Outrank vs SEOmatic (2026): which should you pick?
As of Oct 23, 2026, Outrank and SEOmatic share a 2.2 GPA, and only SEOmatic has a free plan.
Checked Oct 23, 2026 · graded Oct 23, 2026 by ToolGPA
They get the same grade on all five counts.
Price, platforms and features side by side. The table says where each price was read and when.
Outrank
Autopilot SEO blog writer that publishes daily and trades backlinks
SEOmatic
AI SEO agents and programmatic pages, with approvals and rollback
Which one is for you
Pick Outrank if
- Fits if you run one business site and want an article posted to it every day without writing it
- Works for agencies running several sites, as the bill drops 10% to 20% across 2 to 25 sites
Look elsewhere if
- Pricey if you pay monthly, at $99 for one site against $999 for a whole year
- Watch out: backlinks are a swap, so your own articles carry links to other customers' sites
- Tight if you need more than 30 articles a month, as 60 or 90 cost $85 or $160 a month on top
- Watch out: human editing is a separate $1,399 a month, and extra backlink plans run $199 to $1,899
- Watch out: the trial's length isn't stated, and articles written during it carry an Outrank watermark
Pick SEOmatic if
- Fits if you run SEO for client sites and want each change drafted, approved and undoable
- Works for local service businesses that need a page for every city they serve, from Scale up
Look elsewhere if
- Tight if you're on Launch, which covers one site, with page templates for programmatic pages from Scale at $249
- Pricey if you want white-label branding, the client portal or the REST API, which come only with Infrastructure at $699
- Watch out: work draws on monthly AI credits, top-ups start at $39 for 500K, and each extra client workspace is $39 a month
- Tight if you're staying free, with 5 SEO questions a month and a single AI visibility scan
How we grade them
| 2.2GPAOutrankFair | 2.2GPASEOmaticFair | |
|---|---|---|
| Value for money | D$99 a month for one site and 30 articles, which is where this category's dearest tenth starts. Paying $999 for the year brings it to about $83.25 a month, the dearer quarter. 60 or 90 articles cost $85 or $160 a month more. | DLaunch is $99 a month for one site, in this category's dearest tenth, which starts at $99; yearly billing makes it $990. Page templates need Scale at $249, and white-label, the client portal and the REST API need Infrastructure at $699. |
| Free plan and trial | CNo free plan. You can sign up and see the keyword research and articles before paying, but the trial's length isn't stated and trial articles carry an Outrank watermark. | CA free account with 5 SEO questions a month and 1 AI visibility scan, which is a look, not a working plan. The 14-day trial costs $1, credited to your first payment. |
| Features | BKeyword research with live volume and difficulty, a 30-day plan, a daily article with images, publishing to seven CMSs, backlink swaps and flags on articles that need a rewrite. Nothing in the listing shows a gap in the core job. | BAgents that plan work from Search Console, drafts of titles, meta descriptions, schema, links and articles, approvals with rollback, programmatic pages from datasets, proof reports and AI search tracking. It covers the whole job, with templates from Scale. |
| Ease of use | CNo rating on record. You connect a CMS or a webhook and look over a 30-day plan, and the backlinks depend on hosting other sites' links in your posts. | CNo rating on record. You connect Search Console and your CMS, pick an autonomy mode, protect pages and work through approvals before changes go live. |
| Platforms and integrations | BWeb only, with no desktop or phone app. It publishes to WordPress, Webflow, Shopify, Framer, Wix, Notion and Ghost, or through a webhook, and has an API. | BWeb only, with no desktop or phone app. It publishes to WordPress, Webflow, Shopify, Ghost, Wix and Framer, reads Search Console, links to Zapier, Make and n8n from Scale, and has a REST API on Infrastructure. |
| Best for | a blog that posts an article a day for you | agent-drafted SEO changes you approve first |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Outrank and SEOmatic. How we grade
Price against what you get
Outrank starts at $99 a month and scores 2.7 out of 4 on features, ease of use and platforms. SEOmatic starts at $99 a month and scores 2.7.
On this chart the two sit in the same place: the same score for the same starting price. Of the other SEO content tools on the chart, 1 scores higher than Outrank for less, and 1 scores higher than SEOmatic for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Outrank also covers keyword research and image generation.
- SEOmatic also covers AI agents, AI search visibility and content optimization.
At a glance
| Outrank | SEOmatic | |
|---|---|---|
| Pricing | Free trial | Free plan |
| Starts at | $99 per month for 30 articles, billed monthly | $99 per month, billed monthly |
| Free plan | None | Free account with 5 SEO questions a month and 1 AI visibility scan. |
| Free trial | Free trial before subscribing; trial articles carry an Outrank watermark | 14-day trial for $1, credited to the first payment, with 500,000 AI credits |
| Web | ||
| Made by | Outrank SAS | SEOmatic |
| Price read from | outrank.so | seomatic.ai |
| Checked | Oct 23, 2026 | Oct 23, 2026 |
Worth knowing
Outrank
- The plan covers 30 articles a month for one site; 60 or 90 articles cost $85 or $160 a month more.
