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The NuReply Insider’s Guide

Everything we know about NuReply in one document: what it costs, its grades, getting a refund, getting help and what else to look at. Read it here, or keep a copy.

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ToolGPANovember 2026

NuReply

The Insider’s Guide

AI cold email outreach with built-in warm-up

Every plan, grade, refund rule and rival among cold outreach tools, read from NuReply’s own pages.

Made by DuoCircle LLC · checked Nov 12, 2026 · toolgpa.com

2.4GPA

Contents

  1. 01WelcomeWhat it is, who it suits, its grades and the ten things to know first
  2. 02What it costsEvery plan, the free plan, ways to pay less and how prices have moved
  3. 03What it doesIts main features, where it runs, what it works with and who makes it
  4. 04Where it standsIts grades against its category, and whether to keep it or make your own
  5. 05The alternativesThe tools it is most often weighed against, side by side
  6. 06Quick answersThe questions people ask about it, each answered in a line or two
  7. 07About ToolGPAWho made this guide, what else is on the site, and how to cite it

ToolGPA put this guide together from NuReply’s own pages, its app-store listings and our grades. Every fact in it is on NuReply’s page too, where it is kept up to date. Checked Nov 12, 2026.

Part 01 · Overview

Welcome

What it is, who it suits, its grades and the ten things to know first

2.4

GPA, above 32 of the 47 other cold outreach tools we grade

NuReply is a cold email platform that combines multi-step campaigns, automated inbox warm-up and AI-written personalization in one tool. It connects to Gmail, Outlook or any SMTP mailbox. Plans are sized by the number of email accounts, contacts and monthly emails, and every plan includes unlimited warm-up and sequences.

To get you started, here are 9 things to know about NuReply, taken from its own pages and our grades.

Connect Gmail, Outlook or SMTP, then build campaigns and warm-up.
From our grade for ease of use
  1. 1

    Best for cold email with built-in warm-up

    NuReply combines multi-step cold email, inbox warm-up and AI-written personalization, sized by email accounts, contacts and monthly emails.

  2. 2

    Paid plans start at $25 a month

    As its pricing page puts it: $25 per month, billed monthly ($199 per year billed yearly).

  3. 3

    You can try it first

    14-day free trial on every plan, no credit card required

  4. 4

    It runs on Web

    Web.

  5. 5

    AI email writing

    Generates an individual email for each prospect from their role, company and public information. The Cold Email Writer is on every plan and uses AI credits.

  6. 6

    Email warm-up

    Warm-up runs automatically to build sender reputation. Unlimited warm-up is included on all plans.

  7. 7

    Multi-step sequences

    Campaigns can have several steps with delays, conditions and follow-ups. Sequences are unlimited on every plan.

  8. 8

    A 2.4 GPA, above 32 of 47

    That is against the other cold outreach tools we grade, on value, the free plan, features, ease of use and platforms.

  9. 9

    Keep it

    To replace NuReply you would be making newsletters sent to thousands of people that still reach the inbox. That is not a weekend's work, with an AI app builder or without one.

NuReply at a glance

Pricing
Free trial, from $25 per month, billed monthly ($199 per year billed yearly)
Free plan
No
Free trial
14-day free trial on every plan, no credit card required
Runs on
Web
Made by
DuoCircle LLC
Category
Cold Outreach
Our grade
2.4 GPA, fair

The report card

Best for cold email with built-in warm-up

NuReply combines multi-step cold email, inbox warm-up and AI-written personalization, sized by email accounts, contacts and monthly emails. Starter is $25 a month for 50 accounts. A/B testing, Zapier and the API start at Growth ($100), and there is no free plan.

ToolGPA report cardNuReplyGraded Nov 12, 2026
SubjectGradeComment
Value for moneyB$25 a month billed monthly for 50 email accounts and 30,000 emails, in the cheapest quarter ($25). The plan jumps to $100 for the API and A/B testing.
Free plan and trialC14-day free trial with no card and 300 AI credits. No free plan.
FeaturesCSequences, warm-up, AI personalization and 30,000 emails on Starter. But sentiment analysis, A/B testing, Zapier and API access start at Growth.
Ease of useCNo store rating on record. Connect Gmail, Outlook or SMTP, then build campaigns and warm-up.
Platforms and integrationsBWeb, with Gmail, Outlook, HubSpot, Zapier and SMTP. The API needs Growth.
Grade point averageFair, out of 4.02.4

An A is worth 4 points, a B 3, a C 2, a D 1 and an F nothing. The GPA is the average of the five.

