Outrank vs SEOZilla (2026): which should you pick?
As of Oct 23, 2026, SEOZilla grades higher than Outrank: 2.4 against 2.2 out of 4.0.
Checked Oct 23, 2026 · graded Oct 23, 2026 by ToolGPA
Outrank grades higher on the free plan. SEOZilla grades higher on value for money. They get the same grade on features, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Outrank
Autopilot SEO blog writer that publishes daily and trades backlinks
SEOZilla
AI agents that plan, write and auto-publish SEO and GEO blog articles
Which one is for you
Pick Outrank if
- Fits if you run one business site and want an article posted to it every day without writing it
- Works for agencies running several sites, as the bill drops 10% to 20% across 2 to 25 sites
Look elsewhere if
- Pricey if you pay monthly, at $99 for one site against $999 for a whole year
- Watch out: backlinks are a swap, so your own articles carry links to other customers' sites
- Tight if you need more than 30 articles a month, as 60 or 90 cost $85 or $160 a month on top
- Watch out: human editing is a separate $1,399 a month, and extra backlink plans run $199 to $1,899
- Watch out: the trial's length isn't stated, and articles written during it carry an Outrank watermark
Pick SEOZilla if
- Fits if you want a blog that fills itself on a schedule
- Works for teams that need a human editor on AI posts and can pay $199.99 a month or more for it
Look elsewhere if
- Tight if you're on Basic: about 4 articles a month, WordPress only, and no API until Pro at $99.99
- Not for you if you want to try it without a card, as the 3-day trial needs one
- Pricey if you want a human editor, as those plans run $199.99 to $2,999.99 a month
- Watch out: the homepage puts human-edited plans from $99.99, the pricing page from $199.99
- Watch out: cancelling stops billing at the end of the cycle, with no partial refunds
How we grade them
| 2.2GPAOutrankFair | 2.4GPASEOZillaFair | |
|---|---|---|
| Value for money | D$99 a month for one site and 30 articles, which is where this category's dearest tenth starts. Paying $999 for the year brings it to about $83.25 a month, the dearer quarter. 60 or 90 articles cost $85 or $160 a month more. | BBasic is $19.99 a month for 100 credits, just inside this category's cheapest quarter ($20). That's only about 4 articles with images, though. 10 articles means Starter at $49.99, and API access Pro at $99.99. |
| Free plan and trial | CNo free plan. You can sign up and see the keyword research and articles before paying, but the trial's length isn't stated and trial articles carry an Outrank watermark. | DNo free plan. The 3-day trial of the paid plans needs a card, with a reminder emailed the day before billing. Unused article credits can be refunded within 7 days. |
| Features | BKeyword research with live volume and difficulty, a 30-day plan, a daily article with images, publishing to seven CMSs, backlink swaps and flags on articles that need a rewrite. Nothing in the listing shows a gap in the core job. | BSite and competitor analysis into an article queue, researched long-form posts with cited sources, TL;DRs and FAQs, scheduled publishing, paragraph rewrites in an editor, syndication and Blog2Video. Nothing in the listing shows a gap in the core job. |
| Ease of use | CNo rating on record. You connect a CMS or a webhook and look over a 30-day plan, and the backlinks depend on hosting other sites' links in your posts. | CNo rating on record. It crawls your site and competitors first, then you approve or reject a queue of ideas and connect a CMS, or switch to full autopilot. |
| Platforms and integrations | BWeb only, with no desktop or phone app. It publishes to WordPress, Webflow, Shopify, Framer, Wix, Notion and Ghost, or through a webhook, and has an API. | BWeb only, with no desktop or phone app. It publishes to WordPress, Webflow, Ghost and Shopify, lists Wix, HubSpot and Elementor, and has an API from Pro. |
| Best for | a blog that posts an article a day for you | auto-published long articles laid out for AI answers |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Outrank and SEOZilla. How we grade
Price against what you get
Outrank starts at $99 a month and scores 2.7 out of 4 on features, ease of use and platforms. SEOZilla starts at $19.99 a month and scores 2.7.
They score the same, and SEOZilla starts $79.01 a month lower. Of the other SEO content tools on the chart, 1 scores higher than Outrank for less, and 1 scores higher than SEOZilla for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
At a glance
| Outrank | SEOZilla | |
|---|---|---|
| Pricing | Free trial | Free trial |
| Starts at | $99 per month for 30 articles, billed monthly | $19.99 per month for 100 credits |
| Free plan | None | None |
| Free trial | Free trial before subscribing; trial articles carry an Outrank watermark | 3-day free trial of paid plans; a credit card is required and a reminder is emailed the day before billing |
| Web | ||
| Made by | Outrank SAS | AI SEO Software Ltd |
| Price read from | outrank.so | seozilla.ai |
| Checked | Oct 23, 2026 | Oct 23, 2026 |
Worth knowing
Outrank
- The plan covers 30 articles a month for one site; 60 or 90 articles cost $85 or $160 a month more.
