The DataHawk Insider’s Guide
Everything we know about DataHawk in one document: what it costs, its grades, getting a refund, getting help and what else to look at. Read it here, or keep a copy.
DataHawk
The Insider’s Guide
Marketplace analytics for Amazon and Walmart brands and agencies
Every plan, grade, refund rule and rival among Amazon seller tools, read from DataHawk’s own pages.
Made by DataHawk · checked Oct 18, 2026 · toolgpa.com
Contents
- 01WelcomeWhat it is, who it suits, its grades and the ten things to know first
- 02What it costsEvery plan, the free plan, ways to pay less and how prices have moved
- 03What it doesIts main features, where it runs, what it works with and who makes it
- 04Where it standsIts grades against its category, and whether to keep it or make your own
- 05The alternativesThe tools it is most often weighed against, side by side
- 06Quick answersThe questions people ask about it, each answered in a line or two
- 07About ToolGPAWho made this guide, what else is on the site, and how to cite it
ToolGPA put this guide together from DataHawk’s own pages, its app-store listings and our grades. Every fact in it is on DataHawk’s page too, where it is kept up to date. Checked Oct 18, 2026.
Part 01 · Overview
Welcome
What it is, who it suits, its grades and the ten things to know first
1.8
GPA, above 3 of the 16 other Amazon seller tools we grade
DataHawk brings a brand's Amazon and Walmart sales, ads, search rankings, inventory and profitability into one set of dashboards, with daily alerts and AI that flags changes and suggests what to do. It is aimed at brands, agencies and enterprises rather than small sellers, sells custom annual plans after a demo and lets customers export their data to their own analytics tools.
To get you started, here are 7 things to know about DataHawk, taken from its own pages and our grades.
There's no published price: plans are custom and annual, sold after a demo.
- 1
Best for Amazon and Walmart reporting for brands
It's built for brands and agencies, not small sellers.
- 2
It runs on Web
Web.
- 3
Unified marketplace analytics
Daily SKU-level sales, ads, SEO, inventory and profitability data for Amazon and Walmart through official partner connections, in one platform.
- 4
AI alerts and guidance
Machine learning watches the data for anomalies and opportunities, points to likely causes and recommends actions.
- 5
Advertising analytics
Combines marketplace ad data with organic metrics to judge return on ad spend.
- 6
A 1.8 GPA, above 3 of 16
That is against the other Amazon seller tools we grade, on value, the free plan, features, ease of use and platforms.
- 7
Keep it
To replace DataHawk you would be making data from Amazon's seller tools and years of sales estimates. That is not a weekend's work, with an AI app builder or without one.
DataHawk at a glance
- Pricing
- Paid
- Free plan
- No
- Free trial
- None stated
- Runs on
- Web
- Made by
- DataHawk
- Category
- Amazon Seller Tools
- Our grade
- 1.8 GPA, weak
The report card
Best for Amazon and Walmart reporting for brands
DataHawk pulls a brand's Amazon and Walmart sales, ads, search rank, stock and profit into one set of dashboards, with AI alerts that flag what changed. It's built for brands and agencies, not small sellers. There's no published price: plans are custom and annual, sold after a demo.
| Subject | Grade | Comment |
|---|---|---|
| Value for money | C | No price is published: plans are custom and annual, quoted after a demo, and custom dashboards are a paid service on top. With nothing to compare, it sits at C, the grade for no stated price. |
| Free plan and trial | F | Nothing free on record: no free plan and no trial. You book a demo to see it. |
| Features | C | Daily SKU-level sales, ads, SEO, stock and profit data for Amazon and Walmart, AI alerts, agency dashboards, sales estimates and data export. It reports and advises rather than acts: no repricer, bid automation or product research. |
| Ease of use | C | No rating on record. It's sold through a demo with marketplace accounts to connect, and custom dashboards are a paid professional service. |
| Platforms and integrations | B | Web only, with no phone or desktop app. It connects to Seller Central, Amazon Ads, Walmart and Shopify, exports to your own BI tools and has an MCP server for AI assistants. |
An A is worth 4 points, a B 3, a C 2, a D 1 and an F nothing. The GPA is the average of the five.
Who DataHawk is for
- Great if you sell on Amazon and Walmart and want one reporting layer
- Handy when you're an agency reporting to lots of marketplace clients
- Good for teams that feed marketplace data into their own BI tools
Who it is not for
- Skip it if you want to see a price before booking a demo
- Too light for sellers who want the tool to act, with no repricer or bid automation
- Not for you if you're a small seller looking for a product to launch
Good to know
Good for
- Brands selling on both Amazon and Walmart that want one reporting layer
- Agencies reporting to many marketplace clients
- Enterprise teams feeding marketplace data into their own BI tools
Worth knowing
- DataHawk publishes no prices: plans are custom, sold annually after a demo.