Who NuReply is for

  • Fits if you send cold email from many mailboxes and want warm-up included
  • Works for small teams that can start at $25 a month

Who it is not for

  • Skip it if you need the API or Zapier on a cheap plan, since both start at Growth
  • Not for you if you want a free plan, because there isn't one
  • Tight if you outgrow 50 accounts, as every limit steps up with the plan
  • Watch out: the 300 trial AI credits are for the trial only

Good to know

Good for

  • Founders and small sales teams sending cold email from many mailboxes
  • Teams that want AI-written first drafts and warm-up in one tool
  • Outreach sized by mailboxes and contacts rather than by seat

Worth knowing

  • Pricing is by plan size, not by seat: email accounts, contacts, monthly emails and workspaces all step up together.
  • Sentiment analysis, A/B testing, Zapier, API access and ESP routing start at the Growth plan; Starter and Launch have no API access.
  • Unused AI credits roll over while the subscription is active. The trial includes 300 AI credits.
  • There is no free plan; the trial needs no card and includes 300 AI credits.

Part 02 · Pricing

What it costs

Every plan, the free plan, ways to pay less and how prices have moved

$25

A month to start

NuReply is a paid product with a free trial, starting at $25 per month, billed monthly ($199 per year billed yearly).

  • Starter

    $25

    per month for up to 50 email accounts, billed monthly

    500 AI credits, 10,000 contacts, 30,000 monthly emails, 1 workspace, the Cold Email Writer and email support. $199 a year if billed yearly.

  • Launch

    $50

    per month for up to 100 email accounts, billed monthly

    1,200 AI credits, 25,000 contacts, 80,000 monthly emails and 2 workspaces. The plan comparison lists email support and self-service onboarding.

  • Growth

    $100

    per month for up to 250 email accounts, billed monthly

    3,000 AI credits, 50,000 contacts, 160,000 monthly emails, 3 workspaces, sentiment analysis, A/B testing, Zapier, API and ESP routing. $999 a year if billed yearly.

  • Scale

    $200

    per month for up to 500 email accounts, billed monthly

    5,000 AI credits, 100,000 contacts, 350,000 monthly emails, 4 workspaces, priority support and 1 hour of onboarding. $1,999 a year if billed yearly.

  • Pro

    $300

    per month for up to 800 email accounts, billed monthly

    7,000 AI credits, 175,000 contacts, 700,000 monthly emails, 6 workspaces and a dedicated customer success manager.

  • Enterprise

    $400

    per month for up to 1,500 email accounts, billed monthly

    9,000 AI credits, 250,000 contacts, 1,000,000 monthly emails, 10 workspaces, a dedicated customer success manager and custom onboarding. $3,999 a year if billed yearly.

Trying it first

14-day free trial on every plan, no credit card required

Read from nureply.com on Nov 12, 2026.

Ways to pay less

  • Annual discount

    About 34% off with yearly billing

    The pricing page shows yearly totals of $199 (Starter), $999 (Growth), $1,999 (Scale) and $3,999 (Enterprise), and says yearly billing saves about 34% compared with monthly.

    Stated on nureply.com

Part 03 · Features

What it does

Its main features, where it runs, what it works with and who makes it

1

Place it runs: Web

AI cold email outreach with built-in warm-up. Here is what it does, as its own site describes it, and what it covers: public API, AI features, marketing automation, email campaigns, inbox warm-up.

But sentiment analysis, A/B testing, Zapier and API access start at Growth.
From our grade for features
AI email writing
Generates an individual email for each prospect from their role, company and public information. The Cold Email Writer is on every plan and uses AI credits.
Email warm-up
Warm-up runs automatically to build sender reputation. Unlimited warm-up is included on all plans.
Multi-step sequences
Campaigns can have several steps with delays, conditions and follow-ups. Sequences are unlimited on every plan.
Mailbox connections
Connects Gmail, Outlook or any SMTP mailbox, and leads can be imported from a CSV or pasted from a CRM.
Sentiment analysis and A/B testing
Sentiment analysis and multi-variant testing are listed from the Growth plan up.
API, Zapier and ESP routing
A REST API, webhooks, Zapier and ESP routing are listed from the Growth plan up.

