Reputation vs Uberall (2026): which should you pick?
As of Oct 23, 2026, Uberall grades higher than Reputation: 2.0 against 1.8 out of 4.0.
Checked Oct 23, 2026 · graded Oct 23, 2026 by ToolGPA
Uberall grades higher on the free plan. They get the same grade on value for money, features, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Reputation
Reviews, listings and feedback platform for multi-location brands
From $80/mo
Which one is for you
Pick Reputation if
- Fits if you're a brand with dozens or thousands of locations handling reviews centrally
- Works for healthcare, automotive and property groups that need industry review sites
Look elsewhere if
- Watch out: every plan is bought through a sales call, and the billing term isn't stated
- Not for you if you want to try it first, as there's no free plan or trial
- Watch out: Competitive Insights, Actions and the Social Suite are add-ons with no published price
- Pricey if you need industry sites like Yelp, Tripadvisor or Vitals, which come as Premium Sources at extra cost
- Watch out: 125 or more locations need a custom Enterprise quote
Pick Uberall if
- Fits if you're a chain or franchise wanting listings, reviews and local posts in one platform
- Works for multi-location teams that want AI answer mentions tracked location by location
Look elsewhere if
- Not for you if you want a price or a trial first, as the main plans are quoted after a demo
- Watch out: review sentiment, competitor benchmarks, SSO and white label are add-ons on every plan
- Tight if you post to Google and Apple, since that's only included in Connect
- Pricey if you only want AI tracking, as GEO Studio starts at $109 a month for 50 prompts on 3 of 11 engines
- Skip it if you want local rank grids, as Uberall's plans don't list rank tracking
How we grade them
| 1.8GPAReputationWeak | 2.0GPAUberallFair | |
|---|---|---|
| Value for money | CRep Core is $80 a location a month, above this category's dearer quarter ($59) but short of its dearest tenth ($99). Every plan goes through sales, the billing term isn't stated, and several add-ons have no published price. | CNo price is published for the main plans: Show Up, Stand Out and Connect are quoted only on a sales call after a demo. GEO Studio, the AI tracker sold apart, starts at $109 a month, past this category's dearest tenth ($99). |
| Free plan and trial | FNothing free: no free plan and no trial, and every plan is bought through a sales call. | DNothing free on the main plans, which start with a demo. The only trial is 7 days of GEO Studio, the AI visibility tracker, which is a separate subscription. |
| Features | CReview requests and AI replies, listings on 100+ sites, location pages with review schema, an AI readiness score, sentiment analysis and surveys. The gaps are in the listing: industry review sites and competitor insights cost extra, and no rank tracking is on record. | CListings on 150+ directories with duplicate suppression, a review inbox with AI replies, local social posting, location pages and AI answer tracking. Gaps: no local rank tracking on its plans, and sentiment, benchmarks and the locator are add-ons. |
| Ease of use | CNo rating on record. It's set up through sales for many locations, with access split by brand, region or location. | CNo rating on record. It's set up with sales for many locations, with plans, add-ons and an AI agent's suggestions to work through per location. |
| Platforms and integrations | BWeb only, with no desktop or phone app. Listings sync to Google, Apple Maps, Yelp, Bing, Facebook and 100+ other sites, and CRM or EHR links are paid extras. | BWeb, plus an iPhone and Android app, with no desktop app. It connects to Google Business Profile, Apple Business Connect, Facebook, Instagram, Yelp, Google Analytics 4, Shopify and Doctor.com. |
| Best for | reviews and listings for big multi-location brands | listings, reviews and local posts for chains |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Reputation and Uberall. How we grade
Where they differ
- Reputation also covers surveys.
- Uberall also covers reports.