- Custom dashboards and dedicated project work are a paid professional service on top of the plan.
- It reports and advises rather than runs things: there is no repricer, PPC bid automation or product research for new sellers.
Part 02 · Pricing
What it costs
Every plan, the free plan, ways to pay less and how prices have moved
DataHawk's current pricing could not be confirmed from its own site.
No price is published: plans are custom and annual, quoted after a demo, and custom dashboards are a paid service on top.
We could not confirm DataHawk’s current prices from its own site, so this guide lists no plans. datahawk.co has them.
Part 03 · Features
What it does
Its main features, where it runs, what it works with and who makes it
1
Place it runs: Web
Marketplace analytics for Amazon and Walmart brands and agencies. Here is what it does, as its own site describes it, and what it covers: AI features, reports, dashboards, amazon selling.
It reports and advises rather than acts: no repricer, bid automation or product research.
- Unified marketplace analytics
- Daily SKU-level sales, ads, SEO, inventory and profitability data for Amazon and Walmart through official partner connections, in one platform.
- AI alerts and guidance
- Machine learning watches the data for anomalies and opportunities, points to likely causes and recommends actions.
- Advertising analytics
- Combines marketplace ad data with organic metrics to judge return on ad spend.
- Agency dashboards
- A multi-account view with white-label reports, AI alerts and role-based access for agencies.
- Sales estimates
- Estimates competitors' sales for benchmarking, inventory planning and forecasting.
- Data export and MCP
- Customers can export their data to their own BI tools, and an MCP server connects AI assistants to their Amazon data.
Where it runs
- Web
What it works with
- Amazon Seller Central
- Amazon Ads
- Walmart Marketplace
- Shopify
DataHawk is made by DataHawk.
Part 04 · Standing
Where it stands
Its grades against its category, and whether to keep it or make your own
3/16
Other Amazon seller tools it is graded above
DataHawk's GPA of 1.8 is higher than 3 of the 16 other Amazon seller tools we grade, and level with 2.
It stands best on platforms and integrations (B, above 6 of 16) and worst on free plan and trial (F, above 0).
Each grade against the category
Every bar is all 17 Amazon seller tools we grade, cut by the letter each got. DataHawk’s own letter is outlined.
- CValue for moneyAbove 3 of 16
- FFree plan and trialAbove 0 of 16
- CFeaturesAbove 1 of 16
- CEase of useAbove 0 of 16
- BPlatforms and integrationsAbove 6 of 16
Keep it, or make your own?
Whether this is something you could build for yourself with an AI app builder, and what you would give up.
Keep it
To replace DataHawk you would be making data from Amazon's seller tools and years of sales estimates. That is not a weekend's work, with an AI app builder or without one.
That makes this kind of software worth paying for, not this one in particular: 11 of the 16 other Amazon seller tools grade higher.
What you could make
- Reports: an app builder makes this well.
What you could not
- Data from Amazon's seller tools and years of sales estimates.
- Connections that pull numbers from dozens of other services.
- AI features, unless you pay a model provider for each request yourself.
- What a company asks for before it lets staff use something: roles and permissions.
What this rests on. DataHawk’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
Part 05 · Alternatives
The alternatives
The tools it is most often weighed against, side by side
SmartScout, Jungle Scout, Helium 10, Perpetua and sellerboard
The 5 tools DataHawk is most often weighed against, with where each one differs from it.
- 1.8GPA
SmartScout
From $29/mo
Amazon market research by product, brand, seller and category.
- Only SmartScout lists a browser extension.
- DataHawk also covers reports and dashboards.
- SmartScout also covers keyword research, rank tracking and review collection.
- 2.0GPA
Jungle Scout
From $29/mo
Amazon product and keyword research, with tools to run a store.
- Only Jungle Scout lists a browser extension.
- DataHawk also covers reports and dashboards.
- Jungle Scout also covers keyword research, rank tracking, inventory and review collection.
- 2.4GPA
Helium 10
Free plan · from $99/mo
All-in-one Amazon seller suite for research, listings, ads and profits.
- Helium 10 has a free plan. DataHawk does not.
- Only Helium 10 lists a browser extension.
- DataHawk also covers reports.
- 1.2GPA
Perpetua
From $695/mo
Goal-based ad automation for Amazon, Walmart and other marketplaces.
- DataHawk also covers dashboards.
- 2.6GPA
sellerboard
Free trial · from $15/mo
Profit analytics for Amazon sellers, with inventory and review tools.
- Only sellerboard lists iOS and Android apps.
- Only sellerboard lists a browser extension.
- DataHawk also covers reports.
Part 06 · Questions
Quick answers
The questions people ask about it, each answered in a line or two
10
Questions, each answered in a line or two
The short version of everything above, for when you only need the answer. Each one is told in full in its part of the guide.