Where it runs

  • Web

What it works with

  • Gmail
  • Outlook
  • HubSpot
  • Zapier
  • SMTP

NuReply is made by DuoCircle LLC.

Part 04 · Standing

Where it stands

Its grades against its category, and whether to keep it or make your own

32/47

Other cold outreach tools it is graded above

NuReply's GPA of 2.4 is higher than 32 of the 47 other cold outreach tools we grade, and level with 5.

It stands best on value for money (B, above 29 of 47) and worst on ease of use (C, above 0).

Its paid plans start at $25 a month, against a middle price of $39 for the category: 11 of the 43 others that charge start lower.

On features, ease of use and platforms it scores 2.3 out of 4. 1 tool scores higher and costs less.

Each grade against the category

Every bar is all 48 cold outreach tools we grade, cut by the letter each got. NuReply’s own letter is outlined.

  • BValue for moneyAbove 29 of 47
  • CFree plan and trialAbove 15 of 47
  • CFeaturesAbove 7 of 47
  • CEase of useAbove 0 of 47
  • BPlatforms and integrationsAbove 9 of 47

Price against what you get

Each dot is one of 44 cold outreach tools. Further left costs less; higher up scores better on features, ease of use and platforms. NuReply is the marked dot.

D1.0C2.0B3.0A4.0$2$5$10$20$50$100$200$500$1kMore for lessCosts more, scores moreCosts less, scores lessCosts more, scores lessNuReplyWaalaxyYet Another Mail MergeInboxkitlemlistSaleshandy

What paid plans start at, a month (each step along is roughly double) →

Keep it, or make your own?

Whether this is something you could build for yourself with an AI app builder, and what you would give up.

Keep it

To replace NuReply you would be making newsletters sent to thousands of people that still reach the inbox. That is not a weekend's work, with an AI app builder or without one.

It is one of the better ones too: its GPA of 2.4 is higher than 32 of the 47 other cold outreach tools we grade. It costs $300 a year.

What you could not

  • Newsletters sent to thousands of people that still reach the inbox.
  • A network of real inboxes that open and answer your emails.
  • Email sent in volume that still reaches the inbox.
  • It plugs into other products, Gmail, Outlook and HubSpot among them, and has an API.
  • AI features, unless you pay a model provider for each request yourself.

What this rests on. NuReply’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.

Part 05 · Alternatives

The alternatives

The tools it is most often weighed against, side by side

Instantly, Smartlead, lemlist, Reply.io and Woodpecker

The 5 tools NuReply is most often weighed against, with where each one differs from it.

  • 2.6GPA

    Instantly

    Free trial · from $37.6/mo

    Cold email from unlimited inboxes, priced by emails and contacts.

    • NuReply also covers marketing automation and inbox warm-up.
    • Instantly also covers workflow automation and AI agents.
    NuReply and Instantly compared in full
  • 2.6GPA

    Smartlead

    Free trial · from $32/mo

    High-volume cold email with unlimited mailboxes and client workspaces.

    • Only Smartlead lists iOS and Android apps.
    • NuReply also covers marketing automation and inbox warm-up.
    • Smartlead also covers sales pipeline and AI agents.
    NuReply and Smartlead compared in full
  • 2.8GPA

    lemlist

    Free trial · from $55/mo

    Cold email and LinkedIn sequences with a built-in lead database.

    • Only lemlist lists a browser extension.
    • NuReply also covers marketing automation and inbox warm-up.
    • lemlist also covers templates and AI agents.
    NuReply and lemlist compared in full
  • 2.6GPA

    Reply.io

    Free trial · from $49/mo

    Multichannel sales sequences with the Jason AI SDR.

    • Only Reply.io lists a browser extension.
    • NuReply also covers marketing automation and inbox warm-up.
    • Reply.io also covers AI agents.
    NuReply and Reply.io compared in full
  • 2.6GPA

    Woodpecker

    Free trial · from $35/mo

    Cold email priced by prospects contacted, with free team seats.

