The OptiMonk Insider’s Guide
Everything we know about OptiMonk in one document: what it costs, its grades, getting a refund, getting help and what else to look at. Read it here, or keep a copy.
OptiMonk
The Insider’s Guide
Popups for online stores, built by an AI agent you describe them to
Every plan, grade, refund rule and rival among popup and widget tools, read from OptiMonk’s own pages.
Made by OptiMonk · checked Oct 18, 2026 · toolgpa.com
Contents
- 01WelcomeWhat it is, who it suits, its grades and the ten things to know first
- 02What it costsEvery plan, the free plan, ways to pay less and how prices have moved
- 03What it doesIts main features, where it runs, what it works with and who makes it
- 04Where it standsIts grades against its category, and whether to keep it or make your own
- 05The alternativesThe tools it is most often weighed against, side by side
- 06Quick answersThe questions people ask about it, each answered in a line or two
- 07About ToolGPAWho made this guide, what else is on the site, and how to cite it
ToolGPA put this guide together from OptiMonk’s own pages, its app-store listings and our grades. Every fact in it is on OptiMonk’s page too, where it is kept up to date. Checked Oct 18, 2026.
Part 01 · Overview
Welcome
What it is, who it suits, its grades and the ten things to know first
2.6
GPA, above 11 of the 12 other popup and widget tools we grade
OptiMonk makes popups, spin-to-win wheels, quizzes and other on-site messages for online stores, mainly through an AI agent: you describe the popup and it designs, writes and publishes it, then runs A/B tests. It can also be driven from Claude, ChatGPT or Cursor through an MCP server, and a visual editor is there for changes by hand. Every plan has every feature; plans differ by monthly pageviews, AI credits and domains.
To get you started, here are 9 things to know about OptiMonk, taken from its own pages and our grades.
The catch is pageviews: every page load counts, popup or not, so a busy site climbs the plans fast.
- 1
Best for popups built by an AI agent for online stores
Every feature is on every plan, the free one included.
- 2
Paid plans start at $19 a month
As its pricing page puts it: $19 per month for up to 20,000 pageviews, billed yearly.
- 3
There is a free plan
10,000 pageviews a month on 1 domain with 1,000 AI credits a month, every feature and no OptiMonk branding; it does not expire.
- 4
It runs on Web
Web.
- 5
AI agent that builds popups
Describe a popup in a sentence and the agent designs it, writes the copy and publishes it, then suggests new campaigns from your store's data.
- 6
MCP server for AI assistants
Connect Claude, ChatGPT, Cursor or any MCP client to build, edit and publish popups from a chat, free on every plan.
- 7
Popup types and library
Welcome and exit-intent discounts, spin-to-win, quizzes, upsells, seasonal offers and video popups, with more than 1,000 examples to start from.
- 8
A 2.6 GPA, above 11 of 12
That is against the other popup and widget tools we grade, on value, the free plan, features, ease of use and platforms.
- 9
Keep it
To replace OptiMonk you would be making an AI agent, with the models and the safeguards behind it. That is not a weekend's work, with an AI app builder or without one.
OptiMonk at a glance
- Pricing
- Free plan, from $19 per month for up to 20,000 pageviews, billed yearly
- Free plan
- Yes
- Free trial
- None stated
- Runs on
- Web
- Made by
- OptiMonk, since 2014
- Category
- Popups & Website Widgets
- Our grade
- 2.6 GPA, good
The report card
Best for popups built by an AI agent for online stores
OptiMonk lets you describe a popup in a sentence and has an AI agent design, write, publish and A/B test it, and you can even run it from Claude or ChatGPT. Every feature is on every plan, the free one included. The catch is pageviews: every page load counts, popup or not, so a busy site climbs the plans fast.
| Subject | Grade | Comment |
|---|---|---|
| Value for money | D | Every page load counts, so a site with 20,000 visitors viewing a few pages each goes past Essential's 50,000-pageview top. That means Growth: $69 a month billed yearly ($828), or $99 monthly, at the dear end of popup tools here. Every feature is on every plan, at least. |
| Free plan and trial | B | Free forever: 10,000 pageviews a month on 1 domain, every feature, the AI agent with 1,000 credits a month, and no OptiMonk branding. A small blog could live on it, though a busier site will pass it. |
| Features | A | An AI agent that designs, writes, publishes and A/B tests popups, and an MCP server so you can build them from Claude, ChatGPT or Cursor, which no other tool here has. Spin-to-win, quizzes, upsells and 1,000+ examples too, with nothing held back by plan. |
| Ease of use | C | No rating on record. Describing a popup in a sentence is about as easy as it gets, but you still add it to your store, keep an eye on AI credits and pageviews, and check what the agent makes. |
| Platforms and integrations | B | Web, with 60+ integrations such as Shopify and Klaviyo, plus Zapier, webhooks and an API, and it can be run from Claude, ChatGPT or Cursor. No desktop or phone app, so B is the top. |
An A is worth 4 points, a B 3, a C 2, a D 1 and an F nothing. The GPA is the average of the five.
