The Leadpipe Insider’s Guide
Everything we know about Leadpipe in one document: what it costs, its grades, getting a refund, getting help and what else to look at. Read it here, or keep a copy.
Leadpipe
The Insider’s Guide
Website visitor identification with intent data and an API
Every plan, grade, refund rule and rival among lead and email finders, read from Leadpipe’s own pages.
Made by Leadpipe · checked Nov 13, 2026 · toolgpa.com
Contents
- 01WelcomeWhat it is, who it suits, its grades and the ten things to know first
- 02What it costsEvery plan, the free plan, ways to pay less and how prices have moved
- 03What it doesIts main features, where it runs, what it works with and who makes it
- 04Where it standsIts grades against its category, and whether to keep it or make your own
- 05The alternativesThe tools it is most often weighed against, side by side
- 06Quick answersThe questions people ask about it, each answered in a line or two
- 07About ToolGPAWho made this guide, what else is on the site, and how to cite it
ToolGPA put this guide together from Leadpipe’s own pages, its app-store listings and our grades. Every fact in it is on Leadpipe’s page too, where it is kept up to date. Checked Nov 13, 2026.
Part 01 · Overview
Welcome
What it is, who it suits, its grades and the ten things to know first
2.0
GPA, above 19 of the 72 other lead and email finders we grade
Leadpipe matches website visitors to people and companies, then adds email, phone, LinkedIn profile and page-level activity. It also offers research-signal audiences, a REST API, a TypeScript SDK and an MCP server, with white-label plans for agencies.
To get you started, here are 9 things to know about Leadpipe, taken from its own pages and our grades.
You add a script to your site, plus an SDK or API if you build on it.
- 1
Best for identifying website visitors in the US
Person-level matching covers US visitors, and full API access needs a sales-led plan.
- 2
Paid plans start at $147 a month
As its pricing page puts it: $147 per month for 500 unique IDs, billed monthly.
- 3
You can try it first
7 days or 500 identified profiles, no credit card required
- 4
It runs on Web
Web.
- 5
Visitor identification
Identifies matched US visitors in real time with names, available email addresses and company context.
- 6
IP-to-company
Shows the company behind a business visit, including when there is no person-level match.
- 7
Enrichment
Email waterfall, phone numbers and LinkedIn profiles are added to each identified person.
- 8
A 2.0 GPA, above 19 of 72
That is against the other lead and email finders we grade, on value, the free plan, features, ease of use and platforms.
- 9
Keep it
To replace Leadpipe you would be making an AI agent, with the models and the safeguards behind it. That is not a weekend's work, with an AI app builder or without one.
Leadpipe at a glance
- Pricing
- Free trial, from $147 per month for 500 unique IDs, billed monthly
- Free plan
- No
- Free trial
- 7 days or 500 identified profiles, no credit card required
- Runs on
- Web
- Made by
- Leadpipe
- Category
- Lead & Email Finders
- Our grade
- 2.0 GPA, fair
The report card
Best for identifying website visitors in the US
Leadpipe identifies website visitors and sells intent audiences, with an API, SDK and MCP, from $147 a month for 500 unique IDs. Person-level matching covers US visitors, and full API access needs a sales-led plan.
| Subject | Grade | Comment |
|---|---|---|
| Value for money | D | $147 a month for 500 unique IDs is double the $74 where the dearer quarter starts. Agency is $3,500 a month. |
| Free plan and trial | C | A 7-day trial or 500 identified profiles, with no card. |
| Features | C | Visitor identification, IP-to-company, enrichment and intent audiences. Person-level matching covers US visitors only. |
| Ease of use | C | No store rating on record. You add a script to your site, plus an SDK or API if you build on it. |
| Platforms and integrations | B | Web, with an API, SDK and MCP and three listed integrations. Full API access and warehouse delivery need the sales-led plans. |
An A is worth 4 points, a B 3, a C 2, a D 1 and an F nothing. The GPA is the average of the five.
Who Leadpipe is for
- Fits if most of your site traffic is in the US and you want names, not only companies
- Works for agencies that want a white-label setup
Who it is not for
- Pricey if you are small, at $147 a month for 500 IDs
- Not for you if your visitors are mostly outside the US, as person-level matching covers the US
- Watch out: capacity renews monthly, even on quarterly or annual plans
- Watch out: full API access and warehouse delivery need Platforms or Enterprise, both started through a call
Good to know
Good for
- B2B sites that want to see which people and companies visit
- Agencies reselling visitor identification under their own brand
Worth knowing
- Person-level matching covers US visitors, and the pricing FAQ says matches depend on traffic, geography and signals.
- Capacity is counted in unique identified visitors, and quarterly or annual plans still renew capacity monthly.
- Full API access and warehouse delivery need Platforms or Enterprise, both started through a call.
Part 02 · Pricing
What it costs
Every plan, the free plan, ways to pay less and how prices have moved
$147
A month to start
Leadpipe is a paid product with a free trial, starting at $147 per month for 500 unique IDs, billed monthly.
