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The Broadly Insider’s Guide

Everything we know about Broadly in one document: what it costs, its grades, getting a refund, getting help and what else to look at. Read it here, or keep a copy.

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ToolGPAOctober 2026

Broadly

The Insider’s Guide

Google reviews, AI receptionist and listings for local service firms

Broadly, as pictured on broadly.com

Every plan, grade, refund rule and rival among customer review tools, read from Broadly’s own pages.

Made by Broadly Inc. · checked Oct 18, 2026 · toolgpa.com

1.6GPA

Contents

  1. 01WelcomeWhat it is, who it suits, its grades and the ten things to know first
  2. 02What it costsEvery plan, the free plan, ways to pay less and how prices have moved
  3. 03What it doesIts main features, where it runs, what it works with and who makes it
  4. 04Where it standsIts grades against its category, and whether to keep it or make your own
  5. 05The alternativesThe tools it is most often weighed against, side by side
  6. 06Quick answersThe questions people ask about it, each answered in a line or two
  7. 07About ToolGPAWho made this guide, what else is on the site, and how to cite it

ToolGPA put this guide together from Broadly’s own pages, its app-store listings and our grades. Every fact in it is on Broadly’s page too, where it is kept up to date. Checked Oct 18, 2026.

Part 01 · Overview

Welcome

What it is, who it suits, its grades and the ten things to know first

1.6

GPA, above 0 of the 14 other customer review tools we grade

Broadly is a reputation and lead platform for owner-run local service businesses such as plumbers, HVAC firms, salons and auto shops. It texts customers for Google reviews after a job, writes replies to Google and Facebook reviews with AI, and adds an AI receptionist for calls, texts and web chat, directory listings, social posts and a website. Reputation AI is sold on its own or inside bundled packages, and Broadly belongs to Vendasta.

To get you started, here are 8 things to know about Broadly, taken from its own pages and our grades.

  1. 1

    Best for done-for-you reviews and calls for local firms

    Broadly texts customers for Google reviews after a job, writes replies with AI and can add an AI receptionist, listings, social posts and a website, all set up for you.

  2. 2

    Paid plans start at $79 a month

    As its pricing page puts it: $79 per month.

  3. 3

    It runs on 3 platforms

    Web, iOS and Android.

  4. 4

    Review requests by text

    Texts each customer for a review right after the job is done and follows up with those who have not responded.

  5. 5

    AI review replies

    The AI Reputation Specialist drafts on-brand replies to Google and Facebook reviews and holds sensitive ones for your approval.

  6. 6

    AI receptionist

    Answers missed calls, texts and web chats in English or Spanish, books estimates on your calendar and texts back callers who hang up.

  7. 7

    A 1.6 GPA, above 0 of 14

    That is against the other customer review tools we grade, on value, the free plan, features, ease of use and platforms.

  8. 8

    Keep it

    To replace Broadly you would be making an AI agent, with the models and the safeguards behind it. That is not a weekend's work, with an AI app builder or without one.

Broadly at a glance

Pricing
Paid, from $79 per month
Free plan
No
Free trial
None stated
Runs on
Web, iOS, Android
Made by
Broadly Inc.
Category
Customer Review Tools
Our grade
1.6 GPA, weak

The report card

Best for done-for-you reviews and calls for local firms

Broadly texts customers for Google reviews after a job, writes replies with AI and can add an AI receptionist, listings, social posts and a website, all set up for you. Reputation AI starts at $79 a month. The catch is that automatic review requests come with the $799 package, the $999 one or a top tier priced by phone.

