Incogni vs Mozilla Monitor (2026): which should you pick?

Pick Incogni if

• Fits if you live in the EU, the UK, Canada or the US and want removals sent without doing them yourself
• Works for a household of up to 5 on a Family plan, at $191.88 a year

Look elsewhere if

• Skip it if you want to try it before paying, as there's no free plan or trial, only a 30-day money-back guarantee
• Pricey if you pay monthly: $15.98 against $7.99 a month on the yearly plan
• Tight if you've had many addresses or numbers, as its terms allow one adult and three extras per account
• Pricey if you need custom removals, web scanning or phone support, which start on Unlimited at $179.88 a year
• Not for you if you live outside the US, Canada, the EU, the UK, Switzerland, Norway, Iceland or Liechtenstein

Pick Mozilla Monitor if

• Fits if you only want to know whether your email turned up in a breach
• Works for a family checking up to 5 addresses

Look elsewhere if

• Skip it if you want your details removed from people-search sites, as it doesn't do that
• Not for you if you want it to fix breaches, because the steps are yours to carry out
• Watch out: it monitors email addresses only, not phone numbers
• Watch out: Mozilla's help pages blocked our fetch, so we couldn't confirm whether a paid plan still exists

Incogni

• Available only to residents of the US and its territories, Canada, the EU, Switzerland, the UK, Norway, Iceland and Liechtenstein.
• There is no free plan or trial; Incogni offers a 30-day money-back guarantee, and paying monthly costs twice the yearly rate.
• Its terms limit each account to one adult and up to three extra emails, addresses or phone numbers for removal requests.
• Custom removals, automatic web scanning and phone support are only on the Unlimited and Family Unlimited plans.

Mozilla Monitor

• It checks breaches and does not remove personal information from people-search sites or data brokers; the pages we read mention no such service.
• It cannot resolve breaches for you: the steps, such as changing passwords, are yours to carry out.
• Monitoring is by email address; the pages we read do not list phone numbers or other identifiers.
• Mozilla's help pages blocked our fetch, so we could not confirm whether any paid Monitor plan still exists.

Incogni

Automated removal requests

Incogni says it covers 420+ data brokers, public and private, and that Deloitte checked that figure. You sign an authorization form once and it files the requests for you.

Recurring requests

It rescans people-search sites and sends fresh requests on a schedule, so a broker that adds you back gets another request. Annual plans run year-round.

Requests to private brokers

For brokers with private databases that cannot be searched, Incogni uses your region to pick the ones likely to hold your data and sends them opt-out requests anyway.

Custom removals

Unlimited plans let you submit links to any page showing your details, and a privacy specialist works on removing it. Incogni says this reaches 3,000+ further sites.

Progress reports and dashboard

A dashboard shows each broker's status and expected removal time, and monthly reports track what has been removed.

Family accounts

Family plans cover you and up to 4 other people from one account, with or without custom removals.

Mozilla Monitor

Breach scan

Searches known data breaches using just an email address.

Guided resolution steps

Because fixing a breach usually means manual steps such as changing passwords or placing a fraud alert, it gives instructions instead of fixing exposures itself.

Alerts for new breaches

Checks each newly detected breach against your address and emails you if you are in it.

Five email addresses

All subscribers can monitor 5 email addresses at no cost.

Breach database

A public list of reported breaches since 2007, showing the date each was added and which data types it exposed.

Incogni

• Standard$7.99

  per month, billed yearly at $95.88 ($15.98 billed monthly)

  Automated, recurring removals from 420+ data broker sites by Incogni's count, for one person with several emails, addresses and phone numbers.

• Unlimited$14.99

  per month, billed yearly at $179.88 ($29.98 billed monthly)

  Adds unlimited custom removal requests for 3,000+ further sites by Incogni's count, automatic web scanning and live phone support.

• Family$15.99

  per month for up to 5 people, billed yearly ($31.98 billed monthly)

  Standard's automated removals for you and up to 4 other people, managed from one account. $191.88 a year.

• Family Unlimited$22.99

  per month for up to 5 people, billed yearly ($45.98 billed monthly)

  Unlimited's custom removals and phone support for each of up to 5 members, with family account management. $275.88 a year.

Mozilla Monitor

• Free$0

  Breach scan, new-breach alerts and guided fix steps for up to 5 email addresses.

Incogni

• Annual discount

  50% off with yearly billing

  Incogni's pricing page says yearly billing saves 50%: Standard is $95.88 a year against $15.98 a month, and Family $191.88 a year against $31.98 a month.

Mozilla Monitor

No public discounts listed.