The GMB Everywhere Insider’s Guide
Everything we know about GMB Everywhere in one document: what it costs, its grades, getting a refund, getting help and what else to look at. Read it here, or keep a copy.
GMB Everywhere
The Insider’s Guide
Chrome extension for auditing Google Business Profiles on Maps
Every plan, grade, refund rule and rival among local SEO tools, read from GMB Everywhere’s own pages.
Made by Upwards Company Inc. · checked Oct 23, 2026 · toolgpa.com
Contents
- 01WelcomeWhat it is, who it suits, its grades and the ten things to know first
- 02What it costsEvery plan, the free plan, ways to pay less and how prices have moved
- 03What it doesIts main features, where it runs, what it works with and who makes it
- 04Where it standsIts grades against its category, and whether to keep it or make your own
- 05The alternativesThe tools it is most often weighed against, side by side
- 06Quick answersThe questions people ask about it, each answered in a line or two
- 07About ToolGPAWho made this guide, what else is on the site, and how to cite it
ToolGPA put this guide together from GMB Everywhere’s own pages, its app-store listings and our grades. Every fact in it is on GMB Everywhere’s page too, where it is kept up to date. Checked Oct 23, 2026.
Part 01 · Overview
Welcome
What it is, who it suits, its grades and the ten things to know first
2.2
GPA, above 28 of the 61 other local SEO tools we grade
GMB Everywhere is a Chrome extension that adds audit buttons beside businesses on Google Maps, Local Finder and Google search results. It shows each profile's categories, runs basic, review and post audits, checks rank from any location, compares competitors side by side and drafts posts and review replies with AI. A single paid plan removes the usage limits.
To get you started, here are 8 things to know about GMB Everywhere, taken from its own pages and our grades.
- 1
Best for auditing Google Business Profiles inside Chrome
It only researches profiles, though: it doesn't manage yours, track rankings over time or export data.
- 2
Paid plans start at $15 a month for each person
As its pricing page puts it: $15 per user / month, billed annually ($30 billed monthly).
- 3
There is a free plan
5 views a month across audits, Teleport and AI tools, plus 5 uses in total of Category Finder, Local Scan, Website Audit and the AI visibility checker.
- 4
Categories on Google Maps
Shows any business's primary and secondary categories beside its profile on Maps, Local Finder and search results, free on every plan.
- 5
Basic Audit
Place ID, CID, Knowledge ID, claimed status, review request link, other businesses at the same address and 40+ other data points per profile.
- 6
Teleport rank checks
Simulates a search from any location worldwide to find a profile's rank for a search term and the competitors that show up there.
- 7
A 2.2 GPA, above 28 of 61
That is against the other local SEO tools we grade, on value, the free plan, features, ease of use and platforms.
- 8
Keep it
Nothing GMB Everywhere does is plain enough to make in a weekend. The 3 things listed below take a company.
GMB Everywhere at a glance
- Pricing
- Free plan, from $15 per user / month, billed annually ($30 billed monthly)
- Free plan
- Yes
- Free trial
- None stated
- Runs on
- Browser extension
- Made by
- Upwards Company Inc.
- Category
- Local SEO Tools
- Our grade
- 2.2 GPA, fair
The report card
Best for auditing Google Business Profiles inside Chrome
GMB Everywhere is a Chrome extension that adds audit buttons beside businesses on Google Maps and search, showing categories, review and post trends, and rank from any location, for $15 a month on yearly billing. It only researches profiles, though: it doesn't manage yours, track rankings over time or export data.
| Subject | Grade | Comment |
|---|---|---|
| Value for money | B | Power User is $15 a month on yearly billing ($180 a year), $30 monthly, inside this category's cheaper quarter ($16), with unlimited use on unlimited profiles. It's a smaller tool than most here, and each license is for one person. |
| Free plan and trial | C | A free plan that shows categories on every profile, but only 5 uses a month of audits, Teleport and AI tools, and just 5 uses ever of Category Finder, Local Scan and Website Audit. You'll hit that in a day. |
| Features | D | Category lookups, a profile audit of 40-plus data points, review and post audits, rank checks from any location, competitor comparison and AI drafts. That's one narrow job, research on Google Maps, with no listing management, rank tracking over time or data export. |
| Ease of use | B | No rating on record, but there's nothing to set up: install the extension, open Google Maps and the audit buttons appear beside each business. |
| Platforms and integrations | C | A Chrome extension on Google Maps and Google search only, so it runs on computers, and the website names no other browser. No phone app, web app or other integrations. |
An A is worth 4 points, a B 3, a C 2, a D 1 and an F nothing. The GPA is the average of the five.