In commonWebAI featuresReview collectionAI search visibilityLocal listings
At a glance
| Reputation | Uberall | |
|---|---|---|
| Pricing | Paid | Paid |
| Starts at | $80 per location / month | Not published |
| Free plan | None | None |
| Free trial | None listed | None listed |
| Web | ||
| iOS | ||
| Android | ||
| Made by | Reputation.com, Inc. | Uberall Inc. |
| Price read from | reputation.com | Not confirmed |
| Checked | Oct 23, 2026 | Oct 23, 2026 |
Worth knowing
Reputation
- Every plan is bought through a sales call; there is no free plan or free trial, and the page does not say whether prices are billed monthly or yearly.
- Competitive Insights, Actions and ticketing, and the Social Suite are paid add-ons with no published price.
- Industry sites such as Yelp, Tripadvisor, Vitals and Apartment Ratings come as Premium Sources, and CRM or EHR connections as Premium Integrations, at extra cost.
- Pricing for 125 or more locations is a custom Enterprise quote.
Uberall
- The Show Up, Stand Out and Connect plans have no published prices: each is quoted on request after a demo.
- GEO Studio is sold apart from $109 a month for 50 prompts on 3 of 11 AI engines, with a 7-day free trial.
- Review sentiment, competitor benchmarks, SSO and white label are add-ons on every plan; Google and Apple posting is included only in Connect.
- The mobile app runs on iOS and Android; the full platform is used in a browser.
Key features
Reputation
- Review requests and replies
- Ask for reviews by text or email after a visit, see reviews from many sites in one inbox, and reply with templates or AI-drafted responses.
- Listings and local SEO
- Sync business details across 100+ sites, including Google, Apple Maps, Yelp, Bing and Facebook, with bulk edits and access by brand, region or location.
- Location pages
- SEO landing pages for each location that show recent reviews with schema markup and draw on the same listing data.
- AI search readiness
- A per-location AI readiness score with a ranked action plan, and an AI Reputation Manager that shows how listings are read and ranked.
- Insights and Reputation IQ
- Sentiment and topic analysis across reviews and feedback, a Rep Score per location, and Reputation IQ for asking questions of that data in plain language.
- Surveys and Actions
- Collect private feedback through surveys, and with the Actions add-on turn complaints into tickets routed to the right team.
Uberall
- Listings management
- Publishes locations to 150+ directories including Google, Apple and voice search, with duplicate suppression, profile protection and bulk edits.
- Review management
- One inbox for reviews with AI-drafted and automated replies, review requests by email and bulk QR code, and sentiment analysis as an add-on.
- Local social
- Writes and schedules localized posts for Facebook, Instagram, Google and Apple Showcase from one calendar, with templates and an AI writer.
- Locator and local pages
- Builds store locator and location pages with booking, directions and review calls to action, sold as an add-on.
- GEO Studio
- Tracks how often AI engines such as ChatGPT, Perplexity, Gemini, Claude and Google AI Overviews mention a brand against competitors, by location.
- UB-I agent and analytics
- An AI agent watches each location and suggests or carries out fixes; reports cover a local performance score, Google and Apple data and benchmarks.
Plans
Reputation
Rep Core$80
per location / month; billing term not stated
Review collection, requests and AI responses, plus business listings and local SEO. Sold through sales.
Rep Core + Pulse$115
per location / month; billing term not stated
Adds Rep Score and Journey Insights, AI Reputation Manager, Pulse Analytics and one basic survey template. Sold through sales.
Rep Core + Surveys$150
per location / month; billing term not stated
Adds six custom survey templates, email survey requests, targeted outreach campaigns and deeper experience insights. Sold through sales.
EnterpriseCustom
For 125 or more locations, with dedicated infrastructure and a customer success manager.
Uberall
Pricing could not be confirmed. See uberall.com.
Common questions
Which is cheaper, Reputation or Uberall?
As of Oct 23, 2026, Reputation starts at $80 per location / month, and Uberall has no price we could confirm.
Which has a free plan, Reputation or Uberall?
As of Oct 23, 2026, neither Reputation nor Uberall has a free plan.
Which platforms do Reputation and Uberall run on?
As of Oct 23, 2026, only Uberall lists iOS and Android apps. Both list a web app. A platform missing from a listing is one its maker's pages did not mention.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.