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The GBPly Insider’s Guide

Everything we know about GBPly in one document: what it costs, its grades, getting a refund, getting help and what else to look at. Read it here, or keep a copy.

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ToolGPAOctober 2026

GBPly

The Insider’s Guide

Google Business Profile manager with grid rank tracking and alerts

GBPly, as pictured on gbply.net

Every plan, grade, refund rule and rival among local SEO tools, read from GBPly’s own pages.

Made by 3Local Ltd · checked Oct 23, 2026 · toolgpa.com

2.0GPA

Contents

  1. 01WelcomeWhat it is, who it suits, its grades and the ten things to know first
  2. 02What it costsEvery plan, the free plan, ways to pay less and how prices have moved
  3. 03What it doesIts main features, where it runs, what it works with and who makes it
  4. 04Where it standsIts grades against its category, and whether to keep it or make your own
  5. 05The alternativesThe tools it is most often weighed against, side by side
  6. 06Quick answersThe questions people ask about it, each answered in a line or two
  7. 07About ToolGPAWho made this guide, what else is on the site, and how to cite it

ToolGPA put this guide together from GBPly’s own pages, its app-store listings and our grades. Every fact in it is on GBPly’s page too, where it is kept up to date. Checked Oct 23, 2026.

Part 01 · Overview

Welcome

What it is, who it suits, its grades and the ten things to know first

2.0

GPA, above 15 of the 61 other local SEO tools we grade

GBPly is Google Business Profile management software for businesses and agencies. It audits a profile against the business's website, drafts and schedules posts with AI, sends review requests and suggests replies, tracks Google Maps rankings on a grid and alerts when someone changes the profile. Plans are priced per profile, with agency plans adding a white-label client portal.

To get you started, here are 9 things to know about GBPly, taken from its own pages and our grades.

  1. 1

    Best for keeping one Google profile current

    GBPly audits a Google profile against your website, drafts posts, sends review requests, tracks Maps rankings on a grid and alerts you when someone changes the profile.

  2. 2

    Paid plans start at $39 a month

    As its pricing page puts it: $39 per month for 1 profile, billed monthly.

  3. 3

    You can try it first

    3-day free trial on the single-profile Business and Agency plans, with no charge until it ends

  4. 4

    It runs on Web

    Web.

  5. 5

    GBP Expert audit

    Checks a profile's details against the business's website and lists missing information, inconsistencies and recommended fixes as a checklist.

  6. 6

    AI posts and content calendar

    Drafts posts from the business's own website, plans a month at a time on a calendar, and on agency plans lets clients approve posts.

  7. 7

    Review requests and replies

    Sends review requests by email, SMS or QR code and answers every review from one inbox with AI-suggested responses.

  8. 8

    A 2.0 GPA, above 15 of 61

    That is against the other local SEO tools we grade, on value, the free plan, features, ease of use and platforms.

  9. 9

    Keep it

    To replace GBPly you would be making listings sent to dozens of directories and map apps, which takes an agreement with each. That is not a weekend's work, with an AI app builder or without one.

GBPly at a glance

Pricing
Free trial, from $39 per month for 1 profile, billed monthly
Free plan
No
Free trial
3-day free trial on the single-profile Business and Agency plans, with no charge until it ends
Runs on
Web
Made by
3Local Ltd
Category
Local SEO Tools
Our grade
2.0 GPA, fair

The report card

Best for keeping one Google profile current

GBPly audits a Google profile against your website, drafts posts, sends review requests, tracks Maps rankings on a grid and alerts you when someone changes the profile. It's $39 a month for one profile, and the trial lasts 3 days. It checks citations but won't submit them, and the white-label portal needs Agency at $69 a profile.

ToolGPA report cardGBPlyGraded Oct 23, 2026
SubjectGradeComment
Value for moneyCBusiness is $39 a month for 1 profile, or $33.25 a month at $399 a year, between this category's middle ($31) and dearer quarter ($59). Ten profiles bring it to $19.90 each, but the white-label portal needs Agency at $69 a profile.
Free plan and trialDNo free plan. The free trial lasts 3 days, shorter than a week, and covers only the single-profile plans.
FeaturesCAudits against your website, AI posts on a calendar, review requests by email, SMS or QR code, grids from 3x3 to 12x12, change alerts and citation checks. The gap is in the listing: it finds citations but doesn't submit them to directories.
Ease of useCNo rating on record. You connect each Google profile, approve posts and budget map-point credits, where 250 a month covers about ten 5x5 scans.
Platforms and integrationsBWeb only, with no desktop or phone app. It works with Google Business Profile and has an AI connector for ChatGPT and Claude, plus custom email and SMS connectors on Agency. No API is on record.
Grade point averageFair, out of 4.02.0

An A is worth 4 points, a B 3, a C 2, a D 1 and an F nothing. The GPA is the average of the five.