Who GMB Everywhere is for
- Fits if you audit competitors' Google Business Profiles and want their categories at a glance
- Works for freelancers checking a profile's rank from any location without a full platform
Who it is not for
- Tight if you're staying free, with 5 uses a month and only 5 ever of Category Finder, Local Scan and Website Audit
- Too light for managing your own profile, as it audits and drafts but doesn't publish or track rankings over time
- Not for you if you need to export data, as its Chrome Web Store listing says it can't
- Skip it if you work outside Chrome, since the site names no other browser and there's no phone app
- Watch out: each license is for one user and can't be shared, and monthly billing is double at $30
Good to know
Good for
- Local SEOs auditing competitors' Google Business Profiles
- Checking a profile's categories and rank from any location
- Freelancers who want GBP research tools at a low monthly price
Worth knowing
- The tools run inside a Chrome extension on Google Maps and Google search; the website names no other browser.
- The free plan allows 5 audit, Teleport or AI uses a month, and only 5 uses in total of Category Finder, Local Scan and Website Audit.
- Each license covers one user and cannot be shared; bulk licenses are arranged by contacting the company.
- The Chrome Web Store listing says it has no feature for exporting data from Google Maps.
Part 02 · Pricing
What it costs
Every plan, the free plan, ways to pay less and how prices have moved
$15
A month to start, for each person. There is a free plan too
GMB Everywhere has a free plan. Paid plans start at $15 per user / month, billed annually ($30 billed monthly).
It's a smaller tool than most here, and each license is for one person.
Free
$0
5 views a month across audits, Teleport and AI tools; 5 lifetime uses each of Category Finder, Local Scan and Website Audit.
Power User
$15
per user / month, billed annually ($30 billed monthly)
Unlimited use of every tool on unlimited profiles in all locations. Billed $180 a year, which the page labels 50% off.
The free plan
5 views a month across audits, Teleport and AI tools, plus 5 uses in total of Category Finder, Local Scan, Website Audit and the AI visibility checker.
Read from app.gmbeverywhere.com on Oct 23, 2026.
Ways to pay less
Annual discount
Half price with annual billing
The pricing page offers Power User at $180 a year, shown as $15 a month and labelled 50% off the $30 monthly plan.
Stated on app.gmbeverywhere.com
Part 03 · Features
What it does
Its main features, where it runs, what it works with and who makes it
1
Place it runs: Browser extension
Chrome extension for auditing Google Business Profiles on Maps. Here is what it does, as its own site describes it, and what it covers: AI features, site audit.
That's one narrow job, research on Google Maps, with no listing management, rank tracking over time or data export.
- Categories on Google Maps
- Shows any business's primary and secondary categories beside its profile on Maps, Local Finder and search results, free on every plan.
- Basic Audit
- Place ID, CID, Knowledge ID, claimed status, review request link, other businesses at the same address and 40+ other data points per profile.
- Teleport rank checks
- Simulates a search from any location worldwide to find a profile's rank for a search term and the competitors that show up there.
- Review and post audits
- Charts review and rating trends, finds common keywords in reviews, and lays out a profile's post timeline, frequency and content.
- Local Scan and Category Finder
- Compares the businesses in a Maps search on categories, services, reviews and location; Category Finder suggests related categories with search traffic.
- AI writing tools
- Drafts Google Business Profile posts, review responses, descriptions, Q&A answers and Facebook posts from a button beside the profile.
Where it runs
- Browser extension
What it works with
- Google Maps
GMB Everywhere is made by Upwards Company Inc.
Part 04 · Standing
Where it stands
Its grades against its category, and whether to keep it or make your own
28/61
Other local SEO tools it is graded above
GMB Everywhere's GPA of 2.2 is higher than 28 of the 61 other local SEO tools we grade, and level with 14.
