The Priority Matrix Insider’s Guide
Everything we know about Priority Matrix in one document: what it costs, its grades, getting a refund, getting help and what else to look at. Read it here, or keep a copy.
Priority Matrix
The Insider’s Guide
Eisenhower-matrix task and project manager for teams
Every plan, grade, refund rule and rival among to-do list apps, read from Priority Matrix’s own pages.
Made by Appfluence Inc. · checked Oct 6, 2026 · toolgpa.com
Contents
- 01WelcomeWhat it is, who it suits, its grades and the ten things to know first
- 02What it costsEvery plan, the free plan, ways to pay less and how prices have moved
- 03What it doesIts main features, where it runs, what it works with and who makes it
- 04Where it standsIts grades against its category, and whether to keep it or make your own
- 05The alternativesThe tools it is most often weighed against, side by side
- 06Quick answersThe questions people ask about it, each answered in a line or two
- 07About ToolGPAWho made this guide, what else is on the site, and how to cite it
ToolGPA put this guide together from Priority Matrix’s own pages, its app-store listings and our grades. Every fact in it is on Priority Matrix’s page too, where it is kept up to date. Checked Oct 6, 2026.
Part 01 · Overview
Welcome
What it is, who it suits, its grades and the ten things to know first
2.6
GPA, above 48 of the 123 other to-do list apps we grade
Priority Matrix, from Appfluence, organizes tasks and projects around the four quadrants of the Eisenhower method so that a team can see which work is urgent and which is important. Items carry owners, due dates, progress, files and a chat history, and add-ins bring the tool into Outlook and Microsoft Teams. Paid plans are priced per user, and a free tier covers small teams within fixed project and item limits.
To get you started, here are 9 things to know about Priority Matrix, taken from its own pages and our grades.
The idea itself is a two-minute explanation, four boxes and a task in one of them, though the reports and Gantt side is manager territory.
- 1
Best for teams that prioritise by urgent and important
Priority Matrix turns the urgent-against-important box into a team project tool, with an owner, due date, files and a chat on every item, plus add-ins for Outlook and Microsoft Teams.
- 2
Paid plans start at $12 a month for each person
As its pricing page puts it: $12 per user / month, billed annually ($15 billed monthly).
- 3
There is a free plan
Free tier for teams of up to 5 people: 5 projects and 100 open items (250 including finished ones), without Gantt charts or reports. An account drops to it when the trial ends.
- 4
It runs on 5 platforms
Web, macOS, Windows, iOS and Android, with a browser extension too.
- 5
Four-quadrant projects
Each project is a matrix of four quadrants based on the Eisenhower method, used to separate urgent work from important work and to hold ideas until they are ready.
- 6
Item details and files
Items carry icons, notes, dates, progress, effort estimates and attached files, and can be sorted, tagged, filtered and searched.
- 7
Assignments, followers and chat
A task is assigned to one owner and can have several followers. An in-app chat and history stream record the conversation and progress for each item or project.
- 8
A 2.6 GPA, above 48 of 123
That is against the other to-do list apps we grade, on value, the free plan, features, ease of use and platforms.
- 9
Keep it
The plain part of Priority Matrix you could make: tasks, Gantt & timelines, reports and templates. What surrounds it you could not. The 4 things listed below take a company, not a weekend.
Priority Matrix at a glance
- Pricing
- Free plan, from $12 per user / month, billed annually ($15 billed monthly)
- Free plan
- Yes
- Free trial
- 14-day free trial, no credit card required, on all platforms
- Runs on
- Web, macOS, Windows, iOS, Android, Browser extension
- Made by
- Appfluence Inc.