Is DataHawk free?
No. DataHawk is a paid product.
What platforms does DataHawk work on?
DataHawk is available on Web.
Does DataHawk have an Android app?
No Android app was listed when its pages were read on Oct 18, 2026. DataHawk is listed for Web.
Does DataHawk have an iPhone app?
No iPhone app was listed when its pages were read on Oct 18, 2026. DataHawk is listed for Web.
Is DataHawk open source?
DataHawk is not described as open source on its own site, as read on Oct 18, 2026.
What does DataHawk integrate with?
DataHawk's listing names Amazon Seller Central, Amazon Ads, Walmart Marketplace and Shopify.
Who makes DataHawk?
DataHawk is made by DataHawk.
What are the alternatives to DataHawk?
The closest alternatives to DataHawk in our directory are SmartScout, Jungle Scout, Helium 10, Perpetua and sellerboard.
How does DataHawk compare with other Amazon seller tools?
DataHawk's GPA of 1.8 is higher than 3 of the 16 other Amazon seller tools we grade, and level with 2.
Could I make my own version of DataHawk?
To replace DataHawk you would be making data from Amazon's seller tools and years of sales estimates.
Where this guide comes from
The prices, plans, platforms and features were read from DataHawk’s own pages on Oct 18, 2026, and the grades were given on Oct 18, 2026. Graded from this listing, whose facts were read from DataHawk's own pages on 18 October 2026. Not based on using the product, and shorter than our full reviews.
Every tool we list gets five grades, A to F, each with its reason, and a GPA that averages them. How each is decided is at toolgpa.com/grades. This guide is ToolGPA’s own work; it is not made, paid for or approved by DataHawk. Prices change, so check datahawk.co before you buy.
Part 07 · About
About ToolGPA
Who made this guide, what else is on the site, and how to cite it
2,281
Tools graded, in 73 categories
ToolGPA grades software the way a school report grades a pupil: five subjects, a letter for each with the reason written beside it, and a GPA that averages them. Prices, plans and platforms are read from each maker’s own pages and dated, so you always know how fresh a figure is.
ToolGPA is free to read. It may earn a commission from affiliate links and it works with sponsors, but anything paid for is labelled and no one can pay for a grade. Every tool on the site has a guide like this one, free to download and pass on. It all lives at toolgpa.com.
2,281
tools graded
73
categories
426
price changes on record
579
apps priced in 12 countries
What else is on toolgpa.com
- DataHawk, kept up to dateEverything in this guide, with prices and grades as they are todaytoolgpa.com/tools/datahawk
- How grades are givenThe rules behind every letter and every GPAtoolgpa.com/grades
- Value chartsWhat each tool costs against what it scores, for every categorytoolgpa.com/charts
- CompareAny two tools side by side, plan by plantoolgpa.com/compare
- Price changesEvery price rise and cut on record, each with its sourcetoolgpa.com/price-changes
- Prices by countryWhat apps cost on the App Store in 12 countriestoolgpa.com/prices-by-country
- Pay lessEvery public discount: yearly billing, students, nonprofitstoolgpa.com/save
- Keep or makeWhich tools are worth paying for, and which you could build yourselftoolgpa.com/keep-or-make
Scan for the live page
Prices and grades as they are today
Quoting this guide?
Please name ToolGPA and link to the live page, so readers can check the figures for themselves:
ToolGPA, "DataHawk: The Insider's Guide", checked Oct 18, 2026. https://toolgpa.com/tools/datahawk
Know someone choosing between Amazon seller tools?
Send them this guide: toolgpa.com/tools/datahawk/guide
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See our other guides
The best-graded Amazon seller tools after DataHawk, each with an Insider's Guide of its own.
- Amazon Seller Tools Insider's GuideEvery one of the 17 Amazon seller tools we grade, compared
- Keepa Insider's GuideAmazon price history charts, price-drop alerts and market data2.8 GPA
- Carbon6 Insider's GuideFamily of Amazon seller tools for profit, reimbursements and ads2.6 GPA
- sellerboard Insider's GuideProfit analytics for Amazon sellers, with inventory and review tools2.6 GPA
Choosing software? Every tool graded, every price dated.
Compare tools at toolgpa.com ›Everything in this guide is ToolGPA’s own summary of what DataHawk’s pages, its app-store listings and public reviews said on the dates shown. Grades are our judgement under the rules at toolgpa.com/grades. ToolGPA uses affiliate links and may earn a commission from them, and it works with sponsors; anything paid for is labelled, and no one can pay for a grade. DataHawk is a trademark of its owner, and this guide is not made, paid for or approved by DataHawk. Prices and plans change: check datahawk.co before you buy.