It stands best on ease of use (B, above 60 of 61) and worst on features (D, above 0).
Its paid plans start at $15 a month for each person, against a middle price of $30.50 for the category: 8 of the 47 others that charge start lower.
On features, ease of use and platforms it scores 2.0 out of 4. 8 tools score higher and cost less.
Each grade against the category
Every bar is all 62 local SEO tools we grade, cut by the letter each got. GMB Everywhere’s own letter is outlined.
- BValue for moneyAbove 44 of 61
- CFree plan and trialAbove 24 of 61
- DFeaturesAbove 0 of 61
- BEase of useAbove 60 of 61
- CPlatforms and integrationsAbove 0 of 61
Price against what you get
Each dot is one of 51 local SEO tools. Further left costs less; higher up scores better on features, ease of use and platforms. GMB Everywhere is the marked dot.
What paid plans start at, a month (each step along is roughly double) →
Keep it, or make your own?
Whether this is something you could build for yourself with an AI app builder, and what you would give up.
Keep it
Nothing GMB Everywhere does is plain enough to make in a weekend. The 3 things listed below take a company.
It costs $180 a year.
What you could not
- A crawler that checks every page of a site.
- It is priced for each person, which means accounts and billing for a team.
- AI features, unless you pay a model provider for each request yourself.
What this rests on. GMB Everywhere’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
Part 05 · Alternatives
The alternatives
The tools it is most often weighed against, side by side
PlePer, GMB Briefcase, Local Falcon, BrightLocal and Local Viking
The 5 tools GMB Everywhere is most often weighed against, with where each one differs from it.
- 2.4GPA
PlePer
Free plan · from $18/yr
Google Business Profile monitoring, analysis and local SEO tools.
- Only PlePer lists a web app.
- GMB Everywhere also covers site audit.
- PlePer also covers rank tracking and local listings.
- 1.6GPA
GMB Briefcase
From $99/mo
Google Business Profile management and geo-grid tracking for agencies.
- GMB Everywhere has a free plan. GMB Briefcase does not.
- Only GMB Everywhere lists a browser extension.
- Only GMB Briefcase lists a web app.
- 2.2GPA
Local Falcon
Free trial · from $24.99/mo
Geogrid rank tracker for Google, Apple Maps and AI answers.
- GMB Everywhere has a free plan. Local Falcon does not, though it has a free trial.
- Only GMB Everywhere lists a browser extension.
- Only Local Falcon lists a web app.
- 2.4GPA
BrightLocal
Free trial · from $31/mo
Local SEO platform for rankings, listings, reviews and AI visibility.
- GMB Everywhere has a free plan. BrightLocal does not, though it has a free trial.
- Only GMB Everywhere lists a browser extension.
- Only BrightLocal lists a web app.
- 1.8GPA
Local Viking
From $39/mo
Google Business Profile manager for agencies, with posts and geogrids.
- GMB Everywhere has a free plan. Local Viking does not.
- Only GMB Everywhere lists a browser extension.
- Only Local Viking lists a web app.
Part 06 · Questions
Quick answers
The questions people ask about it, each answered in a line or two
12
Questions, each answered in a line or two
The short version of everything above, for when you only need the answer. Each one is told in full in its part of the guide.
Is GMB Everywhere free?
GMB Everywhere has a free plan. 5 views a month across audits, Teleport and AI tools, plus 5 uses in total of Category Finder, Local Scan, Website Audit and the AI visibility checker.
How much does GMB Everywhere cost?
GMB Everywhere lists 2 plans. Free: $0.
Does GMB Everywhere offer any discounts?
GMB Everywhere publicly lists the following: Half price with annual billing.
Does GMB Everywhere have an Android app?
No Android app was listed when its pages were read on Oct 23, 2026. GMB Everywhere is listed for no platform we could confirm.
Does GMB Everywhere have an iPhone app?
No iPhone app was listed when its pages were read on Oct 23, 2026. GMB Everywhere is listed for no platform we could confirm.
Is GMB Everywhere open source?
GMB Everywhere is not described as open source on its own site, as read on Oct 23, 2026.
What does GMB Everywhere integrate with?
GMB Everywhere's listing names Google Maps. A listing names up to eight integrations, so it may connect to more.
Who makes GMB Everywhere?