- Category
- To-Do List Apps
- Our grade
- 2.6 GPA, good
- Store rating
- 4.6 on the App Store, 1,428 ratings
The report card
Best for teams that prioritise by urgent and important
Priority Matrix turns the urgent-against-important box into a team project tool, with an owner, due date, files and a chat on every item, plus add-ins for Outlook and Microsoft Teams. It costs $12 a user a month on annual billing where a to-do app here is about $3.99, Gantt charts need a plan with a 5-user minimum, and the API is Enterprise only. Skip it for a personal list.
| Subject | Grade | Comment |
|---|---|---|
| Value for money | D | $12 a user a month billed annually, $15 monthly, where the dearest tenth of this category starts at $8.99 and the middle is $3.99. Gantt charts and advanced reports aren't even in Pro: they need PM Collaborate, same price, 5-user minimum. |
| Free plan and trial | C | A free tier for up to 5 people, with close fences: 5 projects, 100 open items, 250 counting finished ones, and no Gantt chart or reports. The 14-day trial needs no card. |
| Features | B | It covers the whole job for a team: every project a four-quadrant matrix, items with an owner, followers, dates, progress, effort estimates, files and their own chat thread, reports by project or teammate, Gantt charts higher up, and an Outlook add-in that turns email into tasks. |
| Ease of use | B | 4.6 from 1,428 App Store ratings, a touch under the 4.7 a top mark wants. The idea itself is a two-minute explanation, four boxes and a task in one of them, though the reports and Gantt side is manager territory. |
| Platforms and integrations | A | Web, Mac, Windows, iPhone, Android and browser extensions, with the native apps working offline, plus add-ins for Outlook and Microsoft Teams, Microsoft 365, Copilot and Gmail. API access is Enterprise only. |
An A is worth 4 points, a B 3, a C 2, a D 1 and an F nothing. The GPA is the average of the five.
Who Priority Matrix is for
- Fits if your team already sorts work by urgent and important
- Works for organizations that work mainly in Outlook and Microsoft Teams
Who it is not for
- Pricey if you just want a personal to-do list, at $12 a user a month against a typical $3.99
- Tight if you're staying free, with 5 projects, 100 open items, 5 teammates and no Gantt chart or reports
- Skip it if you're under 5 people and want Gantt charts, as they start at PM Collaborate's 5-user minimum
- Watch out: Pro stops at 100 projects and 25 seats, and leaves out restricted projects and advanced reports
- Not for you if you need the API or multi-factor sign-in, as both are listed only under Enterprise, at a custom price
Good to know
Good for
- Teams that prioritize with the Eisenhower urgent-important method
- Organizations that work mainly in Outlook and Microsoft Teams
- Managers who want reports per teammate and one-on-one views
- Groups of up to 5 that fit inside the free tier
Worth knowing
- The free tier stops at 5 projects, 100 open items and 5 teammates, and has no Gantt chart or reports.
- PM Collaborate and Business Class require at least 5 users, and Pro is limited to 100 projects and 25 seats.
- Gantt charts, advanced reports and restricted projects are not part of the Pro plan.
- API developer access and multi-factor authentication are listed only under Enterprise.
Part 02 · Pricing
What it costs
Every plan, the free plan, ways to pay less and how prices have moved
$12
A month to start, for each person. There is a free plan too
Priority Matrix has a free plan. Paid plans start at $12 per user / month, billed annually ($15 billed monthly).
Free
$0
Up to 5 teammates, 5 projects and 100 open items (250 in total), with the Gantt chart and report system switched off.
Pro
$12
per user / month, billed annually ($15 billed monthly)
For individuals and small teams of up to 25 seats: up to 100 projects, 50 GB of file storage and 3 years of item history.
PM Collaborate
$12
per user / month, billed annually ($15 billed monthly)
Minimum 5 users. Unlimited projects and item history, restricted projects, advanced reports, Gantt charts, user groups and company branding.
Business Class
$24
per user / month, billed annually ($30 billed monthly)
Minimum 5 users. Adds Microsoft Copilot integration, automatic user provisioning, 1000 GB of file storage and dedicated training.
Enterprise
Custom
Custom deployment with extended Teams integrations, unlimited storage, API developer access, multi-factor authentication and volume pricing.
The free plan
Free tier for teams of up to 5 people: 5 projects and 100 open items (250 including finished ones), without Gantt charts or reports. An account drops to it when the trial ends.
Trying it first
14-day free trial, no credit card required, on all platforms
Read from appfluence.com on Oct 6, 2026.
Ways to pay less
Annual discount
Save 20% with annual billing
The pricing page marks annual billing as a 20% saving: Pro and PM Collaborate are $12 instead of $15 per user a month, and Business Class is $24 instead of $30.
Stated on appfluence.comNonprofit
50% off for registered nonprofits
Appfluence says it currently gives qualifying non-governmental nonprofits and registered charities a 50% discount, arranged by sending the company a message.
