Broadly
Google reviews, AI receptionist and listings for local service firms
Broadly report card
Weak · out of 4.0 · graded Oct 18, 2026
Best for done-for-you reviews and calls for local firms
Broadly texts customers for Google reviews after a job, writes replies with AI and can add an AI receptionist, listings, social posts and a website, all set up for you. Reputation AI starts at $79 a month. The catch is that automatic review requests come with the $799 package, the $999 one or a top tier priced by phone.
Who Broadly is for
- Great if you're a plumber or HVAC owner who misses calls while on a job
- Handy when you'd rather have setup done for you than learn the software
- Good for salons and auto shops chasing more Google reviews
Who Broadly is not for
- Pricey if you just want review requests, as the published route is $799 a month
- Skip it if you have many locations, as chains are sent to Vendasta instead
- Not for you if you want to try before paying, as there's no free plan or trial
Why Broadly gets a 1.6
Five grades, each with its reason. The GPA is their average: an A is 4 points, an F is none.
- DValue for moneyReputation AI is $79 a month, but that tier manages Google and Facebook reviews rather than asking for them. Automatic requests come with the AI Workforce Package at $799, Premium at $999 or a Reputation AI tier priced by phone. Set against its listed rivals, that's the dear end.
- FFree plan and trialNo free plan and no trial on record. The packages are bought after a demo, and Standard adds a $350 onboarding fee on top.
- CFeaturesText review requests with follow-ups and AI replies to Google and Facebook reviews, plus an AI receptionist, listings, a local search grid and social posts. For the review job itself it's Google and Facebook only, with no website review widgets on record.
- CEase of useNo store rating on record. It's bought after a demo, and the AI Workforce Package is set up for you, which helps a busy owner, but you wait on that onboarding before anything runs.
- BPlatforms and integrationsWeb, iPhone and Android, with Google Calendar, QuickBooks, Stripe, Zapier, Housecall Pro, ServiceTitan, Mindbody and Booker. No desktop app is listed, which keeps it off an A.
What these grades rest on. Graded from this listing, whose facts were read from Broadly's own pages on 18 October 2026. Not based on using the product, and shorter than our full reviews. How we review and grade.
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<a href="https://toolgpa.com/tools/broadly#review"><img src="https://toolgpa.com/badge/broadly.svg" alt="Broadly: 1.6 GPA on ToolGPA" width="196" height="56"></a>Where Broadly stands among customer review tools
Broadly's GPA of 1.6 is higher than 0 of the 14 other customer review tools we grade.
It stands best on platforms and integrations (B, above 0 of 14) and worst on free plan and trial (F, above 0).
Its paid plans start at $79 a month, against a middle price of $39.50 for the category: 9 of the 13 others that charge start lower.
On features, ease of use and platforms it scores 2.3 out of 4. 4 tools score higher and cost less.
Each grade against the category
Every bar is all 15 customer review tools we grade, cut by the letter each got. Broadly’s own letter is outlined.
- DValue for moneyAbove 0 of 14, level with 4
- FFree plan and trialAbove 0 of 14, level with 3
- CFeaturesAbove 0 of 14, level with 6
- CEase of useAbove 0 of 14, level with 13
- BPlatforms and integrationsAbove 0 of 14, level with 14
Price against what you get
Each dot is one of 14 customer review tools. Further left costs less, and higher up scores better on features, ease of use and platforms. Point at a dot to see which tool it is.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Keep Broadly, or make your own?
Keep it
To replace Broadly you would be making an AI agent, with the models and the safeguards behind it. That is not a weekend's work, with an AI app builder or without one.
That makes this kind of software worth paying for, not this one in particular: 14 of the 14 other customer review tools grade higher. It costs $948 a year.
What you could make
- Review collection: an app builder makes this well.
What you could not
- An AI agent, with the models and the safeguards behind it.
- Texts to thousands of numbers, registered with the carriers.
- A chatbot builder hooked into the messaging apps.
- Texts from a business number, registered with the carriers.
- A real app for iOS and Android. Something home-made would be a web page.
- It plugs into other products, Google Calendar, QuickBooks and Stripe among them.
What this rests on. Broadly’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
What is Broadly?
Broadly is a reputation and lead platform for owner-run local service businesses such as plumbers, HVAC firms, salons and auto shops. It texts customers for Google reviews after a job, writes replies to Google and Facebook reviews with AI, and adds an AI receptionist for calls, texts and web chat, directory listings, social posts and a website. Reputation AI is sold on its own or inside bundled packages, and Broadly belongs to Vendasta.
Broadly is a paid product, starting at $79 per month. See every plan
Good for
- Owner-run home service businesses that miss calls while on a job
- Salons, auto shops and dental practices that want more Google reviews
- Businesses that want setup done for them rather than by themselves
Worth knowing
- Automatic review requests come with the $799 AI Workforce Package, the $999 Premium package or a top Reputation AI tier priced by phone.
- The Standard package adds a $350 onboarding fee, and the packages are bought after a demo.
- The AI voice receptionist on Premium includes 300 minutes a month, with overage at about $0.10 a minute after a bonus period.