ToolGPA report cardBroadlyGraded Oct 18, 2026
SubjectGradeComment
Value for moneyDReputation AI is $79 a month, but that tier manages Google and Facebook reviews rather than asking for them. Automatic requests come with the AI Workforce Package at $799, Premium at $999 or a Reputation AI tier priced by phone. Set against its listed rivals, that's the dear end.
Free plan and trialFNo free plan and no trial on record. The packages are bought after a demo, and Standard adds a $350 onboarding fee on top.
FeaturesCText review requests with follow-ups and AI replies to Google and Facebook reviews, plus an AI receptionist, listings, a local search grid and social posts. For the review job itself it's Google and Facebook only, with no website review widgets on record.
Ease of useCNo store rating on record. It's bought after a demo, and the AI Workforce Package is set up for you, which helps a busy owner, but you wait on that onboarding before anything runs.
Platforms and integrationsBWeb, iPhone and Android, with Google Calendar, QuickBooks, Stripe, Zapier, Housecall Pro, ServiceTitan, Mindbody and Booker. No desktop app is listed, which keeps it off an A.
Grade point averageWeak, out of 4.01.6

An A is worth 4 points, a B 3, a C 2, a D 1 and an F nothing. The GPA is the average of the five.

Who Broadly is for

  • Great if you're a plumber or HVAC owner who misses calls while on a job
  • Handy when you'd rather have setup done for you than learn the software
  • Good for salons and auto shops chasing more Google reviews

Who it is not for

  • Pricey if you just want review requests, as the published route is $799 a month
  • Skip it if you have many locations, as chains are sent to Vendasta instead
  • Not for you if you want to try before paying, as there's no free plan or trial

Good to know

Good for

  • Owner-run home service businesses that miss calls while on a job
  • Salons, auto shops and dental practices that want more Google reviews
  • Businesses that want setup done for them rather than by themselves

Worth knowing

  • Automatic review requests come with the $799 AI Workforce Package, the $999 Premium package or a top Reputation AI tier priced by phone.
  • The Standard package adds a $350 onboarding fee, and the packages are bought after a demo.
  • The AI voice receptionist on Premium includes 300 minutes a month, with overage at about $0.10 a minute after a bonus period.
  • Franchises and multi-location brands are sent to Broadly's parent company, Vendasta, for a custom package.

Part 02 · Pricing

What it costs

Every plan, the free plan, ways to pay less and how prices have moved

$79

A month to start

Broadly is a paid product, starting at $79 per month.

Set against its listed rivals, that's the dear end.
From our grade for value for money
  • Reputation AI Standard

    $79

    per month

    Manage Google and Facebook reviews in one place. The top Reputation AI tier, which requests reviews automatically, is priced by phone.

  • Reputation AI Pro

    $89

    per month

    Adds the AI Reputation Specialist, which writes review responses.

  • Standard

    $399

    per month, plus a $350 onboarding fee

    Package with an AI chat receptionist for web, Facebook, Instagram and WhatsApp, a CRM, review reply templates, listings and local search tracking.

  • Pro

    $699

    per month

    Adds AI replies to texts, the AI Reputation Specialist, an AI content creator for social posts and email and SMS marketing.

  • AI Workforce Package

    $799

    per month

    AI receptionist for calls, texts and chat, automatic review requests and replies, social posts, a website and 70+ listings, all set up for you.

  • Premium

    $999

    per month

    Adds an AI voice receptionist (300 minutes a month), automatic review requests and replies, advanced SEO and a citation builder.

Read from broadly.com on Oct 18, 2026.

Ways to pay less

  • Annual discount

    Extra discount for paying annually

    Broadly's pricing FAQ says customers who pay annually get a further discount on the monthly rate, quoted by an account executive during onboarding.

    Stated on broadly.com

Part 03 · Features

What it does

Its main features, where it runs, what it works with and who makes it

3

Places it runs: Web, iOS and Android

Google reviews, AI receptionist and listings for local service firms. Here is what it does, as its own site describes it, and what it covers: AI agents, business texting, sMS marketing, chatbots, review collection.

For the review job itself it's Google and Facebook only, with no website review widgets on record.
From our grade for features
Review requests by text
Texts each customer for a review right after the job is done and follows up with those who have not responded.
AI review replies
The AI Reputation Specialist drafts on-brand replies to Google and Facebook reviews and holds sensitive ones for your approval.
AI receptionist
Answers missed calls, texts and web chats in English or Spanish, books estimates on your calendar and texts back callers who hang up.
Listings and local search
Syncs business details to directories such as Google, Apple, Bing and Yelp, and shows a local search grid of where you rank.
Social posts and campaigns
An AI content creator posts to Facebook, Instagram and other sites, and email and SMS campaigns bring back past customers.

