Labrika vs SE Ranking (2026): which should you pick?

Pick Labrika if

• Fits if you want a 400-factor technical audit of a site for a few dollars
• Works for agencies that send clients unbranded audit reports as PDF or DOCX

Look elsewhere if

• Not for you if you want to try it first, as there's no free plan or trial, only a 30-day money-back guarantee
• Skip it if you need keyword research or backlink data, as neither is on record
• Tight if you want the writing assistant, change tracker or keyword grouping, which need an audit and rank tracking both paid for
• Watch out: AI Writer credits are sold apart, from $9 for 1,000 to $29 for 10,000, and last 12 months
• Watch out: the bill moves with pages crawled and rank checks run each 30 days, and no integrations are on record

Pick SE Ranking if

• Fits if you track lots of keywords daily across several client sites
• Works for small marketing teams who want research, audits and tracking under one login

Look elsewhere if

• Pricey if you're one person with one site, as Core is $103.20 a month even on yearly billing and there's no lower plan
• Tight if you need old data, since Core keeps 6 months of history and has 1 manager seat; extra seats start at $16 a month
• Pricey if you want white-label reports, as the Agency Pack is $69 a month extra and sold on yearly billing only
• Watch out: deeper AI search tracking is an add-on at $71.20 a month on yearly billing ($89 monthly)
• Watch out: payments are non-refundable unless the service wasn't delivered as promised, and there's no desktop or phone app

Labrika

• The pricing section lists no free plan or free trial, only a 30-day money-back guarantee.
• Audits and rank tracking are priced separately by volume for each 30 days, so the total depends on pages crawled and queries run.
• The AI Writer uses credit packs sold apart from the subscription, from $9 for 1,000 credits to $29 for 10,000, valid for 12 months.
• The SEO Writing Assistant, landing change tracker and keyword grouping need both a site audit and rank tracking.

SE Ranking

• Core keeps only 6 months of historical data and includes 1 manager seat; extra seats start at $16 a month.
• White-label reports need the Agency Pack, $69 a month and sold on annual billing only.
• Deeper AI search tracking is an add-on at $71.20 a month billed annually ($89 billed monthly).
• Payments are non-refundable except where the service was not delivered as promised.

Labrika

SEO Auditor

Checks a site against 400+ factors, including 226 technical checks, meta tag and duplicate problems, security and availability from other countries.

Advanced Rank Checker

Scheduled or manual ranking checks on desktop and mobile in over 100,000 country and location combinations, with landing pages found and grouped.

Interactive Content Optimizer

Compares a page with the top 10 results for its keywords and flags missing terms, TF-IDF gaps, keyword stuffing and title and H1 issues.

AI Writer

Writes one-click articles of up to 3,000 words or expert articles of up to 15,000, and rewrites sections, paid for with AI credits.

AI visibility audit

Reports what AI assistants say about a site or brand, which competitors they recommend, and prompt and content ideas to appear in their answers.

White-label reports and tasks

Full audits export to PDF and DOCX without branding or are shared by link, and fixes can be turned into tasks with their own chat.

SE Ranking

Rank Tracker

Track rankings daily across major search engines, devices and locations, with Google top-100 tracking and share of voice.

Keyword, competitor and backlink research

Research keywords, competitors' traffic and backlinks with no usage caps on either plan, plus backlink monitoring.

Website audit

Crawl sites for technical issues, from 250,000 pages a month on Core to 2 million on Growth, with an on-page checker.

AI visibility tracking

Track 100 or 250 prompts a day across five AI models, with AI source tracking and AI competitor research by domain.

Reports and local SEO

Report Builder (10 or 30 reports), and local tools covering 3 locations, map rank tracking and listings in 100+ directories.

API and MCP

Plans include 25,000 or 100,000 research API credits a month and MCP access for querying the data from AI assistants.

Labrika

• Startup$4

  per 30 days for 5,000 page crawls

  Site audit at $0.0008 a page, up to 20,000 pages. Rank tracking is bought on top: 500 queries for $3, at $0.006 each.

• Business$18

  per 30 days for 30,000 page crawls

  Audits at $0.0006 a page, up to 60,000 pages. Rank tracking adds 5,000 queries for $25.02, at about $0.005 each.

• E-commerce$35.28

  per 30 days for 70,000 page crawls

  Audits at about $0.0005 a page, up to 150,000 pages. Rank tracking adds 20,000 queries for $80.40, at about $0.004 each.

• Agency$80

  per 30 days for 200,000 page crawls

  Audits at $0.0004 a page, up to 1 million pages. Rank tracking adds 100,000 queries for $300, at $0.003 each.

SE Ranking

• Core$103.20

  per month, billed annually ($129 billed monthly)

  1 manager seat, 10 projects, 2,000 keywords and 100 AI prompts tracked daily, 250,000 audit pages a month and 6 months of history.

• Growth$223.20

  per month, billed annually ($279 billed monthly)

  3 manager seats, 30 projects, 5,000 keywords and 250 prompts daily, 2 million audit pages, all-time history and guest links.

• EnterpriseCustom

  Custom limits and terms, full API and advanced integrations, through sales.

Labrika

• Annual discount

  20% off when paying for six months

  The subscription builder on Labrika's homepage offers a 20% discount on a 6-month (180-day) term compared with paying month by month.

SE Ranking

• Annual discount

  Save 20% with annual billing

  SE Ranking's pricing page lists Core at $103.20 a month billed annually instead of $129 monthly, and Growth at $223.20 instead of $279.