Pro
$147
per month for 500 unique IDs, billed monthly
Tiers rise to $398 at 2,000 IDs and $1,879 at 20,000 IDs a month; capacity renews monthly.
Agency
$3,500
per month for 100,000 unique IDs
White-label domain, unlimited client accounts and Orbit intent audiences; 200,000 IDs is $5,500.
Platforms
$2,499
per month and up
Full API access for building a product on the data, with a 3-month proof of concept. Sold through sales.
Enterprise
Custom
Identity and intent across an organization, with warehouse delivery and procurement review.
Trying it first
7 days or 500 identified profiles, no credit card required
Read from leadpipe.com on Nov 13, 2026.
Ways to pay less
Annual discount
Save 17% quarterly, 26% annually
The pricing page offers 17% off quarterly billing and 26% off annual billing compared with monthly.
Stated on leadpipe.com
Part 03 · Features
What it does
Its main features, where it runs, what it works with and who makes it
1
Place it runs: Web
Website visitor identification with intent data and an API. Here is what it does, as its own site describes it, and what it covers: public API, AI features, AI agents.
Visitor identification, IP-to-company, enrichment and intent audiences.
- Visitor identification
- Identifies matched US visitors in real time with names, available email addresses and company context.
- IP-to-company
- Shows the company behind a business visit, including when there is no person-level match.
- Enrichment
- Email waterfall, phone numbers and LinkedIn profiles are added to each identified person.
- Orbit intent audiences
- Research-signal audiences are included; Pro 2,000 includes 2 saved intent audiences.
- API, SDK and MCP
- Delivery through a REST API, TypeScript SDK or MCP server; full API access sits on Platforms and Enterprise.
Where it runs
- Web
What it works with
- Snowflake
- Amazon S3
- MCP
Leadpipe is made by Leadpipe.
Part 04 · Standing
Where it stands
Its grades against its category, and whether to keep it or make your own
19/72
Other lead and email finders it is graded above
Leadpipe's GPA of 2.0 is higher than 19 of the 72 other lead and email finders we grade, and level with 9.
It stands best on platforms and integrations (B, above 19 of 72) and worst on value for money (D, above 1).
Its paid plans start at $147 a month, against a middle price of $49 for the category: 48 of the 54 others that charge start lower.
On features, ease of use and platforms it scores 2.3 out of 4. 26 tools score higher and cost less.
Each grade against the category
Every bar is all 73 lead and email finders we grade, cut by the letter each got. Leadpipe’s own letter is outlined.
- DValue for moneyAbove 1 of 72
- CFree plan and trialAbove 21 of 72
- CFeaturesAbove 2 of 72
- CEase of useAbove 5 of 72
- BPlatforms and integrationsAbove 19 of 72
Price against what you get
Each dot is one of 55 lead and email finders. Further left costs less; higher up scores better on features, ease of use and platforms. Leadpipe is the marked dot.
What paid plans start at, a month (each step along is roughly double) →
Keep it, or make your own?
Whether this is something you could build for yourself with an AI app builder, and what you would give up.
Keep it
To replace Leadpipe you would be making an AI agent, with the models and the safeguards behind it. That is not a weekend's work, with an AI app builder or without one.
That makes this kind of software worth paying for, not this one in particular: 44 of the 72 other lead and email finders grade higher. It costs $1,764 a year.
What you could not
- An AI agent, with the models and the safeguards behind it.
- It plugs into other products, Snowflake, Amazon S3 and MCP among them, and has an API.
What this rests on. Leadpipe’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
Part 05 · Alternatives
The alternatives
The tools it is most often weighed against, side by side
RB2B, Warmly, Leadfeeder, Albacross and Lead Forensics
The 5 tools Leadpipe is most often weighed against, with where each one differs from it.
- 2.4GPA
RB2B
Free plan · from $79/mo
Identify website visitors and send them to Slack or your CRM.
- RB2B has a free plan. Leadpipe does not, though it has a free trial.
- Leadpipe also covers AI agents.
- RB2B also covers reports and web analytics.
- 1.4GPA
Warmly
From $10,000/yr
Website visitor identification with AI chat and intent signals.
- Warmly also covers live chat, chatbots and popups.
- 2.2GPA
Leadfeeder
Free plan · from $79/mo
Identifies the companies visiting your website and finds contacts.
- Leadfeeder has a free plan. Leadpipe does not, though it has a free trial.
- Only Leadfeeder lists a browser extension.
- Leadpipe also covers AI agents.
- 2.0GPA
Albacross
Free trial · from €59/mo
Identify companies visiting your site and reach their staff.
- Only Albacross lists a browser extension.
- Leadpipe also covers AI agents.
- Albacross also covers workflow automation and email campaigns.
- 2.0GPA
Lead Forensics
Free trial
Identifies companies visiting your website and lists decision makers.
- Leadpipe also covers AI agents.
- Lead Forensics also covers workflow automation and web analytics.
Part 06 · Questions
Quick answers
The questions people ask about it, each answered in a line or two
14
Questions, each answered in a line or two
The short version of everything above, for when you only need the answer. Each one is told in full in its part of the guide.
Is Leadpipe free?