GMB Everywhere is made by Upwards Company Inc.
What are the alternatives to GMB Everywhere?
The closest alternatives to GMB Everywhere in our directory are PlePer, GMB Briefcase, Local Falcon, BrightLocal and Local Viking.
How does GMB Everywhere compare with other local SEO tools?
GMB Everywhere's GPA of 2.2 is higher than 28 of the 61 other local SEO tools we grade, and level with 14.
Is GMB Everywhere good value for money?
ToolGPA grades GMB Everywhere B for value for money. Its paid plans start at $15 a month for each person, against a middle price of $30.50 for the category: 8 of the 47 others that charge start lower.
Could I make my own version of GMB Everywhere?
Nothing GMB Everywhere does is plain enough to make in a weekend. The 3 things listed below take a company.
Where this guide comes from
The prices, plans, platforms and features were read from GMB Everywhere’s own pages on Oct 23, 2026, and the grades were given on Oct 23, 2026. Graded from this listing, whose facts were read from GMB Everywhere's own pages and its Chrome Web Store listing on 23 October 2026. Not based on using the product, and shorter than our full reviews.
Every tool we list gets five grades, A to F, each with its reason, and a GPA that averages them. How each is decided is at toolgpa.com/grades. This guide is ToolGPA’s own work; it is not made, paid for or approved by Upwards Company Inc. Prices change, so check gmbeverywhere.com before you buy.
Part 07 · About
About ToolGPA
Who made this guide, what else is on the site, and how to cite it
3,189
Tools graded, in 94 categories
ToolGPA grades software the way a school report grades a pupil: five subjects, a letter for each with the reason written beside it, and a GPA that averages them. Prices, plans and platforms are read from each maker’s own pages and dated, so you always know how fresh a figure is.
Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Every tool on the site has a guide like this one, free to download and pass on. It all lives at toolgpa.com.
3,189
tools graded
94
categories
426
price changes on record
579
apps priced in 12 countries
What else is on toolgpa.com
- GMB Everywhere, kept up to dateEverything in this guide, with prices and grades as they are todaytoolgpa.com/tools/gmb-everywhere
- How grades are givenThe rules behind every letter and every GPAtoolgpa.com/grades
- Value chartsWhat each tool costs against what it scores, for every categorytoolgpa.com/charts
- CompareAny two tools side by side, plan by plantoolgpa.com/compare
- Price changesEvery price rise and cut on record, each with its sourcetoolgpa.com/price-changes
- Prices by countryWhat apps cost on the App Store in 12 countriestoolgpa.com/prices-by-country
- Pay lessEvery public discount: yearly billing, students, nonprofitstoolgpa.com/save
- Keep or makeWhich tools are worth paying for, and which you could build yourselftoolgpa.com/keep-or-make
Scan for the live page
Prices and grades as they are today
Quoting this guide?
Please name ToolGPA and link to the live page, so readers can check the figures for themselves:
ToolGPA, "GMB Everywhere: The Insider's Guide", checked Oct 23, 2026. https://toolgpa.com/tools/gmb-everywhere
Know someone choosing between local SEO tools?
Send them this guide: toolgpa.com/tools/gmb-everywhere/guide
ToolGPA elsewhere: youtube.com/@toolgpa
See our other guides
The best-graded local SEO tools after GMB Everywhere, each with an Insider's Guide of its own.
- Local SEO Tools Insider's GuideEvery one of the 62 local SEO tools we grade, compared
- Bing Places for Business Insider's GuideFree Microsoft listing for a business on Bing search and Bing Maps3.0 GPA
- Google Business Profile Insider's GuideFree listing that sets how a business shows on Google Maps and Search3.0 GPA
- Apple Business Insider's GuideFree Apple portal for a business's place card on Apple Maps2.8 GPA
Choosing software? Every tool graded, every price dated.
Compare tools at toolgpa.com ›Everything in this guide is ToolGPA’s own summary of what GMB Everywhere’s pages, its app-store listings and public reviews said on the dates shown. Grades are our judgement under the rules at toolgpa.com/grades. Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. GMB Everywhere is a trademark of its owner, and this guide is not made, paid for or approved by Upwards Company Inc. Prices and plans change: check gmbeverywhere.com before you buy.