GoAffPro vs ReferralCandy
We give GoAffPro a 3.2 GPA and ReferralCandy a 2.2, out of 4.0. GoAffPro grades higher on value for money and the free plan. They get the same grade on features, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
GoAffPro
Affiliate and multi-level marketing app for online stores
ReferralCandy
Customer referral and affiliate programs for online stores
How we grade them
| 3.2GPAGoAffProVery good | 2.2GPAReferralCandyFair | |
|---|---|---|
| Value for money | AA store at $5,000 a month of affiliate sales pays $0: Hobby is free with unlimited affiliates, sales and revenue, recommended for stores under 100 orders a day, and there's no cut. Branding, multi-level plans and integrations are $49 a month on Premium. | DGraded on $5,000 a month of referred sales: Grow is $79 plus a 3.5% success fee ($175), so $254 a month, with no yearly price. Basic's 10.5% fee would make it $534. That's just inside this category's dearest tenth. |
| Free plan and trial | AFree for good with no cap on affiliates, sales or revenue, which no other tool here offers. What you give up is polish: the portal is basic, and branding needs Premium. | CNo free plan, but a 7-day free trial on any plan, and the clock starts when you switch the app on, not when you install it. The listing doesn't say whether it wants a card. |
| Features | BApps for twelve store platforms, a portal that can sit on your own domain, referral links, multi-level chains of any depth, PayPal payouts, targets and bonuses, and an API. It covers the whole job, though fraud tools and automations are on Business only. | BCustomer referrals and affiliates side by side, unlimited campaigns, custom coupon codes, store credit or cash through PayPal, Venmo, bank or virtual cards, a Fraud Center that blocks self-referrals, and full API access. Every plan has every feature. |
| Ease of use | CNo rating on record. It installs as an app or plugin on your store, but you'll still set commissions, groups and sign-up pages, and multi-level plans take some thought. | CNo rating on record. It's one click on Shopify and a plugin elsewhere, but you'll still set rewards, coupons and fraud rules before friends start referring. |
| Platforms and integrations | BWeb, with apps for Shopify, BigCommerce, WooCommerce, PrestaShop, Wix, Squarespace, Magento and more, PayPal, S2S callbacks and an API. No desktop or phone app, so B is the top. | BWeb, with Shopify, BigCommerce, WooCommerce and Magento, plus Klaviyo, Mailchimp, Recharge and Tremendous, and full API access on every plan. No desktop or phone app, so B is the top. |
| Best for | free affiliate programs on almost any store | refer-a-friend programs for online stores |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: GoAffPro and ReferralCandy. How we grade
Price against what you get
GoAffPro starts at $49 a month and scores 2.7 out of 4 on features, ease of use and platforms. ReferralCandy starts at $9 a month and scores 2.7.
They score the same, and ReferralCandy starts $40 a month lower. Of the other affiliate and referral tools on the chart, none scores higher than GoAffPro for less, and none scores higher than ReferralCandy for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- GoAffPro starts at $49 per month. ReferralCandy starts at $9 per month.
- GoAffPro has a free plan. ReferralCandy does not, though it has a free trial.
At a glance
| GoAffPro | ReferralCandy | |
|---|---|---|
| Pricing | Free plan | Free trial |
| Starts at | $49 per month | $9 per month |
| Free plan | Hobby: unlimited affiliates, sales and revenue with a basic affiliate portal; recommended for stores with fewer than 100 orders a day. | None |
| Free trial | 15-day free trial of Premium, as shown on the Shopify App Store listing | 7-day free trial on any plan, starting when the app is activated |
| Web | ||
| Made by | Goaffpro | Anafore Pte Ltd |
| Price read from | goaffpro.com | referralcandy.com |
| Checked | Oct 18, 2026 | Oct 18, 2026 |
Who each one suits
GoAffPro
- Stores on Wix, Squarespace, Ecwid or other builders that few affiliate apps support
- Small shops that want a free plan with no cap on affiliates or sales
- Brands running multi-level or team-based affiliate programs
ReferralCandy
- Shopify stores that want customers to refer friends for a reward
- Brands running a small affiliate or ambassador program next to referrals
- Stores that prefer month-to-month billing with no contract
Worth knowing
GoAffPro
- Business is priced by monthly affiliate sales, from $99 up to $10,000 a month to $3,999 for $5M to $10M.