Stated on appfluence.comEducation
Discounts for students, teachers and schools
Students, teachers and staff at educational institutions qualify for a discount on any plan. Individuals are pointed to a discounted license, and institutions contact sales.
Stated on appfluence.com
What the app costs elsewhere
Each country’s App Store price for “Priority Matrix monthly”, against $14.99 in the United States, in dollars at the day’s rate. The four cheapest and the four dearest of 11.
| Country | Price there | In dollars | Against the US |
|---|---|---|---|
| Turkey | ₺399,99 | $8.13 | 46% less |
| Philippines | ₱ 799.00 | $12.72 | 15% less |
| Indonesia | Rp 249ribu | $13.93 | 7% less |
| Canada | $19.99 | $14.05 | 6% less |
| Mexico | $299.00 | $16.43 | 10% more |
| South Africa | R299.99 | $18.14 | 21% more |
| United Kingdom | £14.99 | $19.82 | 32% more |
| Germany | 17,99 € | $20.16 | 34% more |
Part 03 · Features
What it does
Its main features, where it runs, what it works with and who makes it
6
Places it runs: Web, macOS, Windows, iOS, Android and Browser extension
Eisenhower-matrix task and project manager for teams. Here is what it does, as its own site describes it, and what it covers: works offline, templates, tasks, Gantt & timelines, reports.
- Four-quadrant projects
- Each project is a matrix of four quadrants based on the Eisenhower method, used to separate urgent work from important work and to hold ideas until they are ready.
- Item details and files
- Items carry icons, notes, dates, progress, effort estimates and attached files, and can be sorted, tagged, filtered and searched.
- Assignments, followers and chat
- A task is assigned to one owner and can have several followers. An in-app chat and history stream record the conversation and progress for each item or project.
- Reports and Gantt charts
- Daily, weekly or custom-period reports show status by project or by teammate. Advanced reports and Gantt charts start at the PM Collaborate plan.
- Outlook and Microsoft Teams add-ins
- The Outlook add-in turns emails into tasks with due dates and reminders. The Teams app manages projects inside Teams and sends reminders through a chatbot.
- Native apps with offline use
- Apps for Mac, Windows, iOS and Android keep local storage and caches so work continues offline, alongside a web app and browser extensions.
Where it runs
- Web
- macOS
- Windows
- iOS
- Android
- Browser extension
What it works with
- Microsoft Outlook
- Microsoft Teams
- Microsoft 365
- Microsoft Copilot
- Gmail
Priority Matrix is made by Appfluence Inc.
Part 04 · Standing
Where it stands
Its grades against its category, and whether to keep it or make your own
48/123
Other to-do list apps it is graded above
Priority Matrix's GPA of 2.6 is higher than 48 of the 123 other to-do list apps we grade, and level with 43.
It stands best on platforms and integrations (A, above 108 of 123) and worst on value for money (D, above 0).
Its paid plans start at $12 a month for each person, against a middle price of $3 for the category: 67 of the 68 others that charge start lower.
On features, ease of use and platforms it scores 3.3 out of 4. 2 tools score higher and cost less.
Each grade against the category
Every bar is all 124 to-do list apps we grade, cut by the letter each got. Priority Matrix’s own letter is outlined.
- DValue for moneyAbove 0 of 123
- CFree plan and trialAbove 6 of 123
- BFeaturesAbove 81 of 123
- BEase of useAbove 56 of 123
- APlatforms and integrationsAbove 108 of 123
Price against what you get
Each dot is one of 99 to-do list apps. Further left costs less; higher up scores better on features, ease of use and platforms. Priority Matrix is the marked dot.
What paid plans start at, a month (each step along is roughly double) →
Keep it, or make your own?
Whether this is something you could build for yourself with an AI app builder, and what you would give up.
Keep it
The plain part of Priority Matrix you could make: tasks, Gantt & timelines, reports and templates. What surrounds it you could not. The 4 things listed below take a company, not a weekend.
It costs $144 a year.
What you could make
- Tasks, Gantt & timelines, reports and templates: an app builder makes these well.
What you could not
- Apps for macOS, Windows, iOS and Android that stay in step with each other.
- It is priced for each person, which means accounts and billing for a team.
