Birdeye vs Broadly
We give Birdeye a 2.0 GPA and Broadly a 1.6, out of 4.0. Birdeye grades higher on value for money and features. They get the same grade on the free plan, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Birdeye
Review management and AI agents for multi-location local businesses
Broadly
Google reviews, AI receptionist and listings for local service firms
How we grade them
| 2.0GPABirdeyeFair | 1.6GPABroadlyWeak | |
|---|---|---|
| Value for money | CNo price is published: the pricing page asks for your number of locations and contact details before you get a quote, and Birdeye prices by the products deployed at each location, not by seats. With nothing to compare, it sits at C, the grade for no stated price. | DReputation AI is $79 a month, but that tier manages Google and Facebook reviews rather than asking for them. Automatic requests come with the AI Workforce Package at $799, Premium at $999 or a Reputation AI tier priced by phone. Set against its listed rivals, that's the dear end. |
| Free plan and trial | FNo free plan and no trial on record. You ask for a quote and sign a contract, so there's no way to look around for free first. | FNo free plan and no trial on record. The packages are bought after a demo, and Standard adds a $350 onboarding fee on top. |
| Features | BThe whole job and more: AI review requests on the channel most likely to get a reply, AI replies within industry rules, every site's reviews in one inbox with a score per location, competitor benchmarks, and good reviews turned into branded posts. | CText review requests with follow-ups and AI replies to Google and Facebook reviews, plus an AI receptionist, listings, a local search grid and social posts. For the review job itself it's Google and Facebook only, with no website review widgets on record. |
| Ease of use | C4.32 from 508 App Store ratings, which is middling. There's a lot of platform to set up across locations, and you start with a sales quote rather than a sign-up. | CNo store rating on record. It's bought after a demo, and the AI Workforce Package is set up for you, which helps a busy owner, but you wait on that onboarding before anything runs. |
| Platforms and integrations | BWeb, iPhone and Android, with Salesforce, HubSpot, ServiceTitan, Housecall Pro, Jobber, QuickBooks Online, Square and Dentrix. No desktop app is listed, which keeps it off an A. | BWeb, iPhone and Android, with Google Calendar, QuickBooks, Stripe, Zapier, Housecall Pro, ServiceTitan, Mindbody and Booker. No desktop app is listed, which keeps it off an A. |
| Best for | reviews for brands with many locations | done-for-you reviews and calls for local firms |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Birdeye and Broadly. How we grade
Where they differ
- Birdeye also covers surveys and reports.
- Broadly also covers business texting and sMS marketing.
At a glance
| Birdeye | Broadly | |
|---|---|---|
| Pricing | Paid | Paid |
| Starts at | Not published | $79 per month |
| Free plan | None | None |
| Free trial | None listed | None listed |
| Web | ||
| iOS | ||
| Android | ||
| Made by | Birdeye Inc | Broadly Inc. |
| Price read from | Not confirmed | broadly.com |
| Checked | Oct 18, 2026 | Oct 18, 2026 |
Who each one suits
Birdeye
- Brands and franchises with many locations to manage
- Healthcare, dental, automotive and home service businesses
- Teams that want reviews, listings and social posting under one contract
Broadly
- Owner-run home service businesses that miss calls while on a job
- Salons, auto shops and dental practices that want more Google reviews
- Businesses that want setup done for them rather than by themselves
Worth knowing
Birdeye
- No prices are published: the pricing page asks for the number of locations and contact details before giving a quote.
- Birdeye says it prices by the products deployed at each location under one contract, not by seats.
- It is aimed at multi-location businesses; the pricing form starts at 1 to 3 locations and runs past 1,000.
Broadly
- Automatic review requests come with the $799 AI Workforce Package, the $999 Premium package or a top Reputation AI tier priced by phone.
- The Standard package adds a $350 onboarding fee, and the packages are bought after a demo.
- The AI voice receptionist on Premium includes 300 minutes a month, with overage at about $0.10 a minute after a bonus period.
- Franchises and multi-location brands are sent to Broadly's parent company, Vendasta, for a custom package.
Key features
Birdeye
- Review requests at the right moment
- An AI agent asks each customer for a review on the channel most likely to get a reply and prompts for detail in the review.
- AI review replies
- Writes responses in the brand's voice within industry rules, and either posts them on its own or holds them for approval.
- All review sites in one place
- Gathers ratings and reviews from every site for every location into one inbox, with a reputation score per location over time.
- Reviews turned into posts
- Picks strong reviews and designs branded graphics to post on social media and the business's website, by location.
- Competitor benchmarks
- Compares each location's ratings and visibility against named competitors, location by location.
- Wider platform
- The same contract can add listings, social posting, a chatbot, surveys, ticketing, appointments and reminders by voice, email and text.
Broadly
- Review requests by text
- Texts each customer for a review right after the job is done and follows up with those who have not responded.
- AI review replies
- The AI Reputation Specialist drafts on-brand replies to Google and Facebook reviews and holds sensitive ones for your approval.
- AI receptionist
- Answers missed calls, texts and web chats in English or Spanish, books estimates on your calendar and texts back callers who hang up.
- Listings and local search
- Syncs business details to directories such as Google, Apple, Bing and Yelp, and shows a local search grid of where you rank.
- Social posts and campaigns
- An AI content creator posts to Facebook, Instagram and other sites, and email and SMS campaigns bring back past customers.
Plans
Birdeye
Pricing could not be confirmed. See birdeye.com.
Broadly
Reputation AI Standard$79
per month
Manage Google and Facebook reviews in one place. The top Reputation AI tier, which requests reviews automatically, is priced by phone.
Reputation AI Pro$89
per month
Adds the AI Reputation Specialist, which writes review responses.
Standard$399
per month, plus a $350 onboarding fee
Package with an AI chat receptionist for web, Facebook, Instagram and WhatsApp, a CRM, review reply templates, listings and local search tracking.
Pro$699
per month
Adds AI replies to texts, the AI Reputation Specialist, an AI content creator for social posts and email and SMS marketing.
AI Workforce Package$799
per month
AI receptionist for calls, texts and chat, automatic review requests and replies, social posts, a website and 70+ listings, all set up for you.
Premium$999
per month
Adds an AI voice receptionist (300 minutes a month), automatic review requests and replies, advanced SEO and a citation builder.
Ways to pay less
Birdeye
No public discounts listed.
Broadly
- Annual discount
Extra discount for paying annually
Broadly's pricing FAQ says customers who pay annually get a further discount on the monthly rate, quoted by an account executive during onboarding.