- Backlinks work as an exchange: your own articles host links to other sites. Extra backlink plans cost $199 to $1,899 a month.
- Human editing of every article is a separate service at $1,399 a month.
- The trial length is not stated, and articles written during the trial carry an Outrank watermark.
SEOmatic
- Launch covers a single site; page templates for programmatic pages start at Scale, $249 a month.
- White-label branding, the client portal and the REST API come only with Infrastructure at $699 a month.
- Work draws on monthly AI credits; top-ups cost $39 for 500K, $99 for 1.5M or $299 for 5M, and an extra client workspace is $39 a month.
- The free account is limited to 5 SEO questions a month and a single AI visibility scan.
Key features
Outrank
- Daily article autopilot
- Builds a 30-day content plan from your niche and competitors, then writes and publishes one article a day with titles, meta descriptions and images.
- Keyword research
- Unlimited keyword research on autopilot or in chat, with live search volume and difficulty, dropped straight onto the content calendar.
- Automated backlinks
- Places links to your site inside relevant articles on other blogs and checks each one. You earn the credits by hosting links in your own articles.
- Publishing and a free blog
- Publishes to WordPress, Webflow, Shopify, Framer, Wix, Notion and Ghost or a webhook, or to a free Outrank-hosted blog on your own domain.
- Brand voice and 150+ languages
- Matches the style of articles you have already published and writes in more than 150 languages, with in-article images and YouTube videos.
- Review and refresh
- Scheduled articles can be generated up to 7 days early for review, and underperforming articles are flagged for a rewrite.
SEOmatic
- Agents working from Search Console
- Agents read your Search Console data, rank the work worth doing, draft each change and re-plan every Monday.
- Approvals and rollback
- Choose an autonomy mode per workspace, protect pages from changes, approve edits one by one, and undo any published change in one click.
- Bulk and programmatic pages
- Turns a CSV or dataset into hundreds of location, service, integration or comparison pages using templates and variables. Templates start at Scale.
- Articles and internal links
- Writes blog posts and landing pages from briefs with a brand voice, adds internal links automatically, and publishes to WordPress, Webflow, Shopify and other CMSs.
- Proof reports
- Tracks rankings and reports which changes moved traffic; on Infrastructure the reports carry your own brand.
- AI search visibility
- Checks brand citations in ChatGPT, Gemini and Perplexity, with Claude, Grok, Kimi and Google AI Overviews also supported; weekly on Launch, daily from Scale.
Plans
Outrank
Organic Growth$99
per month for 30 articles, billed monthly
One website, 30 articles a month, unlimited users, keyword research, automated backlinks and every integration. Shown as reduced from a crossed-out $199.
SEOmatic
Free$0
5 SEO questions a month and 1 AI visibility scan, for trying the agents.
Launch$99
per month for 1 site, billed monthly
3 seats, up to 3M AI credits a month, SEO agents, CMS publishing, internal linking, proof reports and weekly AI visibility checks.
Scale$249
per month for up to 5 sites, billed monthly
5 seats, up to 8M AI credits, page templates, custom hosting, your own API keys, daily AI visibility and Zapier, Make and n8n triggers.
Infrastructure$699
per month for up to 20 sites, billed monthly
10 seats, up to 20M AI credits, white-label branding, a branded client portal and reports, the REST API and webhooks.
EnterpriseCustom
Custom workspace limits, up to 30M AI credits a month, SEO expert oversight and a dedicated account manager. Sold after a demo.
Ways to pay less
Outrank
- Annual discount
$999 a year with yearly billing
Outrank's pricing page offers the Organic Growth plan at $999 a year, which it says saves $189 against paying $99 monthly.
- Other savings
Up to 20% off for several websites
Volume discounts apply to the whole subscription: 10% for 2 to 4 sites, 15% for 5 to 19 and 20% for 20 to 25. Over 25 sites is quoted on request.
SEOmatic
- Annual discount
Two months off with yearly billing
SEOmatic's pricing page gives two months off for yearly billing: Launch is $990 a year instead of $99 a month.
Common questions
Which is cheaper, Outrank or SEOmatic?
As of Oct 23, 2026, they start at the same price. Outrank starts at $99 per month for 30 articles, billed monthly, and SEOmatic starts at $99 per month, billed monthly.
Which has a free plan, Outrank or SEOmatic?
As of Oct 23, 2026, only SEOmatic has a free plan. Outrank does not, though it has a free trial.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.