Who OptiMonk is for
- Great if you'd rather describe a popup than design one yourself
- Handy when you already work in Claude, ChatGPT or Cursor and want popups from there
- Good for small stores that can stay under 10,000 pageviews on the free plan
Who it is not for
- Pricey if your visitors click through lots of pages, as every page load counts
- Tight if you use subdomains, as each one counts as a domain and Essential allows 2
- Pricey if you're in the EU without a VAT number, as 27% Hungarian VAT goes on top
Good to know
Good for
- Online stores that want popups built from a short description
- Small stores that can stay on a free plan of 10,000 pageviews
- Teams already working in Claude or ChatGPT
Worth knowing
- Every page load counts as a pageview whether or not a popup shows; at the limit, campaigns pause until you upgrade or the month resets.
- Each subdomain counts as a separate domain, and Essential allows only 2.
- The agent draws on a monthly allowance of AI credits; more credits mean moving up a plan.
- Prices exclude VAT; EU customers without a valid VAT number pay 27% Hungarian VAT.
Part 02 · Pricing
What it costs
Every plan, the free plan, ways to pay less and how prices have moved
$19
A month to start. There is a free plan too
OptiMonk has a free plan. Paid plans start at $19 per month for up to 20,000 pageviews, billed yearly.
Every feature is on every plan, at least.
Free
$0
10,000 pageviews and 1,000 AI credits a month on 1 domain, with every feature and live chat support.
Essential
$19
per month for up to 20,000 pageviews, billed yearly ($29 monthly)
3,000 AI credits a month and 2 domains; $228 a year. The plan scales to 50,000 pageviews and 6,000 credits at a higher price.
Growth
$69
per month for up to 100,000 pageviews, billed yearly ($99 monthly)
10,000 AI credits a month and 4 domains; $828 a year. Scales to 250,000 pageviews at a higher price.
Premium
$179
per month for up to 500,000 pageviews, billed yearly ($249 monthly)
20,000 AI credits a month, 10 domains and a key account manager; $2,148 a year. Scales to 1,000,000 pageviews.
Master
Custom
For stores above 1 million pageviews or teams running many brands: custom pageviews and credits, unlimited domains.
The free plan
10,000 pageviews a month on 1 domain with 1,000 AI credits a month, every feature and no OptiMonk branding; it does not expire.
Read from optimonk.com on Oct 18, 2026.
Ways to pay less
Annual discount
Yearly billing saves 25%
Essential is $19 a month billed yearly against $29 monthly, Growth $69 against $99 and Premium $179 against $249.
Stated on optimonk.com
Part 03 · Features
What it does
Its main features, where it runs, what it works with and who makes it
1
Place it runs: Web
Popups for online stores, built by an AI agent you describe them to. Here is what it does, as its own site describes it, and what it covers: AI features, templates, AI agents, a/B testing, popups.
No desktop or phone app, so B is the top.
- AI agent that builds popups
- Describe a popup in a sentence and the agent designs it, writes the copy and publishes it, then suggests new campaigns from your store's data.
- MCP server for AI assistants
- Connect Claude, ChatGPT, Cursor or any MCP client to build, edit and publish popups from a chat, free on every plan.
- Popup types and library
- Welcome and exit-intent discounts, spin-to-win, quizzes, upsells, seasonal offers and video popups, with more than 1,000 examples to start from.
- A/B testing
- The agent runs A/B tests on real visitors and offers to roll out the winning version.
- Visual editor
- Open any campaign in a click-to-edit editor with shared desktop and mobile designs to change details by hand.
- 60+ integrations
- Email, SMS, CRM and store tools such as Klaviyo and Shopify, with signups sent straight to a list, plus Zapier, webhooks and an API.
Where it runs
- Web
What it works with
- Shopify
- Klaviyo
- Zapier
- Claude
- ChatGPT
- Cursor
OptiMonk is made by OptiMonk, and has been around since 2014.
