GMB Crush vs Lead Oracle AI (2026): which should you pick?
As of Oct 23, 2026, GMB Crush and Lead Oracle AI share a 2.0 GPA, both have a free plan, and GMB Crush starts cheaper, at $30 a month against $99 a month.
Checked Oct 23, 2026 · graded Oct 23, 2026 by ToolGPA
GMB Crush grades higher on value for money. Lead Oracle AI grades higher on the free plan. They get the same grade on features, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
GMB Crush
Google Business Profile toolkit with geogrids, audits and training
Lead Oracle AI
AI that runs Google Business Profile posting and reviews per location
Which one is for you
Pick GMB Crush if
- Fits if you're a freelancer or agency whose work is mostly Google Business Profiles
- Works for agencies that prospect for clients from Maps rankings
Look elsewhere if
- Not for you if you want to try it free, as the 14-day trial costs $9.99
- Skip it if you need listings pushed to other directories, as it covers Google Business Profile only
- Tight if you scan a lot, as Sidekick has 50 GeoGrid and 25 general credits a month and a 9x9 grid costs 3
- Watch out: on monthly billing several training courses stay locked
- Watch out: GBP Guard, which locks profile fields against outside edits, is still in beta
Pick Lead Oracle AI if
- Fits if you're an agency handing Google profile upkeep for many client locations to software
- Works for agencies that prospect with audits of weak Google profiles
Look elsewhere if
- Pricey if you have one location, at $99 a month before the $25 citations add-on
- Watch out: AI Audit is its own subscription, from $49 a month for 50 audits
- Tight if you rely on the free extension, which stops at 5 audit reports a month
- Watch out: the done-for-you service has no published price and needs a sales call
How we grade them
| 2.0GPAGMB CrushFair | 2.0GPALead Oracle AIFair | |
|---|---|---|
| Value for money | CSidekick is $30 a month billed annually ($359.99 a year), $39.99 monthly, about this category's middle ($31), for 25 synced profiles. The bigger plans are $70.83 and $116.67 a month on annual billing. | D$99 a location a month for one location, where this category's dearest tenth starts ($99). It falls to $69 at 4 to 9 locations and $49 at 25 or more, and citations add $25 a location. |
| Free plan and trial | DThe free account only gets you the Chrome extension for checking Maps results from any address. The app's tools need a plan or a 14-day trial that costs $9.99. | CA free Chrome extension scores profiles in Maps and gives 5 audit reports a month, and the GBP Manager has a 14-day trial with no card needed. |
| Features | CGeogrid scans, profile and website audits, backlink and People Also Ask research, AI Overview and LLM checks, post scheduling, review replies and a lead finder. The gap is in the listing: it covers Google Business Profile only, with no sync to other directories. | CAutopilot posts, photos and Q&A, review replies, heatmap rank tracking with a change log, and white-label reports. The gaps are in the listing: directory citations are a $25 add-on and prospect audits are a separate subscription. |
| Ease of use | CNo rating on record. Every scan, audit and lookup spends credits split by feature, so you budget them across your connected Google accounts and profiles. | CNo rating on record. You connect each Google profile and choose target keywords and service areas, then edit the drafts or let the autopilot run. |
| Platforms and integrations | BA web app and a Chrome extension, with no desktop or phone app. It connects to Google Business Profile, Google Analytics, Search Console, Claude and Skool. | BA web app and a Chrome extension, with no desktop or phone app. It connects to Google Business Profile, Search Console, Apple Maps, Bing Places, Facebook and Yelp. |
| Best for | agencies working on Google Business Profiles | Google profile upkeep run by AI for agencies |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: GMB Crush and Lead Oracle AI. How we grade
Price against what you get
GMB Crush starts at $30 a month and scores 2.3 out of 4 on features, ease of use and platforms. Lead Oracle AI starts at $99 a month and scores 2.3.
They score the same, and GMB Crush starts $69 a month lower. Of the other local SEO tools on the chart, 5 score higher than GMB Crush for less, and 9 score higher than Lead Oracle AI for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- GMB Crush also covers backlink analysis.
At a glance
| GMB Crush | Lead Oracle AI | |
|---|---|---|
| Pricing | Free plan | Free plan |
| Starts at | $30 per month, billed annually ($39.99 billed monthly) | $99 per location / month for 1 location |
| Free plan | Free account with the free Chrome extension, which shows Google Maps results from any zip code or address; the web app's tools need a paid plan or the trial. | Free Chrome extension that scores Google Business Profiles in Maps results, with 5 audit reports a month and no card needed. |
| Free trial | 14 days of full access for $9.99; it does not turn into a paid plan by itself | 14-day free trial, no credit card required |
| Web | ||
| Browser extension | ||
| Made by | SEO Heroes Bangkok Co., Ltd. | Lead Oracle AI |
| Price read from | gmbcrush.com | leadoracle.ai |
| Checked | Oct 23, 2026 | Oct 23, 2026 |
Worth knowing
GMB Crush
- Every scan, audit and lookup spends monthly credits, which are split by feature; general credits can be converted when one runs out.