- It plugs into other products, Microsoft Outlook, Microsoft Teams and Microsoft 365 among them.
- The depth: we grade its features B, which means it covers the whole job.
What this rests on. Priority Matrix’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.
Part 05 · Alternatives
The alternatives
The tools it is most often weighed against, side by side
Eisenhower, Focus Matrix, 4.Do, Todoist and Asana
The 5 tools Priority Matrix is most often weighed against, with where each one differs from it.
- 2.2GPA
Eisenhower
Free plan · from $2.99 one-time
Eisenhower Matrix to-do app for the web and iPhone.
- Only Priority Matrix lists macOS, Windows and Android apps.
- Only Priority Matrix lists a browser extension.
- Priority Matrix also covers templates, Gantt & timelines and reports.
- 2.6GPA
Focus Matrix
Free plan · from $2.99/mo
Eisenhower matrix task manager for iPhone, iPad and Mac.
- Only Priority Matrix lists a web app.
- Only Priority Matrix lists Windows and Android apps.
- Only Priority Matrix lists a browser extension.
- 2.4GPA
4.Do
Free plan · from $4.99/mo
Eisenhower Matrix task manager for Android, iPhone, iPad and Mac.
- Only Priority Matrix lists a web app.
- Only Priority Matrix lists a Windows app.
- Only Priority Matrix lists a browser extension.
- 2.8GPA
Todoist
Free plan · from $5/mo
Cross-platform to-do list with natural-language task entry.
- Only Todoist lists a Linux app.
- Priority Matrix also covers Gantt & timelines and reports.
- Todoist also covers natural-language input, calendar and kanban boards.
- 3.0GPA
Asana
Free plan · from $10.99/mo
Work management for projects, goals and cross-team workflows.
- Only Priority Matrix lists a browser extension.
- Priority Matrix also covers templates and reports.
- Asana also covers kanban boards, workflow automation and goals.
Part 06 · Questions
Quick answers
The questions people ask about it, each answered in a line or two
16
Questions, each answered in a line or two
The short version of everything above, for when you only need the answer. Each one is told in full in its part of the guide.
Is Priority Matrix free?
Priority Matrix has a free plan. Free tier for teams of up to 5 people: 5 projects and 100 open items (250 including finished ones), without Gantt charts or reports.
How much does Priority Matrix cost?
Priority Matrix lists 5 plans. Free: $0.
What platforms does Priority Matrix work on?
Priority Matrix is available on Web, macOS, Windows, iOS and Android. It also has a browser extension.
Does Priority Matrix offer any discounts?
Priority Matrix publicly lists the following: Save 20% with annual billing; 50% off for registered nonprofits; Discounts for students, teachers and schools.
How is Priority Matrix rated?
Priority Matrix's iPhone and iPad app averages 4.6 out of 5 from 1,428 ratings on the App Store in the United States, as read on Oct 6, 2026.
Does Priority Matrix have a Linux app?
No Linux app was listed when its pages were read on Oct 6, 2026. Priority Matrix is listed for Web, macOS, Windows, iOS and Android.
Is Priority Matrix open source?
Priority Matrix is not described as open source on its own site, as read on Oct 6, 2026.
Does Priority Matrix work offline?
Yes, according to its own site. What works without a connection differs by plan and platform, so check the vendor's page for the detail.
What does Priority Matrix integrate with?
Priority Matrix's listing names Microsoft Outlook, Microsoft Teams, Microsoft 365, Microsoft Copilot and Gmail.
Does Priority Matrix have a student discount?
Discounts for students, teachers and schools. Students, teachers and staff at educational institutions qualify for a discount on any plan.
Does Priority Matrix have a free trial?
Yes. 14-day free trial, no credit card required, on all platforms.
Who makes Priority Matrix?
Priority Matrix is made by Appfluence Inc.
What are the alternatives to Priority Matrix?
The closest alternatives to Priority Matrix in our directory are Eisenhower, Focus Matrix, 4.Do, Todoist and Asana.
How does Priority Matrix compare with other to-do list apps?
Priority Matrix's GPA of 2.6 is higher than 48 of the 123 other to-do list apps we grade, and level with 43.
Is Priority Matrix good value for money?