- The free Hobby plan has only a basic portal; branding, MLM, payout scheduling and integrations need Premium at $49 a month.
- Automations, fraud management tools and vanity subdomain links are on Business only.
- No yearly pricing is listed on the pricing page.
ReferralCandy
- Each plan adds a success fee of 10.5%, 3.5%, 1.5% or 0.25% of referred new customers' first three orders, after discounts and before tax and shipping.
- Each extra store costs $20 a month plus the main store's success-fee rate.
- PayPal, Venmo and bank-transfer payouts carry the provider's own fees; Tremendous cards and store credit do not.
- Billing is month to month only; no yearly price is listed.
Key features
GoAffPro
- Many store platforms
- Apps or plugins for Shopify, BigCommerce, WooCommerce, PrestaShop, Wix, Webflow, Ecwid, Squarespace, Magento, Weebly, Square and Shoplazza.
- Branded affiliate portal
- Affiliates sign up with Google or Facebook login, generate referral links and use a site stripe to share them, on a portal that can run under your own domain.
- Multi-level marketing
- MLM chains of unlimited breadth and depth, limits on which levels earn, network links for recruiting, and a compensation plan builder on Business.
- PayPal payouts
- Pay affiliates automatically through PayPal Payouts, with a payout scheduler and tax plugin from Premium up.
- Analytics for both sides
- Graphs and metrics in the admin dashboard and in each affiliate's dashboard, plus S2S callbacks and an API for developers.
ReferralCandy
- Referrals and affiliates in one app
- Run a customer referral program and an affiliate program side by side, with unlimited campaigns and custom coupon codes; a loyalty program is offered on Shopify.
- Store platforms
- One-click install on Shopify, plugins for BigCommerce, WooCommerce and Magento, and an email-based install for custom stores, at the same price.
- Cash or store-credit rewards
- Pay advocates in store credit, or in cash through PayPal, Venmo, bank transfer or Tremendous virtual debit cards, with no transaction fee added.
- Fraud Center
- Exact self-referrals, existing customers and already-referred friends are blocked automatically; close name matches, shared IPs and bursts of referrals are flagged for review.
- Integrations and API
- Connect Klaviyo, Mailchimp, Omnisend, Recharge and Tremendous, and build on full API access on every plan.
Plans
GoAffPro
Hobby$0
Unlimited affiliates, sales and revenue with a basic affiliate portal. Recommended for stores with fewer than 100 daily orders.
Premium$49
per month
Branded portal, targets and bonuses, multiple groups and signup pages, multi-level marketing, tax plugin, payout scheduler and third-party integrations.
Business$99
per month for up to $10,000 of affiliate sales a month
Adds automations, custom compensation plans and fraud tools. Rises with sales: $299 up to $100,000 a month, $799 up to $500,000, $3,999 up to $10M.
EnterpriseCustom
A dedicated account manager, custom mobile apps for affiliates and custom features and pages. Priced on request.
ReferralCandy
Basic$9
per month
Plus a 10.5% success fee on referred new customers' first three orders. Every feature, unlimited campaigns and full API access.
Grow$79
per month
Plus a 3.5% success fee. For brands growing referral and affiliate revenue; the vendor's example puts $12,000 of referred sales at $499 for the month.
Scale$249
per month
Plus a 1.5% success fee, for high-volume brands where margins matter.
Enterprise$799
per month
Plus a 0.25% success fee, with dedicated onboarding and an account manager.