- Franchises and multi-location brands are sent to Broadly's parent company, Vendasta, for a custom package.
Key features
- Review requests by text
- Texts each customer for a review right after the job is done and follows up with those who have not responded.
- AI review replies
- The AI Reputation Specialist drafts on-brand replies to Google and Facebook reviews and holds sensitive ones for your approval.
- AI receptionist
- Answers missed calls, texts and web chats in English or Spanish, books estimates on your calendar and texts back callers who hang up.
- Listings and local search
- Syncs business details to directories such as Google, Apple, Bing and Yelp, and shows a local search grid of where you rank.
- Social posts and campaigns
- An AI content creator posts to Facebook, Instagram and other sites, and email and SMS campaigns bring back past customers.
Broadly pricing
- Starts at
- $79 per month
- Free plan
- None
- Free trial
- None listed
| Plan | Price | What you get |
|---|---|---|
| Reputation AI Standard | $79per month | Manage Google and Facebook reviews in one place. The top Reputation AI tier, which requests reviews automatically, is priced by phone. |
| Reputation AI Pro | $89per month | Adds the AI Reputation Specialist, which writes review responses. |
| Standard | $399per month, plus a $350 onboarding fee | Package with an AI chat receptionist for web, Facebook, Instagram and WhatsApp, a CRM, review reply templates, listings and local search tracking. |
| Pro | $699per month | Adds AI replies to texts, the AI Reputation Specialist, an AI content creator for social posts and email and SMS marketing. |
| AI Workforce Package | $799per month | AI receptionist for calls, texts and chat, automatic review requests and replies, social posts, a website and 70+ listings, all set up for you. |
| Premium | $999per month | Adds an AI voice receptionist (300 minutes a month), automatic review requests and replies, advanced SEO and a citation builder. |
Read from broadly.com on Oct 18, 2026. Prices change, so confirm with Broadly before you buy.
Ways to pay less
- Annual discountExtra discount for paying annually
Broadly's pricing FAQ says customers who pay annually get a further discount on the monthly rate, quoted by an account executive during onboarding.
Stated on broadly.com
Works with
- Google Calendar
- QuickBooks
- Stripe
- Zapier
- Housecall Pro
- ServiceTitan
- Mindbody
- Booker
Broadly alternatives
- Broadly vs NiceJob
Free trial · from $75/mo
- Broadly vs Podium
From $399/mo
- Broadly vs GatherUp
Free trial · from $99/mo
- Broadly vs Grade.us
Free trial · from $99/mo
Common questions
Is Broadly free?
No. Broadly is a paid product, starting at $79 per month.
How much does Broadly cost?
Broadly lists 6 plans. Reputation AI Standard: $79 per month. Reputation AI Pro: $89 per month. Standard: $399 per month, plus a $350 onboarding fee. Pro: $699 per month. AI Workforce Package: $799 per month. Premium: $999 per month. Prices were read from broadly.com on Oct 18, 2026.
What platforms does Broadly work on?
Broadly is available on Web, iOS and Android.
Does Broadly offer any discounts?
Broadly publicly lists the following: Extra discount for paying annually.
Does Broadly have a Windows app?
No Windows app was listed when its pages were read on Oct 18, 2026. Broadly is listed for Web, iOS and Android.
Does Broadly have a macOS app?
No macOS app was listed when its pages were read on Oct 18, 2026. Broadly is listed for Web, iOS and Android.
Is Broadly open source?
Broadly is not described as open source on its own site, as read on Oct 18, 2026.
What does Broadly integrate with?
Broadly's listing names Google Calendar, QuickBooks, Stripe, Zapier, Housecall Pro, ServiceTitan, Mindbody and Booker. A listing names up to eight integrations, so it may connect to more.
Who makes Broadly?
Broadly is made by Broadly Inc.
What are the alternatives to Broadly?
The closest alternatives to Broadly in our directory are NiceJob, Podium, Birdeye, GatherUp and Grade.us. Each one has a side-by-side comparison with Broadly.
How does Broadly compare with other customer review tools?
Broadly's GPA of 1.6 is higher than 0 of the 14 other customer review tools we grade. It stands best on platforms and integrations (B, above 0 of 14) and worst on free plan and trial (F, above 0).
Is Broadly good value for money?
ToolGPA grades Broadly D for value for money. Its paid plans start at $79 a month, against a middle price of $39.50 for the category: 9 of the 13 others that charge start lower. On features, ease of use and platforms it scores 2.3 out of 4. 4 tools score higher and cost less.
Could I make my own version of Broadly?
To replace Broadly you would be making an AI agent, with the models and the safeguards behind it. That is not a weekend's work, with an AI app builder or without one. That makes this kind of software worth paying for, not this one in particular: 14 of the 14 other customer review tools grade higher. It costs $948 a year. What you could not make: An AI agent, with the models and the safeguards behind it. Texts to thousands of numbers, registered with the carriers. A chatbot builder hooked into the messaging apps. Texts from a business number, registered with the carriers. This is a judgement from its listing. We have not built one.
Sources for this page
The prices, plans, platforms and features above were read from these pages on Oct 18, 2026.