No, Leadpipe is a paid product, but you can try it first. 7 days or 500 identified profiles, no credit card required.
How much does Leadpipe cost?
Leadpipe lists 4 plans. Pro: $147 per month for 500 unique IDs, billed monthly.
What platforms does Leadpipe work on?
Leadpipe is available on Web.
Does Leadpipe offer any discounts?
Leadpipe publicly lists the following: Save 17% quarterly, 26% annually.
Does Leadpipe have an Android app?
No Android app was listed when its pages were read on Nov 13, 2026. Leadpipe is listed for Web.
Does Leadpipe have an iPhone app?
No iPhone app was listed when its pages were read on Nov 13, 2026. Leadpipe is listed for Web.
Is Leadpipe open source?
Leadpipe is not described as open source on its own site, as read on Nov 13, 2026.
Does Leadpipe have an API?
Yes. Leadpipe offers a public API, according to its own site.
What does Leadpipe integrate with?
Leadpipe's listing names Snowflake, Amazon S3 and MCP. A listing names up to eight integrations, so it may connect to more.
Who makes Leadpipe?
Leadpipe is made by a company of the same name.
What are the alternatives to Leadpipe?
The closest alternatives to Leadpipe in our directory are RB2B, Warmly, Leadfeeder, Albacross and Lead Forensics.
How does Leadpipe compare with other lead and email finders?
Leadpipe's GPA of 2.0 is higher than 19 of the 72 other lead and email finders we grade, and level with 9.
Is Leadpipe good value for money?
ToolGPA grades Leadpipe D for value for money. Its paid plans start at $147 a month, against a middle price of $49 for the category: 48 of the 54 others that charge start lower.
Could I make my own version of Leadpipe?
To replace Leadpipe you would be making an AI agent, with the models and the safeguards behind it.
Where this guide comes from
The prices, plans, platforms and features were read from Leadpipe’s own pages on Nov 13, 2026, and the grades were given on Nov 13, 2026. Graded from this listing, whose facts were read from Leadpipe's own pages on 13 November 2026. Not based on using the product, and shorter than our full reviews.
Every tool we list gets five grades, A to F, each with its reason, and a GPA that averages them. How each is decided is at toolgpa.com/grades. This guide is ToolGPA’s own work; it is not made, paid for or approved by Leadpipe. Prices change, so check leadpipe.com before you buy.
Part 07 · About
About ToolGPA
Who made this guide, what else is on the site, and how to cite it
7,721
Tools graded, in 95 categories
ToolGPA grades software the way a school report grades a pupil: five subjects, a letter for each with the reason written beside it, and a GPA that averages them. Prices, plans and platforms are read from each maker’s own pages and dated, so you always know how fresh a figure is.
Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Every tool on the site has a guide like this one, free to download and pass on. It all lives at toolgpa.com.
7,721
tools graded
95
categories
739
price changes on record
579
apps priced in 12 countries
What else is on toolgpa.com
- Leadpipe, kept up to dateEverything in this guide, with prices and grades as they are todaytoolgpa.com/tools/leadpipe
- How grades are givenThe rules behind every letter and every GPAtoolgpa.com/grades
- Value chartsWhat each tool costs against what it scores, for every categorytoolgpa.com/charts
- CompareAny two tools side by side, plan by plantoolgpa.com/compare
- Price changesEvery price rise and cut on record, each with its sourcetoolgpa.com/price-changes
- Prices by countryWhat apps cost on the App Store in 12 countriestoolgpa.com/prices-by-country
- Pay lessEvery public discount: yearly billing, students, nonprofitstoolgpa.com/save
- Keep or makeWhich tools are worth paying for, and which you could build yourselftoolgpa.com/keep-or-make
Scan for the live page
Prices and grades as they are today
Quoting this guide?
Please name ToolGPA and link to the live page, so readers can check the figures for themselves:
ToolGPA, "Leadpipe: The Insider's Guide", checked Nov 13, 2026. https://toolgpa.com/tools/leadpipe
Know someone choosing between lead and email finders?
Send them this guide: toolgpa.com/tools/leadpipe/guide
ToolGPA elsewhere: youtube.com/@toolgpa
See our other guides
The best-graded lead and email finders after Leadpipe, each with an Insider's Guide of its own.
- Lead & Email Finders Insider's GuideEvery one of the 73 lead and email finders we grade, compared
- Clay Insider's GuideData enrichment tables that query 150+ data providers in one place2.8 GPA
- FullEnrich Insider's GuideEmail and phone finder that checks 20+ data providers in turn2.8 GPA
- GetProspect Insider's GuideEmail finder and B2B database with a LinkedIn extension2.8 GPA
Choosing software? Every tool graded, every price dated.
Compare tools at toolgpa.com ›Everything in this guide is ToolGPA’s own summary of what Leadpipe’s pages, its app-store listings and public reviews said on the dates shown. Grades are our judgement under the rules at toolgpa.com/grades. Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Leadpipe is a trademark of its owner, and this guide is not made, paid for or approved by Leadpipe. Prices and plans change: check leadpipe.com before you buy.