Who GBPly is for

  • Fits if you own one business and want help keeping its Google profile current
  • Works for agencies that want clients to approve posts in a branded portal

Who it is not for

  • Not for you if you want a free plan, since the only trial lasts 3 days
  • Pricey if you want the white-label portal and client reports, which start at $69 a profile a month
  • Skip it if you need listings submitted to directories, as it only finds and checks them
  • Tight if you scan often, as 250 map-point credits cover about ten 5x5 scans and packs start at $15

Good to know

Good for

  • Single businesses that want help keeping their Google profile current
  • Agencies that want a branded client portal for post approvals and reports
  • Franchises managing about ten profiles together

Worth knowing

  • There is no free plan, and the 3-day trial covers only the single-profile plans.
  • White-label portal, client reports and custom email and SMS connectors need an Agency plan, from $69 per profile a month.
  • GBPly finds and checks citations but does not submit listings to directories.
  • 250 map-point credits per profile cover about ten 5x5 scans a month; extra credit packs start at $15.

Part 02 · Pricing

What it costs

Every plan, the free plan, ways to pay less and how prices have moved

$39

A month to start

GBPly is a paid product with a free trial, starting at $39 per month for 1 profile, billed monthly.

  • Business

    $39

    per month for 1 profile, billed monthly

    Audits, AI posts, review requests and AI replies, citation checks, Profile Guard, the AI connector and 250 map-point credits a month. $399 a year.

  • Business x10

    $199

    per month for 10 profiles, billed monthly

    Everything in Business for 10 profiles, $19.90 each, with 2,500 map-point credits a month and priority support. $1,999 a year.

  • Agency

    $69

    per month for 1 profile, billed monthly

    Adds the white-label client portal, custom email and SMS connectors, Rank Replay client reports and client reminders. $690 a year.

  • Agency x10

    $349

    per month for 10 profiles, billed monthly

    Everything in Agency for 10 profiles, $34.90 each, with an optional onboarding and an account manager. $3,490 a year.

Trying it first

3-day free trial on the single-profile Business and Agency plans, with no charge until it ends

Read from gbply.net on Oct 23, 2026.

Ways to pay less

  • Annual discount

    Two months free with yearly billing

    GBPly's pricing page says yearly billing saves two months: Business is $399 a year instead of $39 a month, Agency $690 instead of $69.

    Stated on gbply.net

Part 03 · Features

What it does

Its main features, where it runs, what it works with and who makes it

1

Place it runs: Web

Google Business Profile manager with grid rank tracking and alerts. Here is what it does, as its own site describes it, and what it covers: AI features, reports, rank tracking, review collection, local listings.

The gap is in the listing: it finds citations but doesn't submit them to directories.
From our grade for features
GBP Expert audit
Checks a profile's details against the business's website and lists missing information, inconsistencies and recommended fixes as a checklist.
AI posts and content calendar
Drafts posts from the business's own website, plans a month at a time on a calendar, and on agency plans lets clients approve posts.
Review requests and replies
Sends review requests by email, SMS or QR code and answers every review from one inbox with AI-suggested responses.
Rank Tracker and Rank Replay
Scans Google Maps rankings on grids from 3x3 to 12x12 or on points you place, at 1 credit per point, and replays recorded scans to show movement.
Profile Guard
Checks profiles regularly and alerts when Google or anyone else changes one, showing what changed so it can be kept or reverted.
Citations and competitor analysis
Finds directory listings and checks their name, address, phone and website against the profile, and benchmarks a profile against local competitors.

Where it runs

  • Web

What it works with

  • Google Business Profile
  • ChatGPT
  • Claude

GBPly is made by 3Local Ltd.

Part 04 · Standing

Where it stands

Its grades against its category, and whether to keep it or make your own

15/61

Other local SEO tools it is graded above

GBPly's GPA of 2.0 is higher than 15 of the 61 other local SEO tools we grade, and level with 12.

It stands best on platforms and integrations (B, above 13 of 61) and worst on free plan and trial (D, above 14).

Its paid plans start at $39 a month, against a middle price of $30.50 for the category: 26 of the 47 others that charge start lower.

On features, ease of use and platforms it scores 2.3 out of 4. 6 tools score higher and cost less.

Each grade against the category

Every bar is all 62 local SEO tools we grade, cut by the letter each got. GBPly’s own letter is outlined.

  • CValue for moneyAbove 11 of 61
  • DFree plan and trialAbove 14 of 61
  • CFeaturesAbove 2 of 61
  • CEase of useAbove 1 of 61
  • BPlatforms and integrationsAbove 13 of 61

Price against what you get

Each dot is one of 51 local SEO tools. Further left costs less; higher up scores better on features, ease of use and platforms. GBPly is the marked dot.

C2.0B3.0A4.0Free$1$5$20$50$200$500$2kMore for lessCosts more, scores moreCosts less, scores lessCosts more, scores lessGBPlyWhitesparkGoogle Business Profi…BrightLocalLocalo

What paid plans start at, a month (each step along is roughly double) →

Keep it, or make your own?

