Eva vs Quartile (2026): which should you pick?
As of Nov 13, 2026, Quartile grades higher than Eva: 1.8 against 1.6 out of 4.0.
Checked Oct 18, 2026 and Nov 13, 2026 · graded Oct 18, 2026 and Nov 13, 2026 by ToolGPA
Quartile grades higher on value for money. They get the same grade on the free plan, features, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Eva
Managed Amazon advertising and catalog service with its own software
Quartile
AI ad platform with a managed team for Amazon and retail media ads
Which one is for you
Pick Eva if
- Fits if you'd rather pay an agency to run Amazon ads than do it in-house
- Works for brands with ad budgets large enough to carry a $1,295 monthly fee on top
Look elsewhere if
- Pricey if you're a small seller: $1,295 a month and up, before ad spend
- Watch out: ad spend is paid directly to each platform on top of the fee
- Not for you if you want a tool, since this is a service business and the software is Vueria, sold separately
- Watch out: published prices are starting prices; the final plan comes after a free account review
Pick Quartile if
- Fits if you want software and a human strategist handling your ads together
- Works for brands that advertise on Walmart, Instacart or Google as well as Amazon
Look elsewhere if
- Skip it if you want to see a price before booking a demo
- Not for you if you'd rather try the software yourself first, as there's no trial
- Too light for sellers who want research, profit or reimbursement tools in the same place
- Watch out: the pages don't say whether the fee is a flat rate or a share of ad spend
- Skip it if you want a phone or desktop app, as it's web only
How we grade them
| 1.6GPAEvaWeak | 1.8GPAQuartileWeak | |
|---|---|---|
| Value for money | D$1,295 a month and up for the Amazon package, in the dearest tenth by far when software tools start at $24.99. It's a managed service, and Vueria alone is $95. | CNo price is published: every plan is quoted after a demo, and the pages don't even say whether the fee is a flat rate or a share of ad spend. With nothing to compare, it sits at C, the grade for no stated price. |
| Free plan and trial | FNothing free. There's a free account review, but plans start at $1,295 a month. | FNothing free on record: no free plan and no trial, just a demo with sales. You can't see the software for yourself until you've been quoted. |
| Features | CManaged Amazon ads, catalogue, account health, revenue recovery and other channels. The self-serve software is sold separately. | CHourly bids from Amazon Marketing Stream, custom rules, Marketing Cloud audiences, promotions and a strategist, across Amazon, Walmart, Instacart, Criteo, Google, Meta and Microsoft. That's many ad channels, but ads is all it does: no research, profit or reimbursements. |
| Ease of use | CNo store rating on record. Onboarding is an account review and a scoped plan. | CNo rating on record. The strategist does much of the running, but you start with a demo, and every channel you advertise on has to be connected. |
| Platforms and integrations | BWeb only, with 4 integrations through Vueria and services for Walmart, TikTok Shop and Shopify. | BWeb only, with no phone or desktop app. It connects to Amazon Ads and DSP, Walmart, Instacart, Criteo, Google Ads, Meta Ads and Microsoft Ads, more channels than the other ad tools here. |
| Best for | a managed Amazon advertising service | ad software with a strategist attached |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Eva and Quartile. How we grade
Where they differ
At a glance
| Eva | Quartile | |
|---|---|---|
| Pricing | Paid | Paid |
| Starts at | $1,295 per month and up | Not published |
| Free plan | None | None |
| Free trial | None listed | None listed |
| Web | ||
| Made by | Eva Commerce | Quartile |
| Price read from | eva.guru | Not confirmed |
| Checked | Nov 13, 2026 | Oct 18, 2026 |
Worth knowing
Eva
- Published prices are starting prices; the final plan is confirmed after a free account review.
- Ad spend is paid directly to each platform on top of the fee.
- This is a service business; the self-serve software is Vueria, sold separately.
Quartile
- Quartile publishes no prices; every plan is quoted after a demo with sales.
- Its pages do not say whether the fee is a share of ad spend or a flat rate.
- It is an advertising service only: there are no product research, profit or reimbursement tools.
Key features
Eva
- Managed Amazon advertising
- Experts run Sponsored Products, Brands and Video campaigns, with a fee that is not a percentage of ad spend.
- Catalog and account health
- Covers listings, variations, cases and a dedicated operations specialist, at $300 a month if bought alone.
- Vueria software
- Automates campaign structure, bidding and budget allocation; included with Amazon engagements.
- Revenue recovery
- Recovers lost funds from FBA errors, charging 10% of what it finds, and 20% for vendor and Walmart recovery.
- Other channels and services
- Walmart, Shopify, TikTok Shop, Google and Meta management, plus company formation and bookkeeping.
Quartile
- Hourly bidding on Amazon ads
- Adjusts keyword bids, budgets and placements by the hour using Amazon Marketing Stream data, with campaigns built per keyword, ASIN and match type.
- Dedicated strategist
- Every customer gets a strategist backed by channel specialists who manage campaigns alongside the software and meet regularly to review results.
- Many ad channels
- Covers Amazon Sponsored Ads and DSP, Walmart, Instacart, Criteo retail sites such as Target and Best Buy, plus Google, Meta, Microsoft and ChatGPT ads.
- Custom rules
- Set your own bid and budget rules for one or many campaigns and run them daily, weekly or monthly, alongside or instead of Quartile's AI.
- Amazon Marketing Cloud audiences
- Uses Amazon Marketing Cloud data to map shoppers' paths to purchase and build interest-based audiences used across channels.
- Promotion management
- Promo Management runs Amazon promotions in step with the ad strategy, with promotion reports and a dashboard of competitors' offers and price changes.
Plans
Eva
Amazon Growth Package$1,295
per month and up
Managed Amazon ads, AI visibility, catalog and account health with Vueria included; ad spend is paid to Amazon.
Walmart and other marketplaces$1,500
per month and up
Managed ads, catalog and account health for Walmart, Target, Instacart, eBay, Chewy or Macy's.
TikTok Shop Full Service$2,500
per month and up
Full-service TikTok Shop management with creator intelligence included.
Shopify Full Service$3,000
per month and up
Full-service Shopify management, including 20 hours of development at onboarding.
Google or Meta advertising$950
per month and up
Managed paid media per channel; Google and Meta together start at $1,500 a month.
Vueria (self-serve)$95
per month and up
The standalone Amazon advertising software, without the managed service.
Quartile
Pricing could not be confirmed. See quartile.com.
Common questions
Which is cheaper, Eva or Quartile?
As of Nov 13, 2026, Eva starts at $1,295 per month and up, and Quartile has no price we could confirm.
Which has a free plan, Eva or Quartile?
As of Nov 13, 2026, neither Eva nor Quartile has a free plan.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.