    • NuReply also covers marketing automation and inbox warm-up.
    NuReply and Woodpecker compared in full

Part 06 · Questions

Quick answers

The questions people ask about it, each answered in a line or two

14

Questions, each answered in a line or two

The short version of everything above, for when you only need the answer. Each one is told in full in its part of the guide.

Is NuReply free?

No, NuReply is a paid product, but you can try it first. 14-day free trial on every plan, no credit card required.

How much does NuReply cost?

NuReply lists 6 plans. Starter: $25 per month for up to 50 email accounts, billed monthly.

What platforms does NuReply work on?

NuReply is available on Web.

Does NuReply offer any discounts?

NuReply publicly lists the following: About 34% off with yearly billing.

Does NuReply have an Android app?

No Android app was listed when its pages were read on Nov 12, 2026. NuReply is listed for Web.

Does NuReply have an iPhone app?

No iPhone app was listed when its pages were read on Nov 12, 2026. NuReply is listed for Web.

Is NuReply open source?

NuReply is not described as open source on its own site, as read on Nov 12, 2026.

Does NuReply have an API?

Yes. NuReply offers a public API, according to its own site.

What does NuReply integrate with?

NuReply's listing names Gmail, Outlook, HubSpot, Zapier and SMTP. A listing names up to eight integrations, so it may connect to more.

Who makes NuReply?

NuReply is made by DuoCircle LLC.

What are the alternatives to NuReply?

The closest alternatives to NuReply in our directory are Instantly, Smartlead, lemlist, Reply.io and Woodpecker.

How does NuReply compare with other cold outreach tools?

NuReply's GPA of 2.4 is higher than 32 of the 47 other cold outreach tools we grade, and level with 5.

Is NuReply good value for money?

ToolGPA grades NuReply B for value for money. Its paid plans start at $25 a month, against a middle price of $39 for the category: 11 of the 43 others that charge start lower.

Could I make my own version of NuReply?

To replace NuReply you would be making newsletters sent to thousands of people that still reach the inbox.

Where this guide comes from

The prices, plans, platforms and features were read from NuReply’s own pages on Nov 12, 2026, and the grades were given on Nov 12, 2026. Graded from this listing, whose facts were read from NuReply's own pages on 12 November 2026. Not based on using the product, and shorter than our full reviews.

Every tool we list gets five grades, A to F, each with its reason, and a GPA that averages them. How each is decided is at toolgpa.com/grades. This guide is ToolGPA’s own work; it is not made, paid for or approved by DuoCircle LLC. Prices change, so check nureply.com before you buy.

Part 07 · About

About ToolGPA

Who made this guide, what else is on the site, and how to cite it

5,038

Tools graded, in 95 categories

ToolGPA grades software the way a school report grades a pupil: five subjects, a letter for each with the reason written beside it, and a GPA that averages them. Prices, plans and platforms are read from each maker’s own pages and dated, so you always know how fresh a figure is.

Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Every tool on the site has a guide like this one, free to download and pass on. It all lives at toolgpa.com.

  • 5,038

    tools graded

  • 95

    categories

  • 739

    price changes on record

  • 579

    apps priced in 12 countries

What else is on toolgpa.com

Scan for the live page

Prices and grades as they are today

Quoting this guide?

Please name ToolGPA and link to the live page, so readers can check the figures for themselves:

ToolGPA, "NuReply: The Insider's Guide", checked Nov 12, 2026. https://toolgpa.com/tools/nureply

Know someone choosing between cold outreach tools?

Send them this guide: toolgpa.com/tools/nureply/guide

ToolGPA elsewhere: youtube.com/@toolgpa

See our other guides

The best-graded cold outreach tools after NuReply, each with an Insider's Guide of its own.

ToolGPA

Choosing software? Every tool graded, every price dated.

Compare tools at toolgpa.com ›

Everything in this guide is ToolGPA’s own summary of what NuReply’s pages, its app-store listings and public reviews said on the dates shown. Grades are our judgement under the rules at toolgpa.com/grades. Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. NuReply is a trademark of its owner, and this guide is not made, paid for or approved by DuoCircle LLC. Prices and plans change: check nureply.com before you buy.