- The trial is not free: 14 days cost $9.99, and the page shows a countdown saying that price will rise.
- On monthly billing several training courses stay locked; annual billing opens the full training library on every plan.
- It covers Google Business Profile only; there is no listing sync to other directories.
Lead Oracle AI
- Citations cost an extra $25 a month per location.
- AI Audit is a separate subscription: $49 a month for 50 audits, $99 for 125 or $199 for 400, plus $2 to $0.50 per extra audit.
- The per-location price is published only for the self-managed plan; the done-for-you service needs a call.
- The free Chrome extension stops at 5 audit reports a month; more audits need an AI Audit plan.
Key features
GMB Crush
- GeoGrid Pro
- Scans Google Maps rankings across a grid, using Maps or Gemini data. A 5x5 grid costs 1 credit per keyword and a 9x9 grid 3 credits.
- GBP audits and pitch decks
- Audits a Google Business Profile and its website, at 1 general credit each, and turns the audit into a sales proposal for a prospect.
- Competitor research
- Backlink gap analysis, People Also Ask extraction from Maps and AI Overviews, and sitemap comparisons against competitors.
- AI search checks
- Shows which businesses Google AI Overviews name for a keyword, and how ChatGPT, Gemini, Claude and Perplexity read your keywords.
- Posts, reviews and GBP Guard
- Schedule Google posts, reply to reviews, and lock chosen profile fields against third-party edits with GBP Guard, which is in beta.
- Lead finder and training
- Finds unclaimed profiles ranking in the local pack to pitch as clients, plus video courses and a Skool community.
Lead Oracle AI
- Autopilot profile posts
- Writes and publishes Google Business Profile posts, photos and Q&A around target keywords and service areas, with editable drafts and override controls.
- Review replies
- Replies to new Google reviews automatically as part of the GBP management plan.
- Heatmap rank tracking
- Google Maps heatmaps and a ranking tracker per location, with AI recommendations and a log of every change made.
- White-label weekly reports
- Weekly reports carrying the agency's own branding, with a multi-location dashboard for agencies.
- Citations
- An add-on that publishes the business to 50+ directories, including Apple Maps, Bing Places, Facebook and Yelp, and re-syncs them when the Google profile changes.
- AI Audit and Chrome extension
- Scores any profile seen in Google Maps and produces white-label audits of its Google and AI search visibility for pitching prospects.
Plans
GMB Crush
Free Account$0
Sign-in and the Chrome extension for checking Maps rankings by location. The premium tools, reports and training are locked.
Sidekick$30
per month, billed annually ($39.99 billed monthly)
25 synced profiles, 10 Google accounts, 50 GeoGrid and 25 general credits a month, and 750 Google posts. Yearly: $359.99.
Local Hero$70.83
per month, billed annually ($89.99 billed monthly)
75 profiles, 25 Google accounts, 150 GeoGrid and 60 general credits a month, and 2,250 posts. Yearly: $849.99.
Superhero$116.67
per month, billed annually ($139.99 billed monthly)
Aimed at white-label and larger teams: 200 profiles, 40 Google accounts, 350 GeoGrid and 150 general credits, and 6,000 posts. Yearly: $1,399.99.
Lead Oracle AI
Chrome extension$0
A 0 to 100 health score on every business in Google Maps and local pack results, and 5 full audit reports a month.
AI GBP Manager$99
per location / month for 1 location
Self-managed: autopilot posts, AI suggestions, heatmap rank tracking, white-label reports. $85 at 2-3 locations, $69 at 4-9, $59 at 10-24, $49 at 25+.
Done for youCustom
Lead Oracle's team runs the profiles for you. Priced on a sales call.
Ways to pay less
GMB Crush
- Annual discount
Save up to 25% with annual billing
The pricing page lists Sidekick at $359.99 a year instead of $39.99 a month, a 25% saving; Local Hero saves 21% and Superhero 17%.
Lead Oracle AI
No public discounts listed.
Common questions
Which is cheaper, GMB Crush or Lead Oracle AI?
As of Oct 23, 2026, GMB Crush is cheaper to start with: $30 a month, against $99 a month for Lead Oracle AI. GMB Crush starts at $30 per month, billed annually ($39.99 billed monthly), and Lead Oracle AI starts at $99 per location / month for 1 location.
Which has a free plan, GMB Crush or Lead Oracle AI?
As of Oct 23, 2026, both GMB Crush and Lead Oracle AI have a free plan.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.