed.
Common questions
Which is cheaper, EmailLabs or Twilio SendGrid?
As of Nov 13, 2026, Twilio SendGrid is cheaper to start with: $19.95 a month, against about $32.40 a month for EmailLabs. EmailLabs starts at €29 per month for up to 100,000 emails, after a first 3 months for €23, and Twilio SendGrid starts at $19.95 per month for 50,000 emails.
Which has a free plan, EmailLabs or Twilio SendGrid?
As of Nov 13, 2026, only EmailLabs has a free plan. Twilio SendGrid does not, though it has a free trial.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.