- Backlinks work as an exchange: your own articles host links to other sites. Extra backlink plans cost $199 to $1,899 a month.
- Human editing of every article is a separate service at $1,399 a month.
- The trial length is not stated, and articles written during the trial carry an Outrank watermark.
SEOZilla
- Articles cost 10 to 25 credits by length and images 5 each, so Basic's 100 credits cover about four articles with a featured image.
- Basic publishes only to WordPress; Webflow, Ghost and Shopify start at Starter, and API access at Pro.
- Human-edited plans cost $199.99 to $2,999.99 a month for 4 to 120 articles; the homepage puts them from $99.99.
- Cancelling stops billing at the end of the cycle with no partial refunds; unused article credits can be refunded within 7 days of purchase.
Key features
Outrank
- Daily article autopilot
- Builds a 30-day content plan from your niche and competitors, then writes and publishes one article a day with titles, meta descriptions and images.
- Keyword research
- Unlimited keyword research on autopilot or in chat, with live search volume and difficulty, dropped straight onto the content calendar.
- Automated backlinks
- Places links to your site inside relevant articles on other blogs and checks each one. You earn the credits by hosting links in your own articles.
- Publishing and a free blog
- Publishes to WordPress, Webflow, Shopify, Framer, Wix, Notion and Ghost or a webhook, or to a free Outrank-hosted blog on your own domain.
- Brand voice and 150+ languages
- Matches the style of articles you have already published and writes in more than 150 languages, with in-article images and YouTube videos.
- Review and refresh
- Scheduled articles can be generated up to 7 days early for review, and underperforming articles are flagged for a rewrite.
SEOZilla
- Site analysis and content plan
- Crawls your site, studies competitors and pulls keyword data, then builds a queue of article ideas you approve, edit or reject.
- Researched long-form articles
- Writes articles of up to about 4,000 words with live web research, cited sources, images, tables, YouTube embeds and internal links.
- Structure for AI answers
- Each article gets a TL;DR summary, FAQs and short self-contained sections, which SEOZilla says suit citation by ChatGPT, Claude, Perplexity and Gemini.
- Scheduled auto-publishing
- Publishes to WordPress, Webflow, Ghost, Shopify and other CMSs on your schedule, or runs on full autopilot without approvals.
- Editor and rewrites
- A visual editor lets you ask the AI to rewrite any paragraph for 2 credits; regenerating an article within 30 days costs 10.
- Syndication and Blog2Video
- Articles can be syndicated to sites such as Reddit, LinkedIn and Medium, capped at 10 links, and turned into videos at 5 credits a minute.
Plans
Outrank
Organic Growth$99
per month for 30 articles, billed monthly
One website, 30 articles a month, unlimited users, keyword research, automated backlinks and every integration. Shown as reduced from a crossed-out $199.
SEOZilla
Basic$19.99
per month for 100 credits
About 4 articles and 4 AI images a month, unlimited projects and publishing to WordPress only.
Starter$49.99
per month for 250 credits
About 10 articles and 10 images a month, with publishing to WordPress, Webflow, Ghost and Shopify.
Pro$99.99
per month for 750 credits
About 30 articles and 40 images a month, 1 extra seat and API access. The top card shows it as $99 against a crossed-out $200.
Ultimate$189.99
per month for 1,800 credits
About 70 articles and 100 images a month, 2 extra seats, API access and priority email support.
Ultimate+$299.99
per month for 3,050 credits
About 120 articles and 200 images a month, 3 extra seats, API access and priority email support.
Ways to pay less
Outrank
- Annual discount
$999 a year with yearly billing
Outrank's pricing page offers the Organic Growth plan at $999 a year, which it says saves $189 against paying $99 monthly.
- Other savings
Up to 20% off for several websites
Volume discounts apply to the whole subscription: 10% for 2 to 4 sites, 15% for 5 to 19 and 20% for 20 to 25. Over 25 sites is quoted on request.
SEOZilla
No public discounts listed.
Common questions
Which is cheaper, Outrank or SEOZilla?
As of Oct 23, 2026, SEOZilla is cheaper to start with: $19.99 a month, against $99 a month for Outrank. Outrank starts at $99 per month for 30 articles, billed monthly, and SEOZilla starts at $19.99 per month for 100 credits.
Which has a free plan, Outrank or SEOZilla?
As of Oct 23, 2026, neither Outrank nor SEOZilla has a free plan. Both have a free trial.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.