Where it runs

  • Web
  • iOS
  • Android

What it works with

  • Google Calendar
  • QuickBooks
  • Stripe
  • Zapier
  • Housecall Pro
  • ServiceTitan
  • Mindbody
  • Booker

Broadly is made by Broadly Inc.

Part 04 · Standing

Where it stands

Its grades against its category, and whether to keep it or make your own

0/14

Other customer review tools it is graded above

Broadly's GPA of 1.6 is higher than 0 of the 14 other customer review tools we grade.

It stands best on platforms and integrations (B, above 0 of 14) and worst on free plan and trial (F, above 0).

Its paid plans start at $79 a month, against a middle price of $39.50 for the category: 9 of the 13 others that charge start lower.

On features, ease of use and platforms it scores 2.3 out of 4. 4 tools score higher and cost less.

Each grade against the category

Every bar is all 15 customer review tools we grade, cut by the letter each got. Broadly’s own letter is outlined.

  • DValue for moneyAbove 0 of 14
  • FFree plan and trialAbove 0 of 14
  • CFeaturesAbove 0 of 14
  • CEase of useAbove 0 of 14
  • BPlatforms and integrationsAbove 0 of 14

Price against what you get

Each dot is one of 14 customer review tools. Further left costs less; higher up scores better on features, ease of use and platforms. Broadly is the marked dot.

C2.0B3.0A4.0$10$20$50$100$200$500More for lessCosts more, scores moreCosts less, scores lessCosts more, scores lessBroadlyPodiumYotpoJudge.meNiceJob

What paid plans start at, a month (each step along is roughly double) →

Keep it, or make your own?

Whether this is something you could build for yourself with an AI app builder, and what you would give up.

Keep it

To replace Broadly you would be making an AI agent, with the models and the safeguards behind it. That is not a weekend's work, with an AI app builder or without one.

That makes this kind of software worth paying for, not this one in particular: 14 of the 14 other customer review tools grade higher. It costs $948 a year.

What you could make

  • Review collection: an app builder makes this well.

What you could not

  • An AI agent, with the models and the safeguards behind it.
  • Texts to thousands of numbers, registered with the carriers.
  • A chatbot builder hooked into the messaging apps.
  • Texts from a business number, registered with the carriers.
  • A real app for iOS and Android. Something home-made would be a web page.
  • It plugs into other products, Google Calendar, QuickBooks and Stripe among them.

What this rests on. Broadly’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.

Part 05 · Alternatives

The alternatives

The tools it is most often weighed against, side by side

NiceJob, Podium, Birdeye, GatherUp and Grade.us

The 5 tools Broadly is most often weighed against, with where each one differs from it.

  • 2.6GPA

    NiceJob

    Free trial · from $75/mo

    Review requests and referrals for local service businesses.

    • Only Broadly lists iOS and Android apps.
    • Broadly also covers AI agents, business texting, sMS marketing and chatbots.
    • NiceJob also covers surveys and email campaigns.
    Broadly and NiceJob compared in full
  • 2.0GPA

    Podium

    From $399/mo

    Google review requests by text, plus a lead inbox for local businesses.

    • Only Podium lists a browser extension.
    • Broadly also covers chatbots.
    • Podium also covers live chat and business phone line.
    Broadly and Podium compared in full
  • 2.0GPA

    Birdeye

    Paid

    Review management and AI agents for multi-location local businesses.

    • Broadly also covers business texting and sMS marketing.
    • Birdeye also covers surveys and reports.
    Broadly and Birdeye compared in full
  • 2.4GPA

    GatherUp

    Free trial · from $99/mo

    Review requests, NPS surveys and review monitoring per location.

    • Only Broadly lists iOS and Android apps.
    • Broadly also covers AI agents, business texting, sMS marketing and chatbots.
    • GatherUp also covers surveys and reports.
    Broadly and GatherUp compared in full
  • 2.4GPA

    Grade.us

    Free trial · from $99/mo

    White-label review management for agencies and local businesses.