ToolGPA grades Priority Matrix D for value for money. Its paid plans start at $12 a month for each person, against a middle price of $3 for the category: 67 of the 68 others that charge start lower.
Could I make my own version of Priority Matrix?
The plain part of Priority Matrix you could make: tasks, Gantt & timelines, reports and templates.
Where this guide comes from
The prices, plans, platforms and features were read from Priority Matrix’s own pages on Oct 6, 2026, and the grades were given on Oct 10, 2026. Graded from this listing, whose facts were read from Appfluence's own pages on 6 October 2026, and its App Store rating. Also tested with a demo account on 2026-03-06.
Every tool we list gets five grades, A to F, each with its reason, and a GPA that averages them. How each is decided is at toolgpa.com/grades. This guide is ToolGPA’s own work; it is not made, paid for or approved by Appfluence Inc. Prices change, so check appfluence.com before you buy.
- appfluence.com/pricing/
- appfluence.com/
- appfluence.com/help/article/free-tier/
- appfluence.com/pricing-non-profits/
- appfluence.com/students/
- appfluence.com/about/
- sync.appfluence.com/manage/downloads/
- sync.appfluence.com/manage/payment_pro/
- sync.appfluence.com/manage/payment_collaborate/
- sync.appfluence.com/manage/payment_business/
- sync.appfluence.com/project_templates/public_templates/
Part 07 · About
About ToolGPA
Who made this guide, what else is on the site, and how to cite it
3,189
Tools graded, in 94 categories
ToolGPA grades software the way a school report grades a pupil: five subjects, a letter for each with the reason written beside it, and a GPA that averages them. Prices, plans and platforms are read from each maker’s own pages and dated, so you always know how fresh a figure is.
Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Every tool on the site has a guide like this one, free to download and pass on. It all lives at toolgpa.com.
3,189
tools graded
94
categories
426
price changes on record
579
apps priced in 12 countries
What else is on toolgpa.com
- Priority Matrix, kept up to dateEverything in this guide, with prices and grades as they are todaytoolgpa.com/tools/priority-matrix
- How grades are givenThe rules behind every letter and every GPAtoolgpa.com/grades
- Value chartsWhat each tool costs against what it scores, for every categorytoolgpa.com/charts
- CompareAny two tools side by side, plan by plantoolgpa.com/compare
- Price changesEvery price rise and cut on record, each with its sourcetoolgpa.com/price-changes
- Prices by countryWhat apps cost on the App Store in 12 countriestoolgpa.com/prices-by-country
- Pay lessEvery public discount: yearly billing, students, nonprofitstoolgpa.com/save
- Keep or makeWhich tools are worth paying for, and which you could build yourselftoolgpa.com/keep-or-make
Scan for the live page
Prices and grades as they are today
Quoting this guide?
Please name ToolGPA and link to the live page, so readers can check the figures for themselves:
ToolGPA, "Priority Matrix: The Insider's Guide", checked Oct 6, 2026. https://toolgpa.com/tools/priority-matrix
Know someone choosing between to-do list apps?
Send them this guide: toolgpa.com/tools/priority-matrix/guide
ToolGPA elsewhere: youtube.com/@toolgpa
See our other guides
The best-graded to-do list apps after Priority Matrix, each with an Insider's Guide of its own.
- To-Do List Apps Insider's GuideEvery one of the 124 to-do list apps we grade, compared
- Apple Reminders Insider's GuideApple's free to-do app for iPhone, iPad, Mac and Apple Watch3.6 GPA
- Microsoft To Do Insider's GuideFree to-do list from Microsoft that syncs with Outlook tasks3.6 GPA
- Google Tasks Insider's GuideGoogle's to-do list, built into Gmail, Calendar, Chat and Docs3.4 GPA
Choosing software? Every tool graded, every price dated.
Compare tools at toolgpa.com ›Everything in this guide is ToolGPA’s own summary of what Priority Matrix’s pages, its app-store listings and public reviews said on the dates shown. Grades are our judgement under the rules at toolgpa.com/grades. Every grade, review and ranking on ToolGPA is our own judgement. No company can pay for a grade or change one. Priority Matrix is a trademark of its owner, and this guide is not made, paid for or approved by Appfluence Inc. Prices and plans change: check appfluence.com before you buy.