Part 04 · Standing
Where it stands
Its grades against its category, and whether to keep it or make your own
11/12
Other popup and widget tools it is graded above
OptiMonk's GPA of 2.6 is higher than 11 of the 12 other popup and widget tools we grade.
It stands best on features (A, above 11 of 12) and worst on value for money (D, above 0).
Its paid plans start at $19 a month, against a middle price of $19 for the category: 3 of the 11 others that charge start lower.
On features, ease of use and platforms it scores 3.0 out of 4, and no tool on the category's chart scores higher without costing more.
Each grade against the category
Every bar is all 13 popup and widget tools we grade, cut by the letter each got. OptiMonk’s own letter is outlined.
- DValue for moneyAbove 0 of 12
- BFree plan and trialAbove 11 of 12
- AFeaturesAbove 11 of 12
- CEase of useAbove 0 of 12
- BPlatforms and integrationsAbove 0 of 12
Price against what you get
Each dot is one of 12 popup and widget tools. Further left costs less; higher up scores better on features, ease of use and platforms. OptiMonk is the marked dot.
What paid plans start at, a month (each step along is roughly double) →
Keep it, or make your own?
Whether this is something you could build for yourself with an AI app builder, and what you would give up.
Keep it
To replace OptiMonk you would be making an AI agent, with the models and the safeguards behind it. That is not a weekend's work, with an AI app builder or without one.
It is one of the better ones too: its GPA of 2.6 is higher than 11 of the 12 other popup and widget tools we grade. It costs $228 a year.
What you could make
- Popups and templates: an app builder makes these well.
What you could not
- An AI agent, with the models and the safeguards behind it.
- Splitting visitors between versions and telling you which won.
- It plugs into other products, Shopify, Klaviyo and Zapier among them.
- The depth: we grade its features A, which means it covers the whole job.
What this rests on. OptiMonk’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
Part 05 · Alternatives
The alternatives
The tools it is most often weighed against, side by side
OptinMonster, Wisepops, Justuno, Poptin and Privy
The 5 tools OptiMonk is most often weighed against, with where each one differs from it.
- 1.8GPA
OptinMonster
From $210/yr
Pop-ups, floating bars and opt-in forms added to an existing site.
- OptiMonk has a free plan. OptinMonster does not.
- OptiMonk also covers AI agents.
- OptinMonster also covers no-code and forms.
- 2.4GPA
Wisepops
Free trial · from $299/mo
Popups, on-site feeds, web push and A/B tests for online stores.
- OptiMonk has a free plan. Wisepops does not, though it has a free trial.
- OptiMonk also covers templates and AI agents.
- 2.2GPA
Justuno
Free trial · from $59/mo
AI-timed popups and visitor identification for online stores.
- OptiMonk has a free plan. Justuno does not, though it has a free trial.
- OptiMonk also covers templates and AI agents.
- 2.4GPA
Poptin
Free plan · from $19/mo
Popups and embedded forms, with email campaigns and automations.
- OptiMonk also covers templates and AI agents.
- Poptin also covers marketing automation, forms and email campaigns.
- 2.4GPA
Privy
Free trial · from $30/mo
Pop-ups, email and SMS for small online stores.
- OptiMonk has a free plan. Privy does not, though it has a free trial.
- OptiMonk also covers templates, AI agents, a/B testing and popups.
- Privy also covers marketing automation, forms, email campaigns and business texting.
Part 06 · Questions
Quick answers
The questions people ask about it, each answered in a line or two
13
Questions, each answered in a line or two
The short version of everything above, for when you only need the answer. Each one is told in full in its part of the guide.
Is OptiMonk free?
OptiMonk has a free plan. 10,000 pageviews a month on 1 domain with 1,000 AI credits a month, every feature and no OptiMonk branding; it does not expire.
How much does OptiMonk cost?
OptiMonk lists 5 plans. Free: $0.
What platforms does OptiMonk work on?
OptiMonk is available on Web.
Does OptiMonk offer any discounts?
OptiMonk publicly lists the following: Yearly billing saves 25%.
Does OptiMonk have an Android app?
No Android app was listed when its pages were read on Oct 18, 2026. OptiMonk is listed for Web.
Does OptiMonk have an iPhone app?
No iPhone app was listed when its pages were read on Oct 18, 2026. OptiMonk is listed for Web.
Is OptiMonk open source?
OptiMonk is not described as open source on its own site, as read on Oct 18, 2026.