    • Only Broadly lists iOS and Android apps.
    • Broadly also covers AI agents, business texting, sMS marketing and chatbots.
    • Grade.us also covers reports.
    Broadly and Grade.us compared in full

Part 06 · Questions

Quick answers

The questions people ask about it, each answered in a line or two

13

Questions, each answered in a line or two

The short version of everything above, for when you only need the answer. Each one is told in full in its part of the guide.

Is Broadly free?

No. Broadly is a paid product, starting at $79 per month.

How much does Broadly cost?

Broadly lists 6 plans. Reputation AI Standard: $79 per month.

What platforms does Broadly work on?

Broadly is available on Web, iOS and Android.

Does Broadly offer any discounts?

Broadly publicly lists the following: Extra discount for paying annually.

Does Broadly have a Windows app?

No Windows app was listed when its pages were read on Oct 18, 2026. Broadly is listed for Web, iOS and Android.

Does Broadly have a macOS app?

No macOS app was listed when its pages were read on Oct 18, 2026. Broadly is listed for Web, iOS and Android.

Is Broadly open source?

Broadly is not described as open source on its own site, as read on Oct 18, 2026.

What does Broadly integrate with?

Broadly's listing names Google Calendar, QuickBooks, Stripe, Zapier, Housecall Pro, ServiceTitan, Mindbody and Booker.

Who makes Broadly?

Broadly is made by Broadly Inc.

What are the alternatives to Broadly?

The closest alternatives to Broadly in our directory are NiceJob, Podium, Birdeye, GatherUp and Grade.us.

How does Broadly compare with other customer review tools?

Broadly's GPA of 1.6 is higher than 0 of the 14 other customer review tools we grade.

Is Broadly good value for money?

ToolGPA grades Broadly D for value for money. Its paid plans start at $79 a month, against a middle price of $39.50 for the category: 9 of the 13 others that charge start lower.

Could I make my own version of Broadly?

To replace Broadly you would be making an AI agent, with the models and the safeguards behind it.

Where this guide comes from

The prices, plans, platforms and features were read from Broadly’s own pages on Oct 18, 2026, and the grades were given on Oct 18, 2026. Graded from this listing, whose facts were read from Broadly's own pages on 18 October 2026. Not based on using the product, and shorter than our full reviews.

Every tool we list gets five grades, A to F, each with its reason, and a GPA that averages them. How each is decided is at toolgpa.com/grades. This guide is ToolGPA’s own work; it is not made, paid for or approved by Broadly Inc. Prices change, so check broadly.com before you buy.

Part 07 · About

About ToolGPA

Who made this guide, what else is on the site, and how to cite it

2,281

Tools graded, in 73 categories

ToolGPA grades software the way a school report grades a pupil: five subjects, a letter for each with the reason written beside it, and a GPA that averages them. Prices, plans and platforms are read from each maker’s own pages and dated, so you always know how fresh a figure is.

ToolGPA is free to read. It may earn a commission from affiliate links and it works with sponsors, but anything paid for is labelled and no one can pay for a grade. Every tool on the site has a guide like this one, free to download and pass on. It all lives at toolgpa.com.

  • 2,281

    tools graded

  • 73

    categories

  • 426

    price changes on record

  • 579

    apps priced in 12 countries

What else is on toolgpa.com

Scan for the live page

Prices and grades as they are today

Quoting this guide?

Please name ToolGPA and link to the live page, so readers can check the figures for themselves:

ToolGPA, "Broadly: The Insider's Guide", checked Oct 18, 2026. https://toolgpa.com/tools/broadly

Know someone choosing between customer review tools?

Send them this guide: toolgpa.com/tools/broadly/guide

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See our other guides

The best-graded customer review tools after Broadly, each with an Insider's Guide of its own.

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Compare tools at toolgpa.com ›

Everything in this guide is ToolGPA’s own summary of what Broadly’s pages, its app-store listings and public reviews said on the dates shown. Grades are our judgement under the rules at toolgpa.com/grades. ToolGPA uses affiliate links and may earn a commission from them, and it works with sponsors; anything paid for is labelled, and no one can pay for a grade. Broadly is a trademark of its owner, and this guide is not made, paid for or approved by Broadly Inc. Prices and plans change: check broadly.com before you buy.