Whether this is something you could build for yourself with an AI app builder, and what you would give up.

Keep it

To replace GBPly you would be making listings sent to dozens of directories and map apps, which takes an agreement with each. That is not a weekend's work, with an AI app builder or without one.

That makes this kind of software worth paying for, not this one in particular: 34 of the 61 other local SEO tools grade higher. It costs $468 a year.

What you could make

  • Review collection and reports: an app builder makes these well.

What you could not

  • Listings sent to dozens of directories and map apps, which takes an agreement with each.
  • Daily checks of where your pages rank in search results.
  • AI features, unless you pay a model provider for each request yourself.

What this rests on. GBPly’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.

Part 05 · Alternatives

The alternatives

The tools it is most often weighed against, side by side

GMB Briefcase, Local Viking, Merchynt, BrightLocal and Localo

The 5 tools GBPly is most often weighed against, with where each one differs from it.

Part 06 · Questions

Quick answers

The questions people ask about it, each answered in a line or two

13

Questions, each answered in a line or two

The short version of everything above, for when you only need the answer. Each one is told in full in its part of the guide.

Is GBPly free?

No, GBPly is a paid product, but you can try it first. 3-day free trial on the single-profile Business and Agency plans, with no charge until it ends.

How much does GBPly cost?

GBPly lists 4 plans. Business: $39 per month for 1 profile, billed monthly.

What platforms does GBPly work on?

GBPly is available on Web.

Does GBPly offer any discounts?

GBPly publicly lists the following: Two months free with yearly billing.

Does GBPly have an Android app?

No Android app was listed when its pages were read on Oct 23, 2026. GBPly is listed for Web.

Does GBPly have an iPhone app?

No iPhone app was listed when its pages were read on Oct 23, 2026. GBPly is listed for Web.

Is GBPly open source?

GBPly is not described as open source on its own site, as read on Oct 23, 2026.

What does GBPly integrate with?

GBPly's listing names Google Business Profile, ChatGPT and Claude. A listing names up to eight integrations, so it may connect to more.

Who makes GBPly?

GBPly is made by 3Local Ltd.

What are the alternatives to GBPly?

The closest alternatives to GBPly in our directory are GMB Briefcase, Local Viking, Merchynt, BrightLocal and Localo.

How does GBPly compare with other local SEO tools?

GBPly's GPA of 2.0 is higher than 15 of the 61 other local SEO tools we grade, and level with 12.

Is GBPly good value for money?

ToolGPA grades GBPly C for value for money. Its paid plans start at $39 a month, against a middle price of $30.50 for the category: 26 of the 47 others that charge start lower.

Could I make my own version of GBPly?

To replace GBPly you would be making listings sent to dozens of directories and map apps, which takes an agreement with each.

Where this guide comes from

The prices, plans, platforms and features were read from GBPly’s own pages on Oct 23, 2026, and the grades were given on Oct 23, 2026. Graded from this listing, whose facts were read from GBPly's own pages on 23 October 2026. Not based on using the product, and shorter than our full reviews.

Every tool we list gets five grades, A to F, each with its reason, and a GPA that averages them. How each is decided is at toolgpa.com/grades. This guide is ToolGPA’s own work; it is not made, paid for or approved by 3Local Ltd. Prices change, so check gbply.net before you buy.

Part 07 · About

About ToolGPA

Who made this guide, what else is on the site, and how to cite it

3,189

Tools graded, in 94 categories

ToolGPA grades software the way a school report grades a pupil: five subjects, a letter for each with the reason written beside it, and a GPA that averages them. Prices, plans and platforms are read from each maker’s own pages and dated, so you always know how fresh a figure is.

Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Every tool on the site has a guide like this one, free to download and pass on. It all lives at toolgpa.com.

  • 3,189

    tools graded

  • 94

    categories

  • 426

    price changes on record

  • 579

    apps priced in 12 countries

What else is on toolgpa.com

Scan for the live page

Prices and grades as they are today

Quoting this guide?

Please name ToolGPA and link to the live page, so readers can check the figures for themselves:

ToolGPA, "GBPly: The Insider's Guide", checked Oct 23, 2026. https://toolgpa.com/tools/gbply

Know someone choosing between local SEO tools?

Send them this guide: toolgpa.com/tools/gbply/guide

ToolGPA elsewhere: youtube.com/@toolgpa

See our other guides

The best-graded local SEO tools after GBPly, each with an Insider's Guide of its own.

ToolGPA

Choosing software? Every tool graded, every price dated.

Compare tools at toolgpa.com ›

Everything in this guide is ToolGPA’s own summary of what GBPly’s pages, its app-store listings and public reviews said on the dates shown. Grades are our judgement under the rules at toolgpa.com/grades. Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. GBPly is a trademark of its owner, and this guide is not made, paid for or approved by 3Local Ltd. Prices and plans change: check gbply.net before you buy.