What does OptiMonk integrate with?
OptiMonk's listing names Shopify, Klaviyo, Zapier, Claude, ChatGPT and Cursor.
Who makes OptiMonk?
OptiMonk is made by OptiMonk. It dates from 2014.
What are the alternatives to OptiMonk?
The closest alternatives to OptiMonk in our directory are OptinMonster, Wisepops, Justuno, Poptin and Privy.
How does OptiMonk compare with other popup and widget tools?
OptiMonk's GPA of 2.6 is higher than 11 of the 12 other popup and widget tools we grade.
Is OptiMonk good value for money?
ToolGPA grades OptiMonk D for value for money. Its paid plans start at $19 a month, against a middle price of $19 for the category: 3 of the 11 others that charge start lower.
Could I make my own version of OptiMonk?
To replace OptiMonk you would be making an AI agent, with the models and the safeguards behind it.
Where this guide comes from
The prices, plans, platforms and features were read from OptiMonk’s own pages on Oct 18, 2026, and the grades were given on Oct 18, 2026. Graded from this listing, whose facts were read from OptiMonk's own pages on 18 October 2026. Not based on using the product, and shorter than our full reviews.
Every tool we list gets five grades, A to F, each with its reason, and a GPA that averages them. How each is decided is at toolgpa.com/grades. This guide is ToolGPA’s own work; it is not made, paid for or approved by OptiMonk. Prices change, so check optimonk.com before you buy.
Part 07 · About
About ToolGPA
Who made this guide, what else is on the site, and how to cite it
2,281
Tools graded, in 73 categories
ToolGPA grades software the way a school report grades a pupil: five subjects, a letter for each with the reason written beside it, and a GPA that averages them. Prices, plans and platforms are read from each maker’s own pages and dated, so you always know how fresh a figure is.
ToolGPA is free to read. It may earn a commission from affiliate links and it works with sponsors, but anything paid for is labelled and no one can pay for a grade. Every tool on the site has a guide like this one, free to download and pass on. It all lives at toolgpa.com.
2,281
tools graded
73
categories
426
price changes on record
579
apps priced in 12 countries
What else is on toolgpa.com
- OptiMonk, kept up to dateEverything in this guide, with prices and grades as they are todaytoolgpa.com/tools/optimonk
- How grades are givenThe rules behind every letter and every GPAtoolgpa.com/grades
- Value chartsWhat each tool costs against what it scores, for every categorytoolgpa.com/charts
- CompareAny two tools side by side, plan by plantoolgpa.com/compare
- Price changesEvery price rise and cut on record, each with its sourcetoolgpa.com/price-changes
- Prices by countryWhat apps cost on the App Store in 12 countriestoolgpa.com/prices-by-country
- Pay lessEvery public discount: yearly billing, students, nonprofitstoolgpa.com/save
- Keep or makeWhich tools are worth paying for, and which you could build yourselftoolgpa.com/keep-or-make
Scan for the live page
Prices and grades as they are today
Quoting this guide?
Please name ToolGPA and link to the live page, so readers can check the figures for themselves:
ToolGPA, "OptiMonk: The Insider's Guide", checked Oct 18, 2026. https://toolgpa.com/tools/optimonk
Know someone choosing between popup and widget tools?
Send them this guide: toolgpa.com/tools/optimonk/guide
ToolGPA elsewhere: youtube.com/@toolgpa
See our other guides
The best-graded popup and widget tools after OptiMonk, each with an Insider's Guide of its own.
- Popups & Website Widgets Insider's GuideEvery one of the 13 popup and widget tools we grade, compared
- Getsitecontrol Insider's GuidePopups, bars, forms and surveys, with email campaigns built in2.8 GPA
- Poptin Insider's GuidePopups and embedded forms, with email campaigns and automations2.4 GPA
- Popupsmart Insider's GuideNo-code popup builder with AI drafting and 500+ templates2.4 GPA
Choosing software? Every tool graded, every price dated.
Compare tools at toolgpa.com ›Everything in this guide is ToolGPA’s own summary of what OptiMonk’s pages, its app-store listings and public reviews said on the dates shown. Grades are our judgement under the rules at toolgpa.com/grades. ToolGPA uses affiliate links and may earn a commission from them, and it works with sponsors; anything paid for is labelled, and no one can pay for a grade. OptiMonk is a trademark of its owner, and this guide is not made, paid for or approved by OptiMonk. Prices and plans change: check optimonk.com before you buy.